Content Marketing vs Email Marketing

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Content Marketing pays about 18% more at the median.

Side-by-side distribution

Content Marketing Email Marketing
$130k
$110k
$46.3k box = 25th–75th · whiskers = 10th–90th $206.5k

Content Marketing

$130,000

median · per year, annualized USD

Median over time ▼ -7.1%
$140,000 $130,000
$102.5k 25th
$130k Median
$165k 75th
$82.6k
$195.5k
Box 25th–75th · whiskers 10th–90th Full range $7.2k – $310k · outliers off-axis
Disclosing
39.5%
Live roles
233

Email Marketing

$110,000

median · per year, annualized USD

Median over time ▼ -12%
$125,000 $110,000
$79.3k 25th
$110k Median
$132.7k 75th
$57.3k
$143.9k
Box 25th–75th · whiskers 10th–90th Full range $32.2k – $246k · outliers off-axis
Disclosing
29.8%
Live roles
114

Top companies hiring

Company Median Roles
AppLovin $206,550 3
Abbott $149,000 3
Roche $221,700 2
Legora AB $173,500 2
iCapital $157,500 2
AeroVect $116,185 2
Formlabs $115,000 2
Wolters Kluwer $241,750 1

Top companies hiring

Company Median Roles
NoGigiddy $46,800 9
Advocate Health $142,740 2
Navan $178,350 1
Fi $145,000 1
Study.com $145,000 1
Roku $135,000 1
CVS Health $132,745 1
Garner Health $132,500 1

Content Marketing salary by location

Location Median Roles
San Francisco $171,750 16
New York $157,500 19
Chicago $137,525 6
Boston $130,000 3
Austin $120,000 3
Toronto $93,128 4

Email Marketing salary by location

Location Median Roles
New York $131,875 4
Toronto $69,691 4

Content Marketing vs Email Marketing: which pays more?

The median for Content Marketing is $130,000 per year (typically $102,500–$165,000), versus $110,000 for Email Marketing ($79,259–$132,683). That puts Content Marketing about 18% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Content Marketing and Email Marketing are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Get an edge on your job hunt.

Join our Telegram channel for the stuff that helps you land the role — salary benchmarks, the weekly market pulse, and new-feature drops. No spam, just signal.

Join the channel — it's free