Side-by-side distribution
Content Marketing
$115,000
median · per year, annualized USD
- Disclosing
- 41.8%
- Live roles
- 182
Product Marketing
$165,000
median · per year, annualized USD
- Disclosing
- 54.5%
- Live roles
- 798
Highest-paying jobs
Senior Content Marketing Manager, Storytelling
Content Strategist
Senior Content Marketing Manager
Founding Content Marketing Manager
Brand Manager - Live Content and Seasonal Marketing
Product Marketer (Content)
Sr. Content Marketing Manager
Sr. Content Marketing Manager
Sales Enablement Content Strategist
Contract Senior Strategist, Content & Campaigns (Evergreen)
Highest-paying jobs
Product Marketing Lead
Product Lead, Growth Marketing
Product Marketing Lead, Claude Platform - Cloud
Product Marketing Manager, Audience and Messaging
Product Marketing Manager, Monetization
Senior Product Marketing Manager - US
Lead Product Analyst, Lifecycle Marketing
Lead Ads Product Marketing Manager
Principal Product Marketing Manager
Technical Product Marketing Manager (TPMM)
Top companies hiring
| Company | Median | Roles |
|---|---|---|
| KA Kalepa | $14,560 | 3 |
Esri
|
$133,016 | 2 |
Formlabs
|
$116,250 | 2 |
| AI Apollo.io | $211,900 | 1 |
|
Retell AI
|
$205,000 | 1 |
|
Normal Computing Corporation
|
$188,000 | 1 |
|
Basis AI
|
$187,500 | 1 |
|
Sigma Computing
|
$170,000 | 1 |
BitGo
Zscaler
Socure
Brex
Datadog
Oscar Health
OpenAI
Glean
Content Marketing salary by location
| Location | Median | Roles |
|---|---|---|
| San Francisco | $144,375 | 8 |
| New York | $130,000 | 10 |
| London | $98,787 | 4 |
| Los Angeles | $95,000 | 4 |
Product Marketing salary by location
| Location | Median | Roles |
|---|---|---|
| Chicago | $179,450 | 10 |
| San Francisco | $177,000 | 121 |
| Denver | $173,568 | 7 |
| New York | $170,000 | 135 |
| Atlanta | $159,650 | 3 |
| Boston | $155,658 | 14 |
| Los Angeles | $153,575 | 8 |
| Seattle | $152,500 | 17 |
| Austin | $152,500 | 11 |
| Toronto | $127,500 | 13 |
Content Marketing vs Product Marketing: which pays more?
The median for Content Marketing is $115,000 per year (typically $85,625–$140,938), versus $165,000 for Product Marketing ($140,000–$190,500). That puts Product Marketing about 43% ahead at the median.
Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Content Marketing and Product Marketing are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.