What You’ll Do

As the Director of Product Marketing for North America, you will be the strategic lead for Samsung’s most advanced memory solutions in the region. You will manage a high-performing team to drive the commercial success of High Bandwidth Memory (HBM) and Graphics Memory, acting as the critical link between North American market requirements and global product roadmaps.

This role sits at the intersection of AI infrastructure, hyperscale data centers, and next-generation graphics, shaping how cutting-edge memory technologies power the future of computing.

• Team Leadership: Build, mentor, and scale a high-impact North America product marketing team, fostering a culture of accountability, innovation, and continuous growth.
• Roadmap Influence: Represent the voice of the North American customer to global engineering and product teams; translate market signals, customer requirements, and competitive insights into clear, actionable inputs for product roadmap decisions.
• Regional Strategy: Define and execute the North American strategy across AI/ML, cloud, and gaming segments—ensuring alignment with global priorities while maximizing regional growth opportunities.
• Market Intelligence: Develop robust TAM forecasts, monitor Silicon Valley and broader industry trends, and deliver actionable competitive analysis to inform strategic decisions.

Sales Enablement & Business Development

• Design Win Leadership: Partner with Sales, FAEs, and engineering teams to identify opportunities, guide design-in cycles, and secure strategic design wins with key North American customers.
• Customer & Field Enablement: Lead the creation of compelling, technically credible marketing content and deliver high-impact training to sales teams and Tier-1 customers.
• Thought Leadership: Act as a visible industry leader and evangelist, representing the company at executive briefings, industry events, and key customer engagements.

 Execution & Cross-Functional Alignment

• Go-to-Market Excellence: Develop and execute regional GTM strategies, including product positioning, pricing frameworks, and launch plans tailored to the North American ecosystem.
• Global Collaboration: Operate effectively across regions and time zones - particularly with headquarters in Korea - to align regional demand with global supply, ensuring seamless execution and clear communication between stakeholders.

What You Bring

• Education: Bachelor’s degree required (Electrical Engineering or Computer Science preferred); MBA highly preferred.
• Experience: 15+ years in product or strategic marketing within semiconductors, graphics, gaming, or data center infrastructure.
• Leadership: proven success leading high-performing teams in fast-paced, technically complex environments.
• Domain Expertise: deep understanding of HBM, GDDR, and memory architectures, along with strong knowledge of AI hardware, GPUs, and hyperscale data center trends.
• Strategic Impact: Demonstrated ability to influence global product direction through data-driven insights and well-structured business cases.
• Analytical Strength: advanced proficiency in Excel and PowerPoint, with the ability to distill complex technical and financial data into executive-level narratives.
• Travel: willingness to travel domestically (~20%) and periodically internationally.

Additional Preferred Qualifications

•  Cross-Cultural Fluency: Experience working with Korea-based teams or within a Korean corporate environment.
• Language Skills: Familiarity with Korean language is a plus
• Cultural Agility: Demonstrated ability to navigate cross-cultural communication styles and decision-making processes in a global organization.

 The Ideal Candidate

• Strategic Operator: combines big-picture thinking with disciplined execution; anticipates risks and acts decisively.
• Curious Technologist: continuously learning and staying ahead of trends in AI, accelerated computing, and emerging memory architectures.
• Accountable Leader: takes full ownership of outcomes, operates with urgency, and delivers results without ego.
• Collaborative Influencer: builds trust across global teams, communicates with clarity, and elevates both team performance and organizational alignment.

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