Performance Marketing vs Social Media

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Performance Marketing pays about 35% more at the median.

Side-by-side distribution

Performance Marketing Social Media
$117.1k
$86.5k
$24.6k box = 25th–75th · whiskers = 10th–90th $292.5k

Performance Marketing

$117,108

median · per year, annualized USD

Median over time ▼ -16.4%
$140,000 $117,108
$79.2k 25th
$117.1k Median
$157.1k 75th
$48k
$300.6k
Box 25th–75th · whiskers 10th–90th Full range $20.8k – $5,000k · outliers off-axis
Disclosing
48.9%
Live roles
225

Social Media

$86,525

median · per year, annualized USD

Median over time ▼ -42.3%
$150,000 $86,525
$62.4k 25th
$86.5k Median
$116.6k 75th
$43.1k
$162.3k
Box 25th–75th · whiskers 10th–90th Full range $6.4k – $291k · outliers off-axis
Disclosing
36.8%
Live roles
796

Top companies hiring

Company Median Roles
EverAI $48,027 25
Airwallex $142,500 6
Jobscan $1,200,000 5
Harvey $170,000 4
GoCardless $270,400 2
Sierra $185,000 2
Samsara $126,604 2
NerdWallet $124,250 2

Top companies hiring

Company Median Roles
NoGigiddy $46,800 31
Air Apps $43,068 31
Solidcore $65,584 13
TW Twitch $156,225 8
Airbnb $145,261 4
Assist World $104,000 4
FE Fairstead ESC LLC $69,652 4
LOOP® $48,703 4

Performance Marketing salary by location

Location Median Roles
London $270,400 4
San Francisco $155,911 15
New York $147,500 15
Boston $135,000 4
Toronto $84,311 3

Social Media salary by location

Location Median Roles
San Francisco $134,550 39
Seattle $122,275 10
New York $105,000 52
Boston $87,164 4
Toronto $83,562 4
Los Angeles $80,000 17
Atlanta $65,690 8
Chicago $51,940 8
London $51,216 6
Paris $51,216 4

Performance Marketing vs Social Media: which pays more?

The median for Performance Marketing is $117,108 per year (typically $79,209–$157,125), versus $86,525 for Social Media ($62,445–$116,554). That puts Performance Marketing about 35% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Performance Marketing and Social Media are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Get an edge on your job hunt.

Join our Telegram channel for the stuff that helps you land the role — salary benchmarks, the weekly market pulse, and new-feature drops. No spam, just signal.

Join the channel — it's free