Performance Marketing vs SEO

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Performance Marketing pays about 20% more at the median.

Side-by-side distribution

Performance Marketing SEO
$117.1k
$97.5k
$27k box = 25th–75th · whiskers = 10th–90th $292.3k

Performance Marketing

$117,108

median · per year, annualized USD

Median over time ▼ -16.4%
$140,000 $117,108
$79.2k 25th
$117.1k Median
$157.1k 75th
$48k
$300.6k
Box 25th–75th · whiskers 10th–90th Full range $20.8k – $5,000k · outliers off-axis
Disclosing
48.9%
Live roles
225

SEO

$97,500

median · per year, annualized USD

Median over time ▼ -2.5%
$100,000 $97,500
$75k 25th
$97.5k Median
$141k 75th
$45.3k
$163.5k
Box 25th–75th · whiskers 10th–90th Full range $12.7k – $3,000k · outliers off-axis
Disclosing
28.3%
Live roles
219

Top companies hiring

Company Median Roles
EverAI $48,027 25
Airwallex $142,500 6
Jobscan $1,200,000 5
Harvey $170,000 4
GoCardless $270,400 2
Sierra $185,000 2
Samsara $126,604 2
NerdWallet $124,250 2

Top companies hiring

Company Median Roles
Air Apps $47,142 9
Kepler Group $100,000 2
Omnicom Media $72,500 2
JobRack $46,436 2
Remotely $16,282 2
Pair Eyewear, Inc. $3,000,000 1
Veeam Software $252,850 1
CarGurus $209,500 1

Performance Marketing salary by location

Location Median Roles
London $270,400 4
San Francisco $152,956 16
New York $146,250 16
Boston $135,000 4
Toronto $85,270 3

SEO salary by location

Location Median Roles
San Francisco $151,000 7
New York $102,500 11

Performance Marketing vs SEO: which pays more?

The median for Performance Marketing is $117,108 per year (typically $79,209–$157,125), versus $97,500 for SEO ($75,000–$141,000). That puts Performance Marketing about 20% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Performance Marketing and SEO are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

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