Side-by-side distribution
Demand Generation
$134,839
median · per year, annualized USD
- Disclosing
- 50%
- Live roles
- 138
Marketing Manager
$143,500
median · per year, annualized USD
- Disclosing
- 40.9%
- Live roles
- 5,701
Highest-paying jobs
Sr. Growth & Demand Generation Manager
Principal Demand Generation Manager, Campaign Development
Senior Manager Demand Generation
Founding Demand Generation Manager
Senior Manager, Demand Generation
Senior Demand Generation & Campaign Strategy Manager
Senior Program Manager, Demand Generation
Demand Generation Manager, AI
Senior Demand Generation Manager
Senior Demand Generation Manager
Highest-paying jobs
Head of Marketing - US Market
Sr. Affiliate Marketing Manager (Remote)
Head of Marketing & Sales
Product Marketing, Messaging Lead
Head of Marketing
Product Marketing Lead, API Models & Research
Head of Marketing, Fragrance & Beauty
Partner Marketing Lead, Resellers
Field Marketing Lead, Public Sector
Head of Community, Enterprise Marketing
Top companies hiring
| Company | Median | Roles |
|---|---|---|
Clients Blackbox, Inc.
|
$115,000 | 8 |
Motive
|
$100,500 | 3 |
Envoy
|
$133,750 | 2 |
|
Databricks
|
$244,425 | 1 |
|
LightSource
|
$225,000 | 1 |
|
Opal Security
|
$215,000 | 1 |
|
Basis AI
|
$187,500 | 1 |
|
Assort Health
|
$180,000 | 1 |
Verkada
Abbott
Brex
BD
T-Mobile
Marketing Manager salary by location
| Location | Median | Roles |
|---|---|---|
| San Francisco | $184,000 | 354 |
| Seattle | $170,925 | 82 |
| Atlanta | $159,500 | 34 |
| New York | $155,000 | 511 |
| Denver | $152,125 | 56 |
| Los Angeles | $150,000 | 80 |
| Singapore | $148,804 | 4 |
| Austin | $146,188 | 94 |
| Boston | $144,438 | 102 |
| Chicago | $140,000 | 127 |
Demand Generation vs Marketing Manager: which pays more?
The median for Demand Generation is $134,839 per year (typically $108,125–$155,000), versus $143,500 for Marketing Manager ($110,000–$175,000). That puts Marketing Manager about 6% ahead at the median.
Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Demand Generation and Marketing Manager are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.