Side-by-side distribution
Content Marketing
$115,000
median · per year, annualized USD
- Disclosing
- 43%
- Live roles
- 186
Copywriter
$91,507
median · per year, annualized USD
- Disclosing
- 36.3%
- Live roles
- 204
Highest-paying jobs
Senior Content Marketing Manager, Storytelling
Content Strategist
Founding Content Marketing Manager
Temporary Senior Strategist long form content / YouTube | 20 hrs / week
Brand Manager - Live Content and Seasonal Marketing
Product Marketer (Content)
Sr. Content Marketing Manager
Sr. Content Marketing Manager
Sales Enablement Content Strategist
Contract Senior Strategist, Content & Campaigns (Evergreen)
Highest-paying jobs
Creative Copywriter
Lead Copywriter (SEO & GEO)
Lead Copywriter
Lead Copywriter
US Freelance Copywriter Community
Sr. Copywriter (Temp Contract)
Senior Copywriter, AI & Category Narrative
Copywriter
Direct Response Copywriter - Facebook & Instagram Ads
Senior Copywriter
Top companies hiring
| Company | Median | Roles |
|---|---|---|
Esri
|
$133,016 | 3 |
| KA Kalepa | $14,560 | 3 |
Formlabs
|
$116,250 | 2 |
|
space150
|
$208,000 | 1 |
|
Retell AI
|
$205,000 | 1 |
|
Normal Computing Corporation
|
$188,000 | 1 |
|
Basis AI
|
$187,500 | 1 |
|
Sigma Computing
|
$170,000 | 1 |
Top companies hiring
| Company | Median | Roles |
|---|---|---|
VML
|
$60,320 | 6 |
Remote
|
$93,122 | 5 |
MERGE
|
$100,275 | 4 |
VML Enterprise Solutions
|
$60,320 | 4 |
SharkNinja
|
$101,800 | 3 |
OLIVER Agency - North America
|
$60,755 | 3 |
|
Harvey
|
$205,000 | 2 |
Real Chemistry
|
$103,750 | 2 |
Content Marketing salary by location
| Location | Median | Roles |
|---|---|---|
| San Francisco | $141,250 | 9 |
| New York | $130,000 | 9 |
| Austin | $117,500 | 3 |
| Los Angeles | $102,500 | 5 |
| London | $98,902 | 4 |
Content Marketing vs Copywriter: which pays more?
The median for Content Marketing is $115,000 per year (typically $88,125–$140,456), versus $91,507 for Copywriter ($60,380–$110,625). That puts Content Marketing about 26% ahead at the median.
Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Content Marketing and Copywriter are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.