Role:  Brand Integration & Content Manager - Strategic Alliances CoE

Location:  Gurgaon, India

About the role: 

We are setting up a Strategic Alliances Centre of Excellence (CoE) to shift Google India Marketing from transactional, media-led deals to long-term, value-multiplying alliances across key products and strategically important business themes.

The Brand Integration & Content Manager sits at the intersection of brand, content, and commercial partnerships. Serving as the connective tissue between Google and the Partner Organization, you will own the delivery of Tier 1 partnerships with top-tier creators, public figures, major broadcast networks, and global brands. This role demands a leader who is equally fluent in brand strategy and editorial thinking, ensuring every co-branded initiative, partner campaign, and collaborative content piece is executed with creative integrity, strategic coherence, and measurable impact.

What you will be doing: 

1. High-Stakes Partnership Management

Serve as the primary lead for tier 1 partnerships, managing complex relationships with top-tier creators, public
figures, major broadcast networks, and leading brands.

Translate high-level agreements into detailed execution plans: milestones, timelines, workstreams, and owners.

Drive day-to-day progress to ensure all agreed deliverables are achieved in full and on time.

2. Brand Integration, Stewardship & Advocacy

Fiercely protect Google’s brand equity during all phases of the partnership to ensure the company’s reputation and
values are upheld.

Ensure Google’s products show up in the best possible way across all partner assets and experiences.

Develop and maintain a Brand Integration Playbook, acting as the primary brand counsel to partnership managers
during deal structuring.

Work with brand and creative teams to enforce brand guardrails, visual identity, tone of voice, and policy guidelines,
proactively flagging risk issues before they impact the public.

3. Content Strategy & Production

Build and execute a content calendar specifically for partnerships, translating commercial relationships into
compelling stories across owned, earned, and partner channels.

Develop content formats tailored to different partnership types (e.g., co-authored thought leadership,
behind-the-scenes integrations, joint research reports).

Write, edit, and commission long-form and short-form content, working tightly with internal creative teams and
external agencies to produce high-quality assets at pace.

4. Single Point of Contact (Internal & External)

Act as the single point of contact for the partner for all operational, content, and execution matters.

Manage creative briefs, feedback loops, and approval workflows between external partners and internal teams.

Coordinate internally with Product Marketing, Brand, Creative, Media, PR/Comms, and Measurement teams.

Ensure information flows smoothly between the partner and internal teams, avoiding duplication and misalignment.

5. Measurement, Risk & Optimisation

Define KPIs for partner content programs (engagement, reach, brand perception lift) and ensure tracking is set up
before launch.

Identify execution risks early (delays, scope creep, creative issues) and escalate in a structured way with actionable
recommendations.

Conduct content audits and post-campaign reviews to surface learnings, highlight impact vs. objectives, and
recommend strategies for scaling.

What you need to be great in this role: 

• Experience: 8-10 years of experience in brand management, content strategy, or integrated marketing, ideally in tech,
  media, or entertainment.
• Track Record: Proven experience managing high-profile external partners, such as major networks,
  celebrities/creators, or top-tier brands, taking campaigns from deal signing to post-mortem.
• Craft: Exceptional writing and editorial skills, with the ability to adapt brand voice and format across channels and
  audiences.
• Brand Acumen: Strong understanding of brand architecture, visual identity systems, and co-branding principles.
• Execution: Excellent project management skills, with a demonstrated ability to juggle multiple workstreams, manage
  creative workflows, and hit tight deadlines.
• Experience managing large-scale, complex partnerships (e.g., OTT, sports leagues, or national broadcast networks).
• Familiarity with content management systems, Digital Asset Management (DAM) tools, and creative project
  management platforms (e.g., Figma, Asana).
• Experience working in or with cross-country/regional teams.
• Exposure to performance marketing metrics and an understanding of how content feeds into brand health.
• Dual Fluency: You speak both "brand" and "editorial" natively.
• Operator Mindset: You enjoy making things happen, closing loops, and sweating the details.
• Diplomat: You have a sharp eye for brand integrity and possess the proven ability to influence without authority in
  external rooms.
• Problem-Solver: You anticipate issues, surface them early, and always come with solutions.

Req ID: 17265

#LI-Hybrid #LI-AS2

Role: Senior Marketing Specialist 

Location: Gurgaon, India

About the role: 

We’re hiring a Senior Marketing Specialist to drive digital marketing and social marketing campaigns. Your mission: to work closely with an internal team to build product social campaigns and community building.  

What you will be doing: 

• Creative ideation and creative direction: Lead development of social‑first campaign concepts and assets with the creative agency, focusing on short‑form video, memes, hooks and shareable formats. 
• Community architecture: Build, nurture and scale a community of influencers and creators across content pillars. 
• Campaign execution & amplification: Coordinate paid + organic amplification to maximize virality and conversion into product actions (activations, first transactions). 
• Measurement & optimization: Define KPIs (share rate, virality coefficient, engagement, brand mentions, social‑driven activations) and run rapid experiments to iterate creative and targeting. 
• Cross‑functional collaboration: Work closely with Growth, Product, Brand, and Analytics to ensure compliant, measurable and product‑integrated social activations. 
• Product Messaging: Translate complex product features into simple, value-driven narratives for social and broader marketing channels. 
• Operational Versatility: Support broader PMM workstreams as needed, including GTM coordination, and cross-functional project management beyond social channels. 

What you need to be great in this role: 

• 4–6 years of experience in Product Marketing, Brand Management, or Creative Strategy, preferably within fintech, consumer tech, or a high-growth digital brand. 
• Proven Product Literacy: Demonstrated ability to take a complex product feature (e.g., UPI, digital payments, or security) and translate it into a simple, compelling value proposition for a mass audience. 
• Creative Execution: Experience developing social-first or digital-first campaigns—from writing a "tight" creative brief to overseeing production of short-form video or static assets. 
• Operational Agility: A "no task too small" mindset; comfortable pivoting between high-level creative ideation and functional PMM tasks like GTM tracking, market research, or deck building. 
• Data Literacy: Ability to look beyond "likes" and "shares" to understand how creative campaigns impact product metrics like activations, retention, or transaction volume. 
• Stakeholder Management: Confident in presenting ideas to cross-functional partners (Product, Growth, Legal) and managing external creative partners or creators. 
• Cultural Pulse: A deep understanding of Indian internet culture, trends, and platform best practices (YouTube, Instagram, etc.) without losing sight of the core brand narrative. 
• Passion for and inquisitive about AI and new technologies 
• Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical 

Req ID: 17039

#LI-SP1 #LI-Remote

Experience

6 to 10 years in B2B SaaS, fintech, payments, enterprise platforms, or adjacent global infrastructure products.

Role Overview

We are looking for a Senior Copywriter who can shape how Payoneer communicates its value across a complex, multi-product platform that serves SMBs, enterprises, marketplaces, platforms, and global workforces.

This is a senior, high-judgment role. You will not be writing at volume. You will be expected to bring clarity to complexity, make strategic tradeoffs in messaging, and help users understand Payoneer’s value within seconds.

You will work closely with Product Marketing, Web, Growth, Design, Analytics, Legal and senior stakeholders to define how Payoneer sounds across its most critical website surfaces.

If you enjoy turning global payments, pricing models, compliance workflows, and platform capabilities into sharp, confident, human messaging, this role is for you.

Key Responsibilities

Website and Platform Messaging

• Own and evolve core website messaging across homepage, product pages, corridor pages, pricing, and conversion flows

• Translate complex fintech and payments workflows into clear, benefit-led narratives without oversimplifying

• Help users quickly understand what Payoneer does, who it is for, and why it is different

Product Positioning and ICP Clarity

• Partner with Product Marketing to define positioning for Payoneer’s key offerings including global payments, Workforce Management, mass payouts, merchant services, and platform solutions

• Tailor messaging for different ICPs such as SMBs, enterprises, platforms, marketplaces, and finance leaders

• Ensure clarity across regions and hiring or payment corridors

Conversion and CRO-Led Copy

• Write and refine homepage narratives, hero copy, section hierarchy, and CTAs with conversion intent

• Balance trust, credibility, and conversion without sounding salesy or generic

• Collaborate with CRO and analytics teams to iterate copy based on real user behavior

Launches and Website-Led Campaigns

• Lead website copy for product launches, feature releases, and pricing or packaging updates

• Write landing pages, supporting email copy, and sales narratives aligned to GTM priorities

• Ensure consistency across website, campaigns, and sales surfaces

Brand Voice and Thought Leadership

• Help shape Payoneer’s brand voice for senior decision-makers including CFOs, founders, and operations leaders

• Support executive thought leadership, long-form content, and strategic narratives when required

• Act as a guardian of tone, clarity, and credibility across website content

Cross-Functional Collaboration

• Work closely with designers so copy and visual hierarchy function as one system

• Partner with sales, customer success, and regional teams to reflect real objections, proof points, and use cases

• Review and elevate copy written by other teams when it impacts the website

What We Are Looking For

Must-Have

• Proven experience writing for B2B SaaS or fintech products with complex workflows

• Strong understanding of SaaS and fintech buying journeys and decision-maker psychology

• Ability to write crisp conversion copy and long-form explanatory content with equal confidence

• Experience working closely with designers, product marketers, and senior stakeholders

• Exceptional clarity of thought and structured writing skills

Nice to Have

• Experience with payments, payroll, global hiring, compliance, or financial infrastructure products

• Exposure to CRO, experimentation, or SEO for large-scale websites

• Experience mentoring or reviewing work of junior writers

• Stakeholders trust you with high-visibility, high-impact website narratives
  
  

#LI-PB1

What’s the job?

· Serving as the subject matter expert and be the primary contributor to lifecycle marketing strategy and tactics for activating the “marketing managed” segment of customers globally

· Serving as a thought leader to identify and create engagement roadmap, develop champion and challenger strategies to optimize results in an ongoing fashion across the entire global customer base

· Working with rest of Lifecycle Marketing, Product Marketing, Customer Journey, Portfolio, and other stakeholders to engage in Customer Journey Mapping. This involve analysing critical customer touch points with the organization and maximizing commercial opportunities through timely and relevant engagement strategy and tactics.

· Tracking, reporting, and analyzing key trends to identify ongoing opportunities for program improvements

· Driving global Marketing managed customer revenue and profitability, including customer engagement, product adoption and usage by cohort, retention and average lifetime revenue per customer.

· Innovating and experimenting on how we connect with our customers at key points in their journey to drive meaningful growth at the global scale, with an expanded set of channels and touchpoints.

· Developing and implementing experimentation for all aspects of the customer lifecycle to test, learn and scale the most effective approach for growth, including channel/ touchpoint strategy and optimization.

· Ensuring a regular cadence of customer insights gathering and sharing, planning and performance share outs, campaign-specific insights & learnings with regional stakeholders, the wider LCM team as well as the global marketing team (and beyond) to share best practices and to inform engagement and strategy roadmap (marketing and beyond).

Does this sound like you?

· 5+ years of experience in managing lifecycle, cross-sell and up-sell programs.

· Strong growth mindset with a focus on actionable strategies at scale

· Ability to both think strategically and execute tactically, with excellent communication and leadership skills.

· Proven track record in delivering long-term customer engagement and lifetime profit growth.

· Strong background in customer conversion, retention and win-back strategies.

· Deep understanding of segmentation and customer lifecycle.

· Expert knowledge working with CRM platforms (eg. Salesforce, Hubspot, etc), marketing automation software (eg Marketo, Pardot, etc) and lifecycle communication platforms (eg Segment, Braze, etc).

· Strong data-driven mentality with the ability to interpret data and identify actionable insights to inform engagement strategies.

· Hands-on marketer with experience juggling multiple projects and working cross-functionally in a fast-paced cross-functional environment with a great attention to detail.

· Thrives in a fast-paced environment with strong bias for action.

· Strong analytical skills to make data-driven decisions for commercial and operational performance.

Not a must but a great advantage:

· Good understanding of the payments industry and its current evolution across the world

· Small Business understanding and experience

#LI-PB1

About the role:

We are seeking a visionary Senior Product Designer to join our global design team. This role will design end-to-end experiences within our payment products ecosystem, ensuring they are intuitive, innovative, delightful, and aligned with our customers’ needs.  

What you’ll be spending your time on:

• Lead the design of complex financial technology products, ensuring they are user-friendly, effective, and aligned with business goals. 

• Collaborate with cross-functional teams, including product management, engineering, business, and marketing, to create holistic design solutions. 

• Lead all design related activities for a specific domain (Design sprints, workshops, brainstorming sessions, presentations, etc.) 

• Conduct user research and usability studies to understand customer needs, pain points, and behaviors. 

• Translate research findings into design decisions, creating wireframes, prototypes, and high-fidelity designs. 

• Champion a user-centered design approach, advocating for the end-user in all design discussions. 

• Work closely with the R&D team to ensure the final product meets visual standards when shipped to customers. 

• Provide mentorship and guidance to junior designers, fostering a culture of excellence and continuous learning within the design team. 

• Stay abreast of competitor experiences, industry trends, and emerging technologies in financial technology and design. 

 Have you done this kind of stuff?

• Bachelor’s or Master’s degree in Design, Human-Computer Interaction, or a related field. 

• Minimum of 8 years of experience in product design (bonus points if in the financial technology sector). 

• Strong portfolio demonstrating expertise in UX/UI design and a deep understanding of design principles. 

• Proficiency in design tools such as Figma (preferred), Sketch, Adobe Creative Suite, and prototyping tools. 

• Experience with user research methodologies and usability testing. 

• Excellent collaboration and communication skills, with the ability to articulate design concepts clearly to both technical and non-technical stakeholders. 

• Ability to work in a fast-paced environment and manage multiple projects simultaneously. 

• Strong communication and presentation skills - written, verbal and visual (English). 

• Basic technical understanding of web and mobile platforms. 

Great to have: 

• Strong commitment to advocating for and implementing Accessibility Guidelines and embracing Inclusive Design practices. 

• Proficiency in complementary areas such as User Research, UX Writing, Prototyping, and Service Design, contributing to a holistic design approach. 

• Demonstrated track record in successfully navigating rapid, iterative design and development processes, ensuring adaptability and responsiveness. 

• Extensive experience tackling large-scale, complex, and ambiguous projects across multifunctional teams, showcasing an ability to thrive in challenging environments. 

#LI-PG1

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Digital media planning among the brands that are market leaders and have cult like following among its fan base. Person should have a good understanding on the digital media and sound knowledge of the performance media – search, social, affiliates and all the comes with it. 

Reporting of the role - Sr. Director - Digital 

Role Summary & Impact

3 best things about the job:
 

• Working on a cult brand and the global market the playfield 
• Digital core to the business, but not e-business
• Evangelize Tech innovation to build efficiencies

In three months:  

• Work with all constituents of digital eco-system under one single roof
• Introduce digital channels across media and get the ‘optimum’ performance media mix across existing clients

In six months:  

• Learnt about effectively pitching 360 digital products to clients
• Worked with a diverse team of media buyers and planners across 360-degree media and beyond

In 12 months:  

• Emerged as a coveted champion and go-to person on digital marketing solutions
•  Proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners 

Responsibilities:  

• Understand client objectives, category/competitive trends for various product categories
• Ability to manage large teams on Performance (Biddable and Performance Display) for from strategizing to delivery and client engagement at Annual to regular reviews.
• Understand client objectives, category/competitive trends for various product categories
• Develop and strike partnership deals with key publishers and large affiliates
• Ability to steer client review meetings on regular basis

What you will need:  

• Excellent written and oral communication skills combined with outstanding presentation skills
• Understanding of programmatic landscape viz. Knowledge of the digital advertising industry, trends, technologies (DMP, DSP, SSP etc.) – Preferred
• Applied knowledge of 3rd party ad serving, website and tracking and associated technologies – Preferred
• Intermediate to advanced analytical skills, specifically relating to performance data and metrics – Preferred
• Strong interpersonal and communication skills
• Problem-solving skills
• Abreast with the latest technology that will affect digital advertising
• Worked closely with publisher partners to elevate industry standards in-line with client needs.
• Exposure to affiliate and programmatic technologies
• People managing skills
• 9-10 years of relevant experience
  
  

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Role:  Creator Marketing Manager

Location:  Gurgaon, India

About the role: 

As the Creator Marketing Manager for YouTube Shorts, you will be the driving force behind how we engage, recruit, and amplify the next generation of digital storytellers in India. This is a high-ownership role that sits at the intersection of brand strategy, data-driven experimentation, and cultural trend-spotting. You will lead the Go-To-Market (GTM) strategy, managing multi-million dollar campaigns and building a robust ecosystem of creators, labels, and partners.

What you will be doing: 

1. Strategy & GTM Leadership

● Own the Mandate: Lead the end-to-end GTM strategy for YouTube Shorts in India,
overseeing influencer campaign management from briefing to execution.

● Partner Ecosystem: Orchestrate collaboration between creative agencies, media
partners, talent labels, and internal business teams to drive product adoption.

● Paid Media Integration: Partner with media agencies to implement high-impact paid
strategies that scale reach and engagement.

2. Creator Recruitment & Optimization

● Growth Engines: Develop and execute scalable strategies to recruit and optimize
creator participation across YouTube products (Shorts, Shopping, Music).

● Brand Stewardship: Ensure all agency-led executions align with global brand
guidelines while maintaining local cultural relevance.

● Trend Monitoring: Act as the internal "pulse" for the creator economy, identifying
emerging trends and mitigating brand risks in real-time.

3. Cross-Functional Collaboration

● Global Alignment: Work seamlessly with APAC Marketing and Global Social teams
to localize product launches and share best practices.
● Stakeholder Management: Present campaign performance and strategic roadmaps
to senior leadership with clarity and data-backed confidence.

4. Experimentation & Analysis

● Test & Learn: Design and run robust marketing experiments to optimize creator
selection and creative formats.

● Data Synthesis: Translate complex campaign analytics into actionable insights,
socializing "wins and fails" across the organization to inform future strategy.

What you need to be great in this role: 

• Experience: 9+ years in Marketing or Strategy (Agency or Client-side). A track
  record in the social media or creator ecosystem is a plus, but not a prerequisite for a
  fast learner.
• Extreme Ownership: You are a self-starter who can navigate ambiguity and build a
  point of view from scratch.
• Analytical Intuition: You are comfortable with data and social analytics tools, but
  you also possess the "creative gut" to know what content will go viral.
• Project Mastery: Proven ability to manage complex budgets and multiple
  high-stakes campaigns simultaneously in a fast-paced environment.
• Communication: Exceptional written and verbal skills; you can tell a compelling
  story to an audience of creators or a boardroom of executives.

Why You’ll Love This Role

You will have the autonomy to shape the future of short-form video in one of the world’s most dynamic markets. If you are a proactive problem-solver who thrives on experimentation and has a deep passion for the creator economy, this is your stage.

Req ID: 17281

#LI-Hybrid #LI-AS2

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Role Overview

The Lead Ecommerce Strategy will lead strategic commerce thinking across WPP Media’s Commerce clients, shaping how brands win across ecommerce marketplaces, quick commerce, retail media, niche platforms, and emerging commerce ecosystems. The role is responsible for translating complex platform, consumer, and commercial dynamics into clear strategic frameworks, growth roadmaps, and whitepapers..

Sitting at the intersection of commerce strategy, retail media, data & technology, and strategic consulting, this role partners closely with senior client stakeholders, platform partners, and cross-agency leadership. The individual will play a critical role in driving category leadership, commerce media strategy, profitability, and scalable commerce transformation for clients.

Key Responsibilities

• New business/pitches  - Lead and convert pitch ratios for FMCG clients. 
• Existing clients - Lead commerce strategy development for our clients, including annual growth roadmaps, category expansion strategies, and FMCG playbooks 
• Platforms - platform-specific playbooks across marketplaces, quick commerce, and other commerce formats.
• off platform - how to integrate and create synergy between online and off platform platforms
• Translate consumer behaviour, platform mechanics, and retail media signals into actionable strategic recommendations that drive market share, profitability, and brand equity.
• Develop and own commerce POVs, strategic frameworks, and thought leadership to guide client decision-making and internal best practices.
• Partner with data & product teams to embed advanced analytics, measurement frameworks, and AI-enabled solutions into commerce strategy and client deliverables.
• Work closely with activation, creative, and media teams to ensure strategic intent is consistently reflected in execution and business outcomes.
• Identify white-space opportunities across platforms, categories, and capabilities to unlock incremental growth for clients.
• Support new business pitches and strategic expansions, shaping differentiated commerce narratives and solutioning.

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

A Leading WPP Media Brand, EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary & Impact

We are looking for an experienced Associate Media Planning Director to lead integrated media strategy and planning across multiple brands within a high-profile client portfolio. This role requires a strong blend of strategic thinking, cross-functional collaboration, and client leadership.

The ideal candidate will bring a holistic understanding of the marketing funnel—spanning brand building to performance—and will be responsible for developing connected media strategies that drive both long-term brand equity and short-term business outcomes. A key aspect of the role will be managing senior stakeholder relationships, including direct liaison with client teams, and ensuring seamless coordination across internal teams and partner agencies.

Strategic Media Leadership

• Lead the development of full-funnel media strategies across awareness, consideration, and conversion objectives.
• Translate business goals into integrated media plans across digital and offline channels where relevant.
• Ensure alignment of media strategies with broader marketing, product, and business priorities.

Cross-Brand Coordination & Client Servicing

• Act as a primary point of contact for client stakeholders, ensuring strong day-to-day relationship management.
• Drive cross-brand coordination, ensuring consistency in strategic thinking, learning agendas, and execution frameworks.
• Collaborate closely with client teams (including global/regional counterparts where applicable) to align priorities, narratives, and outputs.
• Lead regular communication, including presentations, QBRs, and strategic reviews

Integrated Planning & Channel Expertise

• Oversee planning across key channels including video, display, programmatic, and app ecosystems.
• Guide teams in leveraging audience insights, first-party data, and platform capabilities to inform planning decisions.

Measurement, Insights & Innovation

• Drive a test-and-learn culture, identifying opportunities for experimentation and innovation
• Leverage advanced analytics and tools (e.g., clean rooms, attribution models) to generate actionable insights.
• Translate data into clear narratives and recommendations for stakeholders.

Team Leadership & Operational Excellence

• Lead and mentor planners, fostering capability building and career development
• Ensure high standards of output across planning, reporting, and deliverables
• Oversee planning accuracy, forecasting, and overall quality control
• Collaborate with activation and specialist teams to ensure seamless execution
  
  Skills & Experience

• 7–10 years of experience in media planning, digital strategy, or integrated marketing.
• Proven experience managing client relationships and working across multiple brands or business units.
• Strong understanding of full-funnel media strategy, including both brand and performance marketing.
• Experience across key digital channels including video, programmatic, social, search and app ecosystems
• Familiarity with data, measurement frameworks, and attribution methodologies
• Strong communication and storytelling skills, with the ability to translate complexity into clear strategic direction
• Demonstrated team leadership and stakeholder management experience
• Ability to operate in a fast-paced, matrixed environment with multiple stakeholders

 Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection.

At AKQA (part of WPP) we believe in the imaginative application of art and science to create beautiful ideas, products and services. With an entrepreneurial and collaborative approach, we design adaptive digital services and applications that capture the imagination, delivering impressive returns for our clients.

As an Interactive Visual Designer in the design team, you will shape user experiences for our client’s digital channels, ensuring that each interaction is intuitive, engaging, and reflects design excellence. You will design vibrant, usable, and technically sound visual experiences across digital touchpoints for our clients. You will focus on the intersection of motion, interface, and visual storytelling — enhancing usability through aesthetic and interactive visual designs. You will collaborate closely with UX, product, engineering, and design teams to bring ideas and concepts to life while maintaining visual and brand integrity.

Your work will ensure that every screen, transition, micro-interaction, and visual asset aligns with established design ethos, elevating the creative vision and brand experience.

Location - Mumbai 

Role Requirements

• 6-8 years’ experience in visual, interactive, or UI design roles within agency, product, or digital studio environments

• Strong portfolio demonstrating interactive and/or motion-focused design across web & mobile form factors

• Proficiency in design and prototyping tools (Figma, Sketch, Adobe XD, Principle, Framer, etc.)

• Solid grounding in typography, layout, color, iconography, and visual hierarchy

• Experience designing responsive/ adaptive interfaces across multiple platforms

• Familiarity with design systems, component libraries, and style guides

• Basic understanding of front-end (HTML, CSS, JS) for developer collaboration

• Bachelor’s degree (or equivalent) in Graphic Design, Interaction Design, Visual Communication, or related field

Qualifications and Characteristics

• Strong visual eye: balance, polish, and design integrity

• Ability to craft smooth, thoughtful interactions and motion design

• Detail-oriented with a passion for pixel perfection and consistency

• Skilled at usability evaluation, prototyping, and iteration

• Comfortable working in a multi disciplinary set up and at client locations

• Curious and experimental — actively exploring trends, tools, and new techniques

• Resilient in fast-paced environments, adaptable to ambiguity and shifting priorities

• Proactive mindset, ownership mentality, and accountability from ideation to delivery

• Possess great written and verbal communication skills

About the Role

We’re looking for a Global Social Media Manager to take CMF’s presence to the next level—building native, thumb-stopping content that rides the wave of culture, not just watches it. You’ll own our social storytelling across platforms, create for virality, and constantly experiment to find new ways to connect with the next generation.
This is a role for someone who lives and breathes social—deeply plugged into trends, fluent in platform nuances, obsessed with content formats, and armed with a strong creative eye. You should feel equally comfortable hacking trends and crafting elevated, brand-aligned moments. And you must be relentlessly data-driven—always learning, iterating, and optimizing for impact.

Key Responsibilities

• Own CMF’s global social media strategy and execution across key platforms (Instagram, YouTube, TikTok, X, etc.)
• Build channel-native content that’s designed for virality while staying true to CMF’s bold, elevated visual identity
• Spot and act on trends fast—reactively and proactively—so we’re always in the conversation, not catching up to it
• Collaborate closely with the creative team to produce high-impact assets that balance cultural relevance with design consistency
• Plan and execute an always-on content calendar, blending planned brand storytelling with reactive cultural moments
• Partner with local market teams to scale social playbooks globally while leaving room for regional nuance
• Launch new platforms and formats as needed to stay ahead of where culture is going next
• Track performance obsessively—define KPIs, monitor analytics, and use insights to optimize content and posting strategies
• Run experiments constantly—format, timing, captioning, hooks—and scale what works
• Work cross-functionally with campaign, influencer, and community teams to connect social into the broader brand ecosystem
  
  

What We’re Looking For

• 5–7 years of experience running social media for fast-moving brands—bonus if in tech, fashion, or youth culture
• Deep platform fluency—you know what works where, how the algorithms behave, and how to make content feel native
• Natural trend-spotter with an instinct for what will hit (and when to leave a trend alone)
• Strong visual sensibility—you understand elevated aesthetics, branding, and how to make design-forward content pop on feed
• Highly data-driven—comfortable reading performance dashboards, running tests, and using insights to iterate fast
• Fast executor—able to move from idea to post in hours, not days
• Creative but strategic—you understand that creativity must deliver ROI, not just likes
• Deep understanding of Gen Z and emerging cultural behaviors across India and beyond
• Clear communicator and collaborative partner across creative, regional, and marketing teams
  
  

Tesco Media & Insight Platform is a partnership between Tesco, the UK’s largest grocery retailer, and dunnhumby. Fueled by first‑party behavioral data from over 23 million Clubcard holders, we help brands understand consumer behaviors and reach the right customers, at the right time, with the right message across the full marketing funnel. Our closed‑loop measurement connects what customers see with what they buy, helping brands Shape What Britain Buys and maximize the impact of every pound of media investment.

Roles and Responsibilities 

As a Senior AI Engineer, you will be a hands‑on technical contributor designing, building and operating production‑grade GenAI and agentic AI solutions that power Tesco Media & Insight Platform’s global products and services. You will work closely with the AI Engineering Manager, Product, Data Science and Engineering teams to turn business problems into secure, scalable, observable AI systems that deliver measurable value for brands and shoppers.

• Design and implement GenAI and agentic AI solutions on GCP, leveraging Vertex AI (models, endpoints, pipelines, vector search/RAG, Agent Builder) and core GCP services.
• Build AI agents and multi‑step agentic workflows, including tool calling, orchestration, and integrations with internal and external systems.
• Contribute to the design of MCP servers and agent‑to‑agent / agent‑to‑application protocols to enable safe, reliable automation of retail media and insight use cases.
• Work with the AI Engineering Manager and architects to define solution designs, interface contracts and non‑functional requirements (security, reliability, performance, cost).
• Implement security, privacy and governance controls in AI solutions, including safe prompt and tool design, data protection, secrets management and access control.
• Apply DevOps/MLOps practices: contribute to CI/CD pipelines for models, prompts and agents; use infrastructure as code; support environment management and automated testing.
• Implement observability for AI systems: instrument prompts, model calls, tools and agents with tracing, metrics and logs; build and maintain dashboards and alerts.
• Help define and run AI testing and evaluation strategies, including automated tests, offline and online evaluation, red‑teaming, regression suites and human‑in‑the‑loop review flows.
• Collaborate with Retail Media and Insight teams to understand use cases and data, and translate requirements into concrete AI components and services.
• Write high‑quality, well‑tested code in Python (and, where relevant, TypeScript/Java or similar) following team standards for readability, performance and reliability.
• Participate in code reviews, design reviews and incident post‑mortems, and contribute to continuous improvement of our AI engineering practices.
• Stay current on advances in LLMs, agentic frameworks and cloud AI services, and bring forward ideas for how they can be applied to Tesco Media & Insight Platform.

What you’ll need to succeed in the role

• Strong experience in software/data/ML engineering, with hands‑on delivery of AI/ML or LLM‑based solutions into production (not just prototypes).
• Practical experience on GCP and Vertex AI, including deploying models, building pipelines, and implementing RAG/vector search‑based solutions.
• Solid understanding of LLMs and foundation models: transformers at a high level, tokenization, embeddings, context windows, RAG, and the trade‑offs between fine‑tuning, adapters and prompt‑based approaches.
• Hands‑on experience building agentic workflows or AI agents (e.g. tool‑augmented chat, multi‑step workflows, or multi‑agent systems) using one or more modern frameworks or platforms.
• Good grasp of security and safety for AI systems, including prompt and tool design to reduce hallucinations and prompt injection, safe handling of sensitive data, and application‑level guardrails.
• Experience with DevOps/MLOps practices: CI/CD, version control, automated testing, infrastructure as code, monitoring and incident handling in a cloud environment.
• Strong programming skills in Python and experience building and consuming APIs; familiarity with microservices and event‑driven architectures is a plus.
• Ability to design and run evaluation and experimentation for AI features, including quantitative and qualitative measures and, where appropriate, human‑in‑the‑loop review.
• Strong problem‑solving skills, attention to detail, and a willingness to take ownership of complex technical challenges.
• Clear, proactive communication and the ability to collaborate effectively with product managers, data scientists, engineers and commercial stakeholders across locations.

About the role : 

Play a pivotal role in shaping Nothing's brand identity, driving innovative marketing strategies, and ensuring seamless execution to position it as a global leader in accessible design and technology.

Campaign Development & Execution:

• End-to-End Campaign Ideation & Strategy: Collaborate with senior marketing manager and cross-functional teams to develop a comprehensive launch campaign - define key objectives, target audience, USP’s that highlight the product’s value and planning a structured rollout that builds anticipation pre-launch and drives sustenance post-launch.
• Content & Asset Development: Partner with creative and production teams to develop a suite of assets—such as videos, images, social content, and product descriptions.
• Influencer & Partner Activation: Identify and engage influencers and partners who align with the brand’s vision and develop plans for influencer partnerships, product seeding, and collaborations that generate organic buzz and social proof around the product.
• Stakeholder & Cross-functional Coordination: Liaise with internal teams (product, sales, marketing, and e-commerce) and external stakeholders (media agencies, creative partners) to ensure a cohesive launch experience.

Marketplaces & E-commerce:

• Strategic Platform Optimization: Ensure that all product listings are optimized with compelling titles, descriptions, and keywords to improve search rankings and visibility within each platform.
• Enhanced Content & Listing Management: Collaborate with creative and content teams to create enhanced Brand Content adding rich multimedia elements such as videos, infographics, and comparison charts.
• Promotional Planning & Execution: Work closely with e-commerce platforms and in house sales teams to develop and execute campaigns, including seasonal sales. Coordinate launch and promotional calendars with platform teams to secure premium placements and maximize visibility during peak shopping periods.
• Data-Driven Insights & Analytics: Use platform analytics to track key performance indicators and overall sales performance. 

Media & Digital Marketing:

• Work closely with the in-house media team to ensure timely delivery of all media assets, supporting seamless execution across channels.
• Gauge platform performance to understand effectiveness and ROI, implementing adjustments as necessary.
• Enable best-in-class campaign plans that align with product launches and key brand milestones, maximizing impact across media channels.

Creative Production & Brand Consistency:

• Work with creative teams and production partners to ensure all branded assets are high-quality, on-brand, and delivered on schedule.
• Coordinate with global teams to create cohesive brand communications that reflect our core values and product innovations.

Research, Analytics & Insights:

• Conduct research to understand market trends, consumer behavior, and competitor activities within the tech category.
• Utilize data and analytics to assess campaign performance and inform future strategies, assisting senior team members in data-driven decision-making.

What we are looking for:

• A postgraduate degree in marketing, business, or a related field from an accredited institution with 4-6 years of experience in marketing or brand management.
• Strong understanding of marketplaces, particularly experience with platforms like Flipkart, Amazon, or similar.
• A good grasp of media and digital marketing fundamentals; familiarity with analytics is a plus.
• Experience in creative production and working with advertising agencies.
• Excellent communication skills to liaise effectively with global teams and partners.
• A keen interest in design, technology, and culture and the drive to excel in a fast-paced, high-energy environment.
• Someone who is eager to develop and grow within a dynamic, forward-thinking company.

Role: Marketing Manager 

Location: Gurgaon, India

About the role: 

We are looking for a hands‑on brand partnership expert to drive UPI growth, co‑branded credit card and other features we launch on GPay through deep integrations with online merchants, high‑impact sporting events, and food/grocery platforms. To design incentive mechanics, negotiate and execute full‑funnel merchant integrations, and own the partner funnel from onboarding to first transaction — all with strong analytical rigor and a growth mindset. 

What you will be doing: 

• Act as the primary partner POC for merchant alliances, media agencies, to drive card & UPI adoption. 
• Design and prototype reward constructs (streak-based benefits, contextual/triggered offers, time/occasion-based boosts) to increase activation, trial and frequency. 
• Drive negotiations and integration scopes that deliver win‑win outcomes (merchant app integrations, promotional placements, co‑branded experiences). 
• Define and track growth KPIs (activation rate, conversion to first transaction, repeat usage, transactions per user, incremental, ROI) and deliver regular performance reports. 
• Collaborate cross‑functionally with product, engineering, analytics, marketing and legal to implement tracking, experiments and campaign measurement. 
• Run experiments, A/B tests and rapid iterations on partner mechanics and reward constructs to maximize ROI. 
• Identify and prioritize new partnership opportunities (sports sponsorship activations, seasonal campaigns, channel synergies) to scale adoption. 
• Operational Versatility: Support broader PMM workstreams as needed, including GTM coordination, and cross-functional project management beyond social channels 

What you need to be great in this role: 

• 7+ years experience in Growth, Strategic Partnerships or Alliances at a consumer‑tech startup or large consumer internet company. 
• Demonstrated experience negotiating and executing merchant or channel partnerships, preferably with major food/grocery or commerce players. 
• Strong analytical skills — comfortable with cohort analysis, funnel modeling, unit economics and hands‑on use of Excel/SQL and experimentation data. 
• Product and marketing sensibility: ability to design incentive mechanics that drive behavior change and measurable outcomes. 
• Proven ability to own end‑to‑end initiatives, operate autonomously, and manage multiple stakeholders across orgs. 
• Excellent communication and stakeholder management skills; 
• Bias for testing, speed and iterative improvement. 
• Passion for and inquisitive about AI and new technologies 
• Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical 

Req ID: 17038

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Role: Senior Social Marketing Lead

Years of experience: 9-12

Location: Gurgaon, India

Operating Hours: 7 am - 4 pm IST

About the role:

Lead end-to-end social planning and execution for Android partnership across APAC. Balance hands-on project/program management with high-impact, multi-channel campaigns for OS partnerships, feature launches, and ecosystem storytelling.

What you will be doing: 

• Lead complex, concurrent campaigns (launches, collaboration campaigns, social activation) from brief to retro; manage budgets, timelines, and risks.
• Translate technical features into clear, social-first narratives for consumers and developers.
• Partner with local markets in creating and implementing regional social campaigns.
• Oversee creative and paid social plans; define tests and optimize in-flight.
• Lead influencer/creator programs along with local markets for APAC.
• Build dashboards, report KPIs, and drive continuous optimization; own budgets/forecasting.

What you need to be great in this role:

• 9–10 years in social media with heavy project/program management; proven delivery of multi-market, multi-channel campaigns.
• Track record leading product/hardware/software launches with measurable impact.
• Deep platform know-how for YouTube, TikTok, Instagram, X, LinkedIn; strong short-form video and creator fluency.
• Analytics-first: experience in data evaluation and reporting for social media
• Excellent brief writing, stakeholder management, and executive communication.
• Driven, proactive, and enthusiastic, with a passion for new technologies and AI.
• Proficient understanding of AI tools is beneficial, with a keen ability to learn and leverage these tools.

Req ID: 16807

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Role: APAC Consumer Apps, Product Marketing Specialist

Location: Gurgaon, India

Work timings: 7:00am to 4:00pm

About the role:

As a Product Marketing Specialist, you'll lead product launch marketing for our Technology client, ensuring go-to-market success. You'll define the product's voice and build a loyal following, collaborating with a wide range of teams.

On the regional team, you'll coordinate product launch roadmap and related processes, and execute multi-channel strategies to drive visibility of launches with our key audiences. Your expertise in crafting a compelling GTM strategy and impactful content will be critical. You'll identify the most effective channels and drive integrated marketing efforts to fuel product growth and success.

What you will be doing: 

• Own the end-to-end launch process, collaborating with cross-functional teams to understand product roadmap and launch strategy for APAC markets.
• Directs the end-to-end execution of regional Go-To-Market (GTM) creative strategies. This involves synchronizing product launch GTM across diverse markets including India, Japan, Korea, and SE Asia to ensure a unified brand voice. Oversees the creation of storyboards and static/video assets for product launches and social campaigns
• Establish efficient GTM operations to enable rapid product launches, while navigating a complex matrix of internal stakeholders (Regional Marketing, Legal, Product) and external partners.
• Manage launch timelines, track progress, and coordinate with country and cross-functional teams to ensure successful execution.
• Conduct and coordinate rigorous pre-launch scaled testing and channel feedback to product and engineering teams.
• Contribute to content creation for targeted outreach initiatives, driving product usage and awareness in alignment with regional goals.

What you need to be great in this role:

• Passionate about AI, with strong understanding of industry trends, Google’s and competitors’ products and position in the industry 
• Ability to manage ambiguity and constant change
• Attention to detail and accuracy
• Excellent project management skills
• Strong communication skills, ability to create clarity amidst uncertainty and provide detailed, clear instructions to local teams and agencies
• Proven track record of success in delivering projects on time and within budget
• Knowledge of localization and translation processes
• Experience with go-to-market planning and execution
• Strong problem-solving skills
• Passion for and inquisitive about AI and new technologies
• Understanding and knowledge of AI tools is beneficial, but ability to learn and digest benefits and features of AI tools is critical.

Req ID: 16785

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