Demand Generation vs Social Media

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Demand Generation pays about 59% more at the median.

Side-by-side distribution

Demand Generation Social Media
$132.3k
$83.2k
$36.2k box = 25th–75th · whiskers = 10th–90th $190.1k

Demand Generation

$132,289

median · per year, annualized USD

Median over time ▼ -23.1%
$172,000 $132,289
$104.6k 25th
$132.3k Median
$158.1k 75th
$90k
$179.5k
Box 25th–75th · whiskers 10th–90th Full range $6k – $300k · outliers off-axis
Disclosing
46%
Live roles
137

Social Media

$83,200

median · per year, annualized USD

Median over time ▼ -44.5%
$150,000 $83,200
$60.1k 25th
$83.2k Median
$105k 75th
$46.8k
$152.5k
Box 25th–75th · whiskers 10th–90th Full range $5.3k – $507k · outliers off-axis
Disclosing
48.3%
Live roles
1,461

Top companies hiring

Company Median Roles
Clients Blackbox, Inc. $115,000 11
Motive $100,500 3
Versaterm $100,029 2
Databricks $244,425 1
LightSource $225,000 1
Basis AI $187,500 1
Abnormal $186,500 1
Assort Health $180,000 1

Top companies hiring

Company Median Roles
Greystar $77,500 201
NoGigiddy $46,800 31
Air Apps $41,462 31
Fairfield Residential $73,500 17
Solidcore $72,280 17
ChenMed $93,184 9
Bell Partners $99,500 8
Dentsu $53,906 8

Demand Generation salary by location

Location Median Roles
San Francisco $180,000 5
Seattle $157,500 3
New York $155,000 11
Boston $127,500 4
Chicago $115,000 5

Social Media salary by location

Location Median Roles
San Francisco $132,500 33
Boston $111,250 16
New York $100,000 55
Los Angeles $85,000 33
Seattle $83,084 19
Chicago $82,500 20
Toronto $80,000 17
Denver $75,603 24
Austin $66,560 15
Atlanta $61,730 10

Demand Generation vs Social Media: which pays more?

The median for Demand Generation is $132,289 per year (typically $104,625–$158,125), versus $83,200 for Social Media ($60,095–$105,000). That puts Demand Generation about 59% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Demand Generation and Social Media are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Get an edge on your job hunt.

Join our Telegram channel for the stuff that helps you land the role — salary benchmarks, the weekly market pulse, and new-feature drops. No spam, just signal.

Join the channel — it's free