GEO & SEO Manager (Contractor – Internal / Content & Owned Properties)

We are a PR/digital/marketing agency seeking an GEO & SEO Manager (Contractor) to lead and execute search strategy across our agency’s owned digital ecosystem, including our website, content platforms, and other owned properties.

This is an internal, individual contributor contract role focused on building and optimizing our company’s visibility across both traditional search engines and emerging AI-powered search environments (GEO). The role also functions as a Content Editor, ensuring all published content is structured, optimized, and aligned to search performance goals.

This position sits at the intersection of AI search optimization, technical SEO, and content strategy. Success in this role comes from the ability to own execution end-to-end—turning content into a scalable discoverability engine that drives qualified traffic and strengthens authority across search and AI-generated results.

This is not a managerial role. It is a hands-on, execution-heavy position for someone who can operate independently and move quickly.

Type: Contract (individual contributor) - This is a full-time independent contractor (1099) engagement
Location: Remote; must be comfortable working Eastern Time hours
Compensation: Hourly or monthly retainer, based on experience

Key Responsibilities

SEO & GEO Strategy (Owned Properties)

• Own and execute SEO and GEO strategy across all our owned properties
• Identify opportunities to increase organic visibility, authority, and traffic quality
• Optimize for both traditional search engines and AI-powered search environments
• Establish SEO and GEO as core drivers of inbound visibility and brand authority

Content Optimization & Editorial Oversight

• Serve as Content Editor for our agency and related owned platforms
• Review, edit, and optimize all content for SEO and GEO prior to publication
• Ensure content is structured for search intent, readability, and AI discoverability
• Partner with internal stakeholders to shape content topics, formats, and distribution
• Maintain consistency in tone, structure, and optimization standards

Generative & AI Search Optimization (GEO)

• Structure content to improve visibility and citation within AI-generated results
• Implement structured data and semantic markup to enhance machine readability
• Monitor how our agency appears across AI search platforms
• Identify and act on opportunities to improve presence in AI-driven search

SEO Execution & Technical Optimization

• Conduct technical SEO audits (site structure, crawlability, indexation, page speed, Core Web Vitals, schema, redirects)
• Implement SEO updates directly within CMS platforms (WordPress required)
• Manage keyword research, mapping, and on-page optimization across properties
• Continuously optimize existing content to improve rankings and performance

Performance Tracking & Optimization

• Track SEO and GEO performance using tools such as Google Search Console, GA4, Ahrefs, SEMrush, or similar
• Analyze traffic, rankings, engagement, and conversion signals
• Report on performance trends and identify opportunities for improvement
• Stay current on algorithm updates and evolving AI search behavior

Cross-Functional Collaboration

• Partner with marketing, PR, and leadership teams to align content and visibility goals
• Support thought leadership initiatives through search optimization
• Collaborate with developers as needed to implement technical improvements

Required Qualifications

• 3–5+ years of hands-on SEO experience
• Strong technical SEO and on-page optimization capabilities
• Experience with GEO / AI search optimization or strong familiarity with the space
• Experience editing and optimizing content for search performance
• Working knowledge of HTML, CSS, and basic JavaScript
• Experience with CMS platforms (WordPress required)
• Strong analytical skills and familiarity with SEO tools
• Ability to work independently and manage priorities without heavy oversight

Preferred Qualifications

• Experience managing content strategy or editorial workflows
• Background in digital publishing, content marketing, or media
• Experience with schema markup and advanced technical SEO
• Familiarity with headless CMS or modern web frameworks
• Understanding of PR and earned media’s impact on search visibility

What Success Looks Like

• Consistent growth in organic traffic and search visibility
• Increased presence in AI-generated search results
• Content is consistently optimized and aligned to search intent
• Our agency’s owned platforms become a meaningful inbound engine
• SEO and GEO are embedded into content creation workflows

Applied AI & Analytics Associate, Office of the CEO

Miami, FL | Office of the CEO — Data, Analytics & AI

You Don't Wait to Be Asked. Neither Do We.

At SharkNinja, we've built a culture around one simple belief: the best answer wins. Not the loudest opinion. Not the most senior voice in the room. The best answer — backed by data, delivered with clarity, and executed with urgency.

We're hiring an Applied AI & Analytics Associate to sit inside the Office of the CEO. This is not a support role. This is not a reporting role. This is a problem-solving role — one where you'll work directly alongside the VP, Chief of Staff to the CEO and senior leaders across the company to crack open the problems that matter most and turn them into decisions that drive the business forward.

If you thrive in ambiguity, build before you're told to, move fast across functions, and believe that a clean insight delivered fast beats a perfect deck delivered late — read on.

What You'll Actually Do

You will be an analytics and AI professional embedded in the Office of the CEO, contributing to high-impact analytical work across the company and contributing to how SharkNinja uses data and AI to make better decisions.

This is not a single-team support role. You'll move across functions — working with product, operations, finance, supply chain, marketing — on whatever problems matter most to the business right now.

On any given week, you might:

• Partner with the VP and Chief of Staff on analytical questions that require structured problem-framing, data modeling, or clear recommendations
• Contribute to multi-week analytical initiatives from scoping through delivery, working with senior stakeholders on managing expectations and timelines
• Build and maintain dashboards, decision-support tools, and analytical models that help senior leaders operate more effectively
• Use LLMs, AI automation, or machine learning to accelerate your own analysis and help other teams do the same
• Identify gaps in how the company tracks performance and propose practical improvements in collaboration with finance, operations, and product teams
• Work with teams to adopt analytical approaches or tools, contributing to broader adoption and impact
• Introduce better analytical methods and tools to raise the quality and consistency of output across teams
• Communicate findings clearly to senior stakeholders — translating complex analysis into straightforward recommendations that connect to business outcomes
• Connect the dots between data from multiple functions to surface insights no single team could see on their own
• Help support and review work from junior analysts or co-ops, contributing to their development

This is a hands-on role based in our Miami office with real ownership over analytical delivery and measurable business impact. You will work on complex problems with appropriate support from senior stakeholders and produce high-quality work.

What It Takes to Win Here

Must Have:

• 2+ years of experience in analytics, data science, or consulting with a demonstrated track record of analytical delivery
• Hands-on experience deploying or building with LLMs, generative AI, or automation tools — not just familiarity, but practical usage in real work
• Strong working command of SQL and Python — you pull and manipulate data directly and can build scalable analytical solutions
• Proficiency building dashboards and analytical tools (Tableau, Power BI, Looker, or similar)
• Clear communication skills — you can present findings to senior stakeholders and explain complex analysis in plain language
• Demonstrated ability to take an ambiguous business question and structure a complete analytical approach
• Experience managing multiple workstreams and delivering against timelines with limited oversight
• Previous project or program management experience — managing scope, timelines, and cross-functional coordination
• Understanding of impact orientation — you connect your analytical work to business results and can articulate what changed because of your analysis
• Experience contributing to adoption — you've worked on building or improving a tool, process, or approach that a team has used; you're learning what it takes to drive change

Even Better If You Have:

• Background in consumer products, retail, or e-commerce — you understand margin dynamics, go-to-market, and how these businesses scale
• Experience with advanced statistical methods — experimentation, time-series analysis, or applied ML
• Hands-on experience with large-scale data infrastructure — designing data pipelines, working with modern cloud platforms (Snowflake, BigQuery, Databricks)
• Prior exposure to working alongside executive or senior leadership teams
• Experience identifying and solving systemic problems — moving beyond answering a single question to fixing how a team or function operates

Tools & Stack

• Languages: SQL, Python (strong proficiency); R, Scala, or equivalent a plus
• BI & Visualization: Tableau, Power BI, Looker, or similar — deep proficiency in at least one platform
• Data Platforms: Hands-on experience with modern cloud data platforms (Snowflake, BigQuery, Databricks)
• AI & Automation: Production experience with LLMs, generative AI, or automation tools — not just familiarity, but deployed solutions
• Collaboration Tools: Slack, Jira, Asana, or similar for cross-functional coordination

Why This Role, Why Now

SharkNinja is one of the fastest-growing consumer product companies in the world. We operate with the intensity of a startup and the scale of a global brand — and the Office of the CEO is where the most important, cross-cutting work gets done.

This role gives you direct exposure to how a company at this scale makes decisions, solves hard problems, and keeps moving. You will not be on the sidelines. You will be in the room. You will work across the entire company, not in service of a single function.

If you want a role where you can see the impact of your work — where you're not just producing output but driving outcomes — and where you're building capability that others actually use, this is it.

The Solutions Engineering Team
We believe Solutions Engineers at Okta are involved in all stages of the customer’s digital transformation. Solutions Engineers are experienced using presentations, email, phone and social media to connect with customers virtually and in-person. We are looking for great teammates who can build and deliver sales presentations and customized product demonstrations to help educate Okta’s Customers (everyone from developers to product managers to C-level executives) on best practices during their cloud security technology journey. We believe Okta’s Solutions Engineers empathize with Customers and quickly discern their true technical needs by asking detailed, clarifying questions while presenting solutions that specifically address those needs. Okta Solution Engineers have the rare combination of technical acumen and business insight; in a career where you can utilize both. As a Solutions Engineer at Okta, you will further develop each of these skills by advising a diverse set of customers on the value they will gain by using Okta’s Identity Platform.

The Solutions Engineer, Auth0 Opportunity
Reporting to the Sr. Manager, Solutions Engineering, Strategic Auth0, the Solutions Engineer is a functional business consultant, with a passion for technology and the advanced ability to develop, position and demonstrate product-specific solutions during sales cycles, while achieving quarterly and annual sales goals for an assigned territory.

What you’ll be doing

• Work alongside the sales team as the technical and domain expert of a customer-facing sales team to help Enterprise Customers understand the value of Okta’s solutions
• Understand customer challenges and business issues and provide product demonstrations to align our solutions with customer needs
• Answer product feature and technical questions from customers, partners and Okta colleagues
• Plan and deliver Proof Of Concepts for customers who have more complex use cases, collaborating with other Okta engineering teams as needed
• Provide feedback to product management about product enhancements that can address customer needs and provide additional value
• Share and learn best practices and re-usable assets with other Solutions Engineers to enhance the quality and efficiency of the team
• Stay current on competitive analysis and market differentiation
• Support marketing events including executive briefings, conferences, user groups, and trade shows
• At times, be asked to learn and lead your team as a subject matter expert (SME) with various product solutions and/or competitive knowledge

What you’ll bring to the role:

• Identity and Access Management (IAM) Expertise:
  • 5+ years of pre-sales engineering experience in IAM.
  • Strong understanding of IAM concepts, including OAuth 2.0, OIDC, and SAML.
  • Experience with lifecycle management, role-based access control (RBAC), and provisioning/deprovisioning.
• Technical Proficiency:
  • Hands-on experience in one or more of the following development areas: web (JavaScript, HTML, frontend frameworks), mobile (iOS, Android), backend (Java, C#, Node.js, Python, PHP, Ruby), or IP-based real-time communications.
  • Experience working with REST APIs, API Gateways, and SDKs.
  • Deployed applications on cloud platforms (AWS, Azure, GCP, Vercel, etc.).
  • Understanding of core security concerns in applications (password hashing, SSL/TLS, encryption at rest, XSS, XSRF).
• Customer Engagement & Communication:
  • Passion for serving customers, demonstrated in a customer-facing role (ideally pre-sales, but consulting or support also valued).
  • Ability to quickly communicate complex technical ideas, including on-the-fly whiteboard explanations.
  • Elite communication skills, confident in dispensing knowledge and presenting to highly skilled and experienced audiences.
• Strategic & Organizational Skills:
  • Territory management skills, including pipeline building and collaboration with sales counterparts for execution excellence.
  • Diagramming experience for user journey flows, complex architecture diagrams, etc.
• Education & Travel:
  • Bachelor's degree in Engineering, Computer Science, MIS, or a comparable field is preferred.
  • Typically 25% travel.

You might also have (not mandatory):

• Experience with Auth0, Auth0 FGA, or OpenFGA.
• Hands-on experience with Generative AI or LLM technology (LangChain, GenKit, LlamaIndex, etc.).
• Experience integrating with micro services, data lakes, or customer data platforms.
• Developed ReBAC or Fine-Grained Authorization models.

#LI-LSS1

#LI - Remote

P23532

Chief Growth Officer

About 5W

5W is the AI Communications Firm, helping brands build authority across the platforms where decisions now happen — ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews — alongside earned media, digital, and influencer channels. We combine public relations, digital marketing, Generative Engine Optimization (GEO), and proprietary AI visibility research to help clients measure and grow their presence in AI-driven buyer research.

Founded more than 20 years ago, 5W has been recognized as a top U.S. PR agency by O'Dwyer's, named Agency of the Year in the American Business Awards®, Top Place to Work in Communications 2026 by Ragan, and a Digiday WorkLife Employer of the Year. We serve clients across B2C, B2B, Public Affairs, Crisis Communications, and Digital Marketing. www.5wpr.com

The Role

5W is looking for a Chief Growth Officer to own new revenue and build the pipeline that takes us from a top U.S. PR agency to the category-defining AI Communications Firm. This is an executive-level commercial leadership role with a clear Year 1 mandate: close $10M+ in new ARR.

What You'll Own

• New business pipeline across PR, GEO, AI visibility, digital, influencer, and crisis practices
• Outbound BD team and inbound conversion
• Pricing strategy and packaging for the AI service line ($25–75K/mo retainers, $1M+ anchor accounts)
• Cross-sell motion across the existing client book — every client buys at least two practices
• Partner channel development: martech, AI platforms, and holding company referrals
• Personal closer presence on every deal $500K+

Year 1 Targets

• $10M+ in new ARR
• 3 anchor clients at $1M+
• 60% measurement/analytics attach rate on retainers
• Average deal size up 40%

What We're Looking For

• 10+ years selling services at $1M+ deal sizes — agency, consulting, or martech
• Proven experience building and running a BD organization, not just carrying a number
• Fluency in how AI is reshaping buyer research — ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews — and the ability to sell into CMOs and General Counsel without a deck crutch
• Track record beats pedigree. Show us the number.

Summary

As a Product Design Director at Shift4, you will be the cornerstone of design innovation and collaboration, reporting directly to the VP, Product Design. You will lead the Shift4 Dine design strategy through complexity and ambiguity, crafting AI‑native user experiences that exemplify impact, consistency, simplicity, and elegance across platforms and systems.

You will own the end‑to‑end design vision for Shift4 Dine and drive key initiatives across Web and Android, ensuring a cohesive, modern experience that thoughtfully incorporates AI into critical workflows. 

The ideal candidate has a background as a traditional UI designer (pixel‑perfect visuals, deep Figma expertise, strong interaction design) and has layered on AI‑native thinking, front‑end fluency, and a pragmatic understanding of how AI is reshaping design and development in 2026.

This is an onsite role based at Shift4's Tampa, FL location. 

Relocation assistance may be available. 

Responsibilities

• Lead the design of intuitive, high‑impact user experiences across the Shift4 product portfolio, with primary ownership of Shift4 Dine and key initiatives on Web and Android.
• Define and evolve an AI‑native experience strategy for Shift4 Dine: identify where AI (copilots, recommendations, automation, generative flows) meaningfully improves merchant and staff workflows—and where it should not.
• Leverage AI‑powered design and prototyping tools (e.g., Figma AI features, Claude‑style assistants, code‑aware tools) to explore concepts, generate variants, and rapidly move from idea to interactive prototype.
• Act as a hands‑on design leader on complex, cross‑platform projects while mentoring and directing other designers to elevate craft, quality, and consistency.
• Translate user insights, data, and product strategy into clear design hypotheses and solutions that drive merchant adoption, satisfaction, and measurable business outcomes.
• Partner closely with Product and Engineering leadership to align on product strategy, scope, technical constraints, and delivery timelines; ensure design decisions are grounded in what is feasible in today’s AI‑enabled stack.
• Establish and champion AI UX patterns for the portfolio (assistants, inline suggestions, explainability, error and fallback states, human‑in‑the‑loop correction) and ensure they are implemented consistently across products.
• Contribute to, govern, and evolve scalable design systems, patterns, and best practices across platforms—ensuring components, tokens, and documentation are “AI‑ready” for design‑to‑code workflows.
• Use AI tools to streamline design workflows (research synthesis, content and UX copy, documentation, design QA) while maintaining a critical eye for quality, bias, and brand alignment.
• Navigate ambiguity and rapidly changing AI capabilities; balance long‑term strategic investments with near‑term iterative delivery to ensure outcomes meet both user and business needs.

Qualifications

• Bachelor’s or Master’s in Design or equivalent experience.
• 9+ years in UI/UX or product design with a portfolio showing end‑to‑end product work and strong visual/interaction design across Web and Android.
• Expert proficiency in Figma (components, variants, auto‑layout, tokens, Dev Mode) and experience working with design systems at scale.
• Working knowledge of front‑end fundamentals (HTML/CSS, component/state thinking; React or similar) to read and lightly edit UI code and review AI‑generated output.
• Understanding of how Figma components map to React/Vue components and how design tokens map to CSS/Tailwind, including implications for design‑to‑code and AI tooling.
• Experience using AI tools in the design workflow (e.g., generating UX copy, exploring layout alternatives, creating documentation, or quality‑controlling AI‑generated assets).
• Proven experience contributing to and evolving design systems, patterns, and frameworks—and implementing them directly in design and prototyping tools.
• Demonstrated ability to mentor designers, influence cross‑functional partners, and navigate ambiguity while balancing long‑term strategy with pragmatic execution.

#LI-BN1

Job Title: Staff Software Engineer (AI) 
Locations: Boston, MA; Houston, TX; (ET preferred)
Reports to: VP, AI Engineering  

A quick snapshot… 
As a Staff Software Engineer, you’ll be a key technical leader responsible for shaping the design and development of scalable, reliable, and innovative AI/GenAI solutions. You’ll lead high-priority projects, set technical directions for teams, and ensure alignment with organizational goals. You’ll operate with a high degree of technical expertise, strategic thinking, effective collaboration across diverse teams, while mentoring and elevating others to meet a very high technical bar.   

Why it’s a big deal…  
You’ll be a strategic technical leader to define and drive the technical vision and roadmap for Conga’s AI/GenAI systems, aligning with company objectives and future growth. You’ll have the opportunity to provide architectural leadership for complex, large-scale AI systems, and act as a thought leader in AI technologies, influencing cross-functional technical decisions and long-term strategies. You’ll have ownership of high-impact projects, shaping the future of Conga’s products while mentoring engineers, fostering a culture of continuous learning and technical excellence.

Here’s what we’re looking for… 

Related experience. You have 10+ years of professional software development experience, including 5+ years in AI/ML or GenAI. You have a proven track record of designing and deploying scalable, production-grade AI solutions. You’ve led complex technical initiatives that required influencing cross-functional teams while mentoring teammates, navigating change, and creating space for collaboration and growth.  

Technical expertise. You have:  

• Deep expertise in Python and frameworks such as TensorFlow, PyTorch, FastAPI, LangChain, LangGraph, and KubeFlow.  

• Advanced knowledge of AI/ML algorithms, generative models, and LLMs. 

• Proficiency with cloud platforms (e.g., GCP, AWS, Azure) and modern DevOps practices. 

• Strong understanding of distributed systems, microservices architecture, and database systems (SQL/NoSQL). 

Analytical thinker and creative problem solver. You utilize your expertise to navigate ambiguity and deliver impactful solutions. You’re skilled in identifying creative solutions to unique customer requirements, ensuring our customer issues are resolved in a manner that meets or exceeds their expectations without increasing their costs.   

Strong communication and interpersonal skills. You’re skilled at reading and adapting to different communication styles. You communicate priorities, trade-offs, and goals clearly, that engages and inspires both technical and non-technical stakeholders. 

Education. You’ve completed your Bachelor’s and Master’s degree in Computer Science, Engineering, or a related technical field. Maybe you’ve even gone on to obtain your Ph.D.  

Here’s what will give you an edge… 

Additional expertise. You’ve had the opportunity to lead the development of generative AI solutions, leveraging advanced techniques such as multi-modal models, reinforcement learning, and responsible AI principles. You’ve gained advanced knowledge of GCP technologies such as VertexAI, BigQuery, GKE, and DataFlow. You also have familiarity with agile methodologies and working in a DevOps model. 

Thought Leadership. You’re passionate about the AI/ML space. You’re a thought leader for the AI/ML community, contributing ideas through publications, open-source projects, and/or speaking engagements. 

#LI-BR1

Clearwater positions open to candidates located in greater Tampa Bay area - must be able to commute to the Clearwater office 3 days a week.

As a Snr. Product Manager, End User at KnowBe4, you'll be a key driver in our mission to make security awareness second nature to people worldwide. Your role will be focused on the end user’s experience. You will lead the strategy for a cohesive end user journey across all products to ensure a seamless, gamified, and effective learning environment. 

Your high level thinking and deep understanding of both product management and end user engagement will be instrumental in elevating KnowBe4's offerings and, by extension, the security posture of organizations worldwide.

Responsibilities:

• Champion the integration of gamification frameworks (achievements, badges, leaderboards, or narrative-driven learning) to increase user motivation and retention across the entire product suite.
• Deep empathy of our users pain points and goals, mapping out their security awareness journey and identifying key moments where our learning experiences can make the most impact.
• Leverage your data analysis skills to uncover insights that will shape our product strategy, ensuring we're always one step ahead of emerging security threats.
• Balance the delicate ecosystem of marketing goals, business objectives, and user needs to create learning experiences that are both effective and engaging.
• Work across engineering and design teams to ensure all end user facing experiences feel like a single, unified ecosystem rather than disparate tools.
• Be a capable manager and leader of people, with the potential for two or more direct reports.
• Be a thought leader in the industry, presenting at our KB4CON, authoring roadmaps, and conducting webcasts that position KnowBe4 as the go-to expert in security awareness.
• Manage the ideation process for new product features and enhancements ensuring what we produce is valuable, viable, feasible, and usable.
• Gather requirements through multiple sources, such as feature requests, customer surveys, and interviews.
• Communicate product details with stakeholders, including executive, marketing, and sales teams.
• Maintain respective product delivery roadmap and ensure desirable product operation.
• Build and maintain business cases for KnowBe4 products by collecting, analyzing, and transforming product metrics such as ROI and adoption by feature.
• Provide genuine recommendations as to the hiring, firing, promotion, and discipline of subordinate employees to which the Company gives significant weight

Qualifications

• 3+ years of Product Management experience specifically designing intrinsic motivation loops, digital learning, UX, or working directly in mobile/console game development.
• BS degree in Computer Science, Engineering, Marketing, Business, or equivalent preferred 
• Experience utilizing Generative AI and LLM models (Claude, Gemini, Copilot, etc.) to scale daily workflows and drive product innovation preferred
• Experience with Gmail and Google Docs 
• Experience with MS Office (Word and Excel) 
• Experience with web browsers (Chrome, Internet Explorer, etc.) 
• Experience with ticketing and tracking applications (Zendesk, JIRA, etc…) preferred 
• Experience with SDLC methodologies preferred 
• Strong verbal and written communications
• Excellent time management and organization skills

The Digital Marketing Manager, Paid Search plays a critical role in driving pipeline and revenue growth through the strategy, execution, and optimization of ConnectWise’s paid search programs. Reporting to the Team Lead of Digital Marketing, this role owns day-to-day management of paid advertising across Google, Microsoft (Bing), and YouTube, ensuring campaigns are optimized to drive qualified traffic, conversions, and measurable ROI. This position requires deep platform expertise, strong analytical capabilities, and a hands-on approach to in-platform execution. The ideal candidate thrives in a performance driven environment, proactively identifies optimization opportunities, and translates business objectives into scalable paid search strategies that support ConnectWise’s growth goals.

Essential Job Duties & Responsibilities

• Owns the end-to-end strategy, execution, and optimization of paid search campaigns across Google Ads, Microsoft Ads, and YouTube.
• Manages campaigns directly in platform on a daily basis, including keyword strategy, bid management, audience targeting, ad copy testing, and budget allocation.
• Develops and executes full-funnel paid search strategies aligned to marketing priorities, product focus areas, and pipeline targets.
• Continuously monitors and optimizes campaign performance to improve key metrics including CPL, CTR, CVR, impression share, ROAS, and pipeline contribution.
• Conducts ongoing keyword research, competitive analysis, and search query mining to identify growth opportunities and eliminate inefficiencies.
• Partners closely with Demand Generation, Product Marketing, and Creative teams to align messaging, offers, and landing pages to campaign objectives.
• Collaborates with Marketing Operations and Web teams to ensure accurate tracking, attribution, and conversion rate optimization.
• Manages in-platform budgets to ensure accurate pacing and efficient allocation of spend across campaigns, products, and markets.
• Leads testing strategies across ad copy, landing pages, bidding strategies, and audience segmentation to drive continuous performance improvement.
• Provides regular reporting and performance insights to stakeholders and translates campaign data into actionable recommendations.
• Evaluates and tests emerging search and AI-driven advertising formats, including new placements within generative and AI-powered search experiences, and makes recommendations on scalable opportunities.
• Stays current on platform updates, automation advancements, and search best practices, proactively recommends innovation opportunities, and supports additional digital marketing initiatives as needed.

Knowledge, Skills, and/or Abilities Required

• Deep expertise in paid search strategy and execution across Google Ads and Microsoft Ads, with strong working knowledge of YouTube advertising.
• Proven experience managing and optimizing performance-driven paid search budgets in a B2B environment.
• Strong analytical skills with the ability to interpret performance data and optimize toward pipeline, revenue, and return on investment goals.
• Advanced knowledge of keyword strategy, match types, bidding strategies, quality score optimization, and audience layering.
• Experience with conversion tracking, offline conversion imports, and multi-touch attribution models.
• Proficiency in A/B testing methodologies and landing page optimization best practices.
• Ability to translate business objectives into scalable paid search programs.
• Strong communication skills with the ability to present performance insights clearly to cross-functional stakeholders.
• Highly organized with the ability to manage multiple campaigns, priorities, and deadlines simultaneously.
• Experience with tools such as Google Analytics, Looker Studio, SEMrush, and Salesforce reporting is preferred.

Previous Experience Recommendations

• 5+ years of hands-on experience managing paid search campaigns in a B2B technology environment.
• Demonstrated success driving measurable pipeline and revenue impact through paid search programs.
• Experience working cross-functionally with demand generation, marketing operations, and sales teams.

Working Conditions

• Onsite, hybrid, or remote depending on location.
• 0–10% travel may be required.