Email Marketing vs Performance Marketing

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Performance Marketing pays about 16% more at the median.

Side-by-side distribution

Email Marketing Performance Marketing
$101.3k
$117.1k
$29.9k box = 25th–75th · whiskers = 10th–90th $292.1k

Email Marketing

$101,250

median · per year, annualized USD

Median over time ▼ -19%
$125,000 $101,250
$77.6k 25th
$101.3k Median
$141.1k 75th
$63k
$153k
Box 25th–75th · whiskers 10th–90th Full range $36k – $216.6k · outliers off-axis
Disclosing
26.5%
Live roles
98

Performance Marketing

$117,108

median · per year, annualized USD

Median over time ▼ -16.4%
$140,000 $117,108
$79.2k 25th
$117.1k Median
$157.1k 75th
$48k
$300.6k
Box 25th–75th · whiskers 10th–90th Full range $20.8k – $5,000k · outliers off-axis
Disclosing
48.9%
Live roles
225

Top companies hiring

Company Median Roles
NoGigiddy $46,800 9
Rubrik Job Board $180,500 1
Replit $160,000 1
ZO Zocdoc $150,000 1
Grove Collaborative $145,000 1
Inspira Education $145,000 1
The New York Times $129,500 1
Stitch Fix $126,450 1

Top companies hiring

Company Median Roles
EverAI $48,027 25
Airwallex $142,500 6
Jobscan $1,200,000 5
Harvey $170,000 4
GoCardless $270,400 2
Sierra $185,000 2
Samsara $126,604 2
NerdWallet $124,250 2

Email Marketing salary by location

Location Median Roles
New York $137,250 4
Toronto $100,000 3

Performance Marketing salary by location

Location Median Roles
London $270,400 4
San Francisco $155,911 15
New York $147,500 15
Boston $135,000 4
Toronto $84,311 3

Email Marketing vs Performance Marketing: which pays more?

The median for Email Marketing is $101,250 per year (typically $77,635–$141,125), versus $117,108 for Performance Marketing ($79,209–$157,125). That puts Performance Marketing about 16% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Email Marketing and Performance Marketing are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

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