Email Marketing vs Performance Marketing

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Performance Marketing pays about 8% more at the median.

Side-by-side distribution

Email Marketing Performance Marketing
$105.5k
$114.5k
$62.6k box = 25th–75th · whiskers = 10th–90th $180k

Email Marketing

$105,548

median · per year, annualized USD

Median over time ▼ -15.6%
$125,000 $105,548
$75k 25th
$105.5k Median
$142.5k 75th
$70.7k
$150k
Box 25th–75th · whiskers 10th–90th Full range $55.7k – $200k · outliers off-axis
Disclosing
27.3%
Live roles
110

Performance Marketing

$114,500

median · per year, annualized USD

Median over time ▼ -18.2%
$140,000 $114,500
$92.5k 25th
$114.5k Median
$156.9k 75th
$71.8k
$171.9k
Box 25th–75th · whiskers 10th–90th Full range $6.1k – $261.2k · outliers off-axis
Disclosing
35.8%
Live roles
296

Top companies hiring

Company Median Roles
NoGigiddy $46,800 9
LO Logitech $169,500 1
ZO Zocdoc $150,000 1
Aristocrat $150,000 1
KnowBe4 $150,000 1
Study.com $145,000 1
Roku $135,000 1
Integrated Specialty Coverages, LLC $127,920 1

Top companies hiring

Company Median Roles
EverAI $98,319 14
Harvey $170,000 8
Airwallex $140,000 5
VML $72,500 4
Upstart $165,300 3
Sierra $232,500 2
Suno $157,500 2
Talkspace Corporate $131,250 2

Email Marketing salary by location

Location Median Roles
New York $106,905 4
Toronto $72,456 4
Los Angeles $46,800 3

Performance Marketing salary by location

Location Median Roles
Seattle $171,000 3
San Francisco $169,000 17
Chicago $166,500 7
Boston $147,500 4
New York $127,500 23
Austin $115,000 3
London $101,736 3
Toronto $72,972 4

Email Marketing vs Performance Marketing: which pays more?

The median for Email Marketing is $105,548 per year (typically $74,954–$142,500), versus $114,500 for Performance Marketing ($92,500–$156,881). That puts Performance Marketing about 8% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Email Marketing and Performance Marketing are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

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