Side-by-side distribution
Brand Manager
$121,500
median · per year, annualized USD
- Disclosing
- 32.5%
- Live roles
- 724
Performance Marketing
$100,000
median · per year, annualized USD
- Disclosing
- 39.6%
- Live roles
- 323
Highest-paying jobs
Principal Product Manager, Brand Expedia AI Experiences
Staff Product Manager, Ads Product – Brand
Sr. Enterprise Sales Manager – Monotype Secure (Phishing & Brand Protection)
Lead, Product Marketing Manager - Brand
Principal Product Manager, AI Brand Visibility
Senior Product Manager Loyalty Co-Brand Credit Card
Events Manager, Brand & Communications
Senior Brand Manager, Product Launch and Patient Support Programs
Senior Brand Manager – Similac Delivery & Performance - Nutrition - Columbus, OH
Sr. Manager/Director, Brand Marketing
Highest-paying jobs
Senior Performance Marketing Manager
Senior Paid Media Manager
Paid Media Marketing Manager
Senior Manager of Digital Experience – Performance Marketing
Sr Manager, Performance Marketing - Amazon
Senior Performance Marketing Manager, Global Paid Social & Mobile UA
Manager, Performance Creative Strategy (Paid Media)
Performance Marketer
Account Manager (Performance Marketing)
Senior Performance Marketing Manager
Top companies hiring
| Company | Median | Roles |
|---|---|---|
|
Abbott
|
$159,500 | 10 |
| PG Procter & Gamble | $120,625 | 8 |
Wasserman
|
$68,475 | 8 |
Kraft Heinz
|
$135,900 | 6 |
Stryker
|
$116,995 | 6 |
Church & Dwight
|
$101,350 | 5 |
Novartis
|
$66,709 | 4 |
| GA Galderma | $142,500 | 3 |
Top companies hiring
| Company | Median | Roles |
|---|---|---|
EverAI
|
$95,268 | 20 |
Clients Blackbox, Inc.
|
$115,000 | 16 |
|
Suno
|
$157,500 | 3 |
Upstart
|
$165,300 | 2 |
| AX Axon | $143,203 | 2 |
Formlabs
|
$130,000 | 2 |
1Password
|
$127,000 | 2 |
| PG Procter & Gamble | $104,100 | 2 |
Brand Manager salary by location
| Location | Median | Roles |
|---|---|---|
| Seattle | $173,825 | 8 |
| San Francisco | $170,000 | 19 |
| Boston | $154,250 | 4 |
| New York | $133,000 | 51 |
| Los Angeles | $125,000 | 11 |
| Chicago | $119,800 | 16 |
| Amsterdam | $113,429 | 6 |
| London | $99,266 | 10 |
| Toronto | $88,012 | 13 |
Performance Marketing salary by location
| Location | Median | Roles |
|---|---|---|
| Seattle | $171,000 | 3 |
| Los Angeles | $160,000 | 5 |
| San Francisco | $157,500 | 9 |
| Boston | $146,250 | 3 |
| Chicago | $133,750 | 6 |
| New York | $125,000 | 21 |
| Austin | $115,000 | 6 |
| Toronto | $104,500 | 3 |
| London | $80,256 | 3 |
Brand Manager vs Performance Marketing: which pays more?
The median for Brand Manager is $121,500 per year (typically $89,000–$149,000), versus $100,000 for Performance Marketing ($90,000–$142,500). That puts Brand Manager about 22% ahead at the median.
Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Brand Manager and Performance Marketing are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.