Product Marketing vs Social Media

Put two roles head to head — any role, in any location or worldwide-remote.

Side A

Side B

Product Marketing pays about 101% more at the median.

Side-by-side distribution

Product Marketing Social Media
$167.5k
$83.2k
$33.3k box = 25th–75th · whiskers = 10th–90th $228.5k

Product Marketing

$167,500

median · per year, annualized USD

Median over time ▲ +4.7%
$160,000 $167,500
$138.8k 25th
$167.5k Median
$190.7k 75th
$112.2k
$215k
Box 25th–75th · whiskers 10th–90th Full range $36k – $416k · outliers off-axis
Disclosing
51.8%
Live roles
1,046

Social Media

$83,200

median · per year, annualized USD

Median over time ▼ -44.5%
$150,000 $83,200
$60.1k 25th
$83.2k Median
$105k 75th
$46.8k
$152.5k
Box 25th–75th · whiskers 10th–90th Full range $5.3k – $507k · outliers off-axis
Disclosing
48.3%
Live roles
1,461

Top companies hiring

Company Median Roles
KLA $187,000 9
SA Salesforce $180,150 8
Braze $153,250 8
Klaviyo $145,000 6
Grafana Labs $123,892 6
Abbott $171,000 5
OpenAI $250,000 4
Perplexity $220,000 4

Top companies hiring

Company Median Roles
Greystar $77,500 201
NoGigiddy $46,800 31
Air Apps $41,462 31
Fairfield Residential $73,500 17
Solidcore $72,280 17
ChenMed $93,184 9
Bell Partners $99,500 8
Dentsu $53,906 8

Product Marketing salary by location

Location Median Roles
Los Angeles $210,675 11
San Francisco $195,000 123
Seattle $181,025 21
New York $178,750 116
Austin $158,750 22
Denver $155,948 13
Chicago $153,000 33
Atlanta $147,500 5
Boston $145,000 18
Singapore $140,000 3

Social Media salary by location

Location Median Roles
San Francisco $132,500 33
Boston $111,250 16
New York $100,000 55
Los Angeles $85,000 33
Seattle $83,084 19
Chicago $82,500 20
Toronto $80,000 17
Denver $75,603 24
Austin $66,560 15
Atlanta $61,730 10

Product Marketing vs Social Media: which pays more?

The median for Product Marketing is $167,500 per year (typically $138,755–$190,650), versus $83,200 for Social Media ($60,095–$105,000). That puts Product Marketing about 101% ahead at the median.

Both figures are computed live from active listings on JobsRadar and normalized to annualized USD, so Product Marketing and Social Media are compared on equal terms regardless of the currency each role was originally posted in. Only roles that publish a salary range feed the medians; numbers refresh every few hours as new roles post and older ones close, so this comparison reflects the market right now rather than a fixed survey. Use it as a directional benchmark when weighing one path against the other.

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