Business Overview 

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.  

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.  

There are four I’s in Initiative and these represent our core values and behaviors.  

• INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.  
• INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.  
• IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.  
• IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world. 

Position Summary

The Manager, Client Advice & Management is responsible for managing multiple projects within the constraints of scope, quality, time, and cost to deliver specified requirements and meet customer satisfaction. Project work includes business analysis, requirements gathering, building use cases, status reporting, testing, and documentation. Projects may include building collaborative solutions such as intranets or extranets and will be either proprietary or via third party vendors. The Manager, Client Advice & Management will work closely with the dedicated search engine optimization (SEO) team at Kinesso, their clients, partners within other internal departments, and a variety of personnel across Mediabrands agencies.

Responsibilities

• Assemble key players for the project team; motivate and manage the team; delegate responsibility and tasks; establish and update plans with actuals and forecasts, delivery to time and cost; report to respective stakeholders; conclude the work documentation upon completion
• Liaise extensively with sponsors, internal and external customers, colleagues and vendors
• Ensure all project requirements and objectives are properly documented and followed
• Identify stakeholders and verify the key success indicators as the basis for managing the projects
• Ensure timely activity, integration and productivity of technical support, and administer efficient use of resources to meet requirements
• Manage trade-offs among scope, quality, time, and cost
• Facilitate project risk reviews and mitigation, then escalate issues to executives as needed
• Document and track all changes in project parameters, prepare end of project reports, close all project documentation, and archive appropriate records
• Partner with stakeholders across internal teams to support resource management, new business, partnerships, and other SEO craft workstreams 

Required Skills & Experience

• Experience in a web development, creative, media, or IT environment 
• Experience with at least one project management methodology (e.g., lean, agile, waterfall)
• Strong communication skills, including the ability to articulate results and recommendations of analysis to a variety of audiences within the organization (e.g., laterally across peers and upward to senior management)
• Ability to develop solid professional relationships with clients, colleagues, and vendors
• Required PC proficiency and expertise with MS Office (Project, Word, Excel, PowerPoint) and a working knowledge of Asana, Basecamp, JIRA, Smartsheet, or a similar project management or issue tracker tool 

Desired Skills & Experience

• 4+ years of relevant experience with at least 3 years in a project management role
• Goal-oriented and action-focused with strong time management, multi-tasking, project planning, delegation, and organizational skills
• Flexibility to plan, monitor, and deliver projects in a timely manner using cost effective methods
• Adaptability to shift priorities, demands, and tasks via analytical and problem-solving capabilities
• Knowledge of the general tenets of search engine optimization (SEO) is a plus 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The role of a Manager, Communications Designer is to supervise and manage our integrated media planning product and assume an active role on the business. The Manager, Communications Designer will assist with the development of media strategies and operating procedures and will also be responsible for leading, mentoring, coaching and developing employees.

This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Key Responsibilities

· Accountable for leading the preparation, writing and presentation of integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief.

· Maintain stewardship and accountability of the media plan, regularly evaluating and monitoring execution.

· Liaise and foster knowledge-sharing with other disciplines internally, partner agencies and other departments to ensure that media and client knowledge is current.

· Ensure that all media plans adhere to the agency's values, philosophies, and processes.

· Lead the preparation and presentation of evaluations of media opportunities, media trends and issues of interest to clients.

· Awareness of client Key Performance Indicators (KPIs) and objectives, ensuring that tracking is in place for check-ins as required.

· Manage and lead a team of employees. Effectively communicate agency goals, manage workloads, provide ongoing performance feedback and support professional development. Interview and participate in hiring decision of employees if/when required.

· Accurately and effectively manage client’s day-to-day planning requirements, with a strong understanding of client’s business objectives and Key Performance Indicators (KPIs).

· Inform leadership of potential challenges and opportunities as it relates to client and/or people management.

· Influence decision making by encouraging appropriate strategies and benefits of offerings to clients.

· Participate in additional agency/team projects and new business presentations as required.

· Oversee financial media control, including purchase authorizations, billing and budget control reports and ensure that discrepancies are resolved in a timely fashion.

Desired Skills & Experience

· Professional or educational background in Marketing and/or Advertising would give leverage to this application

· Manager-Director level of experience in integrated media planning.

· History of developing positive on-going business relationships with a focus on client service.

· Ability to develop and foster strong relationships and partnerships, both internally and externally.

· Demonstrated ability to effectively apply knowledge and insights gained from research resources to media planning.

· Previous experience managing and developing employees.

· Proactive approach to problem solving, supporting the team, self-development, etc.

· Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prisma).

· Curiosity, learning agility, with a passion for continuous development.

· Experience with presenting.

· Excellent communication skills (both written and verbal).

· Independent thinker with highly developed organizational skills and a strong attention to detail and accuracy.

· Ability to work collaboratively as well as independently.

· Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

· Ability to travel as required.

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Amazon, RBC, LEGO, Nintendo and Canada Goose. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world. Initiative Canada has received many of the industry’s most coveted awards, including two gold Strategy Media Agency of the Year awards, eight Cannes Lions, and a position on WARC's Top 50 Most Effective Media Agencies in the World. In 2023 Initiative was named the North American Network of the Year by the Festival of Media, and Global Network of the Year by both Ad Age and Ad Week. To learn more, visit initiative.com.

What's in it for you?
•    Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
•    A flexible hybrid work model that works for you.
•    A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
•    A chance to be part of and grow within a global network of agencies.
•    The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

Initiative is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com 

Position Overview

The Manager, Audience Analytics is responsible for maintaining campaign performance metrics, evaluating and/or developing business process, and networking data eco-systems as it relates to defining, designing, and interpreting campaign results.

Responsibilities

• Applies independent critical thinking to analyze vast data sets to uncover media insights, what's working, what’s not working.
• Provides ongoing analysis of audience data, evaluates the performance of programs, and provides input for improvements.
• Checks for proper reception of the audience figures from media research.
• Ensures the production of campaign reports complete with comments on progress and performance of programs/channels.
• Provides day-to-day supervision to a team including reviewing work, coaching on performance, coordinating activities, checking on quality and work progress; generally managing multiple small accounts or projects.
• Analyses information to solve on-going problems; Demonstrates thought leadership, strategy guidance moving from pure execution to tactical/strategic thinking.
• Uses knowledge of how the team integrates with other teams (internal and external) to coordinate efforts and resources to achieve shared and individual objectives; Understands infrastructure and team dynamics.

Required Skills and Experience

• Experience summarizing large quantities of quantitative and qualitative information to discover useful information and conclusions that can be used to form insights.
• Experience with the collection, measurement, analysis, visualization, and interpretation of digital data illustrating user behavior on websites, mobile sites, and mobile applications.
• Working knowledge of various audience software and tools, including data visualization tools and statistics packages.
• Planning, executing, controlling, and monitoring the work of a team to achieve specific goals and meet specific success criteria within established timelines.
• Ability to pursue and cultivate business relationships, partnerships, and alliances internally and externally.
• Focuses on developing, coaching, and mentoring to enable others to improve performance and to reach their full potential.

Desired Skills and Experience

• Experience with data measurement and analytics
• Experience with healthcare clients across DTP and HCP activations 

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.  

Position Summary

B2B marketing is evolving—and so are we. At Omnicom, we’re building a new kind of demand generation engine—one powered by media, data, and buying group orchestration, not just lead volume. We’re looking for a Manager of B2B Digital Investment, Custom Content & Demand Generation to support the execution of this vision. This is a hybrid role for someone who thrives in both program management and technical execution—managing custom publisher programs while ensuring the seamless flow of data across ABM platforms, content syndication partners, and CRM systems. You’ll play a critical role in bringing demand programs to life—working across media, data, and client teams to deliver high-quality, conversion-ready leads and measurable pipeline impact for our B2B clients.

This pivotal and strategic role is responsible for leading the development and execution of all digital media investment strategies, partnership negotiations, custom content programs, and the operational engine of B2B demand generation. This individual will drive innovative solutions that combine traditional digital media buying with bespoke content creation, syndication, and sophisticated demand generation tactics.

The role requires a blend of strong negotiation skills, strategic media planning expertise, a creative eye for impactful content, and a deep understanding of B2B demand generation mechanics, lead flow, and marketing technology. The Manager will foster robust relationships with digital media and publisher partners, oversee campaign execution, and ensure the seamless integration of custom content, syndication, ABM, and lead management efforts to deliver groundbreaking work that resonates within the B2B landscape. They will also be responsible for ensuring high-quality deliverables and potentially mentoring a team of associates.

Responsibilities

Digital Investment & Custom Content

• Lead strategic digital media investment and partnership initiatives for B2B clients, aligning with their specific business goals and KPIs.
• Manage and execute negotiations with digital media partners to secure competitive pricing, optimal placements, and innovative partnership opportunities.
• Communicate marketplace intelligence, negotiation strategies, and partnership recommendations to clients, providing strategic counsel.
• Maintain daily client contact, manage requests, and foster strong, collaborative relationships with digital media partners.
• Oversee budget management, billing, and campaign oversight for all digital investment programs, ensuring accuracy and efficiency.
• Support the creation of branded content and sponsorships from concept to execution, working collaboratively with media partners and internal/external creative teams.

B2B Demand Generation, ABM Execution & MarTech

• Support the execution of Account-Based Marketing (ABM) programs across 1:few and 1:many strategies
• Help operationalize account targeting, segmentation, and engagement strategies
• Coordinate personalized campaign elements aligned to buying group roles and priorities
• Partner with internal teams to ensure ABM efforts are aligned with broader demand programs
• Manage lead intake across content syndication and demand programs, ensuring accuracy and completeness
• Apply lead validation, enrichment, and deduplication processes using industry tools and platforms
• Troubleshoot discrepancies in lead quality and partner with vendors to resolve issues
• Ensure leads meet client and sales-ready criteria before entering CRM systems
• Assist in the setup and management of lead flows between publishers, ABM platforms, and CRM/marketing automation systems
• Work within platforms such as Salesforce, HubSpot, Marketo, or Eloqua to ensure proper lead routing and tracking
• Support tagging, tracking, and campaign setup to enable accurate reporting
• Partner with technical teams to troubleshoot integration issues and improve workflows
• Track campaign performance across channels, including lead volume, quality, and conversion rates
• Analyze data to identify trends, optimization opportunities, and areas for improvement
• Contribute to client reporting and provide clear, actionable insights
• Ensure programs are aligned to pipeline impact and downstream performance

Required Skills & Experience

• Minimum of 4+ years in digital media planning, investment, partnerships, and custom content/sponsorships, preferably with B2B clients.
• Strong understanding of digital media tools, ad serving technology (e.g., DCM, Prisma, DoubleVerify, etc.), and proven experience in developing and executing branded content and syndication programs.
• Ability to develop impactful and strategic media plans, negotiate effectively, and implement data-driven measurement to assess ROI.
• Exceptional relationship-building, communication (written and verbal), and presentation skills for clients and media partners.
• Meticulous attention to detail, strong organizational skills, and ability to manage multiple projects and timelines efficiently.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary 

As Associate Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Omnicom Media stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts. 

Key Responsibilities 

New Business Setup: 

• Work closely with leadership to lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design. Assume full accountability for delivery, quality, and client satisfaction. 

Data Migrations: 

• Manage and execute large-scale data migration projects and comparable complex assignments. 

Consistent Processes: 

• Incorporate consistent processes and best practices across Mediabrands clients. 

Campaign Naming Conventions: 

• Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments. 

Data Integration: 

• Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows. 

Data Quality & Anomaly Detection: 

• Implement QA processes and anomaly detection to safeguard data integrity across all deliverables. 

Leadership Skills and Stakeholder Management:  

• Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions. 
• Ensure quality work output from onshore/offshore teams 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

 Required Skills 

Technical Skills: 

• Good understanding of end-to-end data flow, APIs, databases, and BI tools. 
• Visualization and dashboard creation experience; Tableau preferred. 
• Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred. 
• Database experience (Snowflake preferred). 
• Understanding of taxonomy creation and execution 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

Leadership Skills: 

• Proven experience in management of multiple team members 
• Ability to provide feedback & guidance in a constructive manner to direct reports 
• Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment 

Desired Skills & Experience 

• 4+ years of experience in agency or client-side digital media planning or media analytics 
• Presentation development and delivery 
• Strong written and verbal communication 
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary 

As Associate Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Omnicom Media stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts. 

Key Responsibilities 

New Business Setup: 

• Work closely with leadership to lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design. Assume full accountability for delivery, quality, and client satisfaction. 

Data Migrations: 

• Manage and execute large-scale data migration projects and comparable complex assignments. 

Consistent Processes: 

• Incorporate consistent processes and best practices across Mediabrands clients. 

Campaign Naming Conventions: 

• Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments. 

Data Integration: 

• Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows. 

Data Quality & Anomaly Detection: 

• Implement QA processes and anomaly detection to safeguard data integrity across all deliverables. 

Leadership Skills and Stakeholder Management:  

• Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions. 
• Ensure quality work output from onshore/offshore teams 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

 Required Skills 

Technical Skills: 

• Good understanding of end-to-end data flow, APIs, databases, and BI tools. 
• Visualization and dashboard creation experience; Tableau preferred. 
• Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred. 
• Database experience (Snowflake preferred). 
• Understanding of taxonomy creation and execution 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

Leadership Skills: 

• Proven experience in management of multiple team members 
• Ability to provide feedback & guidance in a constructive manner to direct reports 
• Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment 

Desired Skills & Experience 

• 4+ years of experience in agency or client-side digital media planning or media analytics 
• Presentation development and delivery 
• Strong written and verbal communication 
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I’s in Initiative and these represent our core values and behaviors.

· INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.

· INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.

· IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

· IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Overview

As Associate Director, Communications Design you are the orchestrator of the Communications Plan, and all its detail. Working with the Director, Communications Design, you oversee the translation of the idea approach into the detailed communications architecture and connected plan, the brand will take to market, tied to culture. Your role is to curate every detail to create powerful experiences for your client’s brands in market, aligned to the strategy and idea leaning into your knowledge of how communications work in today’s dynamic landscape.

As the Associate Director, Communications Design, you will help to manage the delivery of next generation plans. You will work with the Specialty Business Units, and creative partners to design the right tactics for the idea. You will work with strategic audience experts on the right high value audiences to meet the brief. You will work with growth analytics to guide the appropriate high-level communications goals required to deliver the business outcomes. You will work with partnerships to identify and vet the short-list of the right channels and partners for the task, you help to make the strategic direction and idea a reality.

Responsibilities

· Oversees the development of the detailed communications plan to power the idea

· In conjunction with Director, Communications Design present the Connections Design holistic approach to the relevant stakeholders

· Manage the outputs of day-to-day requirements and workflow of the client as it relates to Communications Design

· Present client education program around Communications Design relevant marketplace trends.

· Oversee the management and training of design team in communications planning fundamentals

· Spearhead the best practice application of planning approach including key tools and techniques to surface media and marketing intelligence and insights to produce an impactful, culturally rich communications plan across owned, earned, shared, paid (OESP)

· Write and manage outputs from RFP submissions from the Design discipline, in collaboration with Partnerships leads

· Contribute to client Key Performance Indicator (KPI) delivery and to Specialty Business Units (SBU) growth and client profitability

· Contribute to new business as required

Required Skills and Experience

· Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)

· Ability to delegate and oversee direct reports

· Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors

· Excellent written, verbal communication and presentation skills

· Strong time-management and organizational skills

· Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

· 6+ years relevant experience with 3+ years managing or developing staff

· Category or audience experience as relevant per assignment

· Proven problem-solving ability

· Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

Mediahub is one of the three major global media agencies with over 1000+ employees worldwide. We are an award-winning agency built for brands who are challenging and disrupting the status quo. Our organization is focused on challenging all facets of media in an environment of rapid change in order maximize our clients’ investments. We are challenging key fundamentals in the areas of audience creation, purpose, creativity, and digital platforms.

Named Media Agency of the Year by Adweek, Ad Age, and Campaign, Mediahub is powered by the buying and intelligence power of Magna Global and the data backbone of Acxiom.

Position Summary

The Business Leadership team builds strong client relationships that drive positive outcomes for their business. The team does this by immersing itself in the business, elevating strategic opportunities for growth, and developing media recommendations that keep clients at the forefront of the industry. The key to this leadership comes from Mediahub's values, including a commitment to fostering curiosity, collaboration and diversity with the talented humans that power our global challenger brand. This team problem-solves, generates innovative solutions and displays energy and passion for the work presented. Successful candidates must not shy away from change, as we are an agency that thrives on the constant evolution of technology and its role in our work. Candidates must be comfortable working with data, have excellent communication and organizational skills and be confident collaborators.

The Media Supervisor will act as the go-to resource for media budget, client billing and support for PI, Kinesso, and Local Mediabrands. You will be responsible for leading and managing the execution and updates of media tools, prepare written and present competitive spending reports and insights. In this role you will develop the skill and knowledge base of those more junior as well as supervise, advise, and counsel direct report(s).

Responsibilities

Portfolio & Growth

· Assist with day-to-day operations of the client media plan and budget details, including flowchart, budget trackers, ensuring client signs accurate, timely media authorizations prior to buys.

· Attend client status meetings and demonstrate interest in client's business/category.

· Act as the go-to resource for media budget, client billing and support for PI, Kinesso, Local Mediabrands as they take on accountability (in 2024) Prisma entry, invoice reconciliation and channel-level budget tracking.

· Responsible for getting client MBA (media buy authorization) signed prior to the buy being place.

· Build relationships and trust with partners in Mediahub's Partnership Investments, Audience Science, Campaign Insights, Insights + Action and Radical + Disruptive, in addition to extended Mediabrands and Kinesso specialty teams.

· Monitor client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients.

Media Strategy

· Support 1-2 accounts, pending scale and complexity of business and scope of deliverables.

· Support Associate Media Director in scheduling and provide recaps for media brief deliverables, check-ins, presentations, launch, QA and reporting.

· Partner with Local Investments, Kinesso and Partnership Investments on development of partner list, RFP details and evaluation prior to client recommendations.

· Partner with analytics team to implement measurement objectives and taxonomy.

· Ensure flawless execution of media campaigns. This includes leading campaign implementation and execution, QA, monitoring/optimizing, and insightful reporting.

· Utilize IGNITE planning strategy process (Implement business intelligence, generate multiple audience segments, Navigate the investment, Tap into culture, Evolve with speed and precision) as part of client teams, to guarantee robust analysis of business/media role.

· Prepare written and present competitive spending reports and insights and connect to business intelligence for role of spend on share, etc.

· Responsible for running all planning tools (i.e. Kismet, R/F, etc), as well as partnering with Analytics to run any models, to determine the optimal media mix (across all channels) and plan delivery.

· Proficient in media math and how to apply calculations, demonstrating proficiency in working with and managing numbers.

· Leads and manage the execution and updates of media tools (i.e. flowchart maintenance).

· Support Insights + Action and Radical + Disruptive with execution (timelines, budgets, approvals) of approved ideas and corresponding reporting.

· Be a champion for great work and support team with writing, presenting, and providing data and assets to create case studies that win awards, win business, and celebrate the work (internally and externally).

· Contribute ideas that contribute to creative media tactics.

People & Culture

· Participate in a diverse, inclusive, creative culture.

· Collaborate with peer group to share work and inspire junior team members about creative-thinking, accountability, and thought-leadership.

· Responsible for developing the skill and knowledge base of those more junior as well as supervise, advise, and counsel direct report(s).

Required Skills & Experience

· Proven expertise in at least 3 channels, while developing additional acumen of cross-channel media marketplace and planning essentials (delivery levels, flighting, etc.), including Video/Audio Broadcast/Streaming, Direct and Addressable Digital, Social Media, Retail Media (if applicable), Print, OOH, etc.

· Experience creating and selling media programs, including ability to articulate strategic foundation for media plan development.

· Able to demonstrate the ability to successfully multi-task while preserving high attention to detail, manage your time and show superb organizational skills and the ability to meet deadlines.

· Demonstrate excellent verbal, written and presentation skills and ability to think on your feet.

· Strong mathematical abilities

· Advanced computer skills (MS Word, Excel, PowerPoint) and knowledge of DCM, Prisma, comScore, MRI.

· Must be able to occasionally travel to supported markets or client events.

· 3+ years of Media Planning experience

Business Overview 

Mediahub is one of the three major global media agencies with over 1000+ employees worldwide. We are an award-winning agency built for brands who are challenging and disrupting the status quo. Our organization is focused on challenging all facets of media in an environment of rapid change in order maximize our clients’ investments. We are challenging key fundamentals in the areas of audience creation, purpose, creativity, and digital platforms.

Named Media Agency of the Year by Adweek, Ad Age, and Campaign, Mediahub is powered by the buying and intelligence power of Magna Global and the data backbone of Acxiom.

Position Summary

The Business Leadership team builds strong client relationships that drive positive outcomes for their business. The team does this by immersing itself in the business, elevating strategic opportunities for growth, and developing media recommendations that keep clients at the forefront of the industry. The key to this leadership comes from Mediahub's values, including a commitment to fostering curiosity, collaboration and diversity with the talented humans that power our global challenger brand. This team problem-solves, generates innovative solutions and displays energy and passion for the work presented. Successful candidates must not shy away from change, as we are an agency that thrives on the constant evolution of technology and its role in our work. Candidates must be comfortable working with data, have excellent communication and organizational skills and be confident collaborators.

The Media Supervisor will act as the go-to resource for media budget, client billing and support for PI, Kinesso, and Local Mediabrands. You will be responsible for leading and managing the execution and updates of media tools, prepare written and present competitive spending reports and insights. In this role you will develop the skill and knowledge base of those more junior as well as supervise, advise, and counsel direct report(s).

Responsibilities

Portfolio & Growth

· Assist with day-to-day operations of the client media plan and budget details, including flowchart, budget trackers, ensuring client signs accurate, timely media authorizations prior to buys.

· Attend client status meetings and demonstrate interest in client's business/category.

· Act as the go-to resource for media budget, client billing and support for PI, Kinesso, Local Mediabrands as they take on accountability (in 2024) Prisma entry, invoice reconciliation and channel-level budget tracking.

· Responsible for getting client MBA (media buy authorization) signed prior to the buy being place.

· Build relationships and trust with partners in Mediahub's Partnership Investments, Audience Science, Campaign Insights, Insights + Action and Radical + Disruptive, in addition to extended Mediabrands and Kinesso specialty teams.

· Monitor client and marketing industry trades, media plan performance reporting and competitive activity to surface industry updates, performance insights and opportunities to team and clients.

Media Strategy

· Support 1-2 accounts, pending scale and complexity of business and scope of deliverables.

· Support Associate Media Director in scheduling and provide recaps for media brief deliverables, check-ins, presentations, launch, QA and reporting.

· Partner with Local Investments, Kinesso and Partnership Investments on development of partner list, RFP details and evaluation prior to client recommendations.

· Partner with analytics team to implement measurement objectives and taxonomy.

· Ensure flawless execution of media campaigns. This includes leading campaign implementation and execution, QA, monitoring/optimizing, and insightful reporting.

· Utilize IGNITE planning strategy process (Implement business intelligence, generate multiple audience segments, Navigate the investment, Tap into culture, Evolve with speed and precision) as part of client teams, to guarantee robust analysis of business/media role.

· Prepare written and present competitive spending reports and insights and connect to business intelligence for role of spend on share, etc.

· Responsible for running all planning tools (i.e. Kismet, R/F, etc), as well as partnering with Analytics to run any models, to determine the optimal media mix (across all channels) and plan delivery.

· Proficient in media math and how to apply calculations, demonstrating proficiency in working with and managing numbers.

· Leads and manage the execution and updates of media tools (i.e. flowchart maintenance).

· Support Insights + Action and Radical + Disruptive with execution (timelines, budgets, approvals) of approved ideas and corresponding reporting.

· Be a champion for great work and support team with writing, presenting, and providing data and assets to create case studies that win awards, win business, and celebrate the work (internally and externally).

· Contribute ideas that contribute to creative media tactics.

People & Culture

· Participate in a diverse, inclusive, creative culture.

· Collaborate with peer group to share work and inspire junior team members about creative-thinking, accountability, and thought-leadership.

· Responsible for developing the skill and knowledge base of those more junior as well as supervise, advise, and counsel direct report(s).

Required Skills & Experience

· Proven expertise in at least 3 channels, while developing additional acumen of cross-channel media marketplace and planning essentials (delivery levels, flighting, etc.), including Video/Audio Broadcast/Streaming, Direct and Addressable Digital, Social Media, Retail Media (if applicable), Print, OOH, etc.

· Experience creating and selling media programs, including ability to articulate strategic foundation for media plan development.

· Able to demonstrate the ability to successfully multi-task while preserving high attention to detail, manage your time and show superb organizational skills and the ability to meet deadlines.

· Demonstrate excellent verbal, written and presentation skills and ability to think on your feet.

· Strong mathematical abilities

· Advanced computer skills (MS Word, Excel, PowerPoint) and knowledge of DCM, Prisma, comScore, MRI.

· Must be able to occasionally travel to supported markets or client events.

· 3+ years of Media Planning experience

Business Overview 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

The VP, Programmatic Trading will lead one or multiple account groups within the programmatic discipline. This role will guide, mentor, and educate their teams, agency colleagues, and clients in programmatic best practice and thought leadership, and ensure strategic leverage of best-in-class programmatic technologies and solutions. This position will be responsible for talent evaluations and ensure that staff resources are allocated and utilized efficiently and effectively. The VP will participate in new business pitches.

Responsibilities

• Motivate and manage multiple regional programmatic teams in the creation, development, and execution of programmatic media activations, solutions, and tactics.
• Oversight of programmatic platform buying strategies, ensuring executional excellence and creative application of media data and technology.
• Serve as programmatic ad tech lead for core strategic vendors.
• Contribute to new business pitches and programmatic team scoping.
• Evaluate new tools, opportunities, and enhancements in the programmatic space.
• Contribute to the development of clear individual responsibilities, structured training plans, and KPI setting of the programmatic team.
• Provide programmatic thought leadership for internal and external constituencies.
• · Mentor, train, direct, and manage programmatic traders and managers. Programmatic escalation for all accounts your region(s) manage. Key driver of programmatic thought leadership across your accounts. Core leadership participant within programmatic department internal, vendor, and education meetings. Primary participant in scoping and staffing optimization for programmatic accounts. Monitoring staffing burn reporting.

Required Skills

• Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.), Keynote and strong understanding of the programmatic ecosystem, data providers, digital media tools and systems (DSPs, Ad servers, DCO, tag management, audience data platforms).
• Communication: strong written and verbal communication required.
• Soft Skills: Self-starter, strong organizational skills, ability to multitask in a fast-paced environment, close attention to detail and strong vendor management and negotiation skills.

Desired Skills

• 8+ years of experience.
• 4+ years managing teams 10-12 people
• Bachelor’s degree preferred

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.  

Position Summary

The Manager, Video Partnerships is the base-level management role on the Video Partnerships team, with responsibilities including managing all National video buying activity, negotiating buys, checking preliminary and final post buy delivery, and tracking performance. Managers assist with the management of Partnerships team – developing their skills, evaluating their performance, and managing their growth. The individual is tasked with developing and maintaining strong client relationships. The Manager will drive the team to explore and identify non-traditional partnerships opportunities. This is critical to their development and the success of the Partnerships division. The Manager of Video Partnerships will need to be able to identify partnership opportunities that can exist outside of the standard paid media environments. The Manager of VP is a critical thinker and problem solver helping to manage the delivery of next generation buys and strategic approaches, working directly with partners, and managing the end-to-end process. 

Responsibilities

External 

• Update status documents for client meetings, prepare email recommendations, and buy presentations/narratives.
• Write POVs for targeted opportunities to drive client business.
• Serve as a backup to the Associate Director for client relationships. 

Internal 

• Collaborate with internal teams to align with and deliver against client KPIs.
• Stay knowledgeable about the client's business and competitors to determine advertising and media needs.
• Direct and provide guidance to the team, ensuring superior negotiations for maximum value and efficiency.
• Oversee media negotiations for various channels (TV & POLV) and collaborate with partners for promotional opportunities.
• Maintain up-to-date knowledge of programming trends, marketplace conditions, and train negotiators. 

Required Skills & Experience

• Experience buying network, cable and syndication with Media company or experience within the Media Industry.
• Experience in negotiating upfront, scatter and opportunistic buys.
• Excellent written and verbal communication skills
• Proven superior customer service skills.
• Proficiency with Microsoft Desktop software, specifically Excel and Word, PowerPoint preferred.
• Proficient with MBox or equivalent Inventory Management system.
• Experience across a variety of media channels. 

Desired Skills & Experience

• Working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView etc
• Strong working knowledge of Mediabank and Prisma.
• Demonstrated ability to think and execute “out of the box” ideas.
• Strong developed relationships with the Networks.
• 4+ years of local senior buying/supervising or related industry experience.
• Proven leadership ability and/or prior experience in supervising a team.
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure
• Prior B2B experience

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The Manager, Video Partnerships is the base-level management role on the Video Partnerships team, with responsibilities including managing all National video buying activity, negotiating buys, checking preliminary and final post buy delivery, and tracking performance. Managers assist with the management of Partnerships team – developing their skills, evaluating their performance, and managing their growth. The individual is tasked with developing and maintaining strong client relationships. The Manager will drive the team to explore and identify non-traditional partnerships opportunities. This is critical to their development and the success of the Partnerships division. The Manager of Video Partnerships will need to be able to identify partnership opportunities that can exist outside of the standard paid media environments. The Manager of VP is a critical thinker and problem solver helping to manage the delivery of next generation buys and strategic approaches, working directly with partners, and managing the end-to-end process. 

Responsibilities

External 

• Update status documents for client meetings, prepare email recommendations, and buy presentations/narratives.
• Write POVs for targeted opportunities to drive client business.
• Serve as a backup to the Associate Director for client relationships. 

Internal 

• Collaborate with internal teams to align with and deliver against client KPIs.
• Stay knowledgeable about the client's business and competitors to determine advertising and media needs.
• Direct and provide guidance to the team, ensuring superior negotiations for maximum value and efficiency.
• Oversee media negotiations for various channels (TV & POLV) and collaborate with partners for promotional opportunities.
• Maintain up-to-date knowledge of programming trends, marketplace conditions, and train negotiators. 

Required Skills & Experience

• Experience buying network, cable and syndication with Media company or experience within the Media Industry.
• Experience in negotiating upfront, scatter and opportunistic buys.
• Excellent written and verbal communication skills
• Proven superior customer service skills.
• Proficiency with Microsoft Desktop software, specifically Excel and Word, PowerPoint preferred.
• Proficient with MBox or equivalent Inventory Management system.
• Experience across a variety of media channels. 

Desired Skills & Experience

• Working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView etc
• Strong working knowledge of Mediabank and Prisma.
• Demonstrated ability to think and execute “out of the box” ideas.
• Strong developed relationships with the Networks.
• 4+ years of local senior buying/supervising or related industry experience.
• Proven leadership ability and/or prior experience in supervising a team.
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure
• Prior B2B experience

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as well as alternative video including in-cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multiple high-level projects at one time, researching and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. Directors must think strategically and work collaboratively with other Partnerships disciplines and with client team leaders in Client Advice, Strategy, Communications Design and Analytics to create Partner recommendations that deliver on client strategic goals and business objectives. 

Responsibilities

• Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities 
• Maintain, develop and grow relationships with appropriate client level contacts 
• Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s 
• Oversee partnership plan development recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in 
• Bring forward new ideas and opportunities to move your client’s business forward 
• Oversee the development of go to market strategy, recommendations and POVs 
• Manage the execution of all media negotiations for all National TV linear and alternative video including cinema and place-based channels   
• Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency 
• Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts 
• Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives, including agency negotiations  

Required Skills & Experience

• National broadcast media buying experience required with a demonstrated solid technical and negotiating skills 
• Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements 
• Solid understanding of media data sources in terms of what is measured, the method, and information reported 
• Fluent in mathematical concepts with an ability to translate data into well-articulated ideas; superior analytical abilities and quantitative skills
• Solid understanding of research tools 
• Knowledge of buying, planning, client presentation and reporting 
• Technical proficiency, particularly with media systems and MS Excel, Word, and PowerPoint

Desired Skills & Experience

• 8+ years of buying network, cable and syndication with Initiative or another Media company or experience within the Media Industry - 4+ years successful management of staff
• Demonstrated critical thinking and problem-solving abilities  
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure 
• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I’s in Initiative and these represent our core values and behaviors.

· INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.

· INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.

· IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

· IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Overview

As Associate Director, Communications Design you are the orchestrator of the Communications Plan, and all its detail. Working with the Director, Communications Design, you oversee the translation of the idea approach into the detailed communications architecture and connected plan, the brand will take to market, tied to culture. Your role is to curate every detail to create powerful experiences for your client’s brands in market, aligned to the strategy and idea leaning into your knowledge of how communications work in today’s dynamic landscape.

As the Associate Director, Communications Design, you will help to manage the delivery of next generation plans. You will work with the Specialty Business Units, and creative partners to design the right tactics for the idea. You will work with strategic audience experts on the right high value audiences to meet the brief. You will work with growth analytics to guide the appropriate high-level communications goals required to deliver the business outcomes. You will work with partnerships to identify and vet the short-list of the right channels and partners for the task, you help to make the strategic direction and idea a reality.

Responsibilities

• Oversees the development of the detailed communications plan to power the idea
• In conjunction with Director, Communications Design present the Connections Design holistic approach to the relevant stakeholders
• Manage the outputs of day-to-day requirements and workflow of the client as it relates to Communications Design
• Present client education program around Communications Design relevant marketplace trends.
• Oversee the management and training of design team in communications planning fundamentals
• Spearhead the best practice application of planning approach including key tools and techniques to surface media and marketing intelligence and insights to produce an impactful, culturally rich communications plan across owned, earned, shared, paid (OESP)
• Write and manage outputs from RFP submissions from the Design discipline, in collaboration with Partnerships leads
• Contribute to client Key Performance Indicator (KPI) delivery and to Specialty Business Units (SBU) growth and client profitability
• Contribute to new business as required

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
• Excellent written, verbal communication and presentation skills
• Strong time-management and organizational skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 6+ years relevant experience with 3+ years managing or developing staff
• Category or audience experience as relevant per assignment
• Proven problem-solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

We are seeking a Senior Analyst to join our One Search team (SEO & Paid Search), supporting integrated search strategies across both organic and paid search channels. This role is ideal for a search professional who has experience in either SEO or Paid Search (SEM) and is eager to deepen expertise across both disciplines. The ideal candidate is passionate about how consumers discover brands through search and understands how organic and paid search strategies work together to drive measurable business outcomes. This role involves responsibilities from SEO strategy and copy optimization to building and executing paid search campaigns. You will help clients improve their visibility across the full search ecosystem by delivering insights, analysis, and integrated search strategies that combine SEO, paid search, and emerging search experiences. This role is client-facing and requires strong collaboration with analytics, media, creative, and development teams to deliver impactful search programs. 

Responsibilities

• Integrated Search Strategy
• Support the development and execution of integrated strategies across SEO and Paid Search.
• Translate client business goals and marketing objectives into actionable search strategies and tactical recommendations.
• Identify opportunities where SEO and SEM can work together to improve visibility, efficiency, and performance.
• Collaborate with cross-channel teams (analytics, media, social, creative, and development) to align search initiatives with broader marketing programs.
• SEO Strategy & Execution
• Lead technical SEO audits, site analysis, and competitive analysis to identify opportunities to improve organic visibility.
• Develop keyword strategies, content recommendations, and technical SEO recommendations aligned with client goals.
• Conduct content audits and work with editorial and creative teams to optimize existing and new content.
• Prioritize SEO recommendations based on potential impact and implementation feasibility.
• Partner with development teams to ensure accurate implementation of SEO recommendations.
• Monitor organic search performance and provide actionable insights to improve rankings, traffic, and engagement.
• Paid Search Campaign Management
• Support the development, optimization, and maintenance of paid search campaigns across platforms such as Google Ads and Microsoft Ads.
• Assist in campaign setup, keyword research, ad copy testing, bid optimization, and landing page recommendations.
• Monitor pacing and performance against KPIs, identifying opportunities for optimization.
• Execute testing strategies across campaign variables (creative, keywords, audience signals, landing pages).
• Work with vendors and platform partners to troubleshoot issues and ensure campaign performance.
• Analytics, Reporting & Insights
• Pull, analyze, and interpret performance data across both SEO and SEM channels.
• Produce weekly, monthly, and ad-hoc performance reports with insights and recommendations.
• Translate complex data into clear, actionable insights for internal teams and clients.
• Identify emerging trends, issues, and opportunities in search performance.
• Industry Leadership & Innovation
• Stay informed on evolving search trends, including changes in search engine algorithms, AI-driven search experiences, and platform updates.
• Share relevant industry insights, tools, and best practices with internal teams.
• Support the development of internal thought leadership, case studies, POVs, and blog content.

Required Skills & Experience

• 2+ years of experience in either SEO or Paid Search (SEM) with a strong interest in learning and contributing across both disciplines.
• Understanding of how organic and paid search strategies work together to drive search visibility and performance.
• Experience with SEO tools such as Ahrefs, Screaming Frog, Lumar, SEMrush, or similar platforms.
• Experience working with paid search platforms such as Google Ads and Microsoft Ads.
• Strong proficiency in Microsoft Excel and data analysis.
• Experience working with web analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.
• Ability to conduct keyword research and understand search intent.
• Strong analytical skills with the ability to interpret data and develop actionable insights.
• Excellent written and verbal communication skills, including the ability to present insights and recommendations.
• Strong time management skills with the ability to manage multiple projects simultaneously.
• Ability to translate client business goals into measurable search strategies.
• Strong collaboration skills and ability to work cross-functionally across teams.

Desired Skills & Experience

• Experience working in a digital marketing agency environment.
• Experience managing or supporting enterprise-level search programs with large datasets or budgets.
• Working knowledge of technical SEO concepts, including crawlability, indexation, site architecture, and Core Web Vitals.
• Familiarity with HTML, JavaScript, and basic web development concepts.
• Experience with bid management platforms such as SA360, Marin, or Skai (Kenshoo).
• Knowledge of local SEO, mobile SEO, and eCommerce SEO strategies.
• Experience with conversion tracking and tagging implementation.
• Familiarity with A/B testing, CRO, and experimentation frameworks.
• Understanding of emerging search environments including AI-powered search and conversational discovery.
• Experience with project management or collaboration tools (Jira, Asana, Monday, etc.).

Wage and Benefits 

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. 

Employment Transparency 

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. 

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com. 

Business Overview 

KINESSO is the technology-driven performance marketing agency, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

In this role you will be responsible for helping KINESSO clients improve their visibility in organic search results. The senior analyst will contribute strategic SEO recommendations to clients. Applicants will be expected to be regularly client-facing. Candidates must have a strong grasp of core search techniques such as content strategy and technical analysis. The senior analyst must understand client goals and the SEO strategy and incorporate them into the appropriate SEO tactics. This role involves a great deal of collaboration with design, development, social media, and search engine marketing (SEM) teams.

Responsibilities

• Provide SEO reports with little to no oversight, inclusive of data pulling, analysis, insights, and presentations
• Lead technical site analysis, competitive analysis, and content audits
• Audit website to create technical, creative, and CRO recommendations to improve organic visibility and on-site engagement, with brand priorities & goals in mind
• Prioritize tasks based on their likely effectiveness and ability to be implemented
• Present findings and back up recommendations with hard data
• Identify problems and form solutions for problems that can arise in reporting
• Develop content recommendations and technical analysis presentations
• Support marketing in the development of SEO case studies, white papers, blog posts, POV etc.
• Work with creative and development teams to ensure proper implementation of SEO recommendations
• Translate clients’ business goals and marketing objectives into successful search engine optimization strategies
• Decide upon final keyword lists with minimal supervision
• Understand a variety of SEO/SEM tool sets and be able to delineate when to use one vs another. Additionally, develop opinions on tools, their uses, and their pitfalls
• Build technical SEO acumen with ability to speak to and identify solutions to common SEO issues
• Collaborate with social, SEM, and offline marketing teams to implement SEO tactics designed to meet client’s marketing goals
• Present new tools and summarize industry articles to the internal team

Required Skills & Experience

• 2+ years of experience in SEO or relevant function, i.e., SEM
• Familiar with multiple keyword research, reporting, and link building tools
• Understanding of why certain search results appear for various keywords
• Expertise with technical SEO tools such as Ahrefs, Screaming Frog, and Lumar or similar tools
• Comfortable with platforms including Adobe Analytics or Google Analytics
• Expertise with Microsoft Excel, Word, and PowerPoint
• Excellent research, writing, and presentation skills with an attention to detail
• Innovative thinker, intuitive learner, with ability to quickly find solutions in fast-moving industry

Desired Skills & Experience

• Ability to multitask and handle other duties as assigned
• Understanding of basic web development technologies with an understanding of HTML
• Knowledge of local SEO, mobile SEO, and social media optimization (SMO) concepts
• Knowledge of eCommerce SEO concepts
• Ability to develop interpersonal relationships across client and team
• Experience with project management tools is a plus

Wage and Benefits 

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. 

Employment Transparency 

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. 

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com. 

Business Overview 

KINESSO is the technology-driven performance marketing agency, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

In this role you will be responsible for helping KINESSO clients improve their visibility in organic search results. The senior analyst will contribute strategic SEO recommendations to clients. Applicants will be expected to be regularly client-facing. Candidates must have a strong grasp of core search techniques such as content strategy and technical analysis. The senior analyst must understand client goals and the SEO strategy and incorporate them into the appropriate SEO tactics. This role involves a great deal of collaboration with design, development, social media, and search engine marketing (SEM) teams.

Responsibilities

• Provide SEO reports with little to no oversight, inclusive of data pulling, analysis, insights, and presentations
• Lead technical site analysis, competitive analysis, and content audits
• Audit website to create technical, creative, and CRO recommendations to improve organic visibility and on-site engagement, with brand priorities & goals in mind
• Prioritize tasks based on their likely effectiveness and ability to be implemented
• Present findings and back up recommendations with hard data
• Identify problems and form solutions for problems that can arise in reporting
• Develop content recommendations and technical analysis presentations
• Support marketing in the development of SEO case studies, white papers, blog posts, POV etc.
• Work with creative and development teams to ensure proper implementation of SEO recommendations
• Translate clients’ business goals and marketing objectives into successful search engine optimization strategies
• Decide upon final keyword lists with minimal supervision
• Understand a variety of SEO/SEM tool sets and be able to delineate when to use one vs another. Additionally, develop opinions on tools, their uses, and their pitfalls
• Build technical SEO acumen with ability to speak to and identify solutions to common SEO issues
• Collaborate with social, SEM, and offline marketing teams to implement SEO tactics designed to meet client’s marketing goals
• Present new tools and summarize industry articles to the internal team

Required Skills & Experience

• 2+ years of experience in SEO or relevant function, i.e., SEM
• Familiar with multiple keyword research, reporting, and link building tools
• Understanding of why certain search results appear for various keywords
• Expertise with technical SEO tools such as Ahrefs, Screaming Frog, and Lumar or similar tools
• Comfortable with platforms including Adobe Analytics or Google Analytics
• Expertise with Microsoft Excel, Word, and PowerPoint
• Excellent research, writing, and presentation skills with an attention to detail
• Innovative thinker, intuitive learner, with ability to quickly find solutions in fast-moving industry

Desired Skills & Experience

• Ability to multitask and handle other duties as assigned
• Understanding of basic web development technologies with an understanding of HTML
• Knowledge of local SEO, mobile SEO, and social media optimization (SMO) concepts
• Knowledge of eCommerce SEO concepts
• Ability to develop interpersonal relationships across client and team
• Experience with project management tools is a plus

Wage and Benefits 

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. 

Employment Transparency 

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. 

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com. 

Position Overview 

The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as well as alternative video including in-cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multiple high-level projects at one time, researching and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. Directors must think strategically and work collaboratively with other Partnerships disciplines and with client team leaders in Client Advice, Strategy, Communications Design and Analytics to create Partner recommendations that deliver on client strategic goals and business objectives. 

Responsibilities 

• Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities  

• Maintain, develop and grow relationships with appropriate client level contacts  

• Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s  

• Oversee partnership plan development recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in  

• Bring forward new ideas and opportunities to move your client’s business forward  

• Oversee the development of go to market strategy, recommendations and POVs  

• Manage the execution of all media negotiations for all National TV linear and alternative video including cinema and place-based channels    

• Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency  

• Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts  

• Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives, including agency negotiations  

Required Skills and Experience 

• National broadcast media buying experience required with a demonstrated solid technical and negotiating skills  

• Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements  

• Solid understanding of media data sources in terms of what is measured, the method, and information reported  

• Fluent in mathematical concepts with an ability to translate data into well-articulated ideas; superior analytical abilities and quantitative skills 

• Solid understanding of research tools  

• Knowledge of buying, planning, client presentation and reporting  

• Technical proficiency, particularly with media systems and MS Excel, Word, and PowerPoint 

Desired Skills and Experience  

• 8+ years of buying network, cable and syndication with Initiative or another Media company or experience within the Media Industry - 4+ years successful management of staff 

• Demonstrated critical thinking and problem-solving abilities   

• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure  

• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition  

Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position please email accommodation@mbww.com.

Position Summary

As Manager, Communications Design, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

• Create accurate substantiated and detailed media plans and media planning scenarios
• In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
• Organize and develop client-facing category, culture and competitive tracking documents
• Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
• Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
• Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
• Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.
• Responsible for timely, accurate delivery of day to day requests from the client and internal team
• Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
• Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
• Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline
• Media planning skills must be sufficient and able to be taught to junior team members
• Ability to delegate, develop and oversee direct reports
• Excellent written, verbal communication and presentation skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 4+ years relevant experience with 1+ years of experience in managing or developing staff
• Category or audience experience as relevant per assignment
• Strong time-management and organizational skills
• Proven problem-solving ability

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

As Manager, Communications Design, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

• Create accurate substantiated and detailed media plans and media planning scenarios
• In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
• Organize and develop client-facing category, culture and competitive tracking documents
• Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
• Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
• Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
• Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.
• Responsible for timely, accurate delivery of day to day requests from the client and internal team
• Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
• Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
• Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline
• Media planning skills must be sufficient and able to be taught to junior team members
• Ability to delegate, develop and oversee direct reports
• Excellent written, verbal communication and presentation skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 4+ years relevant experience with 1+ years of experience in managing or developing staff
• Category or audience experience as relevant per assignment
• Strong time-management and organizational skills
• Proven problem-solving ability

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview:

The Group Director, Audience Analytics is a strategic leadership role responsible for shaping and driving audience work for a major entertainment client. This role leads a team of approximately six and is critical in developing innovative, data driven audience visions, translating them into actionable plans, and securing client buy-in across a diverse portfolio of entertainment properties. This leader must be a compelling storyteller through data, capable of translating complex information into clear and actionable insights.

The Group Directorwill be a key partner to the client, internal strategy, media planning, and activation teams, ensuring audience insights are at the heart of marketing and media decisions, both strategically defining target customers and tactically building audience segments for activation. This leader will champion a data-driven approach to audience understanding, segmentation, and activation, focused on driving business growth for the client. A critical component of this role includes portfolio-level insights that guide not only media execution but also broader marketing and business strategies and supporting client (POVs) on key audience-related topics.

Responsibilities:

• Audience Vision & Strategy:
• Lead the development of comprehensive audience strategies and visions that align with the client's overall business objectives and marketing goals, overseeing the audience work across both the holistic portfolio level and for individual brands within that portfolio.
• Identify and champion new and innovative approaches to audience targeting, segmentation, and engagement, leveraging the latest data, technology, and industry trends.
•  Steer the creation of compelling audience narratives and presentations that effectively communicate insights and recommendations to clients and internal stakeholders.
• Own the development, maintenance, and evolution of comprehensive audience playbooks that document best practices, audience insights, segmentation strategies, and activation tactics. Ensure the playbooks are regularly updated and promoted across the team.
• Data Stewardship & Integration
• Oversee onboarding, integration and adoption of first-party data into IPG’s InterAct platform, including legal and operational coordination.
• Pioneer novel approaches and work to best frame the use of data in all use cases from understanding and helping on client’s data roadmaps, activating omni-channel addressable strategies, guiding dynamic creative strategies, etc.
• Guide development and management of client’s data driven marketing by educating clients on how data and tech can help unlock consumer insights and activation/engagement.
• Team Leadership & Development:
• Manage, mentor, and develop a team of audience professionals, fostering a collaborative and high-performance environment.
• Provide guidance and support to team members in the development of audience insights, segmentation strategies, and activation plans.
• Implement processes and required standardization best practices to ensure audience/data integrity across Audience team outputs.
• Ensure the team has the necessary resources, training, and tools to effectively execute their responsibilities.
• Promote a culture of innovation, continuous learning, and data-driven decision-making within the team.
• Client Relationship & Management:
• Serve as a primary point of contact for senior-level client stakeholders, building strong relationships and establishing trust.
• Proactively identify client needs and opportunities to enhance audience strategy and drive business growth.
• Present audience insights, strategies, and recommendations to clients in a clear, concise, and persuasive manner.
• Manage client expectations and ensure the timely delivery of high-quality work.
• Support the development of client points of view (POVs) on key audience-related topics, such as data privacy, emerging platforms, and evolving consumer behavior, providing data, insights, and strategic recommendations. Where necessary, develop and present client POVs on behalf of the agency.
• Cross-Functional Collaboration:
• Collaborate closely with internal strategy, media planning, and growth analytics teams to ensure audience insights are integrated into all aspects of the process.
• Partner with the audience science team to leverage advanced modeling and data mining techniques to enhance audience understanding and segmentation.
• Work with media partners and technology vendors to identify and implement innovative audience targeting solutions.
• Be an Audience/Data expert and partner with internal teams and vendors to deliver POVs, drive excellence and ensure seamless execution from strategy to activation.
• Partner with Growth Analytics to determine success metrics and KPIs, optimize performance and provide reporting updates based on Audience segmentation and learning agendas.
• Innovation & Thought Leadership:
• Stay abreast of the latest trends and best practices in audience strategy, data analytics, and marketing technology.
• Identify and champion opportunities to develop thought leadership content and present at industry events.
• Contribute to the development of new agency products and services related to audience strategy and data-driven marketing.

Required Skills & Experience:

• Proven history of developing and implementing successful addressable audience strategies that drive business results.
• Strong understanding of audience segmentation, targeting, and activation techniques across various media channels.
• Experience with data management platforms (DMPs), customer data platforms (CDPs), and other marketing technology solutions.
• Excellent communication, presentation, and people skills, with the ability to effectively communicate complex information to both technical and non-technical audiences.
• Proven ability to lead and develop high-performing teams.
• Strong client management skills, with the ability to build and maintain relationships with senior-level stakeholders.
• Deep understanding of the entertainment landscape, including trends in content consumption, audience behavior, and media platforms.

Desired Skills:

• 8+ years of experience in audience strategy, data analytics, or marketing, in an agency environment. Focus on the entertainment industry a plus.
• Advanced analytics and strategic market research knowledge are a plus.
• Familiarity with IPG's InterAct platform or similar data and analytics tools.
• Understanding of the entertainment landscape, including trends in content consumption, audience behavior, and media platforms

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary

As Director, Growth Analytics you will be pivotal in managing the reporting and audience needs for a major client while also serving as a consultant to all Mediabrands planning stakeholders. In addition to managing the day to day needs of internal and external clients, this role will be managing a high functioning team of managers.

Responsibilities

• Digital media performance (e.g relevant KPIs, setting measurement plans)
• Reporting solutions (e.g. automated dashboards, power BI solutions, enhanced data visualization)
• Audience strategy (e.g. creating/analyzing high value audiences for hyper targeting purposes)
• Audience activation (working with SBU’s and 3rd parties to create audiences at scale for activation)
• Ability to communicate succinctly and professionally to senior leadership at the client and agency
• Manage a team of analytics professionals

Required Skills & Experience

• Experience evaluating various attribution approaches including MTA
• Familiarity with regression-based analysis for attribution modeling and performance measurement
• Demonstrated success leading work multi-functional teams
• Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, and/or comScore
• Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. DBM)
• Strong MS Excel & Power Point skills
• Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
• Strong understanding of data and ad tech ecosystem, with a focus on digital environment
• Understanding of audience analytics capabilities and good practices (measurement, matching, onboarding, workflow, limitations, and workarounds, etc.) in the current environment
• UM does not require candidates to have a college degree

Desired Skills & Experience

• 9+ years of experience in agency or client-side digital media planning or media analytics
• Presentation development and delivery
• Leadership and change management
• Strong written and verbal communication
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly
• Ability to provide feedback & guidance in a constructive manner to direct reports
• Collaboration, including ability to drive clarity in a multi-stakeholder environment
• Technical sales, sales support, solutions design, and delivery; especially in a dynamic technology and data environment

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview:

The Director, Audience Analytics leads the development and implementation of audience strategy and insights to drive business outcomes for our clients. As this role owns the audience process from start to finish, the ideal candidate will need to have a strong understanding of audience data & addressability, consumer behaviors, and the digital landscape, particularly within programmatic and social media. The Director collaborates with internal teams and the client to ensure audience insights are at the heart of all marketing and media decisions, driving measurable performance outcomes and business growth. This individual provides strategic guidance, manages projects, and mentors junior team members and is expected to be hands-on-keys in our audience tools to deliver on client objectives.

Responsibilities:

• Audience Analytics & Performance Strategy:
• Lead the development of audience workstreams that inform addressable strategies aligned with client goals.
• Identify and analyze key audience trends and insights relevant to the client’s industry, focusing on how these insights can be leveraged in paid media planning, performance channels and creative development
• Develop audience segmentation strategies within Interact tech stack (and beyond), emphasizing segments that are highly responsive to performance-based advertising.
• Translate audience insights into actionable recommendations for media planning, creative development, and campaign optimization, with a focus on improving performance metrics.
• Performance Campaign Planning & Execution:
• Collaborate with media planning teams to develop audience-centric media plans that maximize reach, engagement, and conversion within programmatic and social media platforms.
• Work with activation teams to ensure effective audience targeting across addressable platforms.
• Oversee the implementation of audience testing roadmaps, ensuring adherence to best practices.
• Monitor campaign performance in real-time alongside Growth Analytics, Activation and Client Solutions teams, providing ongoing optimization recommendations based on audience insights and performance data.
• Client Relationship & Management:
• Serve as a key point of contact for client stakeholders, building strong relationships.
• Present audience insights, strategies, and campaign performance updates to clients, demonstrating the impact of audience-centric strategies on performance metrics.
• Manage client expectations and ensure the timely delivery of high-quality work focused on achieving performance outcomes.
• Proactively identify client needs and opportunities to enhance audience analytics and drive business growth
• Team Leadership & Mentorship:
• Provide guidance and mentorship to junior team members, fostering a collaborative environment focused on achieving performance goals.
• Oversee project execution, ensuring timely delivery and adherence to quality standards for performance-driven campaigns.
• Share knowledge and best practices with the team, promoting continuous learning in audience analytics and addressable marketing.
• Stay abreast of the latest trends and best practices in audience, data analytics, and marketing technology.

Required Skills & Experience:

• 7+ years of experience in audience strategy, data analytics, paid media or performance marketing
• Strong understanding of audience segmentation, targeting, and activation techniques across various media channels, with expertise in programmatic and social media platforms.
• Experience with data management platforms (DMPs), customer data platforms (CDPs), and other marketing technology solutions
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to manage projects and lead teams.
• Strong client management skills.
• Analytical and problem-solving skills, with a focus on using data to drive performance improvements.

Desired Skills:

• Experience working in marketing, media or related discipline at a client or agency servicing major clients
• Experience with SQL or other data querying languages.
• Certifications in programmatic advertising or social media marketing 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary

The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Key Responsibilities

• Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief.
• Prepare and present evaluations of media opportunities, media trends and issues of interest to clients.
• Effectively manage ongoing client expectations in regards to work back schedule, and deadlines.
• Develop ability to effectively manage client conversations and expectations.
• Remain up-to-date with latest updates from major media partners.
• Ensure that all media plans adhere to the agency's values, philosophies and processes.
• Maintain the media plan and regularly evaluate campaign performance.
• Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourceful.
• Initiate and coordinate the media buying process that deliver exceptional results.
• Oversee the administration and maintenance of media buys.
• Assist with training junior employees on tools and processes. Ensure client budgets are managed and on track.
• Responsible for accurate and timely client finance reports and budget control reports (BCRs).
• Support the creation of campaign post reports. Prepare media POVs/evaluations.
• Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscape.

Desired Skills & Experience

• Post-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing college degree preferred.
• Minimum of two (2) years’ experience in integrated media planning.
• Experience within an integrated advertising agency.
• Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prisma).
• Client service oriented. Strong learning agility, with a passion for continuous development.
• Excellent communication skills (both written and verbal).
• Highly developed organizational skills with a strong attention to detail accuracy.
• Excellent ability to manage and prioritize time effectively.
• Ability to work collaboratively as well as independently.
• Proactive approach to problem solving, assisting the team, self-development, etc.
• Ability to develop and foster relationships with media partners.
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Amazon, RBC, LEGO, Nintendo and Canada Goose. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world. Initiative Canada has received many of the industry’s most coveted awards, including two gold Strategy Media Agency of the Year awards, eight Cannes Lions, and a position on WARC's Top 50 Most Effective Media Agencies in the World. In 2023 Initiative was named the North American Network of the Year by the Festival of Media, and Global Network of the Year by both Ad Age and Ad Week. To learn more, visit initiative.com.

What's in it for you?
•    Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
•    A flexible hybrid work model that works for you.
•    A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
•    A chance to be part of and grow within a global network of agencies.
•    The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

Initiative is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com 

Position Overview

As Director, Planning you are designing the blueprint for cultural ideas to spread through communications planning excellence, integration and growth performance on your clients and brands. In your role you are translating the communications strategy into the actionable idea platform (in junction with creative partners) that will deliver behavioral change at all connection points. Creating innovative connections that grow brands is a passion for you.

You will partner with the Strategy team on the planning architecture and utilize your experience & skills to manage the design of fully integrated communications plans across owned, earned, and paid connections. You work closely with the analytics leads to identify appropriate audience and data strategies to unlock growth. You lead the relationship with SBUs and client agencies roster throughout the design stages and work with the Partnerships team in evaluating & selecting the right partners, and appropriate spends across the Planning & Design blueprint.

Responsibilities

• Oversee client education program around Media Planning relevant marketplace trends.
• Present the Planning ideas and recommendations to the client in collaboration with Client Leadership, Strategy and Partnerships
• Oversee the day-to-day requirements and workflow of the client as it relates to Planning outputs, in consultation with Client Leads
• In charge of the planning brief deployment and relevant stakeholder engagement (Specialty Business Units, partnerships, partner agencies, media)
• Lead ideation sessions and curate outcomes
• Develop the communications idea all connections will help unlock
• Effectively design communications architecture and ecosystem delivery across Owned, Earned, Shared, Paid (OESP) for your clients. Within the team, must ensure communications plans move far beyond paid, and are unified by a clear idea and communications behavior
• Integrate Specialty Business Units activities within every relevant brief, in line with business goals
• Implement communications design deliverables as part of client business development & growth strategy

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with senior clients, colleagues, and vendors
• Strong time management and organizational skills
• Experience/involvement in new business planning and strong presentations skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint etc.)

Desired Skills and Experience

• 8+ years relevant experience with 4+ years of experience managing or developing staff
• Category or audience experience as relevant per assignment
• Proven problem-solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of our company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview

As Manager, Planning, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

• Create accurate substantiated and detailed media plans and media planning scenarios
• In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
• Organize and develop client-facing category, culture and competitive tracking documents
• Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
• Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
• Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
• Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.
• Responsible for timely, accurate delivery of day to day requests from the client and internal team
• Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
• Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
• Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline
• Media planning skills must be sufficient and able to be taught to junior team members
• Ability to delegate, develop and oversee direct reports
• Excellent written, verbal communication and presentation skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 4+ years relevant experience with 1+ years of experience in managing or developing staff
• Category or audience experience as relevant per assignment
• Strong time-management and organizational skills
• Proven problem-solving ability

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The role of a Senior Media Planner is to manage our media planning product through preparing and presenting media plans, proposals, and analysis. This role requires you to work as part of an integrated media planning team to ensure the product is grounded in insights and experience, resulting in flawless media executions.

Key Responsibilities

• Prepare, write and present integrated media plans, proposals and analysis that satisfy client objectives and that go beyond the brief.
• Prepare and present evaluations of media opportunities, media trends and issues of interest to clients.
• Effectively manage ongoing client expectations in regards to work back schedule, and deadlines.
• Develop ability to effectively manage client conversations and expectations.
• Remain up-to-date with latest updates from major media partners.
• Ensure that all media plans adhere to the agency's values, philosophies and processes.
• Maintain the media plan and regularly evaluate campaign performance.
• Build and maintain strong client relationships and respectful partner relationships by demonstrating your ability to be responsible, reliable, and resourceful.
• Initiate and coordinate the media buying process that deliver exceptional results.
• Oversee the administration and maintenance of media buys.
• Assist with training junior employees on tools and processes. Ensure client budgets are managed and on track.
• Responsible for accurate and timely client finance reports and budget control reports (BCRs).
• Support the creation of campaign post reports. Prepare media POVs/evaluations.
• Source and evaluate proposals from media partners as required. Continue to proactively develop knowledge of the media landscape.

Desired Skills & Experience

• Post-Secondary education (or equivalent work experience) – University graduate and/or advertising/marketing college degree preferred.
• Minimum of two (2) years’ experience in integrated media planning.
• Experience within an integrated advertising agency.
• Proficient with media research tools (e.g. Clear Decisions, Vividata, Neilson), and media tools (e.g. Prisma).
• Client service oriented. Strong learning agility, with a passion for continuous development.
• Excellent communication skills (both written and verbal).
• Highly developed organizational skills with a strong attention to detail accuracy.
• Excellent ability to manage and prioritize time effectively.
• Ability to work collaboratively as well as independently.
• Proactive approach to problem solving, assisting the team, self-development, etc.
• Ability to develop and foster relationships with media partners.
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

UM is a global media agency committed to Futureproofing our clients’ businesses for the now and the next. We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. Our consultative approach and agile model, rooted in diversity, equity and belonging, drive better business outcomes for brands. As the leading global media network in Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of clients including the following in Canada: BMO, Sobeys, PokerStars, FanDuel, Johnson & Johnson, SkipTheDishes, Sony, Spotify and Hershey. UM is the number one agency in Canada, as ranked by RECMA, and the most awarded media agency at the Media Innovation Awards and CMA Awards for the past two years. For more information, please visit umww.ca.

What's in it for you?
•    Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
•    A flexible hybrid work model that works for you.
•    A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
•    A chance to be part of and grow within a global network of agencies.
•    The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

UM is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com. 

Position Summary

The role of the Account Manager, Paid Search is responsible for client communication and will develop and oversee execution of digital plans and strategies for our clients. They will also operate as an internal resource for digital subject-matter expertise.

Key Responsibilities

· Operate as key point of contact for agency planning teams and clients.

· Work with agency teams and clients directly to ensure their paid search efforts are meeting or exceeding clients key performance indicators (KPI’s)/expectations.

· Develop best in class deliverables to clients, from available technology platforms and services

· Proven expert in paid media capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their overall media strategy; ability to evaluate and integrate new tools independently into our product suite.

· Sell through innovative solutions and ad formats to test new technology and keep clients business moving forward and staying ahead of the curve

· Staying up-to-date with new developments in the digital landscape and educate teams and clients as required.

· Serve as subject matter expert to teams internally and externally.

· Manage and lead a direct report, or a team of employees. Effectively communicate agency goals, manage workloads, provide ongoing performance feedback and support professional development. Interview and participate in hiring decision of employees if/when required.

· Respond to RFP’s and briefs to assist with strategic campaign planning.

· Assist Associate Director with developing agency partners’ process and workflow to ensure a collaborative and efficient working relationship (process, timelines, trafficking documents, budgets).

· Assist with, and contribute to, strategic planning solutions that will drive client’s business results.

· Compile and present post campaign results/decks and request for proposals (RFPs) to planners/clients as necessary.

· Approve contracts in our financial systems, as well as QA-ing campaigns.

· Proactively and independently contribute to and/or prepare media POVs.

· Monitor the goals and key performance indicators KPI’s for a portfolio of clients to ensure on-time and complete delivery of campaigns. Ensure all tactical media plan requirements are correctly implemented in digital platforms based on client needs.

· Effectively manage ongoing client expectations in regards to work back schedule and deadlines.

Desired Skills & Experience

· Professional or educational background in Marketing and/or Advertising would give leverage to this application)

· 5+ years of experience with paid search campaigns.

· Full understanding of the roles of various digital channels.

· Professional understanding of trafficking and website tagging processes.

· Ability to develop positive on-going business relationships with a focus on client service.

· Ability to build professional internal and external relationships and partnerships.

· Demonstrated ability to effectively apply knowledge and insights gained from research resources.

· Professional understanding of cross channel planning, demonstrate strong coordination of digital and offline media efforts.

· Proficient in data analysis, emerging media and technology.

· Experience with negotiation and presentation.

· Professional learning agility, with a passion for continuous development.

· Excellent communication skills (both written and verbal).

· Highly developed organizational skills with a strong attention to detail and accuracy.

· Ability to work collaboratively as well as independently.

· Ability to investigate, analyze & solve problems, and clearly communicate results.

· Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

· Proficient with Google Ads, Amazon Sponsored Ads, Bing Ads, etc.

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Expected Salary: $70,000 - $80,000

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

•    Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
•    A flexible hybrid work model that works for you.
•    A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
•    A chance to be part of and grow within a global network of agencies.
•    The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com 

POSITION SUMMARY: 

The role of a Media Solutions Specialist is to maintain all client budgets/ media buys in the media system and act as a liaison between media planning & buying teams, Initiative finance team and client’s Finance & Marketing Operations team. They will be regarded as the subject matter expert in the overall data entry, maintenance and accuracy of the assigned account. The candidate will be responsible for client/vendor billings and reconciliation in coordination with the Initiative finance team to ensure timely maintenance of account payables. 

This role requires regular interaction and collaboration with the media team, Initiative finance team, Interpublic’s Shared Services team and media vendors. The successful candidate will posses and exhibit a high degree of professionalism in their conduct and communications. 

RESPONSIBILITIES: 

•  Act as part of a centralized team that coordinates budget control reports (BCRs), holistic spend tracking and spend forecasts for Executive level reporting – with extensive use of Excel & Tableau.
• Operate as part of a team to ensure media buys are entered accurately in the applicable media system and questions and answers process are adhered to.
• Coordinate with the Initiative finance team to review draft billing and to obtain appropriate approvals from media planning & buying teams prior to submitting client invoices. 
•  Investigate and follow-up on discrepancies with appropriate team members to ensure clearance.
•  Liaise with the media team and the Initiative finance team on media purchase authorizations (MPAs) and billing questions.
•  Liaise with media vendors on accounts payable issues including discrepancy management and invoice coding.
•  Liaise with shared services team to ensure billings and payables issues are resolved in a timely manner. 
• Assist the overall team as needed on ad hoc projects and assignments relating to team operations. 

QUALIFICATIONS: 

• Professional or Educational background in Marketing or Advertising would give leverage to this application. (University graduate with a preference in Finance, Accounting, Business Administration or Marketing).
• Mid / Intermediate level of Financial or Accounting or related experience, preferably in a media agency or related industry (marketing, advertising, or technology)
• Proven experience and strong familiarity in media finance systems such as Media Ocean / DDS and Prisma is an asset 
• Highly developed organizational skills with a strong attention to detail and accuracy 
• Ability to manage high data entry volume
• Excellent communication skills (both written and verbal) and works well in a team setting
• Excellent interpersonal skills; strong internal and client relationship skills.
• Ability to work collaboratively as well as independently
• Ability to manage confidential data with a high level of discretion 
• Exhibit a high degree of professionalism in conduct and communications 
• Proficient in Microsoft Office Suite (Word,Excel and PowerPoint) and Tableau System 
•  Experience with finance reporting automation practices (Preferred but not required) 

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Amazon, RBC, LEGO, Nintendo and Canada Goose. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world. Initiative Canada has received many of the industry’s most coveted awards, including two gold Strategy Media Agency of the Year awards, eight Cannes Lions, and a position on WARC's Top 50 Most Effective Media Agencies in the World. In 2023 Initiative was named the North American Network of the Year by the Festival of Media, and Global Network of the Year by both Ad Age and Ad Week. To learn more, visit initiative.com.

What's in it for you?
•    Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.
•    A flexible hybrid work model that works for you.
•    A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.
•    A chance to be part of and grow within a global network of agencies.
•    The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

Initiative is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com 

KINESSO ist ein Teil der Omnicom Media und steht für ein Team aus Expert:innen für Digital & Performance Marketing auf höchstem Niveau. Unsere Spezialist:innen für die Bereiche Social Media, SEA, SEO und Paid Social kennen auch die restliche Klaviatur des Online Marketings, konzipieren und steuern gemeinsam mit unseren Beratungs- und Planerteams Kampagnen und Maßnahmen, die unseren weltweiten Kunden effizient dabei helfen ihre Geschäftsziele zu erreichen. Dabei sind wir immer nah am Markt und haben keine Angst vor Innovation. 

Wir sind auf stetigem Wachstumskurs – daher suchen wir für unser dynamisches Team am Standort Hamburg / Düsseldorf / Frankfurt a. M. ab sofort in Vollzeit eine:n 

Senior Manager Digital & Performance Solutions (all gender)

Du denkst strategisch, verstehst Digital & Performance ganzheitlich und bewegst dich sicher zwischen Beratung, Technologie und Marketing?
Dann übernimm bei uns eine Schlüsselrolle an der Schnittstelle von Digital, Commerce, Performance Marketing und Technologieberatung - mit viel Gestaltungsspielraum, anspruchsvollen Kunden und echtem Einfluss auf Wachstum und Qualität unserer Lösungen.

Deine Aufgaben:

• Strategische Beratung von Kunden zu Digital‑, Commerce‑, Performance‑ und Marketing‑Technologie-Themen
• Konzeption, Steuerung und Weiterentwicklung von Beratungs‑ und Umsetzungsprojekten im Bereich Digital & Performance
• Fachliche Koordination interner Spezialist:innen innerhalb der Kundenteams
• Aktive Mitwirkung an Pitches: Entwicklung von Digital‑ & Performance‑Strategien, Storylines und Lösungsarchitekturen
• Identifikation von Cross‑ und Upselling‑Potenzialen gemeinsam mit Account‑ und Kundenteams
• Enge Zusammenarbeit mit Plattform‑ und Technologiepartnern
• Fachlicher Beitrag zur Weiterentwicklung unserer Performance‑ & Commerce‑Lösungen
• Wissenstransfer und fachliche Impulse für interne Teams und Schnittstellen

Das bringst du mit:

• Mehrjährige relevante Erfahrung in Digital Commerce, Performance Marketing, Martech oder technologiegestützter Beratung
• Tiefe fachliche Kompetenz in der Entwicklung von Performance‑Strategien und digitalen Lösungsansätzen
• Erfahrung in Pitch‑Situationen und beratungsnaher Zusammenarbeit mit Kunden
• Sicheres Auftreten gegenüber Kund:innen, Agenturen und interdisziplinären Teams
• Strukturierte, analytische Arbeitsweise mit hoher Eigenverantwortung
• Freude daran, komplexe Themen verständlich, wirksam und lösungsorientiert zu gestalten

Was bieten wir dir?

Wir legen besonderen Wert auf eine positive Unternehmenskultur, die von Wertschätzung, Anerkennung von Leistung sowie Transparenz geprägt ist. Wir glauben an das Potenzial jeder:s Einzelnen und wollen ein Umfeld schaffen, in dem Menschen sich frei entfalten können. Dies gewährleisten wir nicht nur durch individuelle Entwicklungsmöglichkeiten, sondern auch durch ein Arbeitsumfeld, das es unseren Mitarbeitenden ermöglicht, Privatleben und Beruf optimal miteinander zu verbinden. Im Rahmen unseres Arbeitsmodells “Nju:work” bieten wir dir daher größtmögliche zeitliche und örtliche Flexibilität sowie viele weitere Benefits:

• Wertschätzung für dich mit all deinen Facetten
• Min. 30 Tage Jahresurlaub
• Flexibles Arbeiten inkl. Möglichkeit für Workation
• Freizeitausgleichskonto
• Mental Health & Well Being Angebote
• Hundefreundliches Office
• Individuelle Weiterentwicklungsmöglichkeiten inkl. umfangreichem E-Learning Katalog & Sprach-Lernplattform
• Betriebliche Altersvorsorge
• Corporate Benefits
• Betreuungszuschuss für nicht schulpflichtigen Kinder
• Modern ausgestattete Büros in zentraler Lage in Hamburg, Düsseldorf sowie Frankfurt a.M.
• Umfangreiche technische Ausstattung für Remote-Work (Laptop, Maus, Tastatur, Monitor, Headset)
• u.v.m.

Wir freuen uns auf deine Bewerbung und die Möglichkeit, dir einen persönlichen Einblick in unsere Welt zu geben. Deine Ansprechpartnerin ist Ann-Kathrin!

Company Overview

We are Rapport, an Out of Home & Point of Care - OOH/POC - media agency and we're known for the strength of our relationships. Rewarding Connections is at the heart of everything we do. It's all about collaborative and successful partnerships and a passion to deliver valuable results. As OOH & POC become more engaging, interactive, and content-driven, we're here to guide advertisers and agencies through the evolving media landscape. Please visit Rapport’s website for more information. Rapport is a member of the constellation of companies within Mediabrands and is wholly owned by Interpublic (NYSE:IPG)

Position Summary

The Senior Account Executive is responsible for the management, planning, and implementation of Point of Care client strategies from initial brief to post campaign analysis. The ideal candidate will oversee the team and process to meet critical path deadlines and ensure effective client service. The role involves working with the team, managing, and running a portfolio of clients and implementing their OOH advertising needs.

The successful candidate will have a good understanding of account handling, the overall sector, and industry. They will be a confident communicator both internally and externally and be able to use their own initiative to identify new ways of working with their clients to improve our offering while actively developing business. They must be calm under pressure and able to resolve client or team issues as and when they arise.

Key Responsibilities:

· Have strong understanding of the POC landscape in US markets with a pulse on emerging trends within the industry

· Develop and maintain strong client relationships through effective client service, proactive problem solving, and the successful execution of all facets of account management with clients, agencies, and media owners

· Maintain awareness and understanding of assigned clients’ situations and objectives while proactively anticipating needs

· Analyze the performance of assigned campaigns, making team-approved strategy recommendations to improve effectiveness

· Manage Junior Account Executives and Account Executives, ensuring the quality of their work, proficiency with agency tools, and timely delivery of projects

· Be comfortable building integrated decks and presenting in client meetings

· Retain and grow existing client budgets and develop new business from existing accounts

· Exhibit thought leadership to streamline current processes and increase efficiencies

· Consult and work with Rapport’s partners on developing new features to their programs that will help alleviate administrative workload

· Help create and maintain positive work culture

Required Skills & Experience:

· Proficiency in conducting industry research to meet client needs

· Ability to juggle multiple priorities in a fast-paced environment while managing tight deadlines

Desired Skills & Experience:

· 3+ years’ experience within either an OOH, POC, or full-service media agency

· Excellent presentation skills

· Strong organizational and analytical skills

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Company Overview

We are Rapport, an Out of Home - OOH - & Point of Care - POC - media agency part of Outdoor Media Group and we're known for the strength of our relationships. Rewarding Connections is at the heart of everything we do. It's all about collaborative and successful partnerships and a passion to deliver valuable results. As OOH & POC become more engaging, interactive, and content-driven, we're here to guide advertisers and agencies through the evolving media landscape. Please visit Rapport’s website for more information. Rapport is a member of the constellation of companies within Omnicom Media Group. 

Position Summary

The Senior Account Executive is responsible for the management, planning, and implementation of Point of Care client strategies from initial brief to post campaign analysis. The ideal candidate will oversee the team and process to meet critical path deadlines and ensure effective client service. The role involves working with the team, managing, and running a portfolio of clients and implementing their POC advertising needs.

The successful candidate will have a good understanding of account handling, the overall pharma sector, and industry. They will be a confident communicator both internally and externally and be able to use their own initiative to identify new ways of working with their clients to improve our offering while actively developing business. They must be calm under pressure and able to resolve client or team issues as and when they arise.

Key Responsibilities:

• Have a strong understanding of the OOH or POC landscape in US markets with a pulse on emerging trends within the pharma industry
• Develop and maintain strong client relationships through effective client service, proactive problem solving, and the successful execution of all facets of account management with clients, agencies, and media owners
• Maintain awareness and understanding of assigned clients’ situations and objectives while proactively anticipating needs
• Analyze the performance of assigned campaigns, making team-approved strategy recommendations to improve effectiveness
• Manage Junior Account Executives and Account Executives, ensuring the quality of their work, proficiency with agency tools, and timely delivery of projects
• Be comfortable building integrated decks and presenting in client meetings
• Retain and grow existing client budgets and develop new business from existing accounts
• Exhibit thought leadership to streamline current processes and increase efficiencies
• Consult and work with Rapport’s partners on developing new features to their programs that will help alleviate administrative workload
• Help create and maintain positive work culture

Required Skills & Experience:

• Proficiency in conducting industry research to meet client needs
• Ability to juggle multiple priorities in a fast-paced environment while managing tight deadlines

Desired Skills & Experience:

• Bachelor’s degree in related field and/or equivalent work experience
• 3+ years’ experience within either an OOH, POC, or full-service media agency
• Excellent presentation skills
• Strong organizational and analytical skills

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.  

Company Overview

We are Rapport, an Out of Home - OOH - media agency part of Outdoor Media Group and we're known for the strength of our relationships. Rewarding Connections is at the heart of everything we do. It's all about collaborative and successful partnerships and a passion to deliver valuable results. As OOH becomes more engaging, interactive, and content-driven, we're here to guide advertisers and agencies through the evolving media landscape. Please visit Rapport’s website for more information. Rapport is a member of the constellation of companies within Omnicom Media. 

Position Summary

The Senior Account Executive is responsible for the management, planning, and implementation of Out of Home client strategies from initial brief to post campaign analysis. The ideal candidate will oversee the team and process to meet critical path deadlines and ensure effective client service. The role involves working with the team, managing, and running a portfolio of clients and implementing their OOH advertising needs.

The successful candidate will have a good understanding of account handling, the overall sector, and industry. They will be a confident communicator both internally and externally and be able to use their own initiative to identify new ways of working with their clients to improve our offering while actively developing business. They must be calm under pressure and able to resolve client or team issues as and when they arise.

Key Responsibilities:

• Have strong understanding of the OOH landscape in US markets with a pulse on emerging trends within the industry
• Develop and maintain strong client relationships through effective client service, proactive problem solving, and the successful execution of all facets of account management with clients, agencies, and media owners
• Maintain awareness and understanding of assigned clients’ situations and objectives while proactively anticipating needs
• Analyze the performance of assigned campaigns, making team-approved strategy recommendations to improve effectiveness
• Manage Junior Account Executives and Account Executives, ensuring the quality of their work, proficiency with agency tools, and timely delivery of projects
• Be comfortable building integrated decks and presenting in client meetings
• Retain and grow existing client budgets and develop new business from existing accounts
• Exhibit thought leadership to streamline current processes and increase efficiencies
• Consult and work with Rapport’s partners on developing new features to their programs that will help alleviate administrative workload
• Help create and maintain positive work culture

Required Skills & Experience:

• Proficiency in conducting industry research to meet client needs
• Ability to juggle multiple priorities in a fast-paced environment while managing tight deadlines

Desired Skills & Experience:

• Bachelor’s degree in related field and/or equivalent work experience
• 3+ years’ experience within either an OOH or full-service media agency
• Excellent presentation skills
• Strong organizational and analytical skills

We See You  

At Omnicom Media, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at Omnicom Media. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Omnicom Media, division of Omnicom to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Omnicom, please email accommodation@mbww.com.

About IPG Mediabrands 

Omnicom Media is the media and marketing solutions division of Omnicom. Omnicom Media manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at https://omnicommedia.com/. 

Company Overview

We are Rapport, an Out of Home - OOH - media agency within Outdoor Media Group and we're known for the strength of our relationships. Rewarding Connections is at the heart of everything we do. It's all about collaborative and successful partnerships and a passion to deliver valuable results. As OOH becomes more engaging, interactive, and content-driven, we're here to guide advertisers and agencies through the evolving media landscape. Please visit Rapport’s website for more information. Rapport is a member of the constellation of companies within Mediabrands and is wholly owned by Interpublic (NYSE:IPG)

Position Summary

The Senior Account Executive is responsible for the management, planning, and implementation of Out of Home client strategies from initial brief to post campaign analysis. The ideal candidate will oversee the team and process to meet critical path deadlines and ensure effective client service. The role involves working with the team, managing, and running a portfolio of clients and implementing their OOH advertising needs.

The successful candidate will have a good understanding of account handling, the overall sector, and industry. They will be a confident communicator both internally and externally and be able to use their own initiative to identify new ways of working with their clients to improve our offering while actively developing business. They must be calm under pressure and able to resolve client or team issues as and when they arise.

Key Responsibilities:

• Have strong understanding of the OOH landscape in US markets with a pulse on emerging trends within the industry
• Develop and maintain strong client relationships through effective client service, proactive problem solving, and the successful execution of all facets of account management with clients, agencies, and media owners
• Maintain awareness and understanding of assigned clients’ situations and objectives while proactively anticipating needs
• Analyze the performance of assigned campaigns, making team-approved strategy recommendations to improve effectiveness
• Manage Junior Account Executives and Account Executives, ensuring the quality of their work, proficiency with agency tools, and timely delivery of projects
• Be comfortable building integrated decks and presenting in client meetings
• Retain and grow existing client budgets and develop new business from existing accounts
• Exhibit thought leadership to streamline current processes and increase efficiencies
• Consult and work with Rapport’s partners on developing new features to their programs that will help alleviate administrative workload
• Help create and maintain positive work culture

Required Skills & Experience:

• Proficiency in conducting industry research to meet client needs
• Ability to juggle multiple priorities in a fast-paced environment while managing tight deadlines

Desired Skills & Experience:

• Bachelor’s degree in related field and/or equivalent work experience
• 3+ years’ experience within either an OOH or full-service media agency
• Excellent presentation skills
• Strong organizational and analytical skills

We See You  

At Omnicom Media we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at Omnicom Media. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Omnicom Media division of Omnicom, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Omnicom please email accommodation@mbww.com.

About Omnicom Media

Omnicom Media is the media and marketing solutions division of Omnicom. Omnicom Media manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at https://omnicommedia.com/. 

Business Overview 

We are Rapport, an Out of Home - OOH - media agency part of Outdoor Media Group and we're known for the strength of our relationships. Rewarding Connections is at the heart of everything we do. It's all about collaborative and successful partnerships and a passion to deliver valuable results. As OOH becomes more engaging, interactive, and content-driven, we're here to guide advertisers and agencies through the evolving media landscape. Please visit Rapport’s website for more information. Rapport is a member of the constellation of companies within Omnicom Media.  https://rapportww.com/us/    

Position Summary

The Account Executive will work alongside their manager to ensure effective client service and account management. A successful candidate will have a solid understanding of the OOH workflow, as well as the overall sector and media buying/planning industry. Qualified candidates will be eager to learn, excited to join a creative team, and perform well in a fast-paced environment.

Responsibilities

• Have a strong understanding of the OOH landscape and media owners in US markets
• Plan and implement OOH campaigns from initial brief to the post campaign analysis
• Train and manage Junior AEs to ensure timely delivery of projects
• Consistently utilize key media measurement tools (i.e. Geopath) and Rapport proprietary tools to deliver effective campaigns and fulfill client needs
• Work alongside IPG lead agencies to deliver holistic media plans that meet client needs and requirements
• Help build client presentations and participate in client meetings along with Manager/AMD
• Retain and grow existing client budgets and develop new business from existing accounts
• Staying up to date with market updates and insights and preparing marketing materials as needed
• Delegate work as needed to meet deadlines
• Willingness to take on tasks/projects outside of day-to-day responsibilities

Required Skills & Experience

• Strong negotiation, organizational, and analytical skills

Desired Skills & Experience

• 1+ years’ media planning experience, preferably with an OOH or full-service media agency
• Bachelor’s degree in related field and/or equivalent work experience
• Excellent verbal and written communication skills
• Superior problem-solving skills
• Supportive team player yet confident to work under own initiative

Requisition # 25634

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.  

Position Summary

Unilever is a global consumer goods company known for its commitment to sustainability and a diverse portfolio of iconic brands.  Unilever's expansive brand lineup includes household names such as Dove, AXE, Olly, Liquid IV, and Hellmann’s. Every day, over 2 billion people around the world rely on our products for their daily needs.

Unilever is seeking a dynamic and seasoned SEO/AEO Manager with experience in Answer Engine Optimization (AEO), combined with a strong foundation in traditional SEO, to lead organic search strategy across its Personal Care and Beauty portfolio of brands. The SEO/AEO Manager will own the development and execution of advanced AEO and SEO strategies, enabling content to be discovered and cited by answer engines. This includes structuring content for AI comprehension, optimizing for featured snippets, knowledge panels, and voice search, while leading cross-functional teams and agencies to maximize organic reach.

In this role, you'll play a pivotal role in shaping how consumers discover and engage with our brands through AI-driven search – influencing digital visibility and helping Unilever stay at the forefront of an evolving search landscape.

If you have what it takes, are results oriented, and thrive in performance-driven environments, we’d love to hear from you!

Key Responsibilities

• Own the design and implementation of comprehensive SEO and AEO strategies, ensuring the optimization of search visibility across search engines, voice, and answer-based results.
• Lead an interagency team across media, content, and web development to synchronize efforts, deliver on strategy, and elevate performance across KPIs.
• Conduct prompt and keyword research, monitor search trends, and identify high-impact content opportunities.
• Oversee full content lifecycle optimization, from prompt research and structured content creation to technical schema markup implementation for AI extraction.
• Collaborate with web development agencies to optimize website architecture, metadata, and content for improved search engine visibility and user experience.
• Oversee both on-page and off-page SEO, including technical audits, building authority, schema markup, and performance monitoring.
• Track and report on KPIs specific to AEO performance: featured snippet acquisition, voice search visibility, zero click engagement, and brand authority recognition.
• Stay current with emerging AEO technologies, voice search trends, large language model outputs, and generative AI capabilities to continually evolve strategies.
• Align SEO and AEO roadmaps with wider marketing initiatives, including paid media, social campaigns, and content strategies, ensuring cross-channel synergies.

Desired Skills & Experience

• 5+ years of advanced SEO experience, ideally with AEO implementation and direct answer content optimization.
• Strong leadership skills and proven experience leading multiple media/content agencies or cross-functional teams in delivering measurable SEO and AEO outcomes.
• Ability to complement deep technical expertise with a clear understanding of business impact; translating search performance into tangible outcomes for brand growth and consumer engagement.
• Demonstrated passion for content and marketing, with a consumer-first mindset that ensures content strategies are crafted to resonate with audience needs and foster meaningful brand engagement.
• Deep technical SEO understanding and experience in AEO, including structured data/schema markup, HTML, CSS, JavaScript, and content extraction for AI engines.
• Familiarity with SEO and AEO analytics tools such as Google Search Console, Semrush, Ahrefs, Screaming Frog, and specialized AEO/voice search monitoring tools
• Extensive knowledge of search engine algorithms, ranking factors, featured snippet dynamics, and AI-powered answer extraction.
• Strong analytical skills with a focus on interpreting AEO specific metricsand user engagement for optimization.
• Leadership and project management capabilities to guide internal teams and external agencies in complex multi-channel campaigns.
• Certifications in SEO, AEO, Google Analytics, or AI content optimization programs

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Expected Salary: TBD

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities.

Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame and Flow for brands like Amazon, RBC, LEGO, Nintendo and Canada Goose. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 9,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world. Initiative Canada has received many of the industry’s most coveted awards, including two gold Strategy Media Agency of the Year awards, eight Cannes Lions, and a position on WARC's Top 50 Most Effective Media Agencies in the World. In 2023 Initiative was named the North American Network of the Year by the Festival of Media, and Global Network of the Year by both Ad Age and Ad Week. To learn more, visit initiative.com.

Initiative is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com 

Position Summary

The role of the Campaign Manager, Paid Social is responsible for the overall account performance and execution. Their goal is to provide best in class expertise and recommendations that drive performance.

Key Responsibilities

• Partner with the Associate Director to provide insights that inform request for proposals (RFPs), decks, proposals and planning recommendations.
• Develop best in class deliverables/reporting to clients, from available technology platforms and services.
• Be an expert in paid social capabilities, ability to find best in class solutions for the clients and being up-to-date with the upcoming tools/tech solutions that would work for their full-funnel media strategy.
• Manage and oversee campaign set up and execution.
• Monitor creative calendars and campaign budgeting.
• Ensure consistency of ad specs/campaign objectives.
• Ability to successfully manage Top- and Mid-Funnel campaigns directly linked to Bottom-Funnel success.
• Pull reports, prepare meaningful insights and recommendations and communicate these effectively in presentations.
• Educate agency teams and clients on best practices and campaign objective requirements.
• Monitor the goals and key performance indicators (KPI’s) for a portfolio of clients to ensure on-time and complete delivery of campaigns.
• Create strong collaborative relationships with the client, planning teams, and specialty business units (SBUs).
• Partner with Associate Director to source proposals from media partners and liaise with Specialty Business Units (SBUs) as required. Support with maintaining respectful and mutually beneficial relationships with partners.
• Ensure invoice clearing and budget management.
• Driving the execution of the plan - regularly evaluate campaign performance, proactively optimize campaigns, provide campaign post reports and ensure flawless campaign setup and digital activation.

Desired Skills & Experience

• Professional or Educational background in Marketing or Advertising would give leverage to this application.
• 1-2 years level of experience executing paid social campaigns.
• Proven in-depth knowledge of the digital media industry.
• Full understanding of the roles of various digital channels and full-funnel campaigns.
• Proficiency in executing campaigns on a variety of social platforms: Meta (Facebook/ Instagram), TikTok, Reddit, Pinterest, LinkedIn, Snapchat.
• Strong ability to manage fluid budgets and acquiring required signoffs.
• Previous experience working within an advertising agency or with a media partner.
• Understanding trafficking and audience insights is an asset.
• Demonstrated ability to effectively apply knowledge and insights gained from research resources.
• Passion for testing, data, emerging media, and measurement.
• Professional learning agility, with a passion for continuous development.
• Client-facing and service oriented. Proactive approach to problem solving, assisting the team, self-development, etc.
• Highly developed organizational skills with a strong attention to detail and accuracy.
• Ability to work collaboratively as well as independently.
• Ability to develop and foster relationships with media partners.
• Proficient in Microsoft Office Suite (Word, Excel and PowerPoint).

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

This is an active vacancy. We are currently hiring for this role and reviewing applications on an ongoing basis.

Expected Salary: $45,000 - $55,000

Omnicom Media is providing the compensation range that the company is willing to pay for this position based on the successful applicant’s education, experience, knowledge, skills and abilities. In addition, Omnicom Media provides rewarding offerings such as:

• Generous paid time off with a minimum of 37 paid days off including vacation and monthly wellness days. We also have four-day long weekends, half-day summer Fridays, and meeting-free Friday afternoons year-round.

• A flexible hybrid work model that works for you.

• A focus on personal development with formal training opportunities, including mental health training and inclusion education for everyone.

• A chance to be part of and grow within a global network of agencies.

• The opportunity to contribute to our company culture by joining one of our many community-based employee groups, such as Black Employee Network, Girls on Fire, Hispanic or Latinx Alliance, Neuro Network, Pan-Asian Network, and Rainbow Lounge.

KINESSO is an equal opportunity employer, committed to providing equal employment opportunities to all employees and applicants without regard to race, colour, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, disability, or any other basis prohibited by applicable federal, provincial, or municipal law. If you require an accommodation in any aspect of the selection process, please reach out to canadatalent@mbww.com

Business Overview 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the growing Commerce team as a Senior Associate. In this role you will support in the development, planning, buying, executing and measuring media plans for designated shopper/commerce media clients. As a Senior Associate, you will create, innovate, and guide Commerce planning and buying processes. You’ll work closely with national Planning and Buying teams to allow for holistic Commerce media function. 

The Commerce team is a specialty group that focuses on the planning, buying, execution and measurement of Commerce media. Commerce media is any specific media elements that are retailer focused/tagged. This can be in-store signage such as a coupon machine or shelfblade, a 
billboard driving shoppers to a Walmart store, digital ads (search, display, OLV/STV, etc) on Amazon or Kroger.com site via managed or self service, tapping influencers that support certain retailers or working with shoppable technology companies to ensure ease of conversion. The team supports client’s commerce/shopper/customer marketing teams—our end goal measuring product sales both online and in-store.

Who You Are
Enthusiastic about media with a desire to learn and build knowledge across all aspects of commerce inclusive of retail media networks, programmatic media, instore, shoppable tech and more. You thrive in a fast paced and fun environment. You’re ready to level up your career in media and are excited to partner with some of the world’s leading consumer brands.

Responsibilities

• Media Knowledge
  • Knowledge of media channels (e.g. display, OLV, STV, instore, OOH, etc.) and/or retail media networks & their platforms o Familiar with both DSP interface functionality and levers (campaign hierarchy, audience builder, PMP/PG set up, reporting suite) as well as managed service dashboards
  • Preliminary understanding of individual RMN capabilities across tactic, targeting, reporting methodology, etc.
• Account Management & Strategy
  • Supports Manager in development, presentation, management and measurement of omnichannel commerce media programs
  • Leads RFP and negotiation process for managed service campaigns ensuring previous learnings are applied
  • Assists in building audience targeting details and budget allocation at the tactic/placement level based on client goals for either self service or with partners during the RFP process
    
  • Takes learnings from previous campaigns and apply to next campaign
  • Hosts kick off calls for new campaign launches with partners and/or DSP activation team ensuring client approved strategy is reflected accurately in self service platform
  • Supports in identification of growth opportunities and shares ideas for potential test and learns
  • Takes lead on managing vendor communications and delivers client communications where appropriate
  • Contributes in building an effective detailed media plan, inclusive of tactics, audiences, flighting, KPIs, etc. that drives client performance
  • Input and manage plans within MediaTools where applicable
  • Supports in the creation of client ready materials (e.g. presentations, reporting, etc.)
  • Maintain detailed files of all pertinent records (latest media plans, performance reports, etc.) relevant to clients’ business
  • Responsible for owning any status documents and timelines whether internal or client facing
  • Responsible for accurate meeting minutes and recaps/next steps where appropriate
  • Demonstration of knowledge of outstanding deliverables on the team agenda
  • Day to day lead for billing and responsible for actualizing and clearing invoices
• Execution
  •  Involved in buying process and stewardship for media programs to ensure original objectives are being met
    • Managed service: works with partners to maintain campaign and optimize based on performance, monitors within partner dashboards where applicable
    • Self service: works with DSP activation team to ensure relevant strategies are implemented and campaigns are optimize based on performance, monitors within platform
    • Works with retailers and DSP partners to ensure proper data onboarding and any necessary paperwork is completed prior to campaign launch
  • Responsible for locating, determining, and building relevant audience segments in DSP platforms
  • Manages coordination of creative assets between client, creative agencies and partners
  • Owns accurately entering IOs into Prisma and building Trafficking sheets
  • Become proficient with 3rd party ad-serving and site served placements, tracking & analytic systems to be able to accurately input media plan details and launch campaigns
  • Monitors pacing to ensure delivery is appropriate and aligned to campaign flighting for both managed and self service campaigns
  • Measures media performance at all stages to ensure original objectives and strategies are being met to client satisfaction
  • Analyzes and reports data on daily/weekly/bi-weekly/monthly & ad-hoc basis
    • Data may be provided from partners or DSP activation team, with self service data being reviewed more frequently
    • Turns insights into long term action by highlighting clear flow of cause, effect and next steps
  • Demonstrates ability to use historical data or vendor relationships to create benchmarks for current campaign performance
  • Maintains client and industry benchmarks for point of comparison when evaluating campaign performance
• Relationships
  • Day to day lead with media partners across communication and scheduling of meetings
  • Works cross-functionally with national planning & investment, ad operations, product, reporting, analytics, finance and other groups across the account
  • Active participants in key vendor meetings ultimately sending recaps/notes for the full team
  • Mentor Associates and provide opportunities for continued growth
• Training/Development
  • Participation in trainings and proactive communication around areas of needed/desired growth for self and Associate
  • Proactive idea sharing with internal team
• Industry Knowledge
  • Seeks out information to remain current on media trends and shares with team members with relevant implications/potential opportunities
  • Familiarity with client business objectives and connections to our day to day work

Required Skills & Experience

• 1-3 years of working experience required
• Agency and/or Commerce media experience preferred
• Working knowledge of commerce industry and platforms including major retailers and supporting technology (e.g. Amazon Ads, Walmart Connect, Roundel, Pacvue, Skai, Criteo, TTD, etc.)
• Excellent written and verbal communication skills and proven problem solving ability
• Self- sufficient and proactive
• Process oriented and organized, with the ability to juggle many tasks at one time. Time management skills are critical
• Project management; effectively managing multiple projects and meeting tight deadlines under a fast-paced environment.
• Comfortable in managing up across task progress, campaign performance and team needs 
• Proficient in Microsoft Office (Excel, PowerPoint, etc.)
• Knowledge with industry tools such as MediaTools, Prisma, etc.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the growing Commerce team as a Senior Associate. In this role you will support in the development, planning, buying, executing and measuring media plans for designated shopper/commerce media clients. As a Senior Associate, you will create, innovate, and guide Commerce planning and buying processes. You’ll work closely with national Planning and Buying teams to allow for holistic Commerce media function. 

The Commerce team is a specialty group that focuses on the planning, buying, execution and measurement of Commerce media. Commerce media is any specific media elements that are retailer focused/tagged. This can be in-store signage such as a coupon machine or shelfblade, a 
billboard driving shoppers to a Walmart store, digital ads (search, display, OLV/STV, etc) on Amazon or Kroger.com site via managed or self service, tapping influencers that support certain retailers or working with shoppable technology companies to ensure ease of conversion. The team supports client’s commerce/shopper/customer marketing teams—our end goal measuring product sales both online and in-store.

Who You Are
Enthusiastic about media with a desire to learn and build knowledge across all aspects of commerce inclusive of retail media networks, programmatic media, instore, shoppable tech and more. You thrive in a fast paced and fun environment. You’re ready to level up your career in media and are excited to partner with some of the world’s leading consumer brands.

Responsibilities

• Media Knowledge
  • Knowledge of media channels (e.g. display, OLV, STV, instore, OOH, etc.) and/or retail media networks & their platforms o Familiar with both DSP interface functionality and levers (campaign hierarchy, audience builder, PMP/PG set up, reporting suite) as well as managed service dashboards
  • Preliminary understanding of individual RMN capabilities across tactic, targeting, reporting methodology, etc.
• Account Management & Strategy
  • Supports Manager in development, presentation, management and measurement of omnichannel commerce media programs
  • Leads RFP and negotiation process for managed service campaigns ensuring previous learnings are applied
  • Assists in building audience targeting details and budget allocation at the tactic/placement level based on client goals for either self service or with partners during the RFP process
    
  • Takes learnings from previous campaigns and apply to next campaign
  • Hosts kick off calls for new campaign launches with partners and/or DSP activation team ensuring client approved strategy is reflected accurately in self service platform
  • Supports in identification of growth opportunities and shares ideas for potential test and learns
  • Takes lead on managing vendor communications and delivers client communications where appropriate
  • Contributes in building an effective detailed media plan, inclusive of tactics, audiences, flighting, KPIs, etc. that drives client performance
  • Input and manage plans within MediaTools where applicable
  • Supports in the creation of client ready materials (e.g. presentations, reporting, etc.)
  • Maintain detailed files of all pertinent records (latest media plans, performance reports, etc.) relevant to clients’ business
  • Responsible for owning any status documents and timelines whether internal or client facing
  • Responsible for accurate meeting minutes and recaps/next steps where appropriate
  • Demonstration of knowledge of outstanding deliverables on the team agenda
  • Day to day lead for billing and responsible for actualizing and clearing invoices
• Execution
  •  Involved in buying process and stewardship for media programs to ensure original objectives are being met
    • Managed service: works with partners to maintain campaign and optimize based on performance, monitors within partner dashboards where applicable
    • Self service: works with DSP activation team to ensure relevant strategies are implemented and campaigns are optimize based on performance, monitors within platform
    • Works with retailers and DSP partners to ensure proper data onboarding and any necessary paperwork is completed prior to campaign launch
  • Responsible for locating, determining, and building relevant audience segments in DSP platforms
  • Manages coordination of creative assets between client, creative agencies and partners
  • Owns accurately entering IOs into Prisma and building Trafficking sheets
  • Become proficient with 3rd party ad-serving and site served placements, tracking & analytic systems to be able to accurately input media plan details and launch campaigns
  • Monitors pacing to ensure delivery is appropriate and aligned to campaign flighting for both managed and self service campaigns
  • Measures media performance at all stages to ensure original objectives and strategies are being met to client satisfaction
  • Analyzes and reports data on daily/weekly/bi-weekly/monthly & ad-hoc basis
    • Data may be provided from partners or DSP activation team, with self service data being reviewed more frequently
    • Turns insights into long term action by highlighting clear flow of cause, effect and next steps
  • Demonstrates ability to use historical data or vendor relationships to create benchmarks for current campaign performance
  • Maintains client and industry benchmarks for point of comparison when evaluating campaign performance
• Relationships
  • Day to day lead with media partners across communication and scheduling of meetings
  • Works cross-functionally with national planning & investment, ad operations, product, reporting, analytics, finance and other groups across the account
  • Active participants in key vendor meetings ultimately sending recaps/notes for the full team
  • Mentor Associates and provide opportunities for continued growth
• Training/Development
  • Participation in trainings and proactive communication around areas of needed/desired growth for self and Associate
  • Proactive idea sharing with internal team
• Industry Knowledge
  • Seeks out information to remain current on media trends and shares with team members with relevant implications/potential opportunities
  • Familiarity with client business objectives and connections to our day to day work

Required Skills & Experience

• 1-3 years of working experience required
• Agency and/or Commerce media experience preferred
• Working knowledge of commerce industry and platforms including major retailers and supporting technology (e.g. Amazon Ads, Walmart Connect, Roundel, Pacvue, Skai, Criteo, TTD, etc.)
• Excellent written and verbal communication skills and proven problem solving ability
• Self- sufficient and proactive
• Process oriented and organized, with the ability to juggle many tasks at one time. Time management skills are critical
• Project management; effectively managing multiple projects and meeting tight deadlines under a fast-paced environment.
• Comfortable in managing up across task progress, campaign performance and team needs 
• Proficient in Microsoft Office (Excel, PowerPoint, etc.)
• Knowledge with industry tools such as MediaTools, Prisma, etc.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Overview

The Senior Associate, Paid Social will provide tactical paid social recommendations and manage paid social media campaigns for clients. The Senior Associate, Paid Social will plan, execute, optimize, and report on paid social media efforts with some oversight from more senior team members. You must have experience in Facebook and Instagram. X (Twitter), Pinterest, LinkedIn, and Snapchat are a plus. In this position, you will own responsibility of day-to-day campaign management, trafficking, monitoring, and optimizing campaigns to meeting client KPIs. You are up to date on the latest and greatest across social platforms & trends and have an eye on what is new and exciting in the space. You will help provide training and mentoring to junior team members to help them grown and advance in their careers.

Responsibilities

• Provides tactical details and strategic input to develop paid social media recommendations.

• Ability to independently execute and optimize comprehensive paid social campaigns within platform for the brand you work on. Duties include: trafficking campaigns within platform, monitor creative requests and spec details, quality assurance, adhering to timelines and following general paid social best practices.
• Monitors campaign performance to achieve goal KPIs and budget parameter, recommending optimizations based on observed data and trends.
• Collaborate to compile and share routine campaign performance reports, providing insightful observations, and recommend tests internally and with clients.
• Presents recommendations and reports results with thoughtful next steps and actions, communicate with internal and external partners, maintaining professional and collaborative relationships.
• Stay up to date with partner offerings, platform enhancements and industry updates, making applicable recommendations for clients.
• Attend internal and external trainings and complete required social platform certifications as needed.
• Senior Associate will help train and mentor Associates and other junior members of the team.
• Budget and financial duties include oversight of routine budget pacing including more complex data fees and overseer billing administration.

Qualification - Required Skills

• Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)
• Previous experience executing multiple campaigns in Meta (Facebook and Instagram) and one other platform. (X [formerly Twitter], Snapchat, Pinterest, TikTok, Reddit and LinkedIn)
• Thorough knowledge of said social platform capabilities and how to set up a variety of campaigns with differing objectives.
• Communication: Comfortable routinely working closely with peers and internal teams in-person and via email, phone and video.
• Soft Skills: Strong organizational skills, ability to multitask in a fast-paced environment, ability to prepare presentations and share with internal stakeholders.

Qualifications - Desired Skills

• 1-2 year's of experience in a role where paid social media management was a core job responsibility.
• Interest and passion for social media and advertising

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Overview

The Senior Associate, Paid Social will provide tactical paid social recommendations and manage paid social media campaigns for clients. The Senior Associate, Paid Social will plan, execute, optimize, and report on paid social media efforts with some oversight from more senior team members. You must have experience in Facebook and Instagram. X (Twitter), Pinterest, LinkedIn, and Snapchat are a plus. In this position, you will own responsibility of day-to-day campaign management, trafficking, monitoring, and optimizing campaigns to meeting client KPIs. You are up to date on the latest and greatest across social platforms & trends and have an eye on what is new and exciting in the space. You will help provide training and mentoring to junior team members to help them grown and advance in their careers.

Responsibilities

• Provides tactical details and strategic input to develop paid social media recommendations.

• Ability to independently execute and optimize comprehensive paid social campaigns within platform for the brand you work on. Duties include: trafficking campaigns within platform, monitor creative requests and spec details, quality assurance, adhering to timelines and following general paid social best practices.
• Monitors campaign performance to achieve goal KPIs and budget parameter, recommending optimizations based on observed data and trends.
• Collaborate to compile and share routine campaign performance reports, providing insightful observations, and recommend tests internally and with clients.
• Presents recommendations and reports results with thoughtful next steps and actions, communicate with internal and external partners, maintaining professional and collaborative relationships.
• Stay up to date with partner offerings, platform enhancements and industry updates, making applicable recommendations for clients.
• Attend internal and external trainings and complete required social platform certifications as needed.
• Senior Associate will help train and mentor Associates and other junior members of the team.
• Budget and financial duties include oversight of routine budget pacing including more complex data fees and overseer billing administration.

Qualification - Required Skills

• Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)
• Previous experience executing multiple campaigns in Meta (Facebook and Instagram) and one other platform. (X [formerly Twitter], Snapchat, Pinterest, TikTok, Reddit and LinkedIn)
• Thorough knowledge of said social platform capabilities and how to set up a variety of campaigns with differing objectives.
• Communication: Comfortable routinely working closely with peers and internal teams in-person and via email, phone and video.
• Soft Skills: Strong organizational skills, ability to multitask in a fast-paced environment, ability to prepare presentations and share with internal stakeholders.

Qualifications - Desired Skills

• 1-2 year's of experience in a role where paid social media management was a core job responsibility.
• Interest and passion for social media and advertising

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Hybrid Role Location: 100 Wellington St, Leeds LS1 4LT OR 100 Southwark St, London SE1 0SW

About Us 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

Role Description 

For our Biddable team, we are looking for a Biddable Senior Executive, who will support the Biddable Manager and Account Director in delivering high-performance advertising campaigns across both Search & Social platforms.

The role will involve developing a full understanding of Search Engine Marketing, assisting the team in the building and optimization of Search and Social campaigns, data gathering for reporting, competitor and market trend analysis and more. The Biddable Senior Executive will use both analytical and creative skills to fulfil a broad range of projects. In addition to assisting with the account and client management, the Biddable Senior Executive will also be involved in managing and training the off-shore team we work closely with.

The right candidate will have excellent numeracy, written and oral communication skills and the ability to demonstrate keen attention to detail. General enthusiasm and a can do attitude is a must.

Key Responsibilities 

General Responsibilities 

• Complete timesheets on a regular, minimum of a weekly basis
• Ensure work is completed to a high standard and within deadlines
• Adhere to quality assurance policies
• Demonstrate the ability to self-manage and be efficient at completing a variety of tasks
• Supervise the output of off-shore team members and the quality of output

Biddable Expertise 

• Developing more advanced knowledge of Search & Social, by attending training, obtaining relevant qualification and keeping up to date with industry news and developments
• Develop a full working knowledge of all reporting and tracking tools as well as Excel and PowerPoint
• Contribute in developing new products and ways of working that improve biddable results

Campaign Management

• Fulfil relevant daily, weekly, monthly and quarterly tasks, ensuring that all campaigns are executed to plan and meet the targets
• Work with your Account Manager/Account Director to ensure that:
  • campaigns/projects timelines, cost estimates, schedules and forecasts are accurately developed and adhered to
  • campaigns are set up and optimised in the correct way, according to brief and Search/Social best practice
  • campaigns are monitored daily and hit relevant targets
  • creating reports accurately and developing presentations to the highest level of quality and integrity

• Help in preparing client-facing performance review presentations as well as deliver parts of these in client meetings
• Provide regular results analysis, reporting and recommendations
• Update budget sheets on a daily, weekly and monthly basis
• Under the guidance of your manager, develop and distribute accurate contact reports from meetings and conversations within 24 hours
• Coordinate and distribute regular status reports
• Keep clients and account team updated on the status of account activities
• Have input in developing short and long term Search & Social strategies for the client

Innovation & Initiative

• Contribute to the improvement of reporting, including testing and developing features and functionality in Excel and other related software
• Assist in the development and streamlining of processes involved in data capture, automated reporting and quality assurance
• Use your personal passion and creativity to help develop intelligent, innovative and effective ideas and process improvements for your projects/tasks
• Contribute your own ideas and opinions on your client’s business, how we work, and the industry we are in; establish a presence in the agency; have a voice in meetings

Desired Skills & Experience 

You are a go-getter, happy to roll up your sleeves and chip in to get the job done. You thrive in a team environment but also are independent and motivated to get on with it. You are analytical with a creative twist and love more than anything to put your hands up to contribute your ideas on a regular basis. You possess excellent numeracy, written and oral communications skills and have some previous experience working on either Paid Search or Paid Social campaigns. You must be excited by the digital landscape and want to drive performance for clients, whilst learning the technical setup that underpins a successful campaign, with analytical skills and attention to detail that can be used to help build and manage campaigns. Excellent familiarity with all the major social networks: TikTok, Meta, X, as well as others such as Snapchat. An interest in advanced data management and software would also be beneficial.

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

The Perks

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  
• Free breakfast and free lunch  
• Early finish Fridays 
• Core Hours (Mon-Thurs, flexible start/finish times)   
• Retail discounts 
• Electric vehicle salary sacrifice car scheme 
• Wellbeing programme, including Headspace & flu jabs 
• Interest-free season ticket loan  
• Paid time off for Volunteering  
• Group Income Protection  
• Life Assurance  
• Private Medical Insurance or Health Cash Plan (dependent on level)  
• Group Personal Pension Plan with matched contributions from 3-6%  
• Generous Parental Leave & Pay   
• Independent mortgage advice  
• Financial education  
• Employee Assistance Programme  
• Free eye tests  
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!

KINESSO ist ein Teil der Omnicom Media und steht für ein Team aus Expert:innen für Performance Marketing auf höchstem Niveau. Unsere Spezialist:innen für die Bereiche Social Media, SEA, SEO und Paid Social kennen auch die restliche Klaviatur des Online Marketings, konzipieren und steuern gemeinsam mit unseren Beratungs- und Planerteams Kampagnen und Maßnahmen, die unseren weltweiten Kunden effizient dabei helfen ihre Geschäftsziele zu erreichen. Dabei sind wir immer nah am Markt und haben keine Angst vor Innovation.

Wir sind auf stetigem Wachstumskurs - daher suchen wir für unser dynamisches Team am Standort Hamburg / Düsseldorf / Frankfurt a. M.  ab sofort in Vollzeit eine:n 

(Senior) SEO / GEO Manager (all gender)  

Das erwartet dich bei uns:

Werde Teil eines neugierigen, ambitionierten und interdisziplinären Teams, das SEO nicht nur umsetzt, sondern weiterdenkt. Bei uns übernimmst du von Beginn an echte Verantwortung und gestaltest aktiv die Performance namhafter nationaler und internationaler Kund:innen.

• Du betreust eigenständig spannende B2B- und B2C-Kund:innen und bist ihre erste Ansprechperson rund um SEO & GEO
• Du managest SEO- und GEO-Projekte ganzheitlich – von der Analyse über Strategie, Planung und Umsetzung bis zum Reporting
• Ob technische und inhaltliche Audits, Keyword-Recherchen, Content- & Offsite-Strategien: Du bist entlang der gesamten SEO-Wertschöpfung involviert
• Neben klassischer SEO-Aufgaben arbeitest du an GEO-Themen (AI & Search) sowie im Vertical-SEO (z. B. Amazon, E‑Retail, YouTube)
• Unsere proprietären Tools, Technologien und Audit-Verfahren unterstützen deine Arbeit – und du bringst dich aktiv in deren Weiterentwicklung ein
• Deine Ergebnisse präsentierst du souverän und überzeugend bei Kund:innen
• Du arbeitest eng mit Kolleg:innen aus Content, Tech & Media zusammen – national und international
• Du bleibst am Puls der Zeit, entwickelst dich kontinuierlich weiter und teilst dein Wissen im Team

Das bringst du mit

• Ein abgeschlossenes Studium im Bereich Marketing, Wirtschafts‑ oder Kommunikationswissenschaften oder eine vergleichbare Ausbildung
• Mindestens 3 Jahre praktische SEO-Erfahrung (Agentur oder Inhouse) und fundierte Kenntnisse gängiger Tools wie SISTRIX, SEMrush, Screaming Frog, GSC
• Grundverständnis von GEO / AI‑Search-Einflüssen und Lust, dieses Feld aktiv mitzugestalten
• Erfahrung in der eigenständigen Betreuung von Kund:innen sowie in Performance-Analyse & Reporting
• Idealerweise Kenntnisse in Web Analytics (Google / Adobe Analytics) sowie Grundkenntnisse in HTML, CSS und JavaScript
• Ein gutes Gespür für qualitativ hochwertigen Content – für Suchmaschinen und Menschen
• Du denkst strategisch und kreativ, argumentierst datenbasiert und überzeugst auf Augenhöhe
• Sehr gute Deutsch- und gute Englischkenntnisse in Wort und Schrift

Was bieten wir dir? 

Wir legen besonderen Wert auf eine positive Unternehmenskultur, die von Wertschätzung, Anerkennung von Leistung sowie Transparenz geprägt ist. Wir glauben an das Potenzial jeder:s Einzelnen und wollen ein Umfeld schaffen, in dem Menschen sich frei entfalten können. Dies gewährleisten wir nicht nur durch individuelle Entwicklungsmöglichkeiten, sondern auch durch ein Arbeitsumfeld, das es unseren Mitarbeitenden ermöglicht, Privatleben und Beruf optimal miteinander zu verbinden. Im Rahmen unseres Arbeitsmodells “Nju:work” bieten wir dir daher größtmögliche zeitliche und örtliche Flexibilität sowie viele weitere Benefits: 

• Wertschätzung für dich mit all deinen Facetten 

• Min. 30 Tage Jahresurlaub 

• Flexibles Arbeiten inkl. Möglichkeit für Workation 

• Freizeitausgleichskonto 

• Mental Health & Well Being Angebote 

• Hundefreundliches Office 

• Individuelle Weiterentwicklungsmöglichkeiten inkl. umfangreichem E-Learning Katalog & Sprach-Lernplattform 

• Betriebliche Altersvorsorge 

• Corporate Benefits 

• Betreuungszuschuss für nicht schulpflichtigen Kinder 

• Modern ausgestattete Büros in zentraler Lage in Hamburg, Düsseldorf sowie Frankfurt a.M. 

• Umfangreiche technische Ausstattung für Remote-Work (Laptop, Maus, Tastatur, Monitor, Headset) 

• U.v.m.

Wir freuen uns auf deine Bewerbung und die Möglichkeit, dir einen persönlichen Einblick in unsere Welt zu geben. Deine Ansprechpartnerin ist Ann-Kathrin!

Du möchtest schon jetzt mehr über uns erfahren? Dann wirf einen Blick hinter die Kulissen.

KINESSO ist ein Teil der Omnicom Media und steht für ein Team aus Expert:innen für Performance Marketing auf höchstem Niveau. Unsere Spezialist:innen für die Bereiche Social Media, SEA, SEO und Paid Social kennen auch die restliche Klaviatur des Online Marketings, konzipieren und steuern gemeinsam mit unseren Beratungs- und Planerteams Kampagnen und Maßnahmen, die unseren weltweiten Kunden effizient dabei helfen ihre Geschäftsziele zu erreichen. Dabei sind wir immer nah am Markt und haben keine Angst vor Innovation. 

Wir sind auf stetigem Wachstumskurs - daher suchen wir für unser dynamisches Team am Standort Hamburg / Düsseldorf / Frankfurt a. M.  ab sofort in Vollzeit eine:n

Manager Affiliate & Partnerships (all gender) 

Du willst Performance nicht nur verwalten, sondern wirklich gestalten? Dann lies weiter - so könnte dein Arbeitstag bei uns aussehen:

Deine Aufgaben:

• Du startest deinen Tag im Austausch mit einem erfahrenen Team aus Online‑Performance‑Spezialist:innen. Aktuelle Learnings, neue Ideen, ein kurzer Blick auf KPIs - hier teilt man Wissen und denkt gemeinsam weiter.
• Du übernimmst die operative und strategische Steuerung unserer Kund:innen im Affiliate Marketing.
• Du analysierst laufende Maßnahmen, erkennst Potenziale und stellst sicher, dass Programme performen - effizient, sauber und zielgerichtet.
• Nach der Mittagspause geht es in die Abstimmung:
  Du koordinierst Aktionen und Partner gemeinsam mit deinen Kund:innen und sorgst dafür, dass alle an einem Strang ziehen - vom Gutschein‑Publisher bis zum Content‑Partner.
• Du stehst im Austausch mit Affiliates – direkt oder über Plattformen wie AWIN, communicationAds oder financeAds.
  Du baust Beziehungen aus, platzierst Kampagnen und identifizierst neue, spannende Partnerschaften.
• Du bewertest Maßnahmen und Reportings, erkennst Trends und leitest daraus proaktive Empfehlungen ab. Dein Ziel: nicht nur berichten, sondern echten Mehrwert liefern und strategisch beraten.
• Du arbeitest eigenständig an neuen Ideen: Ein neues Partner‑Setup, ein Test mit einem innovativen Publisher oder ein Optimierungsprojekt, das den nächsten Performance‑Hebel bringt. Du initiierst Projekte, bringst sie ins Rollen und entwickelst deine Kunden aktiv weiter.

Das bist du:

• Du überzeugst uns mit deinem fundierten Verständnis von Affiliate Marketing und Performance-Marketing-Modellen
• Mit Affiliate-Netzwerken und -Plattformen (z. B. AWIN, communicationAds, financeAds) kennst du dich bestens aus
• Zudem verfügst du über ein umfassendes Verständnis von KPIs, Tracking, Attributionsmodellen und Provisionslogiken
• In der Steuerung von Partnern, Budgets und Performance-Zielen bist du erfahren
• Grundkenntnisse angrenzender Performance-Kanäle (Search, Social, Display) sind von Vorteil
• Du bringst sehr gute Deutsch- und Englischkenntnisse mit

Was bieten wir dir?

Wir legen besonderen Wert auf eine positive Unternehmenskultur, die von Wertschätzung, Anerkennung von Leistung sowie Transparenz geprägt ist. Wir glauben an das Potenzial jeder:s Einzelnen und wollen ein Umfeld schaffen, in dem Menschen sich frei entfalten können. Dies gewährleisten wir nicht nur durch individuelle Entwicklungsmöglichkeiten, sondern auch durch ein Arbeitsumfeld, das es unseren Mitarbeitenden ermöglicht, Privatleben und Beruf optimal miteinander zu verbinden. Im Rahmen unseres Arbeitsmodells “Nju:work” bieten wir dir daher größtmögliche zeitliche und örtliche Flexibilität sowie viele weitere Benefits:

• Wertschätzung für dich mit all deinen Facetten
• Min. 30 Tage Jahresurlaub
• Flexibles Arbeiten inkl. Möglichkeit für Workation
• Freizeitausgleichskonto
• Mental Health & Well Being Angebote
• Hundefreundliches Office
• Individuelle Weiterentwicklungsmöglichkeiten inkl. umfangreichem E-Learning Katalog & Sprach-Lernplattform
• EdenredTicketPlus
• Betriebliche Altersvorsorge
• Corporate Benefits
• Betreuungszuschuss für nicht schulpflichtigen Kinder
• Modern ausgestattete Büros in zentraler Lage in Hamburg, Düsseldorf sowie Frankfurt a.M.
• Umfangreiche technische Ausstattung für Remote-Work (Laptop, Maus, Tastatur, Monitor, Headset)
• u.v.m.

Wir freuen uns auf deine Bewerbung und die Möglichkeit, dir einen persönlichen Einblick in unsere Welt zu geben. Deine Ansprechpartnerin ist Ann-Kathrin!

Du möchtest schon jetzt mehr über uns erfahren? Dann wirf einen Blick hinter die Kulissen.

GROUP DIRECTOR 

Growth Analytics, Advanced Analytics EMEA - working on Intuit

ROLE OVERVIEW 

The Group Director, Advanced Analytics EMEA, is a leader in the Analytics sub-discipline,  

The role is accountable for defining leading the analytics function on the Initiative Intuit account. 

The Group Director will

• Lead the Initiative Analytics function on the Intuit Account 
• Work with the Intuit Analytics Team, and wider Initiative account team co-develop projects and workstreams 
• Ensure that all projects and work conducted by the team are to a high standard, relevant and fit for purpose 
• Endeavour to push boundaries and innovate where appropriate 
• Inspire and evangelise the power of analytics in driving growth and solving client problems 
• Expand the Analytics remit, defending and embedding the overall analytics footprint into Intuit’s business 
• Responsible for the overall measurement and test and learn framework. 

EXPERIENCE 

• Leadership and Team Management: Proven experience in managing and mentoring analytics team members within a media agency or client-side media/marketing team, ensuring the delivery of high-quality insights while fostering a culture of continuous improvement and development. 
• Strategic Project Oversight: Strong project management skills with experience in media agency or client-side settings, ensuring complex analytics projects are aligned with business objectives and media strategies while meeting deadlines and delivering measurable value. 
• Client-Focused Analytics Expertise: Ability to act as a key liaison for clients or internal stakeholders within a media agency or client-side media/marketing team, ensuring analytics outputs align with client goals and enhancing relationships through strategic insights and clear communication. 
• Innovation and Data Solutions Development: Experience collaborating with data science and engineering teams in a media agency or client-side role to develop advanced data solutions, driving innovation in areas like econometrics, clustering, and predictive analytics. 
• Strong Communication and Business Acumen: Exceptional communication skills, with the ability to translate complex statistical and analytical findings into actionable insights for non-technical stakeholders, demonstrating a solid understanding of media efficacy and investment strategies. 
• Expertise in Econometrics and Media Mix Modelling: Extensive experience in specifying, building, and presenting econometric models to assess media mix effectiveness, providing insights into campaign performance and return on investment. 
• Implementation of Measurement Frameworks and Test and learn strategies.  Be able to demonstrate a proven track record of leading on  measurement and test and learn frameworks    
• Media Agency Experience: Proven track record of working within a media agency, with a deep understanding of the complexities and dynamics of media investment, planning, and optimisation. 
• Analytical Project Leadership: Demonstrated ability to lead the development and execution of complex media analytics projects, ensuring that methodologies and outputs are aligned with client business objectives. 
• Clear Communication of Complex Insights: Highly skilled in presenting technical findings to both technical and non-technical audiences, translating complex econometric analysis into actionable recommendations that drive strategic media decisions for clients. 
• Strong aptitude and curiosity.   Be willing and prepared to seek unique solutions to client problems and not try and force-fit out of the box solutions.  Innovation is key and application of different techniques to problems is critical. 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. We are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.

The Perks

• Flexi–leave, with 25 days annual leave to be taken as minimum.
• Free breakfast and free lunch
• Early finish Fridays
• Core Hours (Mon-Thurs, flexible start/finish times)
• Electric vehicle salary sacrifices car scheme
• Interest free season ticket loan
• Paid time off for Volunteering
• Group Income Protection
• Life Assurance
• Private Medical Insurance or Health Cash Plan (dependent on level)
• Group Personal Pension Plan with matched contributions from 3-6%
• Generous Parental Leave & Pay
• Employee Assistance Programme
• Free eye tests
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!

About Us 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com 

Role Description 

You will be responsible for supporting the senior team members on the delivery of meaningful insights and strategic direction across the agency’s full range of digital marketing disciplines (including SEO, Biddable Media, Content and Social), in addition to primary research and audience insights. 

Your day-to-day role will involve providing insights to senior team members across our Research & Insights and Solutions departments to use when shaping their digital marketing strategies or compiling consultancy projects. You will also be asked to attend client QBRs in order to discuss your findings and provide context. Therefore, the ability to gather and analyse data, extrapolate meaningful insights and produce recommendations from this is paramount to the role.

Key Responsibilities 

• Providing data insights and collateral for sales meetings/pitches, client reviews and digital consultancy projects. 

• Identifying opportunities for new sales and to grow accounts across the existing client base. 

• Supporting existing clients and internal stakeholders with ad-hoc data analysis. 

• Assisting in the creation, implementation and analysis of primary research methodologies. 

• Creating thought leadership to market the Research & Insights team and they agency in general. 

• Assisting in the fostering of trusting relationships with prospects, clients and internal stakeholders. 
• Attending client QBR meetings, in person, to discuss your findings. 

Desired Skills & Experience 

• Quick and diligent learner, who is passionate about growing their digital marketing knowledge. 

• Ability to interpret large amounts of information, identify actionable insights and present them in a digestible format. 

• Experience/understanding of: 

• Marketing principles and how these fit within business (essential). 

• Digital marketing channels including SEO, Content Marketing, Biddable Media, UX and Social Media (desirable). 

• Primary research methodologies (questionnaires, focus groups etc.) and audience insights (desirable). 

• Proficient in the use of MS Excel, PowerPoint and Word. Advanced Excel knowledge is desirable. 

• Great interpersonal skills and a collaborative mind set. 
• Ability to perform under pressure; managing multiple projects and working to tight deadlines. 

Employee Transparency 

At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law. 

THE PERKS 

We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:  

• Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year  
• Free breakfast and free lunch  
• Early finish Fridays 
• Core Hours (Mon-Thurs, flexible start/finish times)   
• Retail discounts 
• Electric vehicle salary sacrifice car scheme 
• Wellbeing programme, including Headspace & flu jabs 
• Interest-free season ticket loan  
• Paid time off for Volunteering  
• Group Income Protection  
• Life Assurance  
• Private Medical Insurance or Health Cash Plan (dependent on level)  
• Group Personal Pension Plan with matched contributions from 3-6%  
• Generous Parental Leave & Pay   
• Independent mortgage advice  
• Financial education  
• Employee Assistance Programme  
• Free eye tests  
• Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!

Business Overview 

We understand what makes people human and how they interact with their environment... and it's more than their demographic, their condition, or their profession. With over $17 Billion in marketplace clout, and part of the IPG Mediabrands family, Healix is an innovative global healthcare media agency with unparalleled buying power, preferred rates, and a proven track record for success. We’re a company filled with creative thinkers who are experts in healthcare, and who examine issues, brainstorm solutions, and recommend media engagement strategies based on insights that others often don’t see. 

Position Summary

As Manager, Communications Design, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

· Create accurate substantiated and detailed media plans and media planning scenarios

· In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs

· Organize and develop client-facing category, culture and competitive tracking documents

· Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners

· Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals

· Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques

· Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.

· Responsible for timely, accurate delivery of day to day requests from the client and internal team

· Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client

· Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner

· Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills & Experience

· Experience in an integrated planning role in media, publisher / vendor, or communications discipline

· Media planning skills must be sufficient and able to be taught to junior team members

· Ability to delegate, develop and oversee direct reports

· Excellent written, verbal communication and presentation skills

· Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills & Experience

· 4+ years relevant experience with 1+ years of experience in managing or developing staff

· Category or audience experience as relevant per assignment

· Strong time-management and organizational skills

· Proven problem-solving ability

As a Senior Associate, Video Investment you will serve as a credible expert on the digital marketplace, responsible for the overall execution and management of media efforts for assigned clients. In this role, you’ll focus on planning, negotiating, providing ratings estimates, developing relationships with internal and external clients, and mentoring support staff. In the end, to be successful in this role, you’ll work cross-functionally to produce the most effective and relevant media plan recommendations to meet client goals.

Responsibilities

• Core responsibilities include, but are not limited to the following:
• Inputting and stewarding client schedules – including season-to-dates and post-analyses
• Handling day-to-day client scheduling requests - Coordinating billing discrepancy resolution with vendors and finance
• Developing and maintaining quarterly flighting chart for brands responsible for - Monitoring program content screenings, do not air lists, time locks and day restrictions
• Developing quarterly post-buy analysis
• Assisting with creation of client presentations 

Qualifications

• 1-3 years of experience in video buying and negotiating media buys
• Excellent verbal and communication skills
• Strong math and analytical skills
• Team-oriented and detail-oriented
• Organization and multi-tasking skills
• Strong work ethic and ability to perform under pressure
• Basic media math knowledge

Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency
It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position please email accommodation@mbww.com.