Position Overview

The Manager, Audience Analytics is responsible for maintaining campaign performance metrics, evaluating and/or developing business process, and networking data eco-systems as it relates to defining, designing, and interpreting campaign results.

Responsibilities

• Applies independent critical thinking to analyze vast data sets to uncover media insights, what's working, what’s not working.
• Provides ongoing analysis of audience data, evaluates the performance of programs, and provides input for improvements.
• Checks for proper reception of the audience figures from media research.
• Ensures the production of campaign reports complete with comments on progress and performance of programs/channels.
• Provides day-to-day supervision to a team including reviewing work, coaching on performance, coordinating activities, checking on quality and work progress; generally managing multiple small accounts or projects.
• Analyses information to solve on-going problems; Demonstrates thought leadership, strategy guidance moving from pure execution to tactical/strategic thinking.
• Uses knowledge of how the team integrates with other teams (internal and external) to coordinate efforts and resources to achieve shared and individual objectives; Understands infrastructure and team dynamics.

Required Skills and Experience

• Experience summarizing large quantities of quantitative and qualitative information to discover useful information and conclusions that can be used to form insights.
• Experience with the collection, measurement, analysis, visualization, and interpretation of digital data illustrating user behavior on websites, mobile sites, and mobile applications.
• Working knowledge of various audience software and tools, including data visualization tools and statistics packages.
• Planning, executing, controlling, and monitoring the work of a team to achieve specific goals and meet specific success criteria within established timelines.
• Ability to pursue and cultivate business relationships, partnerships, and alliances internally and externally.
• Focuses on developing, coaching, and mentoring to enable others to improve performance and to reach their full potential.

Desired Skills and Experience

• Experience with data measurement and analytics
• Experience with healthcare clients across DTP and HCP activations 

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.  

Position Summary

B2B marketing is evolving—and so are we. At Omnicom, we’re building a new kind of demand generation engine—one powered by media, data, and buying group orchestration, not just lead volume. We’re looking for a Manager of B2B Digital Investment, Custom Content & Demand Generation to support the execution of this vision. This is a hybrid role for someone who thrives in both program management and technical execution—managing custom publisher programs while ensuring the seamless flow of data across ABM platforms, content syndication partners, and CRM systems. You’ll play a critical role in bringing demand programs to life—working across media, data, and client teams to deliver high-quality, conversion-ready leads and measurable pipeline impact for our B2B clients.

This pivotal and strategic role is responsible for leading the development and execution of all digital media investment strategies, partnership negotiations, custom content programs, and the operational engine of B2B demand generation. This individual will drive innovative solutions that combine traditional digital media buying with bespoke content creation, syndication, and sophisticated demand generation tactics.

The role requires a blend of strong negotiation skills, strategic media planning expertise, a creative eye for impactful content, and a deep understanding of B2B demand generation mechanics, lead flow, and marketing technology. The Manager will foster robust relationships with digital media and publisher partners, oversee campaign execution, and ensure the seamless integration of custom content, syndication, ABM, and lead management efforts to deliver groundbreaking work that resonates within the B2B landscape. They will also be responsible for ensuring high-quality deliverables and potentially mentoring a team of associates.

Responsibilities

Digital Investment & Custom Content

• Lead strategic digital media investment and partnership initiatives for B2B clients, aligning with their specific business goals and KPIs.
• Manage and execute negotiations with digital media partners to secure competitive pricing, optimal placements, and innovative partnership opportunities.
• Communicate marketplace intelligence, negotiation strategies, and partnership recommendations to clients, providing strategic counsel.
• Maintain daily client contact, manage requests, and foster strong, collaborative relationships with digital media partners.
• Oversee budget management, billing, and campaign oversight for all digital investment programs, ensuring accuracy and efficiency.
• Support the creation of branded content and sponsorships from concept to execution, working collaboratively with media partners and internal/external creative teams.

B2B Demand Generation, ABM Execution & MarTech

• Support the execution of Account-Based Marketing (ABM) programs across 1:few and 1:many strategies
• Help operationalize account targeting, segmentation, and engagement strategies
• Coordinate personalized campaign elements aligned to buying group roles and priorities
• Partner with internal teams to ensure ABM efforts are aligned with broader demand programs
• Manage lead intake across content syndication and demand programs, ensuring accuracy and completeness
• Apply lead validation, enrichment, and deduplication processes using industry tools and platforms
• Troubleshoot discrepancies in lead quality and partner with vendors to resolve issues
• Ensure leads meet client and sales-ready criteria before entering CRM systems
• Assist in the setup and management of lead flows between publishers, ABM platforms, and CRM/marketing automation systems
• Work within platforms such as Salesforce, HubSpot, Marketo, or Eloqua to ensure proper lead routing and tracking
• Support tagging, tracking, and campaign setup to enable accurate reporting
• Partner with technical teams to troubleshoot integration issues and improve workflows
• Track campaign performance across channels, including lead volume, quality, and conversion rates
• Analyze data to identify trends, optimization opportunities, and areas for improvement
• Contribute to client reporting and provide clear, actionable insights
• Ensure programs are aligned to pipeline impact and downstream performance

Required Skills & Experience

• Minimum of 4+ years in digital media planning, investment, partnerships, and custom content/sponsorships, preferably with B2B clients.
• Strong understanding of digital media tools, ad serving technology (e.g., DCM, Prisma, DoubleVerify, etc.), and proven experience in developing and executing branded content and syndication programs.
• Ability to develop impactful and strategic media plans, negotiate effectively, and implement data-driven measurement to assess ROI.
• Exceptional relationship-building, communication (written and verbal), and presentation skills for clients and media partners.
• Meticulous attention to detail, strong organizational skills, and ability to manage multiple projects and timelines efficiently.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary 

As Associate Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Omnicom Media stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts. 

Key Responsibilities 

New Business Setup: 

• Work closely with leadership to lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design. Assume full accountability for delivery, quality, and client satisfaction. 

Data Migrations: 

• Manage and execute large-scale data migration projects and comparable complex assignments. 

Consistent Processes: 

• Incorporate consistent processes and best practices across Mediabrands clients. 

Campaign Naming Conventions: 

• Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments. 

Data Integration: 

• Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows. 

Data Quality & Anomaly Detection: 

• Implement QA processes and anomaly detection to safeguard data integrity across all deliverables. 

Leadership Skills and Stakeholder Management:  

• Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions. 
• Ensure quality work output from onshore/offshore teams 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

 Required Skills 

Technical Skills: 

• Good understanding of end-to-end data flow, APIs, databases, and BI tools. 
• Visualization and dashboard creation experience; Tableau preferred. 
• Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred. 
• Database experience (Snowflake preferred). 
• Understanding of taxonomy creation and execution 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

Leadership Skills: 

• Proven experience in management of multiple team members 
• Ability to provide feedback & guidance in a constructive manner to direct reports 
• Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment 

Desired Skills & Experience 

• 4+ years of experience in agency or client-side digital media planning or media analytics 
• Presentation development and delivery 
• Strong written and verbal communication 
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary 

As Associate Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Omnicom Media stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts. 

Key Responsibilities 

New Business Setup: 

• Work closely with leadership to lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design. Assume full accountability for delivery, quality, and client satisfaction. 

Data Migrations: 

• Manage and execute large-scale data migration projects and comparable complex assignments. 

Consistent Processes: 

• Incorporate consistent processes and best practices across Mediabrands clients. 

Campaign Naming Conventions: 

• Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments. 

Data Integration: 

• Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows. 

Data Quality & Anomaly Detection: 

• Implement QA processes and anomaly detection to safeguard data integrity across all deliverables. 

Leadership Skills and Stakeholder Management:  

• Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions. 
• Ensure quality work output from onshore/offshore teams 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

 Required Skills 

Technical Skills: 

• Good understanding of end-to-end data flow, APIs, databases, and BI tools. 
• Visualization and dashboard creation experience; Tableau preferred. 
• Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred. 
• Database experience (Snowflake preferred). 
• Understanding of taxonomy creation and execution 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

Leadership Skills: 

• Proven experience in management of multiple team members 
• Ability to provide feedback & guidance in a constructive manner to direct reports 
• Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment 

Desired Skills & Experience 

• 4+ years of experience in agency or client-side digital media planning or media analytics 
• Presentation development and delivery 
• Strong written and verbal communication 
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary

The Manager, Video Partnerships is the base-level management role on the Video Partnerships team, with responsibilities including managing all National video buying activity, negotiating buys, checking preliminary and final post buy delivery, and tracking performance. Managers assist with the management of Partnerships team – developing their skills, evaluating their performance, and managing their growth. The individual is tasked with developing and maintaining strong client relationships. The Manager will drive the team to explore and identify non-traditional partnerships opportunities. This is critical to their development and the success of the Partnerships division. The Manager of Video Partnerships will need to be able to identify partnership opportunities that can exist outside of the standard paid media environments. The Manager of VP is a critical thinker and problem solver helping to manage the delivery of next generation buys and strategic approaches, working directly with partners, and managing the end-to-end process. 

Responsibilities

External 

• Update status documents for client meetings, prepare email recommendations, and buy presentations/narratives.
• Write POVs for targeted opportunities to drive client business.
• Serve as a backup to the Associate Director for client relationships. 

Internal 

• Collaborate with internal teams to align with and deliver against client KPIs.
• Stay knowledgeable about the client's business and competitors to determine advertising and media needs.
• Direct and provide guidance to the team, ensuring superior negotiations for maximum value and efficiency.
• Oversee media negotiations for various channels (TV & POLV) and collaborate with partners for promotional opportunities.
• Maintain up-to-date knowledge of programming trends, marketplace conditions, and train negotiators. 

Required Skills & Experience

• Experience buying network, cable and syndication with Media company or experience within the Media Industry.
• Experience in negotiating upfront, scatter and opportunistic buys.
• Excellent written and verbal communication skills
• Proven superior customer service skills.
• Proficiency with Microsoft Desktop software, specifically Excel and Word, PowerPoint preferred.
• Proficient with MBox or equivalent Inventory Management system.
• Experience across a variety of media channels. 

Desired Skills & Experience

• Working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView etc
• Strong working knowledge of Mediabank and Prisma.
• Demonstrated ability to think and execute “out of the box” ideas.
• Strong developed relationships with the Networks.
• 4+ years of local senior buying/supervising or related industry experience.
• Proven leadership ability and/or prior experience in supervising a team.
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure
• Prior B2B experience

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The Manager, Video Partnerships is the base-level management role on the Video Partnerships team, with responsibilities including managing all National video buying activity, negotiating buys, checking preliminary and final post buy delivery, and tracking performance. Managers assist with the management of Partnerships team – developing their skills, evaluating their performance, and managing their growth. The individual is tasked with developing and maintaining strong client relationships. The Manager will drive the team to explore and identify non-traditional partnerships opportunities. This is critical to their development and the success of the Partnerships division. The Manager of Video Partnerships will need to be able to identify partnership opportunities that can exist outside of the standard paid media environments. The Manager of VP is a critical thinker and problem solver helping to manage the delivery of next generation buys and strategic approaches, working directly with partners, and managing the end-to-end process. 

Responsibilities

External 

• Update status documents for client meetings, prepare email recommendations, and buy presentations/narratives.
• Write POVs for targeted opportunities to drive client business.
• Serve as a backup to the Associate Director for client relationships. 

Internal 

• Collaborate with internal teams to align with and deliver against client KPIs.
• Stay knowledgeable about the client's business and competitors to determine advertising and media needs.
• Direct and provide guidance to the team, ensuring superior negotiations for maximum value and efficiency.
• Oversee media negotiations for various channels (TV & POLV) and collaborate with partners for promotional opportunities.
• Maintain up-to-date knowledge of programming trends, marketplace conditions, and train negotiators. 

Required Skills & Experience

• Experience buying network, cable and syndication with Media company or experience within the Media Industry.
• Experience in negotiating upfront, scatter and opportunistic buys.
• Excellent written and verbal communication skills
• Proven superior customer service skills.
• Proficiency with Microsoft Desktop software, specifically Excel and Word, PowerPoint preferred.
• Proficient with MBox or equivalent Inventory Management system.
• Experience across a variety of media channels. 

Desired Skills & Experience

• Working knowledge of third-party Internet marketing research: comScore Media Metrix, Nielsen NetView etc
• Strong working knowledge of Mediabank and Prisma.
• Demonstrated ability to think and execute “out of the box” ideas.
• Strong developed relationships with the Networks.
• 4+ years of local senior buying/supervising or related industry experience.
• Proven leadership ability and/or prior experience in supervising a team.
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure
• Prior B2B experience

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as well as alternative video including in-cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multiple high-level projects at one time, researching and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. Directors must think strategically and work collaboratively with other Partnerships disciplines and with client team leaders in Client Advice, Strategy, Communications Design and Analytics to create Partner recommendations that deliver on client strategic goals and business objectives. 

Responsibilities

• Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities 
• Maintain, develop and grow relationships with appropriate client level contacts 
• Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s 
• Oversee partnership plan development recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in 
• Bring forward new ideas and opportunities to move your client’s business forward 
• Oversee the development of go to market strategy, recommendations and POVs 
• Manage the execution of all media negotiations for all National TV linear and alternative video including cinema and place-based channels   
• Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency 
• Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts 
• Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives, including agency negotiations  

Required Skills & Experience

• National broadcast media buying experience required with a demonstrated solid technical and negotiating skills 
• Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements 
• Solid understanding of media data sources in terms of what is measured, the method, and information reported 
• Fluent in mathematical concepts with an ability to translate data into well-articulated ideas; superior analytical abilities and quantitative skills
• Solid understanding of research tools 
• Knowledge of buying, planning, client presentation and reporting 
• Technical proficiency, particularly with media systems and MS Excel, Word, and PowerPoint

Desired Skills & Experience

• 8+ years of buying network, cable and syndication with Initiative or another Media company or experience within the Media Industry - 4+ years successful management of staff
• Demonstrated critical thinking and problem-solving abilities  
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure 
• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I’s in Initiative and these represent our core values and behaviors.

· INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.

· INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.

· IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

· IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Overview

As Associate Director, Communications Design you are the orchestrator of the Communications Plan, and all its detail. Working with the Director, Communications Design, you oversee the translation of the idea approach into the detailed communications architecture and connected plan, the brand will take to market, tied to culture. Your role is to curate every detail to create powerful experiences for your client’s brands in market, aligned to the strategy and idea leaning into your knowledge of how communications work in today’s dynamic landscape.

As the Associate Director, Communications Design, you will help to manage the delivery of next generation plans. You will work with the Specialty Business Units, and creative partners to design the right tactics for the idea. You will work with strategic audience experts on the right high value audiences to meet the brief. You will work with growth analytics to guide the appropriate high-level communications goals required to deliver the business outcomes. You will work with partnerships to identify and vet the short-list of the right channels and partners for the task, you help to make the strategic direction and idea a reality.

Responsibilities

• Oversees the development of the detailed communications plan to power the idea
• In conjunction with Director, Communications Design present the Connections Design holistic approach to the relevant stakeholders
• Manage the outputs of day-to-day requirements and workflow of the client as it relates to Communications Design
• Present client education program around Communications Design relevant marketplace trends.
• Oversee the management and training of design team in communications planning fundamentals
• Spearhead the best practice application of planning approach including key tools and techniques to surface media and marketing intelligence and insights to produce an impactful, culturally rich communications plan across owned, earned, shared, paid (OESP)
• Write and manage outputs from RFP submissions from the Design discipline, in collaboration with Partnerships leads
• Contribute to client Key Performance Indicator (KPI) delivery and to Specialty Business Units (SBU) growth and client profitability
• Contribute to new business as required

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
• Excellent written, verbal communication and presentation skills
• Strong time-management and organizational skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 6+ years relevant experience with 3+ years managing or developing staff
• Category or audience experience as relevant per assignment
• Proven problem-solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview 

The Director, Video Partnerships oversees the Partnerships strategy, go to market approach and team for all National TV linear offerings as well as alternative video including in-cinema. The Director, Video Partnerships is the senior client team specialist role at Initiative, requiring a strong leader with proven experience managing multiple client teams, juggling multiple high-level projects at one time, researching and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. Directors must think strategically and work collaboratively with other Partnerships disciplines and with client team leaders in Client Advice, Strategy, Communications Design and Analytics to create Partner recommendations that deliver on client strategic goals and business objectives. 

Responsibilities 

• Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities  

• Maintain, develop and grow relationships with appropriate client level contacts  

• Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s  

• Oversee partnership plan development recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in  

• Bring forward new ideas and opportunities to move your client’s business forward  

• Oversee the development of go to market strategy, recommendations and POVs  

• Manage the execution of all media negotiations for all National TV linear and alternative video including cinema and place-based channels    

• Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency  

• Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts  

• Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives, including agency negotiations  

Required Skills and Experience 

• National broadcast media buying experience required with a demonstrated solid technical and negotiating skills  

• Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements  

• Solid understanding of media data sources in terms of what is measured, the method, and information reported  

• Fluent in mathematical concepts with an ability to translate data into well-articulated ideas; superior analytical abilities and quantitative skills 

• Solid understanding of research tools  

• Knowledge of buying, planning, client presentation and reporting  

• Technical proficiency, particularly with media systems and MS Excel, Word, and PowerPoint 

Desired Skills and Experience  

• 8+ years of buying network, cable and syndication with Initiative or another Media company or experience within the Media Industry - 4+ years successful management of staff 

• Demonstrated critical thinking and problem-solving abilities   

• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure  

• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition  

Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position please email accommodation@mbww.com.

Position Summary

As Manager, Communications Design, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

• Create accurate substantiated and detailed media plans and media planning scenarios
• In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
• Organize and develop client-facing category, culture and competitive tracking documents
• Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
• Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
• Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
• Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.
• Responsible for timely, accurate delivery of day to day requests from the client and internal team
• Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
• Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
• Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline
• Media planning skills must be sufficient and able to be taught to junior team members
• Ability to delegate, develop and oversee direct reports
• Excellent written, verbal communication and presentation skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 4+ years relevant experience with 1+ years of experience in managing or developing staff
• Category or audience experience as relevant per assignment
• Strong time-management and organizational skills
• Proven problem-solving ability

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

As Manager, Communications Design, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

• Create accurate substantiated and detailed media plans and media planning scenarios
• In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
• Organize and develop client-facing category, culture and competitive tracking documents
• Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
• Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
• Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
• Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.
• Responsible for timely, accurate delivery of day to day requests from the client and internal team
• Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
• Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
• Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline
• Media planning skills must be sufficient and able to be taught to junior team members
• Ability to delegate, develop and oversee direct reports
• Excellent written, verbal communication and presentation skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 4+ years relevant experience with 1+ years of experience in managing or developing staff
• Category or audience experience as relevant per assignment
• Strong time-management and organizational skills
• Proven problem-solving ability

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview:

The Group Director, Audience Analytics is a strategic leadership role responsible for shaping and driving audience work for a major entertainment client. This role leads a team of approximately six and is critical in developing innovative, data driven audience visions, translating them into actionable plans, and securing client buy-in across a diverse portfolio of entertainment properties. This leader must be a compelling storyteller through data, capable of translating complex information into clear and actionable insights.

The Group Directorwill be a key partner to the client, internal strategy, media planning, and activation teams, ensuring audience insights are at the heart of marketing and media decisions, both strategically defining target customers and tactically building audience segments for activation. This leader will champion a data-driven approach to audience understanding, segmentation, and activation, focused on driving business growth for the client. A critical component of this role includes portfolio-level insights that guide not only media execution but also broader marketing and business strategies and supporting client (POVs) on key audience-related topics.

Responsibilities:

• Audience Vision & Strategy:
• Lead the development of comprehensive audience strategies and visions that align with the client's overall business objectives and marketing goals, overseeing the audience work across both the holistic portfolio level and for individual brands within that portfolio.
• Identify and champion new and innovative approaches to audience targeting, segmentation, and engagement, leveraging the latest data, technology, and industry trends.
•  Steer the creation of compelling audience narratives and presentations that effectively communicate insights and recommendations to clients and internal stakeholders.
• Own the development, maintenance, and evolution of comprehensive audience playbooks that document best practices, audience insights, segmentation strategies, and activation tactics. Ensure the playbooks are regularly updated and promoted across the team.
• Data Stewardship & Integration
• Oversee onboarding, integration and adoption of first-party data into IPG’s InterAct platform, including legal and operational coordination.
• Pioneer novel approaches and work to best frame the use of data in all use cases from understanding and helping on client’s data roadmaps, activating omni-channel addressable strategies, guiding dynamic creative strategies, etc.
• Guide development and management of client’s data driven marketing by educating clients on how data and tech can help unlock consumer insights and activation/engagement.
• Team Leadership & Development:
• Manage, mentor, and develop a team of audience professionals, fostering a collaborative and high-performance environment.
• Provide guidance and support to team members in the development of audience insights, segmentation strategies, and activation plans.
• Implement processes and required standardization best practices to ensure audience/data integrity across Audience team outputs.
• Ensure the team has the necessary resources, training, and tools to effectively execute their responsibilities.
• Promote a culture of innovation, continuous learning, and data-driven decision-making within the team.
• Client Relationship & Management:
• Serve as a primary point of contact for senior-level client stakeholders, building strong relationships and establishing trust.
• Proactively identify client needs and opportunities to enhance audience strategy and drive business growth.
• Present audience insights, strategies, and recommendations to clients in a clear, concise, and persuasive manner.
• Manage client expectations and ensure the timely delivery of high-quality work.
• Support the development of client points of view (POVs) on key audience-related topics, such as data privacy, emerging platforms, and evolving consumer behavior, providing data, insights, and strategic recommendations. Where necessary, develop and present client POVs on behalf of the agency.
• Cross-Functional Collaboration:
• Collaborate closely with internal strategy, media planning, and growth analytics teams to ensure audience insights are integrated into all aspects of the process.
• Partner with the audience science team to leverage advanced modeling and data mining techniques to enhance audience understanding and segmentation.
• Work with media partners and technology vendors to identify and implement innovative audience targeting solutions.
• Be an Audience/Data expert and partner with internal teams and vendors to deliver POVs, drive excellence and ensure seamless execution from strategy to activation.
• Partner with Growth Analytics to determine success metrics and KPIs, optimize performance and provide reporting updates based on Audience segmentation and learning agendas.
• Innovation & Thought Leadership:
• Stay abreast of the latest trends and best practices in audience strategy, data analytics, and marketing technology.
• Identify and champion opportunities to develop thought leadership content and present at industry events.
• Contribute to the development of new agency products and services related to audience strategy and data-driven marketing.

Required Skills & Experience:

• Proven history of developing and implementing successful addressable audience strategies that drive business results.
• Strong understanding of audience segmentation, targeting, and activation techniques across various media channels.
• Experience with data management platforms (DMPs), customer data platforms (CDPs), and other marketing technology solutions.
• Excellent communication, presentation, and people skills, with the ability to effectively communicate complex information to both technical and non-technical audiences.
• Proven ability to lead and develop high-performing teams.
• Strong client management skills, with the ability to build and maintain relationships with senior-level stakeholders.
• Deep understanding of the entertainment landscape, including trends in content consumption, audience behavior, and media platforms.

Desired Skills:

• 8+ years of experience in audience strategy, data analytics, or marketing, in an agency environment. Focus on the entertainment industry a plus.
• Advanced analytics and strategic market research knowledge are a plus.
• Familiarity with IPG's InterAct platform or similar data and analytics tools.
• Understanding of the entertainment landscape, including trends in content consumption, audience behavior, and media platforms

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary

As Director, Growth Analytics you will be pivotal in managing the reporting and audience needs for a major client while also serving as a consultant to all Mediabrands planning stakeholders. In addition to managing the day to day needs of internal and external clients, this role will be managing a high functioning team of managers.

Responsibilities

• Digital media performance (e.g relevant KPIs, setting measurement plans)
• Reporting solutions (e.g. automated dashboards, power BI solutions, enhanced data visualization)
• Audience strategy (e.g. creating/analyzing high value audiences for hyper targeting purposes)
• Audience activation (working with SBU’s and 3rd parties to create audiences at scale for activation)
• Ability to communicate succinctly and professionally to senior leadership at the client and agency
• Manage a team of analytics professionals

Required Skills & Experience

• Experience evaluating various attribution approaches including MTA
• Familiarity with regression-based analysis for attribution modeling and performance measurement
• Demonstrated success leading work multi-functional teams
• Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, and/or comScore
• Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. DBM)
• Strong MS Excel & Power Point skills
• Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
• Strong understanding of data and ad tech ecosystem, with a focus on digital environment
• Understanding of audience analytics capabilities and good practices (measurement, matching, onboarding, workflow, limitations, and workarounds, etc.) in the current environment
• UM does not require candidates to have a college degree

Desired Skills & Experience

• 9+ years of experience in agency or client-side digital media planning or media analytics
• Presentation development and delivery
• Leadership and change management
• Strong written and verbal communication
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly
• Ability to provide feedback & guidance in a constructive manner to direct reports
• Collaboration, including ability to drive clarity in a multi-stakeholder environment
• Technical sales, sales support, solutions design, and delivery; especially in a dynamic technology and data environment

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview:

The Director, Audience Analytics leads the development and implementation of audience strategy and insights to drive business outcomes for our clients. As this role owns the audience process from start to finish, the ideal candidate will need to have a strong understanding of audience data & addressability, consumer behaviors, and the digital landscape, particularly within programmatic and social media. The Director collaborates with internal teams and the client to ensure audience insights are at the heart of all marketing and media decisions, driving measurable performance outcomes and business growth. This individual provides strategic guidance, manages projects, and mentors junior team members and is expected to be hands-on-keys in our audience tools to deliver on client objectives.

Responsibilities:

• Audience Analytics & Performance Strategy:
• Lead the development of audience workstreams that inform addressable strategies aligned with client goals.
• Identify and analyze key audience trends and insights relevant to the client’s industry, focusing on how these insights can be leveraged in paid media planning, performance channels and creative development
• Develop audience segmentation strategies within Interact tech stack (and beyond), emphasizing segments that are highly responsive to performance-based advertising.
• Translate audience insights into actionable recommendations for media planning, creative development, and campaign optimization, with a focus on improving performance metrics.
• Performance Campaign Planning & Execution:
• Collaborate with media planning teams to develop audience-centric media plans that maximize reach, engagement, and conversion within programmatic and social media platforms.
• Work with activation teams to ensure effective audience targeting across addressable platforms.
• Oversee the implementation of audience testing roadmaps, ensuring adherence to best practices.
• Monitor campaign performance in real-time alongside Growth Analytics, Activation and Client Solutions teams, providing ongoing optimization recommendations based on audience insights and performance data.
• Client Relationship & Management:
• Serve as a key point of contact for client stakeholders, building strong relationships.
• Present audience insights, strategies, and campaign performance updates to clients, demonstrating the impact of audience-centric strategies on performance metrics.
• Manage client expectations and ensure the timely delivery of high-quality work focused on achieving performance outcomes.
• Proactively identify client needs and opportunities to enhance audience analytics and drive business growth
• Team Leadership & Mentorship:
• Provide guidance and mentorship to junior team members, fostering a collaborative environment focused on achieving performance goals.
• Oversee project execution, ensuring timely delivery and adherence to quality standards for performance-driven campaigns.
• Share knowledge and best practices with the team, promoting continuous learning in audience analytics and addressable marketing.
• Stay abreast of the latest trends and best practices in audience, data analytics, and marketing technology.

Required Skills & Experience:

• 7+ years of experience in audience strategy, data analytics, paid media or performance marketing
• Strong understanding of audience segmentation, targeting, and activation techniques across various media channels, with expertise in programmatic and social media platforms.
• Experience with data management platforms (DMPs), customer data platforms (CDPs), and other marketing technology solutions
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to manage projects and lead teams.
• Strong client management skills.
• Analytical and problem-solving skills, with a focus on using data to drive performance improvements.

Desired Skills:

• Experience working in marketing, media or related discipline at a client or agency servicing major clients
• Experience with SQL or other data querying languages.
• Certifications in programmatic advertising or social media marketing 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview

As Director, Planning you are designing the blueprint for cultural ideas to spread through communications planning excellence, integration and growth performance on your clients and brands. In your role you are translating the communications strategy into the actionable idea platform (in junction with creative partners) that will deliver behavioral change at all connection points. Creating innovative connections that grow brands is a passion for you.

You will partner with the Strategy team on the planning architecture and utilize your experience & skills to manage the design of fully integrated communications plans across owned, earned, and paid connections. You work closely with the analytics leads to identify appropriate audience and data strategies to unlock growth. You lead the relationship with SBUs and client agencies roster throughout the design stages and work with the Partnerships team in evaluating & selecting the right partners, and appropriate spends across the Planning & Design blueprint.

Responsibilities

• Oversee client education program around Media Planning relevant marketplace trends.
• Present the Planning ideas and recommendations to the client in collaboration with Client Leadership, Strategy and Partnerships
• Oversee the day-to-day requirements and workflow of the client as it relates to Planning outputs, in consultation with Client Leads
• In charge of the planning brief deployment and relevant stakeholder engagement (Specialty Business Units, partnerships, partner agencies, media)
• Lead ideation sessions and curate outcomes
• Develop the communications idea all connections will help unlock
• Effectively design communications architecture and ecosystem delivery across Owned, Earned, Shared, Paid (OESP) for your clients. Within the team, must ensure communications plans move far beyond paid, and are unified by a clear idea and communications behavior
• Integrate Specialty Business Units activities within every relevant brief, in line with business goals
• Implement communications design deliverables as part of client business development & growth strategy

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with senior clients, colleagues, and vendors
• Strong time management and organizational skills
• Experience/involvement in new business planning and strong presentations skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint etc.)

Desired Skills and Experience

• 8+ years relevant experience with 4+ years of experience managing or developing staff
• Category or audience experience as relevant per assignment
• Proven problem-solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of our company to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview

As Manager, Planning, you are managing the production and application of accurate and insightful consumer, cultural relevant, media and market intelligence to contribute to an impactful communications/media plan. With direction from your Associate Director or Director, you take the strategic design imperatives (Strategy On A Page: SOAP) and communications idea and deploy a variety of data and intelligence to identify and prioritize the best communications channels.

In this role, you are leading the preparation of the communications/media plan flowchart via MediaTools or Lumina and ensuring the communications plan is built on solid, data rich fundamentals. Working with partnerships, media publishers/ distributors/ suppliers, and your communications design team, you ensure the accuracy of the inputs required for the development of the media plan flowchart. The manager will develop junior talent and teach media planning fundamentals to internal teams and clients alike.

Responsibilities

• Create accurate substantiated and detailed media plans and media planning scenarios
• In charge of timely, accurate delivery of day-to-day requests from the team along with disciplined and organized call-reports and timely follow-throughs
• Organize and develop client-facing category, culture and competitive tracking documents
• Work with the Associate Director and Partnerships team to develop the RFP to brief internal partnership’s/ SBU team and external partners
• Manage the team output and development of the flowchart including oversight of the plan being accurately produced within Ripple/ MediaTools/Lumina to address the reach/frequency and business goals
• Lead the best practice production of audience and communications data and intelligence for the development of the communications plan, utilizing relevant tools and techniques
• Contribute to the ideation team sessions in conjunction with the Strategy team and relevant SBU to generate creative & compelling connections idea.
• Responsible for timely, accurate delivery of day to day requests from the client and internal team
• Responsible for maintaining impactful media plans; oversight of brand media plans, financials, ATBs and billing documentation internally and for the client
• Leads internal, client and partner agency status calls and updates; organizes and coordinates call-reports and ensures that follow-ups are documented and carried out in a timely manner
• Digests the client's goals/target and leads compiling planning inputs – competitive reporting, syndicated audience research, landscape trends, campaign learnings

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline
• Media planning skills must be sufficient and able to be taught to junior team members
• Ability to delegate, develop and oversee direct reports
• Excellent written, verbal communication and presentation skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 4+ years relevant experience with 1+ years of experience in managing or developing staff
• Category or audience experience as relevant per assignment
• Strong time-management and organizational skills
• Proven problem-solving ability

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Overview

The Senior Associate, Paid Social will provide tactical paid social recommendations and manage paid social media campaigns for clients. The Senior Associate, Paid Social will plan, execute, optimize, and report on paid social media efforts with some oversight from more senior team members. You must have experience in Facebook and Instagram. X (Twitter), Pinterest, LinkedIn, and Snapchat are a plus. In this position, you will own responsibility of day-to-day campaign management, trafficking, monitoring, and optimizing campaigns to meeting client KPIs. You are up to date on the latest and greatest across social platforms & trends and have an eye on what is new and exciting in the space. You will help provide training and mentoring to junior team members to help them grown and advance in their careers.

Responsibilities

• Provides tactical details and strategic input to develop paid social media recommendations.

• Ability to independently execute and optimize comprehensive paid social campaigns within platform for the brand you work on. Duties include: trafficking campaigns within platform, monitor creative requests and spec details, quality assurance, adhering to timelines and following general paid social best practices.
• Monitors campaign performance to achieve goal KPIs and budget parameter, recommending optimizations based on observed data and trends.
• Collaborate to compile and share routine campaign performance reports, providing insightful observations, and recommend tests internally and with clients.
• Presents recommendations and reports results with thoughtful next steps and actions, communicate with internal and external partners, maintaining professional and collaborative relationships.
• Stay up to date with partner offerings, platform enhancements and industry updates, making applicable recommendations for clients.
• Attend internal and external trainings and complete required social platform certifications as needed.
• Senior Associate will help train and mentor Associates and other junior members of the team.
• Budget and financial duties include oversight of routine budget pacing including more complex data fees and overseer billing administration.

Qualification - Required Skills

• Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)
• Previous experience executing multiple campaigns in Meta (Facebook and Instagram) and one other platform. (X [formerly Twitter], Snapchat, Pinterest, TikTok, Reddit and LinkedIn)
• Thorough knowledge of said social platform capabilities and how to set up a variety of campaigns with differing objectives.
• Communication: Comfortable routinely working closely with peers and internal teams in-person and via email, phone and video.
• Soft Skills: Strong organizational skills, ability to multitask in a fast-paced environment, ability to prepare presentations and share with internal stakeholders.

Qualifications - Desired Skills

• 1-2 year's of experience in a role where paid social media management was a core job responsibility.
• Interest and passion for social media and advertising

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Overview

The Senior Associate, Paid Social will provide tactical paid social recommendations and manage paid social media campaigns for clients. The Senior Associate, Paid Social will plan, execute, optimize, and report on paid social media efforts with some oversight from more senior team members. You must have experience in Facebook and Instagram. X (Twitter), Pinterest, LinkedIn, and Snapchat are a plus. In this position, you will own responsibility of day-to-day campaign management, trafficking, monitoring, and optimizing campaigns to meeting client KPIs. You are up to date on the latest and greatest across social platforms & trends and have an eye on what is new and exciting in the space. You will help provide training and mentoring to junior team members to help them grown and advance in their careers.

Responsibilities

• Provides tactical details and strategic input to develop paid social media recommendations.

• Ability to independently execute and optimize comprehensive paid social campaigns within platform for the brand you work on. Duties include: trafficking campaigns within platform, monitor creative requests and spec details, quality assurance, adhering to timelines and following general paid social best practices.
• Monitors campaign performance to achieve goal KPIs and budget parameter, recommending optimizations based on observed data and trends.
• Collaborate to compile and share routine campaign performance reports, providing insightful observations, and recommend tests internally and with clients.
• Presents recommendations and reports results with thoughtful next steps and actions, communicate with internal and external partners, maintaining professional and collaborative relationships.
• Stay up to date with partner offerings, platform enhancements and industry updates, making applicable recommendations for clients.
• Attend internal and external trainings and complete required social platform certifications as needed.
• Senior Associate will help train and mentor Associates and other junior members of the team.
• Budget and financial duties include oversight of routine budget pacing including more complex data fees and overseer billing administration.

Qualification - Required Skills

• Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)
• Previous experience executing multiple campaigns in Meta (Facebook and Instagram) and one other platform. (X [formerly Twitter], Snapchat, Pinterest, TikTok, Reddit and LinkedIn)
• Thorough knowledge of said social platform capabilities and how to set up a variety of campaigns with differing objectives.
• Communication: Comfortable routinely working closely with peers and internal teams in-person and via email, phone and video.
• Soft Skills: Strong organizational skills, ability to multitask in a fast-paced environment, ability to prepare presentations and share with internal stakeholders.

Qualifications - Desired Skills

• 1-2 year's of experience in a role where paid social media management was a core job responsibility.
• Interest and passion for social media and advertising

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

As a Senior Associate, Video Investment you will serve as a credible expert on the digital marketplace, responsible for the overall execution and management of media efforts for assigned clients. In this role, you’ll focus on planning, negotiating, providing ratings estimates, developing relationships with internal and external clients, and mentoring support staff. In the end, to be successful in this role, you’ll work cross-functionally to produce the most effective and relevant media plan recommendations to meet client goals.

Responsibilities

• Core responsibilities include, but are not limited to the following:
• Inputting and stewarding client schedules – including season-to-dates and post-analyses
• Handling day-to-day client scheduling requests - Coordinating billing discrepancy resolution with vendors and finance
• Developing and maintaining quarterly flighting chart for brands responsible for - Monitoring program content screenings, do not air lists, time locks and day restrictions
• Developing quarterly post-buy analysis
• Assisting with creation of client presentations 

Qualifications

• 1-3 years of experience in video buying and negotiating media buys
• Excellent verbal and communication skills
• Strong math and analytical skills
• Team-oriented and detail-oriented
• Organization and multi-tasking skills
• Strong work ethic and ability to perform under pressure
• Basic media math knowledge

Wage and Benefits
We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.
The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency
It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position please email accommodation@mbww.com.

Position Overview

The Associate Director is accountable for the performance & pacing of all campaigns within their assigned brands and ensures that departmental standards & process are properly understood and implemented. They act as a point of escalation and are a source of advanced knowledge for complex setup, optimization, and platform nuances.

Responsibilities

· Builds relationships with mid to senior level stakeholders at clients; builds capabilities and serves as customer relationship manager

· Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection

· Departmental standards and process are customized to fit the specific needs of assigned clients and are implemented across all campaigns; advises on and/or conducts advanced setup, troubleshooting, and optimization; vets vendor capabilities through RFIs and demos

· Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting

· Develops long-term solutions for clients including custom data management solutions and data solutions

· Tactically manages a small group of managers and/or professional employees; has responsibility for performance, development and coaching of direct team

· Adapts account plans and priorities to address resource and operational challenges

· Collaborates with partners/colleagues across functions and/or centers of excellence

Required Skills and Experience

· Experience seeking and curating new business relationships and/or solutions; developing solutions using new or existing processes; and building team leadership qualities and soft skills needed to manage up/down/laterally (e.g., ability to navigate and be effective with multiple personalities)

· Knowledge of technology or measurement ad tech solutions, including platforms; examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc.

· Intermediate to strong data analysis skills

· Ability to collaborate with partners/colleagues across functions and/or centers of excellence

· Accountability for the performance, development, and results of a small client account or across multiple accounts; leads account decisions, budget spending, and staffing

· Provides technical guidance to employees, colleagues and/or clients

· A history of team management/mentorship and a comfort with internal/external-facing communication

Desired Skills and Experience

· Anticipates, recognizes and clearly defines problems using various techniques to systematically analyze, weigh alternatives and propose solutions

· Managing existing business relationships, partnerships, and alliances internally and externally

· Assesses and ranks issues and tasks in order of importance for taking action

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

As Associate Director, Communications Design you are the orchestrator of the Communications Plan, and all its detail. Working with the Director, Communications Design, you oversee the translation of the idea approach into the detailed communications architecture and connected plan, the brand will take to market, tied to culture. Your role is to curate every detail to create powerful experiences for your client’s brands in market, aligned to the strategy and idea leaning into your knowledge of how communications work in today’s dynamic landscape.

As the Associate Director, Communications Design, you will help to manage the delivery of next generation plans. You will work with the Specialty Business Units, and creative partners to design the right tactics for the idea. You will work with strategic audience experts on the right high value audiences to meet the brief. You will work with growth analytics to guide the appropriate high-level communications goals required to deliver the business outcomes. You will work with partnerships to identify and vet the short-list of the right channels and partners for the task, you help to make the strategic direction and idea a reality.

Responsibilities

• Oversees the development of the detailed communications plan to power the idea
• In conjunction with Director, Communications Design present the Connections Design holistic approach to the relevant stakeholders
• Manage the outputs of day-to-day requirements and workflow of the client as it relates to Communications Design
• Present client education program around Communications Design relevant marketplace trends.
• Oversee the management and training of design team in communications planning fundamentals
• Spearhead the best practice application of planning approach including key tools and techniques to surface media and marketing intelligence and insights to produce an impactful, culturally rich communications plan across owned, earned, shared, paid (OESP)
• Write and manage outputs from RFP submissions from the Design discipline, in collaboration with Partnerships leads
• Contribute to client Key Performance Indicator (KPI) delivery and to Specialty Business Units (SBU) growth and client profitability
• Contribute to new business as required

Required Skills and Experience

• Experience in an integrated planning role in media, publisher / vendor, or communications discipline (digital, content)
• Ability to delegate and oversee direct reports
• Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
• Excellent written, verbal communication and presentation skills
• Strong time-management and organizational skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

• 6+ years relevant experience with 3+ years managing or developing staff
• Category or audience experience as relevant per assignment
• Proven problem-solving ability
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

The Addressable Activation department serve as KINESSO’s hands-on-keyboard platform experts, focusing on all aspects of successful campaign execution and stewardship. The Manager is accountable for the performance & pacing of their assigned brand(s) and customizes departmental standards & process to fit client needs. They act as a point of escalation and are the go-to experts both internally and externally for matters of complex setup, optimization, and platform nuances. Successful applicants must have a deep expertise across a variety of client KPIs and buying platforms. Examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc. A history of team management/mentorship and a comfort with internal/external-facing communication are a must!

Responsibilities

Customer/Client Management: Owns the execution and day-to-day management of a portion of a client assignment, based on specialized or technical knowledge

· Vendor Relationship Management: Leads the vendor strategy; has experience and industry knowledge to identify vendors for key needs. Approves vendor selections and scopes

· Discipline-Specific Tasks: Owns oversight of junior team members; defines optimization parameters at the campaign level, vets optimization suggestions from partners, attends internal status meetings to speak to optimizations, pacing, and performance

· Platform Reporting: Works with team on development of reporting dashboards; ensures clean, accurate, and actionable client reporting

· Solutions Innovation: Identifies and delivers new audience-based addressable solutions to drive business growth; masters growth initiatives across the company

· Provides day-to-day supervision to a team including reviewing work, coaching on performance, coordinating activities, checking on quality and work progress; generally managing within one account, or multiple small accounts

· Evaluates information and leverages experience to identify and solve on-going or complex problems

· Requires understanding of the industry, processes, procedures and systems within own and related areas

Required Skills & Experience

Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes

· Experience building team, providing mentorship and navigating how to manage up/down/ laterally (e.g., ability to navigate and be effective with multiple personalities)

· Intermediate knowledge of technology or measurement ad tech solutions, including platforms

· Intermediate knowledge and skills in data analysis

· Confident collaborating with others

· Experience with Project / Account Management

· Advanced communication skills; clear and succinct communication

Desired Skills & Experience

Advanced ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions

· Experience with managing existing business relationships, partnerships, and alliances internally and externally

· Ability to assess and rank issues and tasks in order of importance for taking action

· Has gained prior experience in actual situations to recognize recurring meaningful components

· Applies a solid foundation to varying situations

· Applies advanced knowledge and perceives deviations from the normal pattern

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3 and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Position Summary

As a passionate and driven paid social expert, you thrive in collaborating with an integrated marketing team, transforming senior-level digital strategies into effective daily tactics. In this role, you'll lead Paid Social Associates and Sr. Associates, offering mentorship, training, and ensuring all work meets quality standards. Your responsibilities include managing day-to-day operations, guiding your team to achieve client goals and KPIs, and fostering strong client relationships. You're eager to deliver top tier paid social campaigns for high-profile brands, confidently communicating the impact of tactics and strategies as the primary client contact. You excel in a dynamic environment, where training and coaching team members is key to ensuring flawless execution.

Responsibilities

· Responsibilities will be across social media platforms such as Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok and Reddit

· Responsible for overseeing Paid Social Associates and Sr. Associates on the team and owning their career development

· Developing and overseeing optimizing, and maintaining paid social campaigns for clients, including coordination of assets between creative agencies and budget management

· Works with a cross-discipline team to integrate paid social media strategy into a multi-channel, holistic recommendation.

· Uses strong quantitative skills, including analytical and story-telling ability, to analyze data and provide insights and optimization recommendations. Familiarity with third-party data and measurement solutions. Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing.

· Helps creatives express their ideas with feasible recommendations to tie it closer to the brief. Passionate about innovation and the creative process, desires to find creative ways to say "yes" to ideas and to contribute your own.

· Understanding client goals and how to maximize those measures of success through tactical strategies and technologies; Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis

· Brainstorming and researching new first to market ideas including new betas and opportunities with our partners.

· Strong familiarity with 3rd-party tracking vendors and integrating with social platforms

Required Skills & Experience

· Substantial experience in account management, planning, and/or performance media experience

· Strong working understanding of the Paid Social platforms, including major players and supporting technology Facebook Ad Manager, X (formerly Twitter) Ads, etc.

· Demonstrable experience working with multiple partners, on enterprise level paid social media accounts with diverse budget levels and objectives

· Proven ability to understand high-level client goals and how they translate into paid media strategy when applied via online technologies

· Ability to effectively communicate processes and tactics to clients, peers, and junior members of the team

· Understanding of paid social measurement and experience utilizing multiple native measurement tools

· Excellent written and verbal communication skills

Desired Skills & Experience

· 3+ years of experience

· Agency experience strongly preferred

· Detail and process oriented, with the ability to multitask and prioritize tasks based on client objectives

· Time management skills

 Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Position Summary

You will serve as the primary day-to-day client contact on a specific piece(s) of business. This role involves deep client vertical knowledge which leads to managing the account, developing and executing innovative Social media plans that address the client’s strategic objectives. You will also be responsible for the development of strong Paid Social teams leading the execution of world-class Social programs. The Director encourages teams to think outside the box, work closely with cross-discipline teams, find ways to modernize and test new concepts, and stay abreast of the client industry to provide exceptional work. We’re looking for a candidate who has continued enthusiasm towards the medium and the desire to constantly educate oneself on the latest information.

Responsibilities

· Judge and quantify results of media efforts placed on behalf of our clients (i.e., understand/describe impact of results, compare actual results to needs of client) and the ability to translate this data into a story

· Utilize online performance tracking and measurement tools

· Represent company philosophies and expertise to external parties, including clients and partner agencies

· Continued enthusiasm towards the medium and the desire to constantly educate oneself on the latest information

· Drives the social process for client teams and across the craft, ensuring integration across channels and avoiding channel silos.

· Encourages exploration and a “test and learn” approach to identify new opportunities and improve business outcomes.

· Applies agency POVs and partnership opportunities to client needs.

· Assist with new business pitches, including research, paid social recommendations, and potentially presenting to new prospects.

Supervisory Responsibilities:

· Directly manages Associate Directors and Managers and ensures all junior team members stay on track developing skills for their level, receive actionable feedback and support their goals and growth. Identify new opportunities for team members outside of the day-today client work.

· Manage, develop, and inspire internal social teams; foster an environment that enables action

· Plays an active role in conflict resolution across teams. Identifies gaps, suggestions solutions and resolves problems before they escalate.

· Manages workloads distribution, set timelines and ways of working with broader team including troubleshooting and resolving issues.

· Provides input on staffing plan recommendations, new hires, and promotion opportunities/

· Keep leadership up to date with team and client updates.

Required Skills & Experience

· Very strong experience in developing robust, creative, and innovative paid social / native advertising / content marketing programs – in excess of $1mm annually

· 2+ years’ experience managing a client and 2+ direct reports and providing feedback and performance reviews.

· Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts.

· Proficient in Facebook, Instagram, X (formerly Twitter), Snap, LinkedIn and Pinterest; Mastery of said social platform capabilities across campaign type, platform research tools and understanding of third-party partnerships and capabilities such as shopping platforms, influencer, product feed management, mobile measurement partners, etc.

· Extensive experience writing and presenting relevant information; Ability to prepare presentations and maintain a level of professionalism suitable for senior client leadership, including executive and C-Suite

· Understanding of marketing and communications process, and ability to execute streamlined processes across clients, media partners, and other agencies.

· Understand implications of data and privacy regulations and when to consult with experts across the organization

· Strong analytics skills, thorough understanding of paid social measurement and experience utilizing multiple native measurement tools.

· Demonstrated ability to grow junior talent and help develop team skills / careers

· Solid organizational skills, attention to detail, and accuracy when working with numbers

· Strong interpersonal skills including clear communication skills and positive attitude

· Software: Proficiency in MS Office applications (Excel, Outlook, PowerPoint, Word, etc.)

· Strong organizational skills, ability to multitask in a fast-paced environment, and oversee a team.

Desired Skills & Experience

· 7+ years of experience in media, social agency, advertising agency, or similar media environment.

· Extensive experience in digital media planning, including 3+ years management experience

· Agency experience preferred

· Knowledge of Asana or other project management platforms a plus

· Proven ability to collaborate and work well with others in a high-pressure environment

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimization, analytics, AI and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com

Position Summary

Who you are: You will serve as the primary day-to-day client contact on a specific piece(s) of business. This role involves deep client vertical knowledge which leads to managing the account, developing and executing innovative search media plans that address the client’s strategic objectives. You will also be responsible for the development of strong paid search teams leading the execution of world-class search programs.

Responsibilities

· Key participant in strategic search planning and execution

· Accountable for campaign performance and meeting client goals.

· Demonstrates ability to present and sell strategies/plans through to the client.

· Ability to provide thought leadership in an evolving Search landscape.

· Identifies additional opportunities and partners with VP/SVP to up-sell and cross-sell to the client.

· Relationship liaison between the client, the partner agency and the search practice.

· Develops client / partner agency presentations alongside the VP/SVP and contributes to enterprise level strategy.

· Supports external Business Development and Marketing initiatives such as sales pitches, case studies, etc.

· Accountable for setting expectations, providing feedback, and developing the team.

· Ensures team has received all tools and training to excel in their roles. This includes but is not limited to our own SOURCE training and MSFT Excel.

· Oversees the day to day use of Asana (project management software) and implementation of our SOURCE guides to deliver a best-in-class product that also optimizes workflow.

Required Skills & Experience

· Ability to judge and quantify results of media efforts placed on behalf of our clients (i.e., understand/describe impact of results, compare actual results to needs of client) and the ability to translate this data into a story

· Working knowledge of online performance tracking and measurement tools

· Proven ability to represent company philosophies and expertise to external parties; including clients and partner agencies

· Experience in growing, managing, and inspiring internal search teams; strong leadership and administrative skills. Fosters an environment that enables action

· Proficient in Google Ads, Bing Ads and third party bidding platforms

· Proficient in Microsoft Office

Desired Skills & Experience

· 7+ years of experience in media/search agency, advertising agency, or similar media environment. Experience in a previous SEM role is required. SEO experience is a plus.

· Knowledge of Asana or other project management platforms a plus

· Continued enthusiasm towards the medium and the desire to constantly educate one’s self on the latest information

· Strong interpersonal skills including clear communication skills

· Solid organizational skills, attention to detail, and accuracy when working with numbers

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is the technology-driven performance marketing agency providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

Who you are: As the VP, you are responsible for the oversight of digital performance channels and activation teams with a deep knowledge of Paid Search and Paid Social. You are responsible for strategic vision, growth plans and roadmap of this channel. As a key partner to the SVP, you oversee a holistic strategy focused on driving efficiency and integration across organic and paid search. In partnership with the SVP, you will ensure search integration with other media channels and acquisition marketing efforts. This will lead to consistent, progressive approaches to solving client challenges, delivering optimizations and seizing opportunities while driving client expansion and growth for KINESSO. As the VP, you are charged with revenue growth, team development and setting the stage for innovative approaches to search. You will be ultimately responsible for high quality, project delivery on all client initiatives.

Responsibilities

· Partner with SVP to find and deploy relevant organic growth opportunities within clients managed

· Establish strategy, account plans and overall direction for digital programs delivering on client goals/KPIs

· Orchestrate strategic workflow with the day-to-day teams to drive high quality execution rooted in best practices

· Own relationships with internal teams and key platform partners to deliver best-in-class solutions. Responsible for maintaining strong relationships with clients and agency partners

· Promote the best working environment to help boost teamwork, morale and productivity. Drive growth for direct reports through goal setting, pathing, training, and providing opportunities to expand their skillset

· Own strategic annual plan with clients to build on objectives and provide quarterly assessments and updates

· Supports operational needs and serves as an escalation point. Ownership of scope development and negotiations, financial forecasting, account profitability and team resource management. Successfully manage multiple clients and/or brands as well different subsets of teams

· Responsible for developing long-term objectives and relationship roadmap with strategic partners i.e., how we are advancing Social product

· Keeps current with new developments both in the industry and at the agency

· Crafts appropriate client strategies, POVs, and thought leadership to elevate the product

Required Skills & Experience

· Superior analytical skills, strategic thinking, communication and presentation skills with the ability to present to C-level executives

· Demonstrated understanding of 3rd party tools, management platforms and analytics suites.

· Ability to judge and quantify results of media efforts placed on behalf of our clients (i.e., understand/describe impact of results, compare actual results to needs of client) and the ability to translate this data into a story

· Proven ability to represent company philosophies and expertise to external parties, including clients and partner agencies

· Experience in growing, managing and inspiring internal Search teams; strong leadership and administrative skills. Fosters an environment that enables action and drives retention

· Extensive experience, including a strong, established history of agency experience leading Social marketing teams

· Proficient in Microsoft Office

Desired Skills & Experience

· Continued enthusiasm towards the medium and the desire to constantly educate one’s self on the latest information

· Proficient in Facebook, Instagram, Twitter, Snap, LinkedIn, Pinterest. TikTok & Reddit a plus

· Knowledge of Asana or other project management platforms a plus

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

As Director, Growth Analytics you will be pivotal in managing the reporting and audience needs for a major client while also serving as a consultant to all Mediabrands planning stakeholders. In addition to managing the day to day needs of internal and external clients, this role will be managing a high functioning team of managers.

Responsibilities

• Digital media performance (e.g relevant KPIs, setting measurement plans)
• Reporting solutions (e.g. automated dashboards, power BI solutions, enhanced data visualization)
• Audience strategy (e.g. creating/analyzing high value audiences for hyper targeting purposes)
• Audience activation (working with SBU’s and 3rd parties to create audiences at scale for activation)
• Ability to communicate succinctly and professionally to senior leadership at the client and agency
• Manage a team of analytics professionals

Required Skills & Experience

• Experience evaluating various attribution approaches including MTA
• Familiarity with regression-based analysis for attribution modeling and performance measurement
• Demonstrated success leading work multi-functional teams
• Experience with reporting & data platforms such as Datorama, Tableau, SQL, R, DCM, Salesforce DMP, and/or comScore
• Experience with 3rd party data providers, DMPs (e.g. Salesforce), and DSPs (e.g. DBM)
• Strong MS Excel & Power Point skills
• Demonstrated success in helping clients take concrete action based on analytics and data and managing client relationships
• Strong understanding of data and ad tech ecosystem, with a focus on digital environment
• Understanding of audience analytics capabilities and good practices (measurement, matching, onboarding, workflow, limitations, and workarounds, etc.) in the current environment
• UM does not require candidates to have a college degree

Desired Skills & Experience

• 9+ years of experience in agency or client-side digital media planning or media analytics
• Presentation development and delivery
• Leadership and change management
• Strong written and verbal communication
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly
• Ability to provide feedback & guidance in a constructive manner to direct reports
• Collaboration, including ability to drive clarity in a multi-stakeholder environment
• Technical sales, sales support, solutions design, and delivery; especially in a dynamic technology and data environment

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview

The Vice President, Growth Analytics will manage the analytics relationship with the client. A successful candidate has an entrepreneurial spirit, can engage clients in economic insights, and can drive strategic thinking into client marketing solutions.

We drive a new system of working that puts data, analytics, and technology at the core of every media planning decision. You will be engaged throughout all studies in overseeing data collection, determining analytical approach, results interpretation, and generating data-driven insights and optimization opportunities to solve business problems and challenges. This position is critical in hands-on delivery of studies and provision of actionable insights and recommendations to drive high client satisfaction.

Will act as a key interface for clients and will work closely with Account Management and Mediabrands data & technology teams to ensure projects are aligned to client business goals and strategy.

Responsibilities

• Data Extraction, Transformation & Loading
• Data Quality & Hygiene
• Holistic business performance reporting & dashboarding
• Bridging the planning target to Audiences that we can buy/reach with media
• Audience measurement within and across channels
• Media measurement vendor evaluation, contracting & budget management
• Cross Channel Response Analytics & Media Plan Optimization
• In Channel Response Attribution Analytics & Investment Plan Optimization
• Team and people management
• New Business Development support

Required Skills and Experience

• Strong understanding of digital eco-system and industry reporting tools such as Social Media Monitoring (e.g. NetBase, Sysomos), 1st Party (e.g. CRM), 3rd Party (e.g. Blue Kai, Adobe DMP), Digital Ad Server (e.g. DCM, Atlas) & Site Served, Website Analytics (e.g. Omniture, Web Trends)
• Strong understanding of the US data and ad tech ecosystem essential, with a focus on Media (e.g. impression, GRP, CPV, etc.), Measurement analytics, Quantitative business measures (LTV, ROI, Effectiveness, etc.), and Statistics (Correlations, sample sizing, t-value VIF etc.)
• Experience with Tableau or PowerBI or any other dashboarding & data visualization tool is desirable
• Previous experience in a performance marketing environment
• Familiarity with advanced analytic techniques, such as multivariate regression analysis, predictive modelling, logistic regression, factor analysis, sales forecasting, attribution, agile testing, market mix and ROI measurement, data visualization, simulation and optimization

Desired Skills and Experience

• 10+ years in Media Analytics and/or Audience Research
• Collaboration, including ability to drive clarity in a multi-stakeholder environment
• Strong project management skills and the ability to simultaneously lead multiple ongoing project streams
• Advanced critical thinking skills in using data and analysis to develop logic-driven point of views and insights
• Strong communication skills to convert complex analytical processes into easily digestible messaging, both verbally and in writing and with an attention to detail
• Demonstrated success in helping clients take concrete action based on analytics and data
• Demonstrated success in managing analytical, commercial, and emotional elements of a client relationship
• Familiar with coding - SQL/Python
• Familiar with closed loop analysis in cleanrooms

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com. 

Business Overview 

KINESSO is a technology-driven performance marketing agency that provides actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Overview

As a passionate and driven paid social expert, you thrive in collaborating with an integrated marketing team, transforming senior-level digital strategies into effective daily tactics. In this role, you'll lead Paid Social Associates and Sr. Associates, offering mentorship, training, and ensuring all work meets quality standards. Your responsibilities include managing day-to-day operations, guiding your team to achieve client goals and KPIs, and fostering strong client relationships. You're eager to deliver top tier paid social campaigns for high-profile brands, confidently communicating the impact of tactics and strategies as the primary client contact. You excel in a dynamic environment, where training and coaching team members is key to ensuring flawless execution.

Responsibilities

• Responsibilities will be across social media platforms such as Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok and Reddit
• Responsible for overseeing Paid Social Associates and Sr. Associates on the team and owning their career development
• Developing and overseeing optimizing, and maintaining paid social campaigns for clients, including coordination of assets between creative agencies and budget management
• Works with a cross-discipline team to integrate paid social media strategy into a multi-channel, holistic recommendation.
• Uses strong quantitative skills, including analytical and story-telling ability, to analyze data and provide insights and optimization recommendations. Familiarity with third-party data and measurement solutions. Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing.
• Helps creatives express their ideas with feasible recommendations to tie it closer to the brief. Passionate about innovation and the creative process, desires to find creative ways to say "yes" to ideas and to contribute your own.
• Understanding client goals and how to maximize those measures of success through tactical strategies and technologies; Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis
• Brainstorming and researching new first to market ideas including new betas and opportunities with our partners.
• Strong familiarity with 3rd-party tracking vendors and integrating with social platforms

Required Skills and Experience

• Substantial experience in account management, planning, and/or performance media experience
• Strong working understanding of the Paid Social platforms, including major players and supporting technology Facebook Ad Manager, X (formerly Twitter) Ads, etc.
• Demonstrable experience working with multiple partners, on enterprise level paid social media accounts with diverse budget levels and objectives
• Proven ability to understand high-level client goals and how they translate into paid media strategy when applied via online technologies
• Ability to effectively communicate processes and tactics to clients, peers, and junior members of the team
• Understanding of paid social measurement and experience utilizing multiple native measurement tools
• Excellent written and verbal communication skills

Desired Skills and Experience

• 3+ years of experience
• Agency experience strongly preferred
• Detail and process oriented, with the ability to multitask and prioritize tasks based on client objectives
• Time management skills

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview 

The Associate Director, Digital Partnerships is responsible for developing, executing, and monitoring all digital media Partnership strategy and plans for clients, ensuring the work is to specification and correct as well as overseeing any applicable teamwork, resource/allocation, growth and development. The Associate Director will drive the team to explore and identify non-traditional partnerships opportunities and innovations. This is critical to their development and the success of the Partnerships division.

Position Overview 

• Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and leadership accountability for team’s day-to-day responsibilities.
• Collaborate with Strategy, Analytics and Comms Design teams to ensure alignment with and delivery against client KPI’s while managing partnership deliverable and expectations with clients on a daily basis
• Oversee partnership plan development, recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in
• Regularly provide performance assessments to the team and help them to work toward their professional goals and ensure the Digital Partnerships team has clear strategy, budget and objectives at all times
• Provide partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
• Provide Partnerships support for various New Business pitches
• Assist and collaborate with all MB SBU’s for maximum effectiveness and seamless integration onto client business
• Assist MAGNA aggregate negotiations across all Digital media channels

Required Skills & Experience

• Proven ability to develop and maintain strong professional relationships with senior-level clients, colleagues and vendors
• Demonstrated ability to develop digital marketing communication plans specifically encompassing digital media strategies
• Proven ability to drive projects from conception to completion; project management experience
• Proven knowledge of online planning and research tools and resources
• Experience with campaign management/ad serving technology: Double Click DART, and/or Atlas DMT
• Understand the principles of marketing and advertising, as well as media concepts and terms, creative and budget requirements

Desired Skills & Experience

• 6+ years relevant experience including 3+ years supervisory experience required
• Programmatic experience. Experience working with a DMP preferred
• Preferred working knowledge of third party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, eMarketer and others
• Demonstrated critical thinking and problem-solving abilities
• Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
• Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview:

The Director, Audience Analytics leads the development and implementation of audience strategy and insights to drive business outcomes for our clients. As this role owns the audience process from start to finish, the ideal candidate will need to have a strong understanding of audience data & addressability, consumer behaviors, and the digital landscape, particularly within programmatic and social media. The Director collaborates with internal teams and the client to ensure audience insights are at the heart of all marketing and media decisions, driving measurable performance outcomes and business growth. This individual provides strategic guidance, manages projects, and mentors junior team members and is expected to be hands-on-keys in our audience tools to deliver on client objectives.

Responsibilities:

• Audience Analytics & Performance Strategy:
• Lead the development of audience workstreams that inform addressable strategies aligned with client goals.
• Identify and analyze key audience trends and insights relevant to the client’s industry, focusing on how these insights can be leveraged in paid media planning, performance channels and creative development
• Develop audience segmentation strategies within Interact tech stack (and beyond), emphasizing segments that are highly responsive to performance-based advertising.
• Translate audience insights into actionable recommendations for media planning, creative development, and campaign optimization, with a focus on improving performance metrics.
• Performance Campaign Planning & Execution:
• Collaborate with media planning teams to develop audience-centric media plans that maximize reach, engagement, and conversion within programmatic and social media platforms.
• Work with activation teams to ensure effective audience targeting across addressable platforms.
• Oversee the implementation of audience testing roadmaps, ensuring adherence to best practices.
• Monitor campaign performance in real-time alongside Growth Analytics, Activation and Client Solutions teams, providing ongoing optimization recommendations based on audience insights and performance data.
• Client Relationship & Management:
• Serve as a key point of contact for client stakeholders, building strong relationships.
• Present audience insights, strategies, and campaign performance updates to clients, demonstrating the impact of audience-centric strategies on performance metrics.
• Manage client expectations and ensure the timely delivery of high-quality work focused on achieving performance outcomes.
• Proactively identify client needs and opportunities to enhance audience analytics and drive business growth
• Team Leadership & Mentorship:
• Provide guidance and mentorship to junior team members, fostering a collaborative environment focused on achieving performance goals.
• Oversee project execution, ensuring timely delivery and adherence to quality standards for performance-driven campaigns.
• Share knowledge and best practices with the team, promoting continuous learning in audience analytics and addressable marketing.
• Stay abreast of the latest trends and best practices in audience, data analytics, and marketing technology.

Required Skills & Experience:

• 7+ years of experience in audience strategy, data analytics, paid media or performance marketing
• Strong understanding of audience segmentation, targeting, and activation techniques across various media channels, with expertise in programmatic and social media platforms.
• Experience with data management platforms (DMPs), customer data platforms (CDPs), and other marketing technology solutions
• Excellent communication, presentation, and interpersonal skills.
• Proven ability to manage projects and lead teams.
• Strong client management skills.
• Analytical and problem-solving skills, with a focus on using data to drive performance improvements.

Desired Skills:

• Experience working in marketing, media or related discipline at a client or agency servicing major clients
• Experience with SQL or other data querying languages.
• Certifications in programmatic advertising or social media marketing 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary 

As Associate Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Omnicom Media stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts. 

Key Responsibilities 

New Business Setup: 

• Work closely with leadership to lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design. Assume full accountability for delivery, quality, and client satisfaction. 

Data Migrations: 

• Manage and execute large-scale data migration projects and comparable complex assignments. 

Consistent Processes: 

• Incorporate consistent processes and best practices across Mediabrands clients. 

Campaign Naming Conventions: 

• Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments. 

Data Integration: 

• Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows. 

Data Quality & Anomaly Detection: 

• Implement QA processes and anomaly detection to safeguard data integrity across all deliverables. 

Leadership Skills and Stakeholder Management:  

• Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions. 
• Ensure quality work output from onshore/offshore teams 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

 Required Skills 

Technical Skills: 

• Good understanding of end-to-end data flow, APIs, databases, and BI tools. 
• Visualization and dashboard creation experience; Tableau preferred. 
• Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred. 
• Database experience (Snowflake preferred). 
• Understanding of taxonomy creation and execution 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

Leadership Skills: 

• Proven experience in management of multiple team members 
• Ability to provide feedback & guidance in a constructive manner to direct reports 
• Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment 

Desired Skills & Experience 

• 4+ years of experience in agency or client-side digital media planning or media analytics 
• Presentation development and delivery 
• Strong written and verbal communication 
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

POSITION SUMMARY:

We are seeking a strategic and proactive Group Director, Client Operations for the prestigious Merck account. This pivotal role leads day-to-day operations and drives operational excellence across this critical pharmaceutical business. As a key business partner to the account lead, you will take initiative to ensure robust infrastructure across End-to-End Budget Operations, Process Harmonization, and Business Operations. Your leadership will guarantee unparalleled efficiency, effectiveness, and excellence in operational deliverables, directly contributing to Merck's strategic growth.

KEY LEADERSHIP REQUIREMENTS

• Visionary & Proactive Leader: A seasoned leader who takes initiative, simplifies complexity, and drives best-in-class delivery across diverse teams and with clients.
• Strategic Business Partner: Proven ability to advise business leads, translating operational insights into strategies that optimize efficiency and contribute to Merck's objectives.
• Healthcare Industry Acumen (Highly Preferred): Significant experience navigating the unique operational, regulatory, and compliance demands of the healthcare/pharmaceutical sector.
• Operational Innovator: Expertise in designing, implementing, and optimizing media infrastructure, including Budget & Financial Operations, Data Management, and End-to-End Media Process & Workflow.
• Team & Talent Builder: Skilled in assembling, managing, and activating high-performing, cross-craft Agency Operations teams.
• Technology & Automation Driver: Track record of leveraging operational tools (e.g., MediaTools, Asana) and automation to enhance efficiency and accuracy.

KEY RESPONSIBILITIES

End-to-End Budget Operations

• Build and optimize workflows for accurate planning & investment data for Merck, ensuring compliance.
• Oversee the full budget lifecycle (management, QA, invoicing, reporting), ensuring financial stewardship.
• Manage Merck client-facing planning processes (e.g., MediaTools, Mediaocean).
• Champion automation to enhance accuracy and reduce manual effort.
• Lead creation of non-campaign Merck client reports (flowcharts, forecasts, budget summaries, LDA).
• Evaluate, implement, and customize operational tools (Mediatools, Mediaocean/Prisma, Asana, Taxonomy) for Merck, driving efficiency and data hygiene.
• Develop strong relationships with key Merck stakeholders (Finance, Procurement, Media, Digital Marketing).

Process Harmonization

• Strategic Process Design & Optimization: Lead the strategic design, implementation, and continuous optimization of highly effective, scalable cross-functional processes, including bespoke Merck-specific Media Planning Playbooks and tool-supported workflows.
• E2E Process Governance & Rollout: Drive the establishment and rollout of new end-to-end processes, providing high-level stewardship for seamless implementation, robust governance, and widespread adoption across all stakeholders.
• Operational Orchestration & Cross-Functional Alignment: Oversee strategic coordination of daily process operations, ensuring consistent workflow adherence and timely execution. Orchestrate clear communication and seamless collaboration across media, creative, account, and Merck client stakeholders.
• Performance Optimization & Continuous Improvement: Strategically manage and optimize campaign and operational workflows (calendars, timelines). Direct training strategies, oversee adoption, and establish frameworks for tracking effectiveness, gathering feedback, and driving data-informed improvements.
• Leadership & Best Practice Advocacy: Provide senior leadership and mentorship, proactively removing systemic roadblocks, fostering a culture of excellence, and championing best practices and knowledge sharing within the Merck account.
• Strategic Project Management: Provide senior oversight and direction for ad hoc project execution, ensuring strategic alignment and efficient delivery.

General Business Operations

• Lead execution of best practices and operational deliverables for the Merck account.
• Serve as the primary day-to-day operational contact for Merck clients (procurement, finance, tools).
• Lead centralized account governance, developing Merck-specific playbooks, calendars, and compliance training, adhering to healthcare standards.
• Partner with Client Business Leads (CAM) and Finance on scope, staffing, and strategic resource management.
• Lead monthly labor tracking and burn reporting.
• Support audit readiness and accountability, ensuring transparency and adherence to industry standards and Merck policies.
• Partner with CAM to drive strategic resource deployment across deliverables.
• Steward best practices, playbooks, and toolkits adapted to the pharmaceutical industry.

REQUIRED QUALIFICATIONS

• Bachelor’s degree with 15 years of progressive media experience in operations; planning or buying experience a plus.
• Proven experience managing large, complex client accounts, with a strong preference for healthcare/pharmaceutical industry experience.
• Exceptional leadership, initiative, and strategic partnership skills.
• Demonstrated ability to define roles, lead high-performing cross-functional Agency Operations teams.
• Proven success leveraging tools and automation for operational deliverables.
• In-depth understanding of media workflows, including the full media dollar lifecycle and campaign planning processes.
• Experience customizing and optimizing tools for media planning/investment data (e.g., Taxonomy, Mediatools/Lumina, Mediaocean/Prisma).
• Strong attention to detail, organizational skills, and a highly structured analytical mindset.
• Comfortable managing multiple complex projects in a fast-paced environment.
• Strong written and verbal communication skills, articulating challenges and solutions to all levels and clients.
• Ability to simplify complex issues, determine effective paths forward, and champion chang

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary

We are looking for a manager to join our Data and Technology team with the Client Growth Analytics group.  A successful candidate should be a product-minded, hands-on individual with a strong understanding of technical buildouts, strong leadership skills, entrepreneurial spirit and interest in media and marketing.

You will be critical in helping establish a suite of automation tools & products for a large pharmaceutical client. Curiosity and passion for automation, data management, digital data and new technologies, is a must!

Primary day to day tasks will include working with teams across Initiative to gather requirements and information on workstreams which can be streamlined, developing complex buildout blueprints, leading coding & technical work and communicating with key stakeholders.

A successful candidate will have a wide variety of skills in media, technology, data, and cross team management.

Key Responsibilities:

Essential Functions:

• Collaborate with other company teams to identify existing procedures and identify areas for automation / improvement.
• Engage proactively with key stakeholders and end users to collaboratively define, assess, and prioritize business needs across the organization.
• Responsible for designing major programming & buildout blueprints and executing development work on said requirements.
• Translate high-level requirements into detailed user stories and use cases that design, and development teams can easily implement.
• Contribute to certain strategic planning activities and operational improvement initiatives.
• Assist in developing marketing and training materials, and be the subject matter expert to provide demos, education, and training to drive adoption of the product.
• Assist the management and mentoring of a team, ranging from entry level staff to managers.

Required Skills & Experience:

• 3+ years of automation development work
• Intermediate or better SQL skills
• Expert in Excel from basics (pivoting, VLOOKUP’s, data manipulations, etc.) to advanced skills (macro creation, custom programming, developing plugins, etc.) is a must.
• 2 years of Programming in Python or C++
• Excellent organizational skills: capacity to manage multiple priorities and tasks simultaneously and communicate with all levels of management.

Desired Skills & Experience:

• Experience with advertising technologies or operations (media planning, buying, reporting) is a plus.
• Experience working with data from digital channels (DCM, Meta, AdWords, Bing, etc.) is a plus.
• Previous management experience is a plus.
• Experience working with databases, SQL, tableau and other tools are a necessity, specifically Snowflake.
• Advanced Programming Experience in Python and/or C++, with a strong understanding of object-oriented programming
• Excellent written and oral communication skills including presentation experience to large and diverse audiences.
• Exceptionally self-motivated and directed.
• Experience advocating and driving product adoption and usage.
• Superior analytical, evaluative, and problem-solving abilities.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

As a Communications Designer, Global you are an important part of the creation of the most appropriate communications plan for your client to achieve their business goals. You are responsible for helping to strategize, produce and make sense of the key media, consumer and market intelligence required to your clients’ connections plan. You have a passion for brands, media and ideas, and within the team are considered the go-to-person on the latest news and innovations going on in media.

In this role, you will develop, recommend, execute, and evaluate digital media plans from inception to completion with moderate oversight from the Manager. The Communications Designer should be able to work fairly independently once given project parameters, goals and budgets to develop a sound recommendation with clear rationale.

Responsibilities

· Contributor to impactful communications plan development to meet client needs and deliver communications idea

· Attend regular client status meetings, creative statuses and maintain on-going rapport

· Analyze and provide clients with research data and media/marketing information; including real-time opportunities to ensure our clients are remaining competitive

· Provide communications and audience intelligence and data inputs through the application of syndicated and proprietary systems for communications design goal setting and decision making

· Provide partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency

· Develop the RFPs and oversee the submission process with media partners

· Develop industry and partner POV’s with Manager’s oversight

· Oversee all production timelines, creative development and creative hand-offs to ensure campaign launches on time and without issue

· Evaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clients

· Oversee campaign implementation, optimization, and performance of campaign activities including authorizations, IO’s, budgets, creative, reporting and the billing and reconciliation process

· Manage all partner specific budget allocation, optimization, media partnership programs and added value details

Required Skills and Experience

· Experience in an integrated planning role in media, publisher/vendor, or communications discipline (digital, content)

· Excellent written, verbal communication and presentation skills

· Strong time-management and organizational skills

· Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

Desired Skills and Experience

· 1+ years of experience in a digital media planning/buying position at an advertising/media agency

· Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors

· Experience analyzing data and market research

· Experience delegating assignments to junior staff

Business Overview 

KINESSO is a technology-driven performance marketing agency that provides actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Overview

As a passionate and driven paid social expert, you thrive in collaborating with an integrated marketing team, transforming senior-level digital strategies into effective daily tactics. In this role, you'll lead Paid Social Associates and Sr. Associates, offering mentorship, training, and ensuring all work meets quality standards. Your responsibilities include managing day-to-day operations, guiding your team to achieve client goals and KPIs, and fostering strong client relationships. You're eager to deliver top tier paid social campaigns for high-profile brands, confidently communicating the impact of tactics and strategies as the primary client contact. You excel in a dynamic environment, where training and coaching team members is key to ensuring flawless execution.

Responsibilities

• Responsibilities will be across social media platforms such as Facebook, Instagram, Pinterest, SnapChat, Twitter, LinkedIn, TikTok and Reddit
• Responsible for overseeing Paid Social Associates and Sr. Associates on the team and owning their career development
• Developing and overseeing optimizing, and maintaining paid social campaigns for clients, including coordination of assets between creative agencies and budget management
• Works with a cross-discipline team to integrate paid social media strategy into a multi-channel, holistic recommendation.
• Uses strong quantitative skills, including analytical and story-telling ability, to analyze data and provide insights and optimization recommendations. Familiarity with third-party data and measurement solutions. Developing, executing, and testing across campaign variables that create client-specific insight and feed future successions of testing.
• Helps creatives express their ideas with feasible recommendations to tie it closer to the brief. Passionate about innovation and the creative process, desires to find creative ways to say "yes" to ideas and to contribute your own.
• Understanding client goals and how to maximize those measures of success through tactical strategies and technologies; Maintaining and optimizing client campaigns to improve overall performance against pre-determined benchmarks on an ongoing basis
• Brainstorming and researching new first to market ideas including new betas and opportunities with our partners.
• Strong familiarity with 3rd-party tracking vendors and integrating with social platforms

Required Skills and Experience

• Substantial experience in account management, planning, and/or performance media experience
• Strong working understanding of the Paid Social platforms, including major players and supporting technology Facebook Ad Manager, X (formerly Twitter) Ads, etc.
• Demonstrable experience working with multiple partners, on enterprise level paid social media accounts with diverse budget levels and objectives
• Proven ability to understand high-level client goals and how they translate into paid media strategy when applied via online technologies
• Ability to effectively communicate processes and tactics to clients, peers, and junior members of the team
• Understanding of paid social measurement and experience utilizing multiple native measurement tools
• Excellent written and verbal communication skills

Desired Skills and Experience

• 3+ years of experience
• Agency experience strongly preferred
• Detail and process oriented, with the ability to multitask and prioritize tasks based on client objectives
• Time management skills

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Overview

The Vice President, Growth Analytics will manage the analytics relationship with the client. A successful candidate has an entrepreneurial spirit, can engage clients in economic insights, and can drive strategic thinking into client marketing solutions.

We drive a new system of working that puts data, analytics, and technology at the core of every media planning decision. You will be engaged throughout all studies in overseeing data collection, determining analytical approach, results interpretation, and generating data-driven insights and optimization opportunities to solve business problems and challenges. This position is critical in hands-on delivery of studies and provision of actionable insights and recommendations to drive high client satisfaction.

Will act as a key interface for clients and will work closely with Account Management and Mediabrands data & technology teams to ensure projects are aligned to client business goals and strategy.

Responsibilities

• Data Extraction, Transformation & Loading
• Data Quality & Hygiene
• Holistic business performance reporting & dashboarding
• Bridging the planning target to Audiences that we can buy/reach with media
• Audience measurement within and across channels
• Media measurement vendor evaluation, contracting & budget management
• Cross Channel Response Analytics & Media Plan Optimization
• In Channel Response Attribution Analytics & Investment Plan Optimization
• Team and people management
• New Business Development support

Required Skills and Experience

• Strong understanding of digital eco-system and industry reporting tools such as Social Media Monitoring (e.g. NetBase, Sysomos), 1st Party (e.g. CRM), 3rd Party (e.g. Blue Kai, Adobe DMP), Digital Ad Server (e.g. DCM, Atlas) & Site Served, Website Analytics (e.g. Omniture, Web Trends)
• Strong understanding of the US data and ad tech ecosystem essential, with a focus on Media (e.g. impression, GRP, CPV, etc.), Measurement analytics, Quantitative business measures (LTV, ROI, Effectiveness, etc.), and Statistics (Correlations, sample sizing, t-value VIF etc.)
• Experience with Tableau or PowerBI or any other dashboarding & data visualization tool is desirable
• Previous experience in a performance marketing environment
• Familiarity with advanced analytic techniques, such as multivariate regression analysis, predictive modelling, logistic regression, factor analysis, sales forecasting, attribution, agile testing, market mix and ROI measurement, data visualization, simulation and optimization

Desired Skills and Experience

• 10+ years in Media Analytics and/or Audience Research
• Collaboration, including ability to drive clarity in a multi-stakeholder environment
• Strong project management skills and the ability to simultaneously lead multiple ongoing project streams
• Advanced critical thinking skills in using data and analysis to develop logic-driven point of views and insights
• Strong communication skills to convert complex analytical processes into easily digestible messaging, both verbally and in writing and with an attention to detail
• Demonstrated success in helping clients take concrete action based on analytics and data
• Demonstrated success in managing analytical, commercial, and emotional elements of a client relationship
• Familiar with coding - SQL/Python
• Familiar with closed loop analysis in cleanrooms

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com. 

Business Overview

We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Initiative builds Fame & Flow for brands like Nike, Amazon, Merck, and T-Mobile. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.

There are four I’s in Initiative and these represent our core values and behaviors.

· INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.

· INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.

· IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.

· IMAGINATION – your ability to imagine and bring to life the ideas, solutions, and the future of Initiative, makes us THE create media agency in the world.

Position Summary

As Group Strategy Director, you are responsible for the creation of the strategic direction a brand will take in communications to achieve their business goals.  You are responsible for helping to strategize, produce and make sense of the key cultural, consumer and market intelligence required to design the best possible holistic communications plan to deliver on that task.   You have a passion for people, brands and ideas and an innate, almost insatiable curiosity for culture in every sense. You believe that brands can & should mean in the world, and are driven by the desire to understand the changing world and people’s subsequent shifting motivations and behaviors.  

The absolute focus for this role is the quality and creativity of the work. This requires the ability to identify, embrace & sell new thinking, and excellent presentation skills and leadership behaviors are essential to the job.    Equally, you are responsible for ensuring that the Strategy Teams’ work is rooted in genuine insight & business understanding, and are expected to work alongside all Strategists, providing on the ground training where necessary & helping manage them to develop new strategic approaches & frameworks in collaboration with the Analytics, Communications Design and Client teams.

Responsibilities

• Translate the client’s business goals into communications jobs that provide the team(s) with clear direction on the task they need to achieve
• Maintain excellent client relationships & truly understanding the clients' key business and challenges
• Ensure the teams deliver best in class work as standard 
• Proactively identify strategic issues before they potentially become real client problems, demonstrating strong analytical & strategic skills to help solve those problems 
• Provide and/or guide strategic input for all plans, internally & externally
• Bring fresh thinking & inspiration into the Strategic Process, actively demonstrating how non-‘media’ inspiration can provide a springboard to better Strategic thinking
• Drive the development & usage of the Cultural Analytical Process/Tools to help teams find new insights that unlock growth
• Work with the Strategy Directors to deliver executable, relevant, on brand platforms with the potential for fame/award entry
• Train, guide & assist the Strategy & Client teams in development and packaging of ideas
• Use qualitative & and quantitative research to develop applicable insights into the consumer connection with the brand 
• Partner with Analytics Strategy team to develop POVs on research, understanding & measurement solutions, inputting into the development of cutting edge planning, research and reporting models required to compete & dominate in the marketplace
• Contribute to Agency/Client revenue opportunities via teams' Strategic output 
• Proactively work with all partners (vendors, academic institutions, creative consultancies) to unlock new growth opportunities for the client &/or the agency
• Participate in new business as required

Required Skills & Experience

• Ability to think differently: creative & adaptive, entrepreneurial, independently-minded; deeply immersed in cultural understanding and driven by a desire to know more the world / to better understand people’s motivations & behaviors in the shifting landscape
• Excellent written and verbal communication skills, is an experienced presenter and storyteller
• An interest in healthcare and learning more about patient and doctor experience, and how communications can augment their journeys to care.
• Experience working in/collaborating with a media planning team (either internally or in a partner agency)
• Experience in managing and developing junior strategy talent

Desired Skills & Experience

• Preferably 10+ years in integrated planning role in media, creative, innovation or communications discipline (digital, content, invention, social, activation)
• Has worked on a health or pharmaceutical client in the past
• Knowledge of key media tools such as MRI/Simmons (survey dashboards), comfort in resources such as Mintel, WARC

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

As Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Mediabrands stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts.

Key Responsibilities

• Business Ownership: Independently run a business unit or portfolio, including full accountability for delivery, quality, and client satisfaction.
• New Business Setup: Lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design.
• Data Migrations: Manage and execute large-scale data migration projects and comparable complex assignments.
• Consistent Processes: Execute consistent processes across Mediabrands clients.
• Campaign Naming Conventions: Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments.
• Data Integration: Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows.
• Data Quality & Anomaly Detection: Implement QA processes and anomaly detection to safeguard data integrity across all deliverables.
• Leadership Skills and Stakeholder Management:
  • Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions.
  • Ensure quality work output from onshore/offshore teams
• Media Platform Knowledge:
  • Campaign Management: CM360, DSPs.
  • Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X.
  • Search: SA360, Bing, Google Ads.

Required Skills

• Technical Skills:
  • Deep understanding of end-to-end data flow, APIs, databases, and BI tools.
  • Visualization and dashboard creation experience; Tableau preferred.
  • Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred.
  • Database experience (Snowflake preferred).
  • Understanding of taxonomy creation and execution
• Media Platform Knowledge:
  • Campaign Management: CM360, DSPs.
  • Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X.
  • Search: SA360, Bing, Google Ads.
• Leadership Skills:
  • Proven experience in management of multiple team members
  • Ability to provide feedback & guidance in a constructive manner to direct reports
  • Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment

Desired Skills & Experience

• 7+ years of experience in agency or client-side digital media planning or media analytics
• Presentation development and delivery
• Strong written and verbal communication
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly

Desired Skills & Experience

• 10+ years of experience in agency or client-side digital media, data management, or media analytics.
• Strong presentation development and delivery skills.
• Excellent written and verbal communication.
• Demonstrated ability to influence, engage, and develop colleagues (direct and indirect reports).
• Experience driving innovation and implementing scalable data/reporting solutions at enterprise scale.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview

The Audience Analytics team is built to strengthen our data led products and services throughout the agency and evolve and future proof the client’s audience first, data oriented and outcome-based approach across all media buys. The Audience Analytics Team, under the purview of the analytics craft, works cross-functionally and connects agency’s proprietary people-based data to enable data-oriented decisions throughout planning and activation and maximize client’s business outcomes. 

The Director, Audience Analytics, will focus on providing data informed insights and solutions that guide development and execution of addressable audience strategy by bringing in sophisticated data science and advanced analytics. The Director, Audience Analytics is an expert in leveraging agency’s proprietary data assets and will play a pivotal role in accelerating client’s data  efforts in media. The person will work with managers within the Analytics function as well as cross-functional teams to help evolve and modernize Initiative’s audience first approach and bring addressable data thinking to the forefront.

Responsibilities

• Guide a team of Managers to develop and enhance audience and data capabilities and improve the processes, ways of working and deliverables for the Audience Solutions Team
• Leverage agency’s proprietary data assets to generate insights through descriptive and exploratory statistics to help identify the highest value audiences for the brand/campaign
• Develop and conduct methodical approach in business and audience analyses via modeling and analytic efforts to provide insights and outputs that can help guide audience identification
• Script writing for insight generation automation (i.e., audience profile generation)
• Project management of Advanced Audience tasks across the Managers and ensure team efficiency and the quality and timing of the deliverables
• Guide the team in database querying and data mining with the understanding of the connections across datasets
• Lead closed loop audience measurement solutions by developing feedback loops through data join process between agency’s proprietary data/audiences and media exposures and conversions
• Collaborate with Client Solutions team to develop audience learning agenda and measurement framework and KPIs and ensure the in-depth performance insights are delivered
• Develop trusted advisor relationships with internal teams and external clients and bring education and consultancy on how people-based data can be leveraged across the planning, activation and measurement
• Collaborate with Client Solutions and other internal teams to assess performance data and bring optimization and interpretation thoughts and recommendations

Required Skills and Experience

• A solid understanding of the role of data in media planning, activation and measurement
• Experience and working knowledge on Big and basic data mining routines
• SQL/Python/R knowledge
• Experience in team management
• Proven experience in developing meaningful data-driven insights and advanced digital media analytics
• Knowledge and understanding in ad tech landscape and biddable media ecosystem (across search, social, or programmatic)

Desired Skills and Experience

• 5+ years’ relevant experience ideal
• Advanced Statistics knowledge a plus
• Crosstab/statistical analysis tools (SPSS, Q, Telmar, etc) is a plus
• Curiosity and solid understanding in data sources and ecosystems with the ability to see from the brand’s business lens
• Experience or/and knowledge in digital marketing technologies, including DSP, DMP, Ad Server, Ad Verification, Site Analytics and audience syndication and measurement tools is a plus
• Proven success in collaborating across multiple teams, handling multiple high priority projects in a fast-paced setting.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview

Join a leading entertainment brand at the forefront of a rapidly evolving landscape spanning Linear TV, Cable, Streaming, Sports, and Award Shows. In this dynamic role, you’ll drive omni-channel strategies that keep clients culturally relevant and impactful across diverse audiences, while analyzing multi-platform viewership and streaming subscription growth. Working with the brand’s full portfolio, you’ll collaborate in a fast-paced environment that values data-driven insights, testing, and innovation. Ideal candidates bring a passion for TV and pop culture, a collaborative, resourceful mindset, strong analytical skills, and a readiness to dive in and support wherever needed. Unique to this account, the team will gain valuable client exposure and play a critical role in building trusted relationships. 

Your role is to run Analytics for a select group of clients. This entails building, scaling and elevating a holistic approach to campaign execution and measurement across all channels, and mentoring the team managing all deliverables for these clients.

Responsibilities

• Development of client-specific measurement plans
• Manage the outputs of day-to-day requirements and workflow of the client as it relates to Business Intelligence & Accountability
• Responsible for presentation of research and analytics to client, with support from your team, with focus on recommendations and actionable insights
• Keep client apprised of emerging measurement methodologies such as digital optimization and cross channel attribution. Provide research vendor POVs, selection and RFPs, as appropriate
• Responsible for the management and training of Business Intelligence & Accountability team in media math and analytics fundamentals
• Responsible for the best practice application of analytics approach
• Ensure Ad Ops processes are aligned with client needs
• Proactively collaborate internally across Initiative crafts to ensure a data driven approach to Strategy, Communications Design and Partnerships.
• Work with Client Advice & Management to identify opportunities to better support client needs and contribute to new business as required

Required Skills and Experience

• Strong experience with automation, business intelligence platforms, digital activation, programmatic, DMPs and be able to articulate a clear POV against each.
• Strong knowledge of digital marketing technologies, including DCM, Sizmek, Google Analytics, IAS, etc.
• Knowledge of Tableau & SharePoint or any other dashboard & data visualization tools
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure.
• Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors.

Desired Skills and Experience

• 15+ years in integrated planning role in media, publisher / vendor, or communications discipline (digital, content); 8+ years of management experience ideal
• Experience with the following industry tools a plus: Syndicated Consumer (e.g. Simmons, MRI), Syndicated Sales (e.g. IRI, Nielsen), Media Consumption (e.g. N-Power, Arbitron, ComScore), Paid Media Monitoring (e.g. Kantar, AdViews), Social Media Monitoring (e.g. NetBase, Sysomos), 1st Party (e.g. CRM), 3rd Party (e.g. Blue Kai), Digital Ad Server (e.g. DART, Atlas, Mediamind) & Site Served, Website Analytics (e.g. Omniture, Web Trends)
• Knowledge of Python, R, or any other advanced analytics software package a plus
• Ability to communicate complex concepts at varying levels (from superficial to detailed) to suit the audience.
• Ability to proactively drive the business forward (i.e. being able to take the initiative rather than rely on direction)
• Ability to delegate and oversee direct reports.
• Strong time-management and organizational skills
• Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
• Proven problem-solving ability.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Summary

The Manager, Video Partnerships is the base-level management role on the Video Partnerships team, with responsibilities including managing all National video buying activity, negotiating buys, checking preliminary and final post buy delivery, and tracking performance. Managers assist with the management of Partnerships team – developing their skills, evaluating their performance, and managing their growth. The individual is tasked with developing and maintaining strong client relationships. The Manager will drive the team to explore and identify non-traditional partnerships opportunities. This is critical to their development and the success of the Partnerships division. The Manager of Video Partnerships will need to be able to identify partnership opportunities that can exist outside of the standard paid media environments.

Responsibilities

• Serve as a backup to the Associate Director for client relationships
• Collaborate with internal teams to align with and deliver against client KPIs
• Update status documents for client meetings, prepare email recommendations, and buy presentations
• Write POVs for targeted opportunities to drive client business
• Stay knowledgeable about the client's business and competitors to determine advertising and media needs
• Direct and provide guidance to the team, ensuring superior negotiations for maximum value and efficiency
• Oversee media negotiations for various channels and collaborate with partners for promotional opportunities
• Maintain up-to-date knowledge of programming trends, marketplace conditions, and train negotiators

Required Skills & Experience

• Experience buying network, cable and syndication with Media company or experience within the Media Industry
• Experience in negotiating upfront, scatter and opportunistic buys
• Excellent written and verbal communication skills
• Proven superior customer service skills
• Proficiency with Microsoft Desktop software, specifically Excel and Word, PowerPoint preferred
• Proficient with MBox or equivalent Inventory Management system
• Experience across a variety of media channels

Desired Skills & Experience

• Working knowledge of third party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, and others
• Demonstrated ability to think and execute “out of the box” ideas
• Strong developed relationships with the Networks
• 4+ years of local senior buying/supervising or related industry experience
• Proven leadership ability and/or prior experience in supervising a team
• Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Position Summary

The Campaign Insights team partners with both internal and external stakeholders and data providers, leveraging analytics and measurement to enable optimization of media spending. The VP, Director is responsible for orchestrating efficient delivery of high-quality analytic services to a large book of business, contributing to new business development, and facilitating the professional growth and development of his/her team. Position will exhibit a deeper understanding of digital and media ecosystems including integration of on-line/off-line attribution, integration of upper and lower funnel measurement, interaction of web design with media performance, success of key media tactics including targeting via SCOUT or DMPs/CDPs, dynamic creative optimization, and TV advance audiences and earned media. 

Responsibilities

• Assess client’s needs and develop analytic roadmaps that go beyond measurement plans and learning agendas to include activities such as high value audience identification and targeting, multivariate testing, forecasting and optimization 
• Knowledge leadership – begin to serve as “go to” expert for one service area or offering (e.g. brand tracking/campaign effectiveness studies, MTA, web analytics, multivariate testing, dynamic creative optimization, forecasting, DMPs/CDPs) 
• Serve as project lead on more complex analyses – develop project plans, manage the team’s work efforts, oversee creation of on-time and on-budget deliverables, and present findings 
• Assume ultimate responsibility for the quality of team’s analytic deliverables, including pertinent insights and actionable recommendations 
• Monitor client level resource allocations relative to contracted scope and reset expectations with media teams and clients as needed 
• Develop content for client contracts detailing analytic workstreams and required resources 
• Develop and maintain strategic and senior level relationships with clients, as well as external partners utilized in meeting client needs; deepen reputation as a trusted partner 
• Identify and capitalize on opportunities to cross-sell and up-sell existing clients to drive organic growth 
• Actively collaborate with team to assess prospective clients’ need and help craft pitch materials. 
• Begin to contribute to the development of new analytic service offerings 
• Responsible for at least 2 direct and indirect reports – providing coaching, mentoring and professional development and ensuring adequate client utilization levels 

Required Skills & Experience

• Experience with MS Office; including PowerPoint, Word and Excel 
• Experience with ad-serving platforms such as Google Campaign Manager; web analytics tools such as Google Analytics and Adobe Analytics; tag management tools such as DTM/Launch, GTM and Tealium 
• Experience with audience tools such as Comscore, MRI, Exact Target; creative/brand evaluation and tracking tools like Kantar Millward Brown, Nielsen Brand Effects; search tools like Adwords, Kenshoo; social tools like Crimson Hexagon, Netbase 
• Experience influencing a marketing strategy through the application and/or management of data driven, analytic solutions 
• Ability to deliver compelling presentations and storytelling and command an audience / Seen as a partner and advisor by clients 
• Demonstrated ability to run a team - solid planning, priority setting, time and project management skills; displays/instills a strong sense of commitment to high quality work 
• Exhibits mature leadership - identifies team development opportunities and motivates individuals to a higher level of performance; displays empathy in difficult team situations and manages conflicts 
• Team player - highly motivated and collaborative / leads by example 
• Skilled at developing relationships across cross-functional teams / Sought out for advice/expertise by internal clients 

Desired Skills & Experience

• Preferably 8 years of experience in a professional services or corporate environment, preferably an agency; significant media analytics experience and deep knowledge of the media ecosystem 
• Familiarity with MTA providers like Neustar, VisualIQ, C3 
• Familiarity with media mix modeling and other forms of regression-based ROI; A/B and multivariate test design 
• Aptitude for identifying new tools/partners that address emerging or challenging client needs desired 
• Capable of providing thought leadership and IP and developing innovative analytic offerings desired 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.  

Position Summary 

As Associate Director, Data Management & Visualization, you will be pivotal in managing the E2E data and visualization process including collection, aggregation, QA, processing and visualization for a major client while also serving as a consultant to all Omnicom Media stakeholders. In addition to managing the day-to-day data and visualization needs of internal and external clients, this role will be managing a high functioning team of managers and/or analysts/sr. analysts. 

Key Responsibilities 

New Business Setup: 

• Work closely with leadership to lead setup from scratch for new accounts/businesses, including systems, processes, and data flow design. Assume full accountability for delivery, quality, and client satisfaction. 

Data Migrations: 

• Manage and execute large-scale data migration projects and comparable complex assignments. 

Consistent Processes: 

• Incorporate consistent processes and best practices across Mediabrands clients. 

Campaign Naming Conventions: 

• Define and ensure adoption of consistent campaign naming structures across platforms and reporting environments. 

Data Integration: 

• Prepare and integrate outside datasets, including first-party and non-standard digital inputs, into analytics workflows. 

Data Quality & Anomaly Detection: 

• Implement QA processes and anomaly detection to safeguard data integrity across all deliverables. 

Leadership Skills and Stakeholder Management:  

• Engage with senior clients, internal leaders, and cross-functional teams to drive adoption of data solutions. 
• Ensure quality work output from onshore/offshore teams 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

 Required Skills 

Technical Skills: 

• Good understanding of end-to-end data flow, APIs, databases, and BI tools. 
• Visualization and dashboard creation experience; Tableau preferred. 
• Strong BI tool skills (Alteryx, Power BI, KNIME, etc.); Tableau Prep preferred. 
• Database experience (Snowflake preferred). 
• Understanding of taxonomy creation and execution 

Media Platform Knowledge: 

• Campaign Management: CM360, DSPs. 
• Social: Meta, Snapchat, TikTok, Pinterest, LinkedIn, X. 
• Search: SA360, Bing, Google Ads. 

Leadership Skills: 

• Proven experience in management of multiple team members 
• Ability to provide feedback & guidance in a constructive manner to direct reports 
• Demonstrate collaboration, including ability to drive clarity in a multi-stakeholder environment 

Desired Skills & Experience 

• 4+ years of experience in agency or client-side digital media planning or media analytics 
• Presentation development and delivery 
• Strong written and verbal communication 
• Ability to engage, develop, and give feedback to drive success of colleagues not reporting to you directly 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.

Position Overview

The Associate Media Director is a high-level client team specialist, requiring a strong leader with proven experience managing teams, juggling multiple high-level projects at one time, researching, and justifying partner selection, and developing and negotiating multi-faceted media and marketing partnerships. The Associate Media Director must think strategically and work collaboratively with other disciplines across the agency to create recommendations that deliver on client strategic goals and business objectives. The Associate Media Director is a team leader who manages their client leads and works with the investment leaders to train and provide reviews for their direct reports

Responsibilities

• Oversight and leadership of client relationships.
• Aligning with client goals and acting as a strategic partner to exceed them.
• Strengthening and broadening client relationships resulting in a deeper footprint with the organization.
• Partners with the finance and project management team to ensure delivery and drive profitability.
• Drives the process for an integrated business, aligning and ensuring all integrated disciplines are working together in support of the business.
• Manage a team that will execute the full national buying process for each client including the development of branded content, detailed audience tracking, strategic negotiations, and tactical scheduling through final post-buy analysis.
• Plays an active role in conflict resolution. Identifies, manages, and resolves problems before they escalate.
• Strong strategic contributor with ability to assemble thought leadership POVs, proposals and reporting.
• Supports and delivers on MAGNA agency-wide media partnerships targets in a way that benefits client in a cost-effective way.
• Responsible for team development and growth.
• The ideal candidate will also have some experience dealing with other outside agencies or have the desire to oversee partner agencies.
• Work in tandem with the analytics team to understand how to determine best KPI for client objectives and metrics to evaluate for best KPI return. Can successfully pull in past or projected campaign metrics to support media recommendation.

Qualification - Required Skills

• Ability to manage an entire team or teams on all assigned business.
• Strong oral and written communication skills. Solid presentation skills.
• Be a team player and pinch hit/support on projects.
• Must be willing to help other members of the team, let junior members shine as well.
• Communicating your decisions and solutions to the team.
• Helping creatives express their ideas with feasible recommendations to tie it closer to the brief.
• Passionate about innovation and the creative process, desire to find creative ways say "yes" to ideas and to contribute your own.
• Passionate about advertising and the ability to spread that passion to others.
• Management and supervisory experience required.
• Well-versed in all aspects of media, particularly National TV, Video, Streaming, and Advanced TV.

Qualifications - Desired Skills

• Bachelor’s degree in business administration/marketing preferred.
• 5+ years of agency experience required with extensive experience managing a client and 2+ direct reports

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Position Overview

The Senior Negotiator, Video Partnerships role at Mediabrands is responsible for managing client’s video investments as well as assisting in the creation and execution of media strategies and effectively communicating these strategies to clients. The position requires the ability to think “big picture” and is the first step towards management. A high level of attention to detail, organization, and the ability to work under pressure is required.

Responsibilities

· Become knowledgeable about client’s business and its competitors to determine sufficient advertising and media needs and ensure plans are properly executed and delivered

· Assist in upfront negotiations and execute scatter needs

· Begin to allocate budgets to media partners based on research and client goals

· Oversee the evaluation of media plans of National TV linear as well as alternative video including OTT, cinema, online video, VOD

· Enter buys into MBOX to ensure system reflects accurate buys and oversee discrepancy resolutions

· Develop and maintain media partner relationships; Negotiate pricing that reflects efficiencies and clients objectives

· Assist Manager in providing management with market conditions/changes; offer solutions to market problems as early as possible in negotiation process

· Monitor network buys daily based on audience delivery data to insure delivery in flight

Required Skills and Experience

· Excellent written and verbal communication skills

· Solid negotiating skills and experience collaborating with Strategy and Communications Design teams

· Proficient in Microsoft Office, specifically Excel and Word

· Knowledgeable in media math

· Proficient with MBox or equivalent Inventory Management system

Desired Skills and Experience

· Able to work as part of a team in a deadline-driven, high-pressure environment

· 2+ years of Media experience. Preferably as a Partnerships Associate Skills

· Proven problem solving ability

· Detail-oriented with exceptional organizational skills and multi-tasking capabilities

 Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

KINESSO is a technology-driven performance marketing agency that provides actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

We are strategic partners invested in shared outcomes who create lifetime customer value across addressable media. Responsible for delivering and developing successful media programs through addressable planning and total path optimization across all addressable channels. Provides guidance on audience strategies, optimization approach, and campaign architecture and serve as a key lead in the expansion of relationships and/or revenue opportunities with marketers. Develops and provides key reports on all aspects of reporting necessary to deliver performance on a campaign. 

Responsibilities

• Accountable for the performance, development and results of a small client account or across multiple accounts; leads account decisions, budget spending, and staffing
• Builds relationships with mid to senior level stakeholders at clients; builds capabilities and serves as customer relationship manager
• Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection
• Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting
• Develops long-term solutions for clients including custom data management solutions and data solutions
• Tactically manages a small group of managers and/or professional employees; has responsibility for performance, development and coaching of direct team
• Adapts account plans and priorities to address resource and operational challenges
• Collaborates with partners/colleagues across functions and/or centers of excellence

Required Skills and Experience

• Proven track-record of successfully seeking out and curating new business relationships and/or solutions; developing solutions using new or existing processes
• Experience building team leadership qualities and soft skills needed to manage up/down/laterally
• Experience working with and approving vendor selections and scopes and expertise in vendor selection
• Experience ensuring departmental standards & process are customized to fit the specific needs of assigned clients and are implemented across all campaigns.
• Substantial experience designing reporting dashboards with ability to lead others in this work; strong presentation abilities to ensure results are clearly communicated
• Knowledge of technology or measurement ad tech solutions, including platforms
  • Examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc.
• Intermediate to strong data analysis skills
• Provides technical guidance to employees, colleagues and/or clients
• A history of team management/mentorship and a comfort with internal/external-facing communication
• Confident collaborating with others and creating environment to welcome others’ ideas 
• Experience with Project / Account Management 
• Advanced communication skills; clear and succinct communication
• KINESSO does not require candidates to have a college degree

Desired Skills and Experience

• Advanced ability to anticipate, recognize and clearly define problems using various techniques to systematically analyze, weigh alternatives and propose solutions 
• Experience with managing existing business relationships, partnerships, and alliances internally and externally 
• Proven ability to assess and rank issues and tasks in order of importance for taking action 
• Intermediate/advanced knowledge of technology or measurement ad tech solutions, including platforms

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com.

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.

Position Overview

The Senior Negotiator, Digital Partnerships is required to develop, recommend, execute and evaluate digital media plans from inception to completion with moderate oversight from the Manager. The Senior Negotiator should be able to work fairly independently once given project parameters, goals and budgets to develop a sound recommendation with clear rationale. The Senior Negotiator will oversee the Negotiator and Associate in terms of daily maintenance to ensure consistent processes are being followed and all client schedules are delivering.

Responsibilities

Client

· Able to take on a more client-facing role with moderate oversight from senior team

· Attend regular client and vendor meetings, statuses and maintain on-going rapport

Internal

· Mentor and assist in the training of Associates and Negotiators

· Work closely with Strategy and Comms Design teams to ensure that overall strategy is woven into all media choices

· Provide partner selection recommendation and justification designed to deliver on client

· Develop the RFPs and oversee the submission process with media partners

· Evaluate partner proposals, negotiate plan details, develop plan and ultimately present plan recommendations to internal stakeholders and clients

· Oversee campaign implementation, optimization, and performance of campaign activities including authorizations, IO’s, budgets, creative, reporting and the billing and reconciliation process

· Manage all partner specific budget allocation, optimization, media partnership programs and added value details

Commercial

· Secure best in class marketplace pricing

· Foster strong relationships with media partners

Required Skills and Experience

· Digital media buying experience

· Knowledge of inventory management system such as MediaOcean Prisma

· Experience managing multiple, competing priorities, duties and/or projects. Proven ability to accommodate evolving responsibilities and last minute changes

· Strong time-management and organizational skills

· Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors

· Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)

· Strong written, verbal communication and negotiation skills. Good presentation skills a plus

· Experience analyzing data and market research

Desired Skills and Experience

· 2+ years working within the digital media space preferred

· Experience with campaign management/ad serving technology: Atlas DMT, Media Mind

· Preferred working knowledge of third party Internet marketing research: comScore Media Metrix, Nielsen NetView, @Plan, NetRatings, and others

· Familiarity with basic accounting/math principles; basic statistical analysis experience is a plus

Wage and Benefits 

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications. 

Employment Transparency 

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. 

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email accommodation@mbww.com. 

Business Overview 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Position Summary

In this role, you will manage integrated reporting and data management workstreams for paid media campaigns. You will also be the primary liaison between internal (Business Intelligence, Communications Design & Partnerships) and external stakeholders (Client Media and Measurement Teams, Vendors, and Creative Agencies) to execute approved measurement and analytics deliverables. This individual should have a strong interest in media, marketing and business intelligence.

Responsibilities

• Manage reporting workstreams for a flawless campaign deliverable execution.
  • Confirm timelines and expectations with Measurement vendors, creative agencies, site agency
  • Review slide inputs with each of the craft teams and follow up on any missing items / items in need of edits
  • Track follow-ups from craft meetings and ensure completeness prior to client check-ins
  • Track any ongoing process issues that need internal or client resolution
  • Share template and maintain version control throughout process
• Maintain master Gantt chart of annual reporting deliverables, flag any conflicts or scheduling issues
• Maintain RACI and process documentation
• Identify areas of potential risk and implement risk mitigation strategies on all assigned projects.
• Utilize and optimize workload distribution to ensure quality execution and delivery of solutions.
• Work with Analytics team to identify and manage expectations of both internal reporting scope documents and external client needs at the project level.
• Communicate potential variances upstream through internal teams in timely fashion.
• Review and maintain documents that define analytics scope of work.
• Attend & support campaign kick-off meetings/calls by answering analytics/data needs questions and sending recaps.
• Ensure integrated reporting execution process is appropriately followed by craft teams.
• Revaluate SLAs on an as needed basis when given new direction from the clients.
• Provide status updates and escalate issues to the Supervisor.
• Maintain data set organization within file storage.
• Prepare QA instructions for internal Analytics team.
• Troubleshoot any data issues and solicit help from Analytics; other craft teams when needed.

Desired Skills and Experience

• 3+ years of project management experience within either analytics, media, or creative services.
• Experience with project management software such as Asana, Jira, or Smartsheet is a plus
• Experience working within an advertising agency environment.

Required Skills and Experience

• Familiar with marketing communications strategy, measurement, data management, and processes across all media formats including online media, data process, tagging, and creative solutions.
• Knowledge of the digital media and analytics processes / methodologies.
• Track, record, and manage multiple projects at once.
• Proficiency with Google Docs and Excel with an ability to embrace, onboard, and learn internal project management tools and systems.
• Exceptional interpersonal capabilities with excellent verbal and written communication skills.
• Ability to translate technical concepts to internal/external teams.
• Well-organized, ability to multi-task, strong written and oral communication skills, detail-oriented, energetic, can work as a team or independently, and receptive to feedback.
• Ability to thrive, multitask, and prioritize in a fast-paced environment.

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.