We are looking for a high-impact Business Manager (President for Türkiye & the Balkans) to work in close partnership with, directly shadowing and supporting the President for Türkiye & the Balkans.

This position combines Executive Assistant responsibilities with hands-on business execution and commercial support.
The Business Manager will closely follow the President’s daily agenda, priorities, and decision flow — acting as an extension of the President in execution, coordination, and follow-through.

Office address: Vişnezade Mah. Süleyman Seba Cad. No: 89, Beşiktaş, Istanbul

Duties and Responsibilities:

President Shadowing & Executive Support

• Work in close alignment with the President, following daily priorities, meetings, and decision-making
• Manage and optimize the President’s calendar, meetings, and travel schedule
• Coordinate meeting preparation, agendas, materials, and follow-ups
• Track action items and ensure execution after executive meetings
• Act as a gatekeeper and organizer for the President’s time and focus

Business Execution & Strategy Support

• Actively support the execution of the Türkiye & Balkans strategy alongside the President
• Track strategic initiatives, execution plans, and regional targets
• Ensure follow-up on Sales, Customer Success, Strategic Partnerships, and GTM priorities
• Support cross-functional coordination to keep execution on track

Commercial & Sales Exposure

• Support sales and pipeline tracking, opportunity follow-ups, and partner coordination
• Assist with the preparation of commercial reviews, dashboards, and reports
• Gain hands-on exposure to regional commercial execution and deal flow

Presentations & Executive Communication

• Prepare executive-level presentations, board-style decks, and briefing documents
• Support the President in presentation preparation and delivery
• Ensure high-quality storytelling, structure, and clarity in all materials

Team & Stakeholder Coordination

• Support leadership and team meeting cadence
• Coordinate internal and external stakeholders across Türkiye and the Balkans
• Act as a communication bridge between the President and the teams

Qualifications and Experience:

• Fluent in English (written and spoken)
• Previous experience in sales, business development, or commercial roles
• Proven experience in executive support, business management, or similar hybrid roles
• Strong presentation preparation and presentation delivery skills
• Experience working closely with senior executives
• Excellent organisational, planning, and prioritisation skills
• Ability to manage complex schedules and multiple stakeholders
• High level of confidentiality, ownership, and accountability

Profile We Are Looking For

• Comfortable operating in a hybrid Executive Assistant and Business Manager role
• Able to think strategically while executing operationally
• Proactive, structured, and detail-oriented
• Strong follow-through and execution discipline
• Interested in long-term growth into senior business leadership roles

Why This Role?

• Direct exposure to regional leadership and strategic decision-making
• Opportunity to work side-by-side with the President
• Hands-on involvement in strategy execution across Türkiye and the Balkans
• Clear development path into broader business or leadership roles

Ready to shape how millions discover and engage with our games?

If you're driven by performance, passionate about data, and eager to make an impact in the world of mobile gaming, we’d love to meet you!

We're looking for a Performance Marketing Manager to join our team and scale our top titles across global markets. You'll play a key role in driving growth through strategic user acquisition, data-driven optimization, and creative testing.

What Will You Do?

• Plan, execute, and optimize performance marketing campaigns across channels like Meta, Google, video networks, and mobile DSPs
• Help managing influencer marketing efforts and agency relationships
• Track key KPIs and leverage data to drive the growth of our games
• Partner with the creative team to brainstorm, test, and optimize high-performing ad creatives
• Collaborate with growth analysts to evaluate campaign impact and surface actionable insights
• Explore new UA channels and tactics to diversify and improve the marketing mix
• Conduct competitor research using mobile intelligence tools to spot trends and opportunities
• Stay up to date with mobile industry trends and emerging marketing technologies
   

What Do You Need?

• Bachelor’s degree in Marketing, Business, Engineering, or a related field
• 3+ years of hands-on performance marketing experience (ideally in mobile apps or gaming)
• Strong analytical mindset; comfortable working with campaign data and turning insights into strategy
• Proficient in using BI tools (e.g. Tableau, Power BI) to extract insights from complex data sets.
• Hands-on experience with leading ASO platforms (e.g. AppTweak, Sensor Tower, Mobile Action) for optimizing metadata, identifying growth opportunities, and analyzing competitor strategies.
• Prior experience working with major social platforms (e.g. Google, Meta) and ad networks (e.g. AppLovin, Unity) is required.
• Experience with retargeting/re-marketing is a strong plus
• Excellent communication skills in English (both written and spoken)

Who Are We?

• A proud Zynga studio based in Istanbul
• Creators of the most popular card and board games in Turkey and the US
• A team fueled by collaboration, passion, and curiosity
• Always pushing the limits of creativity, performance, and fun

Medsien is the leading provider of scalable remote care management for a quality patient experience. Hundreds of organizations trust Medsien’s unparalleled technology solutions to implement exceptional remote care management programs, personalize every interaction, and improve the lives of the people who need it most. Based in San Francisco and venture-backed by top-tier investors, Medsien was founded to reimagine remote care management.

More than 60% of all U.S. adults—over 150 million people—live with at least one chronic condition, which requires dedicated, ongoing medical support outside the four walls of their doctor’s office. And yet, only 20% of these patients have access to remote care from the comfort of their homes, putting their health at significant risk. Together, we can save lives and create a real impact.

Medsien is a venture-backed healthcare SaaS company experiencing rapid growth and looking to expand our team. As a Marketing Researcher, you will directly report to the Marketing Manager and work closely with the C-suite executives. We are looking for a candidate who is passionate about analyzing complex information and learning abstract concepts.

Please be informed that this is an individual contributor contractor position.

Responsibilities

• Dig out the information and become an expert in US health care.
• Build, develop the expertise and know-how and share inputs to drive commercial strategy.
• Conduct comprehensive market analytics to identify trends, competition, and industry insights. Use data analysis, market studies, and feedback from sales and customer interviews to forecast market opportunities, understand competition, and support product success.
• Analyze competition and create competitor intelligence overviews. Study environmental changes, including macroeconomic, legal, and technological factors, that may impact products and services. Disseminate insights internally towards other relevant departments.
• Summarize the findings in a structured manner to assist the C-suite for strategical decision making.
• Conduct in-depth desktop research on healthcare and senior care trends, evidence, and innovations, translating complex technical information into clear content that aligns with the brand voice and resonates with physicians and healthcare teams.
• Be responsible for preparing monthly strategic reviews, biannual healthcare trends presentations, and strategic content plans aligned with brand and business priorities.
• Develop high-quality, publication-ready content, including white papers, eBooks, guides, and research briefs, either in unbranded, scientific formats or branded, data-driven reports.

Qualifications / Desired Skills

• Master's or PhD degrees in public administration, medicine, public health, psychology or similar fields.
• Creative, driven and can navigate through ambiguity and a desire to work in a fast-paced, results-driven environment.
• Able to effectively leverage AI-assisted tools such as NotebookLM and related platforms to enhance research workflows, structure technical information, and produce high-quality written content efficiently.
• Self-starter and a Doer who can work well with individuals at all levels.
• A naturally curious person who is open to new approaches/ ideas and eager to learn and stretch his/her boundaries.
• Perfect English skills; both written and oral.
• Residing in Istanbul city center.

Benefits we offer

• Competitive salary
• Flexible vacation and PTO policies
• Fully remote work opportunities
• Training, mentorship, and coaching from leadership

Please bear in mind that:

• This is a permanent-term contractor job opportunity with Medsien Inc.
• Due to in-person collaboration requirements, candidates based in Istanbul are preferred.
• All interviews will be conducted in English and the candidates having less than advanced level of English will be directly eliminated from the process regardless of their technical skills and expertise.

Our Process

We’ll review your application along with all the others we receive and pick the top profiles for a screening call. In many cases due to time constraints and our candidate volume, only the short-listed candidates are contacted but we do consider each application carefully. If you have been selected as a short-listed candidate, we will contact you for a short screening call to get to know you better. If you don’t get a call, please don’t be disappointed! We receive many applications for each role and must prioritize who we speak to.

Employment at Medsien is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunities regardless of sex, age, race, color, national or ethnic origin, religion, marital status, pregnancy, sexual orientation, gender identity or expression, disability, age, citizenship, veteran or military status, and other legally protected characteristics.

Thank you for taking the time to apply for a position at Medsien!

About Appier

Appier is a software-as-a-service (SaaS) company that uses artificial intelligence (AI) to power business decision-making. Founded in 2012 with a vision of democratizing AI, Appier’s mission is turning AI into ROI by making software intelligent. Appier now has 17 offices across APAC, Europe and U.S., and is listed on the Tokyo Stock Exchange (Ticker number: 4180). Visit www.appier.com for more information.

About the role

Appier is seeking Software Engineers, QA Automation to ensure continuous delivery of high-quality system. You will work with engineers to design testing plans for various types of systems - large traffic distributed system, machine learning algorithm, big data platform, frontend system, etc. He/ She will master the skills in defining suitable test strategies and test automation for different types of systems.

[The seniority/title is determined by job-related skills, experience, and evaluation after the interview.] 

About you

- 3+ years of experience in QA Engineering with a focus on automation and test strategy.
- Proficiency in scripting languages (e.g., JavaScript, Java, or similar) for writing automated tests.
- Hands-on experience with test automation frameworks (Playwright is a strong plus).
- Strong experience with API testing tools (Postman, RestAssured, or equivalents).
- Exposure to backend service testing (a plus).
- Experience in cross-browser and cross-platform compatibility testing.
- Mobile testing experience on both iOS and Android.
- Familiarity with performance testing concepts and tools (nice to have).
- Deep understanding of SDLC, Agile methodologies, and QA’s role in shaping product quality early in the cycle.
- Strong knowledge of test pyramid principles and best practices for balancing manual vs automated test coverage.
- Practical experience with Jira and TestRail (or similar test management tools).
- Excellent communication and collaboration skills, with the confidence to question and propose improvements.
- Analytical mindset with strong problem-solving abilities.
- Self-discipline and adaptability to succeed in a remote-first environment.
- Ability to decide regression test coverage independently.
- Strong ownership of manual test efforts, complemented with automation where it adds most value.
- A questioning mindset that ensures no assumption goes untested.
- Availability in a timezone similar to European time.


#LI-Fully Remote

We are seeking a dedicated and experienced Senior Executive, Programmatic Buying to join our team.

• Oversight of the implementation, management, and daily optimization of campaign activity. To ensure that you excel in reaching your client objectives and KPIs
• Competently create media plans designed to achieve specified KPIs
• Support on the day-to-day QA process, minimizing errors and ensuring consistent and correct adherence to process
• Take ownership of some elements of the testing plans of your clients and suggest innovative ideas for testing, including planning, executing & evaluating tests with methodical accuracy

• Create/design programmatic strategy for client portfolio, ensuring strategy is clear and most appropriate to the client's objectives and KPIs
• Complete client reporting and analyze campaign results extracting insight to supply recommendations for future activity
• Drive revenue growth through spotting new optimization opportunities, services or products and delivering excellent results
• Working with partners and attending regular platform training to further develop programmatic skillset

• The right use of tools to drive accountability in programmatic buying, operational efficiencies, and actionable business insights, with the scoping of agreed client outputs
• Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends, including client terms and programmatic fees, via buying templates and processes
• Maintain standards and process throughout the end-to-end campaign lifecycle

• Passionate about programmatic activation and driving continued excellence
• Proactive approach to expanding knowledge and capabilities
• Confidence in core trading platforms, DV360, Adform and Amazon
• Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights
• Excellent communication skills, both verbal and written, will be particularly important in building & developing client and supplier relationships

Microsoft and InMobi have entered into a strategic partnership. As per this, InMobi will be an exclusive partner for Microsoft’s search inventory. Microsoft Search Advertising empowers the largest advertisers around the world to reach their maximum potential through paid search engine marketing on the Microsoft Bing Ads platform. InMobi will be responsible for complete business management/transaction across Bing. 

As a Sales Manager in Turkey, you are expected to drive new client acquisition and grow incremental revenue against a targeted list of high-potential agencies and advertisers through continuous engagement. You are expected to continually build and maintain a pipeline of clients and agencies to be onboarded to the Microsoft Advertising platform. Collaborate with internal Account Managers and Strategy teams to develop quality customer plans targeted at revenue growth and customer satisfaction. Cultivating strategic client relationships, revenue generation, and delivering customized search solutions will be key to your core function. Your success will be measured by specific key performance indicators focused on driving new customer acquisition, product adoption, emphasizing customer experience, and optimizing opportunities.  

What is expected of you? 

In the first quarter:

• Understand the Microsoft Advertising Ecosystem in Turkey and collaborate with internal stakeholders.
• Leverage your current relationships in the advertising ecosystem to drive revenue conversations as well as open up new relationships in the industry.
• You will be expected to build a healthy, predictable pipeline of clients to initiate and successfully close partnership and onboarding discussions.
• Consistently create high-value revenue-generating opportunities that will work towards delivering quota expectations.
• Lead regular, impactful engagements with key clients.
• Coordinate with the required teams to help achieve targets.

Second Quarter, Onwards:

• Master and grow the activities initiated in the first quarter.
• Grow Bing’s share of wallet by continuing to onboard new clients and agencies.
• Strengthen relationships with key clients and agency stakeholders (like budget decision makers, media planners, and senior leadership).
• Collaborate with internal account managers and client poc's to ensure opportunities are leveraged effectively.
• Continually strengthen your Search Industry expertise, take personal accountability for your career and personal development.
• Complete the required and recommended trainings and apply what you learn to further your growth in your role and career progression.

Role requirements & expectations: 

• 6+ years of work experience with 4+ years of online media sales/digital advertising experience
• Strong network of clientele in the Turkish marketplace and an understanding of the key digital players (Brands, agencies, etc.)
• Experience and ability to build a client base from scratch.
• Experience in lead generation, networking, and ad-agency relationship management.
• Experienced Digital media solution seller and talented in storytelling and delivering engaging presentations across all levels of leadership
• Ability to handle and manage key/strategic client relationships and revenue
• Ensure a strong metrics-focused approach is applied in business planning and execution
• Proven ability to understand customer needs, create and deliver customized, customer-focused pitches and solutions
• Proven track record of exceptional performance, high productivity, communication skills, and meeting deadlines. Demonstrated ability to consistently meet or exceed revenue goals or targets
• Passion for technology as an enabler for company growth
• Effectively navigate through ambiguity and complexities related to client management
• Practice freedom with responsibility, an entrepreneurial mindset, and thought leadership.
• Possess excellent communication skills, providing transparency and enabling information radiators
• Travel across Turkey to meet and strengthen partnerships with new and existing clients.

Preferred:

• MBA or Advanced degree preferred
• Understanding of the Digital Ecosystem
• Ad-Agency Experience

Location: 

• Istanbul (will require frequent travel across Turkey) 

• Responsibility for the output of your team, client facing and operational, TR-based and Global Hub, and acountability for adherence to controls and best practices across paid search.
• Strategic understanding of the client’s business and KPIs, keeping up to date with latest Industry news and proactively spotting trends, product releases, and other opportunities which could enhance our activity.
• Maintain a forward thinking and innovative approach in the development of all paid search activity.

• Develop strong relationships with your client and key suppliers, leading team communications with these stakeholders. Be able to communicate with clients on subjects outside your remit and provide them with useful insight.
• Advises internal and external stakeholders around practice area/industry trends, displaying a deep knowledge of own practice area/industry and how it impacts customer businesses.
• Demonstrates expert knowledge of and monitors the client’s industry and competitive environment in order to create effective solutions.

• Play an active role in recruitment and interviewing processes to build strong teams. This will involve leading interviews, making staffing decisions and acting as an ambassador for the team to potential candidates.
• Take responsibility for your TR and Global Hub team’s development and career progression within the agency. Leading by example to motivate and encourage those with less experience on the team.
• Ensuring the effective management of more junior team members, guaranteeing workloads are monitored and prioritised to meet deadlines.

• Helping to drive process automation through adoption of scripts, third party solutions and efficient ways of working.
• Lead on application and adherence to all areas of paid search activation finance process.
• Contributes to the development of strategic revenue and services opportunities.

• Minimum 6 years of digital marketing experince a and expert practice area knowledge and in-depth understanding of search campaign set-up, management, optimisation and reporting across media owner and technology vendor platforms.
• Current certifications: Use Ga4 with other tools and data sources, Dive Deeper into GA4 data and reports, Manage GA4 data and learn to read reports and Search Ads 360 Certification
• Excellent understanding of the strategic and tactical application of paid search and digital marketing in general.
• Proven Project Management, Leadership, Stakholder and People Management Experience.

Why we're hiring:

At WPP, technology is at the heart of everything we do, and it is the Technology Operations teams mission, as part of Enterprise Technology, to enable our stakeholders to collaborate, create and thrive. Enterprise Technology is undergoing a significant transformation to modernise ways of working, shift to cloud and micro-service-based architectures, drive automation, digitise colleague and client experiences and deliver insight from WPP’s petabytes of data.

As we continue on this transformation journey….  This role will carry out the effective and efficient everyday technology operations for WPP ET.  A trusted pair of hands to deal with level 1 and 2 issues as they present to the IT Service Desk and a trusted resource for Infrastructure and Management personnel to assist with project work when needed. The role will report into the Enterprise Technology Operations Lead and work closely with other teams within Enterprise Technology.

What you'll be doing:

• Deliver world class, on-site support services to WPP employees, agencies, and visiting clients, operating within predefined structure, methodologies, and standards set by WPP ET
• This is a 100% onsite role
• Provide on-site support to the WPP agencies 
• Provide onsite support for additional locations which may require travel (where applicable)

• Provide remote support, as needed, to WPP agencies across the wider region
• Ensure IT deskside operations and all standard technology services, including meeting room AV, are delivered and supported as needed

• Develop excellent relationships with the business user base
  • Lead a customer-centred culture, championing activities to empower end users to get maximum utilization out of their technology tools
  • Educate the business on how to use the Enterprise Technology service and maximise benefits
  • Log all IT engagements into a ticketing system to ensure IT demand and performance data can be reported upon
• Onboarding and offboarding of new and departing employees, including user account administration and asset management
• Level 1 and 2 incident and problem management, including diagnosis, liaison with appropriate internal and external resources to drive resolution, and ticket management throughout the resolution process
• Ensure security procedures are followed, and 3^rd parties are monitored during service engagements
• Escalation of issues to Infrastructure and/or Management teams as required
• Manage and support simple user and office relocations
• Understanding of unique line-of-business technologies
• Compiling, documenting, and maintaining Service Desk knowledge base and standard procedures
• Deployment of hardware and software to end users
• Management and installation/removal of break/fix or warranty replacement of IT related equipment
• IT asset procurement, inventory and Life cycle management

• Work with all the IT functions within the Enterprise Technology operating model to ensure the needs of the business are fulfilled

• Support WPP Global in promoting global standards and ensuring local implementation
• Support other IT teams with IT changes and ensure support priorities are localised and executed to plan

• Escalation management and work with third-party suppliers to ensure operational services meet business requirements
• Perform basic device troubleshooting including resetting devices, cable management, providing console access for 3^rdlevel teams/partners as part of Incident break fix or scheduled changes
• Perform/be accountable for infra testing pre/post deployment of changes through either Incidents or Projects; liaise with local application owners for additional testing
• Facilitate and support refresh of local infrastructure (network and server)
• Support the review of local licencing demand for software assets
• Availability where necessary for out-of-hours support other duties as required

What you'll need:

• 3 – 5 years in an IT help desk / desk side support role
• Strong cross-platform experience in Windows and Mac, along with working knowledge of AV technology
• Excellent problem-solving skills
• Can-do attitude
• Someone that can empathize and communicate effectively with end users
• Builds excellent relationships, based on trust and mutual respect
• Excellent written and verbal communication skills
• Able to manage time effectively and set priorities appropriately

Able to maintain professional demeanor under stress while remaining friendly and approachable to ensure a positive user experience

Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.

You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.

What we'll give you:

Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.

Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.

Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?

#LI-Hybrid 

RETENTION STRATEGIST

Our Mission is to be able to say - "Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price"

We are seeking a Driven and Results-Oriented Retention Strategist to join our team.

The Retention Strategist at Common Thread Collective (CTC) plays a critical leadership role in guiding our clients toward sustainable and scalable growth. This position is all about owning ensuring revenue is delivered predictably for the business through retention marketing efforts —using data-backed insights to build forecasts, shape strategic direction, and ensure consistent performance delivery. At CTC, your expertise is invaluable, covering the elements of CTC's strategic forecasting methods and the foundational principles of retention marketing.

Your role isn't limited to email strategy—you're a key partner to our clients on Customer Retention. You proactively communicate the rationale behind our approach and connect the dots between forecasts and the emails/sms/direct mail etc that are sent out. That level of clarity builds confidence and deepens trust, ensuring our clients feel supported and understood every step of the way.

You stand as a zealous advocate and representative of CTC's unique approach to retention and its accompanying tools.

 As a Retention Strategist, you lead with precision and vision, ensuring that every initiative meets the highest standards of execution and effectiveness.

You thrive on challenges, take ownership of outcomes, and are committed to building, optimizing, and scaling high-performance marketing strategies. We embrace the mantra, "Everyday in Everyplay, Count on Me," meaning we take full responsibility, drive excellence, and always deliver results.

WHAT WE LOOK FOR

This place isn’t for everyone, but it might be for you if…

Our core values are the heart and soul of this incredible Company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.

To give ourselves our best shot at accomplishing Our mission, we organize all of our decisions — from recruiting, to hiring, to raises, to promotions, to how we spend our time and money — in the direction of three committed values.

We recognize these values aren't for everyone.

They're challenging. In fact, they're so challenging, that's why we invest so much in supporting our team and why we tend to attract people who are craving the opportunity to do more at work than get a paycheck. We're looking for those who are interested in making their work significant.

AUTODIDACT

• Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers.
• Your openness to both offer and embrace feedback as an opportunity for growth and implement it proactively, without needing constant direction.
• Demonstrates resourcefulness, and independently refine your skills without being prompted.
• Thrives in a self-managed environment, showing autonomy, initiative, and a commitment to continuous improvement and not requiring task lists built by their managers and constant oversight.

UNIMPEACHABLE CHARACTER

• Embodies a character that inspires pride in both personal and professional associations.
• Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation.
• Displays a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset.
• Values constructive feedback and integrates it, understanding nothing great is built without feedback.

COMPETITIVE GREATNESS

• Performs at their best when it matters most, The Enjoyment of Hard Challenges.
• Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources.
• Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required.
• Possesses a deep passion for their work, using creativity and resilience to overcome any hurdle.

Minimum Experience Requirement  

• At least 2 years of hands-on experience in email and SMS marketing, with proven execution across campaigns, automations, segmentation, and optimization.

• A minimum of 2 years of experience in retention marketing, owning initiatives that drive predictable revenue, customer lifetime value, and ongoing lifecycle improvements

What Success Looks Like

NECESSARY SKILLS

KICK OFF PERIOD

• Be willing to put in the hard work required and be hungry enough to go through the kick off.
• Being ready and prepared for this to be the hardest job you have ever worked, as you would fundamentally develop a high-leverage new skill.
• The ability to take feedback and implement it fast.
• Finish the work to the fullest with quality and on time.
• Perseverance.
• Remember and learn from the repetitive doing of the exercises.

ONBOARDING

• Align with the team and contribute to the team called Brain Trust for Ideas across clients.
• Manage, align & work with the team members of your pod including Growth strategist, Meta/Google/Channel Media Buyer and Creative Strategist.
• Ability to organize, prioritize, and manage multiple tasks with great attention to detail.
• Upkeep of data integrity of your clients across Statlas and other tracking tools.
• Be responsible for the execution of the Prophit system for your clients
• Building an Email Forecast for your clients
  • Utilizing a Growth map using the Prophet System
  • Data Analysis required during analysis of past campaigns and flows etc
  • Marketing calendar alignment and upkeep with clients
• The Monthly Execution and Actualisation vs the Forecast.
  • You make tactical deconstructions and actualize the projections each month, and determine additional resources required to meet KPIs.
• Combine data analysis and feedback from clients to develop strategic plans for the future.
• When it's time to pivot you are among the first early adopters
• Take a lead in situations that present any obstacle to execution.
• An insatiable curiosity, and an inability to leave a problem alone until you've found one or many different potential solutions.
• Responsible for the implementation of CTC's Email and SMS best practices
• Leverage tools like memberships, subscriptions, loyalty programs, popups, quizzes, cart drawers, post-purchase upsell tools, direct mail and more, to impact retention metrics.
• Upkeep and management of our ideologies and processes throughout the account.
• Monitoring active campaigns, and deploying additional resources, or updating strategy to ensure the best possible chance of hitting the Projected Targets.
• Implementing tests in your accounts in an effort to beat your best-performing campaigns.

ENSURING AND HOLDING THE STANDARD OF QUALITY OF WORK

• Ensuring deliverables are on-brand 100% of the time, in collaboration with designers and copywriters.
• Ensuring that automations, campaigns and any other retention tool has the correct technical setups and work in tandem to achieve desired business outcomes
• Ensuring alignment with the client vs the forecast & strategy
• Ensuring above benchmark client satisfaction rate feedback
• Ensuring following the Prophit system execution to 100% within the timeline required.
• Ensuring all the work is delivered based on the timeline assigned with optimal quality & attention to detail.

Client Communication

• You are a champion of communication, ensuring the client is aligned on Retention goals aligned with revenue goals on the Growth Map and next steps, while making sure everybody on your team has clarity on what is required with exact deadlines.
• Responsible for sending daily performance updates to the client
• Ensure alignment across Strategy and Forecast with the client for every week of the month.
• Providing weekly updates via Slack.
• Report where required, collaborating with Growth Strategists and Media Buyers.
  
  

CONTRIBUTING BACK

• Contributing your learnings back to the system for feedback and continuous improvement.
• Contributing & collaborating in ideas and learning across teams.
• Contributing to ideas and learning in future company content production.

NEXT-LEVEL SKILLS

Communication Skills

• Fluent in English, with a proven ability to communicate persuasively and present ideas clearly to various stakeholders.
• Skilled in crafting thoughtful, empathetic client messaging that resonates, demonstrating a high level of emotional intelligence.
• Strong presentation skills, capable of delivering compelling presentations that drive engagement and decision-making.

Great Data Analysis skills

• Strong raw talent for data analysis, with an eagerness to learn and improve.
• Familiarity with data tools, including Google Sheets, with the flexibility to develop advanced skills through on-the-job experience.

Past Experience 

• Historical expertise that compounds to bring a well-rounded perspective and adds value to the role.
• A breadth of experience from any of the multiple domains, including mathematics, data analytics, copywriting, email/sms marketing etc.

Critical Thinking 

• Ability to approach challenges with structured thinking, utilizing logical frameworks to effectively solve complex problems.
• Naturally adept at dissecting issues and proposing practical, impactful solutions.

Impact

• Passionate about e-commerce and eager to contribute to a high-performing team at the forefront of the industry.
• Highly motivated and hardworking, with a strong desire to learn, grow, and make a meaningful impact.
• Thrives in environments where they can see the direct results of their actions on the business, with a strong preference for roles that offer full accountability and autonomy.

Results 

You will merge the Retention, Growth and elements of finance to build a forecasted strategy to help the business achieve its goal.

• Achieve certification and confidence in our ideology by the end of training, enabling precise execution of the Prophit system to ensure top-quality results for clients.
• Consistently deliver high-accuracy performance of retention, far beyond the email/sms platform, referring to the Prophit system's Growth Map and Statlas.
• Lead and collaborate with your team to optimize productivity and maintain high-performance standards.
• Apply best practices in email and sms marketing to drive outstanding results, ensuring no one could achieve better outcomes in your role.
• Maintain client satisfaction levels above benchmark rates, aligning on forecasts to exceed client expectations.
• Adhere to rigorous quality standards in client feedback, forecasting, email production and execution.
• Meet all deadlines and retention requirements requirements, ensuring timely and on Target Performance.
• Contribute valuable ideas to team discussions and company-wide content, supporting growth and innovation.

DOMAIN

MANAGEMENT

• Your supervisor would be Josh Tay, The Director of Retention. 
• As a Retention Strategist, you'll report directly to Josh — a leader known for challenging the norms of retention marketing and alignment with real business growth. Josh is known by his team, and all he’s worked with before, as someone who will make you level up in your thinking. Every team member has walked away being a better retention strategist after working with Josh, that’s his promise to you, no matter if you’ve worked with him for 1 month, 1 year or 5 years

Working under Josh’s guidance will push you to your limits in the best possible way. He models the value of “do whatever it takes to be the absolute best”, and learning from him means you’ll level up in knowledge, perspective and precision. Josh is committed to personally ensuring you reach your full potential as a Retention Strategist, supporting your journey every step of the way.

JOB SCOPE

• Oversee the profitable growth of retention channels, including but not limited to email, sms, direct mail, popups and push notifications. Where required, you may work within subscription, membership, loyalty programs and more.
• Write briefs and ensure the rest of the team is able to execute on it
• Complete reports with a high degree of accuracy, checking against multiple data points
• Analyse metrics and KPIs to measure the effectiveness of retention efforts, providing insights and recommendations for improvements, with Statlas and the Growth Map as your guide.
• Collaborate with design, content and any other relevant teams to create compelling and engaging email content, ensuring brand consistency and messaging alignment.
• Ensure the timely delivery of relevant deliverables (emails, sms etc), which includes effective internal project management and management of clients and their teams.
• Stay updated with industry trends, new features, and best practices in retention marketing to continuously optimize performance.
• This is a client-facing role. So you must be able to consult clients and solve business problems, far beyond the email platform.
• Prioritize the development of relational equity with your team and clients to foster lasting relationships for the continued growth of CTC and our client businesses.

WHAT’S IN IT FOR ME?

SALARY RANGE

• First 30 days – $1.5K (Part-time transition phase)

  • Give notice at your current job (if applicable)

  • Participate in daily training for the first 15 days

  • Shadow and support ongoing accounts during the next 15 days while preparing to take on your own clients

  Days 31–60 – $3K (Full-time start)

  • Transition to full-time

  • Begin managing your first 3 client accounts independently

  Days 61–90 – $4–5K + performance bonuses

  • Continue growing your portfolio

  • Earn bonuses based on hitting revenue targets

  •  Negotiate your term contract annually

This will depend on the amount of clients and the quality of work.

Growth, Transparency, and Fairness in Career Development

• Progress is Clearly Defined
  • Depends primarily on your experience with the system & quality of execution against it. Following a well-defined path for the first 12 months and how exactly you can grow to be promoted to the next level.
• Fairness and transparency are prioritized
  • Access a weekly performance dashboard to see exactly where you stand compared to team members on both objective and subjective metrics.
• Pay transparency is upheld for all team members
  • With consistent contract terms and a clear roadmap for increasing earnings, ensuring everyone understands the path to greater compensation. We will also talk monthly about how you can progress
• My Commitment to You:
  • You will work harder, learn more than ever before, and get recognized by the world for your expertise. You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so you will have an incredible opportunity for rapid career progression.
  • We will continue to provide you mentorship through every step of your development in the role and promotion from it. We will then continue to provide feedback against the expectation and evaluate against it.

Location & Environment

• Fully remote with the ability to pick your schedule.
• Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring you're consistently challenged and engaged with new opportunities daily.

Duties and Responsibilities:

• Strategic Roadmap Ownership: Define and drive a multi-year, outcome-based roadmap that aligns with global business goals and North Star metrics.
• Market Intelligence: Lead comprehensive market research to identify emerging trends in AI and EdTech, ensuring our product strategy remains ahead of the curve.
• Monetization & Pricing: Own the pricing strategy for international markets. Conduct analysis to determine price floors and ceilings, and optimize monetization models to maximize LTV.
• Scientific & Data Leadership: Apply a scientific approach to product discovery. Analyze performance data to validate hypotheses and drive data-informed decision-making across the organization.
• Stakeholder Management: Act as a key partner for the Leadership Team, delivering clear, data-backed insights and recommendations that influence company-wide strategy.
• Team Mentorship: Lead, mentor, and scale a team of product managers, fostering a culture of accountability, growth, and high-quality PRD standards.
• Cross-functional Collaboration: Serve as the primary point of contact for Engineering, Data Science, and Design teams to prioritize features and resolve technical/business trade-offs.

Qualifications and Experience:

• 5+ years of experience as a Product Manager in software development (SaaS, EdTech, or AI-driven products).
• Bachelor’s or Master’s degree in Computer Science, Data Science, or a related technical/scientific field.
• Proven ability to manage products using complex data analysis and scientific research methodologies.
• Expert knowledge of prioritization frameworks (e.g., RICE, WSJF) and experience building outcome-driven (not just feature-driven) roadmaps.
• Strong track record of writing high-quality PRDs and managing sprints in a fast-paced, agile environment.
• Experience leading cross-functional stakeholders and directly mentoring other product managers.
• Fluent English with the ability to articulate technical concepts to non-technical stakeholders clearly.

Nice to Have:

• Academic background in Business (MBA/BBA) or completion of advanced product strategy programs (e.g., Reforge, Kellogg, or similar).
• Experience in building and scaling AI/ML-powered products.
• Background in Science or experience with academic/research-focused software.
• Experience managing products with millions of users across multiple geographical regions.

ABOUT WPP & OPENDOOR

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.

Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.

OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.

The unique OpenDoor partnership model is built to deliver next level Productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.

OpenDoor’s values are built from Amazon’s own 16 Leadership Principles, and WPP’s core values of Open, Optimistic and Extraordinary. Together, when WPP’s Creative Transformation meets Amazon’s next-level customer centricity, our people come together to challenge and impact what’s done today and build a better future.

By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.

ABOUT THE ROLE

We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Offline Buying & Activation Manager. This is a Full-time based in Istanbul. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.

RESPONSIBILITIES

• Executing all offline media planning processes for the Amazon
• Regularly monitoring and revising plans to achieve targeted goals
• Providing support to the relevant manager in all operational
• Conducting reporting processes meticulously
• Sharing acquired industry knowledge within the group by closely monitoring the competition
• Adequately utilizing all industry-specific tools, systems, and processes within the agency
• Works confidently with planning teams, clients & media partners.
• Supports all offline investment work by compiling client research, competitive data, and relevant frameworks.
• Demonstrate an understanding of the various media tactics and their typical business outcomes.
• Learns the metrics to assess the performance of products against client needs/expectations.
• Develops measures/KPI's to ensure the products continue to perform against client/agencies needs/expectations.

QUALIFICATIONS

• Bachelor's or master's degree in marketing, Communication, Advertising, or Media
• Minimum 4-5 years of experience in media planning
• Proficient in Medplan, Adex, Instar
• Advanced data management and reporting skills
• Proficient in MS Office programs
• Fluent level in English.
• Strong analytical skills and a data-driven mindset
• Passion for innovation and a desire to challenge industry norms
• Ability to thrive in a fast-paced, dynamic environment

BENEFITS OF OPENDOOR

• Unparalleled Access: Gain direct experience working with one of the world's most innovative and influential companies.
• Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
• Cutting-Edge Technology: Utilize industry-leading tools and platforms, including WPP Open.
• Data-Driven Environment: Develop your analytical skills and contribute to data-driven decision making.
• Global Impact: Be part of a team that is shaping the future of marketing on a global scale

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted. 

LIFECYCLE MARKETING STRATEGIST

Our Mission is to be able to say - "Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price"

We are looking for a highly motivated and results-focused Lifecycle Marketing Strategist to join our team.

In this role at Common Thread Collective (CTC), you will serve as a key strategic leader, helping guide our clients toward long-term, scalable growth. Your mission is to ensure predictable and consistent revenue through lifecycle marketing initiatives—leveraging data-driven insights to create forecasts, shape strategic plans, and maintain reliable performance.  At CTC, your expertise is invaluable, covering the elements of CTC's strategic forecasting methods and the foundational principles of retention marketing.

Your responsibilities extend far beyond email execution—you act as a trusted partner to our clients in all areas of customer lifecycle strategy. You clearly articulate the reasoning behind our recommendations, bridging the gap between forecasts and the email, SMS, direct mail, and other lifecycle touchpoints we deploy. Your ability to explain the “why” strengthens client confidence and builds a deeper sense of partnership

You also serve as a dedicated champion of CTC’s distinctive lifecycle approach and the tools that power it.

As a Lifecycle Marketing Strategist, you lead with clarity and intention, ensuring that every initiative is executed with excellence and aligned with client goals

You are energized by complex challenges, take full ownership of outcomes, and commit to designing, refining, and scaling high-impact lifecycle marketing strategies. We operate with the mindset: “Everyday in Every Play, Count on Me”—meaning we uphold accountability, pursue mastery, and consistently deliver meaningful results.

WHAT WE LOOK FOR

This place isn’t for everyone, but it might be for you if…

Our core values are the heart and soul of this incredible Company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.

To give ourselves our best shot at accomplishing Our mission, we organize all of our decisions — from recruiting, to hiring, to raises, to promotions, to how we spend our time and money — in the direction of three committed values.

We recognize these values aren't for everyone.

They're challenging. In fact, they're so challenging, that's why we invest so much in supporting our team and why we tend to attract people who are craving the opportunity to do more at work than get a paycheck. We're looking for those who are interested in making their work significant.

AUTODIDACT

• Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers.
• Your openness to both offer and embrace feedback as an opportunity for growth and implement it proactively, without needing constant direction.
• Demonstrates resourcefulness, and independently refine your skills without being prompted.
• Thrives in a self-managed environment, showing autonomy, initiative, and a commitment to continuous improvement and not requiring task lists built by their managers and constant oversight.

UNIMPEACHABLE CHARACTER

• Embodies a character that inspires pride in both personal and professional associations.
• Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation.
• Displays a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset.
• Values constructive feedback and integrates it, understanding nothing great is built without feedback.

COMPETITIVE GREATNESS

• Performs at their best when it matters most, The Enjoyment of Hard Challenges.
• Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources.
• Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required.
• Possesses a deep passion for their work, using creativity and resilience to overcome any hurdle.

Minimum Experience Requirement  

• At least 2 years of hands-on experience in email and SMS marketing, with proven execution across campaigns, automations, segmentation, and optimization.

• A minimum of 2 years of experience in retention marketing, owning initiatives that drive predictable revenue, customer lifetime value, and ongoing lifecycle improvements

What Success Looks Like

NECESSARY SKILLS

KICK OFF PERIOD

• Be willing to put in the hard work required and be hungry enough to go through the kick off.
• Being ready and prepared for this to be the hardest job you have ever worked, as you would fundamentally develop a high-leverage new skill.
• The ability to take feedback and implement it fast.
• Finish the work to the fullest with quality and on time.
• Perseverance.
• Remember and learn from the repetitive doing of the exercises.

ONBOARDING

• Align with the team and contribute to the team called Brain Trust for Ideas across clients.
• Manage, align & work with the team members of your pod including Growth strategist, Meta/Google/Channel Media Buyer and Creative Strategist.
• Ability to organize, prioritize, and manage multiple tasks with great attention to detail.
• Upkeep of data integrity of your clients across Statlas and other tracking tools.
• Be responsible for the execution of the Prophit system for your clients
• Building an Email Forecast for your clients
  • Utilizing a Growth map using the Prophet System
  • Data Analysis required during analysis of past campaigns and flows etc
  • Marketing calendar alignment and upkeep with clients
• The Monthly Execution and Actualisation vs the Forecast.
  • You make tactical deconstructions and actualize the projections each month, and determine additional resources required to meet KPIs.
• Combine data analysis and feedback from clients to develop strategic plans for the future.
• When it's time to pivot you are among the first early adopters
• Take a lead in situations that present any obstacle to execution.
• An insatiable curiosity, and an inability to leave a problem alone until you've found one or many different potential solutions.
• Responsible for the implementation of CTC's Email and SMS best practices
• Leverage tools like memberships, subscriptions, loyalty programs, popups, quizzes, cart drawers, post-purchase upsell tools, direct mail and more, to impact retention metrics.
• Upkeep and management of our ideologies and processes throughout the account.
• Monitoring active campaigns, and deploying additional resources, or updating strategy to ensure the best possible chance of hitting the Projected Targets.
• Implementing tests in your accounts in an effort to beat your best-performing campaigns.

ENSURING AND HOLDING THE STANDARD OF QUALITY OF WORK

• Ensuring deliverables are on-brand 100% of the time, in collaboration with designers and copywriters.
• Ensuring that automations, campaigns and any other retention tool has the correct technical setups and work in tandem to achieve desired business outcomes
• Ensuring alignment with the client vs the forecast & strategy
• Ensuring above benchmark client satisfaction rate feedback
• Ensuring following the Prophit system execution to 100% within the timeline required.
• Ensuring all the work is delivered based on the timeline assigned with optimal quality & attention to detail.

Client Communication

• You are a champion of communication, ensuring the client is aligned on Retention goals aligned with revenue goals on the Growth Map and next steps, while making sure everybody on your team has clarity on what is required with exact deadlines.
• Responsible for sending daily performance updates to the client
• Ensure alignment across Strategy and Forecast with the client for every week of the month.
• Providing weekly updates via Slack.
• Report where required, collaborating with Growth Strategists and Media Buyers.
  
  

CONTRIBUTING BACK

• Contributing your learnings back to the system for feedback and continuous improvement.
• Contributing & collaborating in ideas and learning across teams.
• Contributing to ideas and learning in future company content production.

NEXT-LEVEL SKILLS

Communication Skills

• Fluent in English, with a proven ability to communicate persuasively and present ideas clearly to various stakeholders.
• Skilled in crafting thoughtful, empathetic client messaging that resonates, demonstrating a high level of emotional intelligence.
• Strong presentation skills, capable of delivering compelling presentations that drive engagement and decision-making.

Great Data Analysis skills

• Strong raw talent for data analysis, with an eagerness to learn and improve.
• Familiarity with data tools, including Google Sheets, with the flexibility to develop advanced skills through on-the-job experience.

Past Experience 

• Historical expertise that compounds to bring a well-rounded perspective and adds value to the role.
• A breadth of experience from any of the multiple domains, including mathematics, data analytics, copywriting, email/sms marketing etc.

Critical Thinking 

• Ability to approach challenges with structured thinking, utilizing logical frameworks to effectively solve complex problems.
• Naturally adept at dissecting issues and proposing practical, impactful solutions.

Impact

• Passionate about e-commerce and eager to contribute to a high-performing team at the forefront of the industry.
• Highly motivated and hardworking, with a strong desire to learn, grow, and make a meaningful impact.
• Thrives in environments where they can see the direct results of their actions on the business, with a strong preference for roles that offer full accountability and autonomy.

Results 

You will merge the Retention, Growth and elements of finance to build a forecasted strategy to help the business achieve its goal.

• Achieve certification and confidence in our ideology by the end of training, enabling precise execution of the Prophit system to ensure top-quality results for clients.
• Consistently deliver high-accuracy performance of retention, far beyond the email/sms platform, referring to the Prophit system's Growth Map and Statlas.
• Lead and collaborate with your team to optimize productivity and maintain high-performance standards.
• Apply best practices in email and sms marketing to drive outstanding results, ensuring no one could achieve better outcomes in your role.
• Maintain client satisfaction levels above benchmark rates, aligning on forecasts to exceed client expectations.
• Adhere to rigorous quality standards in client feedback, forecasting, email production and execution.
• Meet all deadlines and retention requirements requirements, ensuring timely and on Target Performance.
• Contribute valuable ideas to team discussions and company-wide content, supporting growth and innovation.

DOMAIN

MANAGEMENT

• Your supervisor would be Josh Tay, The Director of Retention. 
• As a Lifecycle Marketing Strategist, you'll report directly to Josh — a leader known for challenging the norms of retention marketing and alignment with real business growth. Josh is known by his team, and all he’s worked with before, as someone who will make you level up in your thinking. Every team member has walked away being a better Lifecycle Marketing Strategist after working with Josh, that’s his promise to you, no matter if you’ve worked with him for 1 month, 1 year or 5 years

Working under Josh’s guidance will push you to your limits in the best possible way. He models the value of “do whatever it takes to be the absolute best”, and learning from him means you’ll level up in knowledge, perspective and precision. Josh is committed to personally ensuring you reach your full potential as a Lifecycle Marketing Strategist, supporting your journey every step of the way.

JOB SCOPE

• Oversee the profitable growth of retention channels, including but not limited to email, sms, direct mail, popups and push notifications. Where required, you may work within subscription, membership, loyalty programs and more.
• Write briefs and ensure the rest of the team is able to execute on it
• Complete reports with a high degree of accuracy, checking against multiple data points
• Analyse metrics and KPIs to measure the effectiveness of retention efforts, providing insights and recommendations for improvements, with Statlas and the Growth Map as your guide.
• Collaborate with design, content and any other relevant teams to create compelling and engaging email content, ensuring brand consistency and messaging alignment.
• Ensure the timely delivery of relevant deliverables (emails, sms etc), which includes effective internal project management and management of clients and their teams.
• Stay updated with industry trends, new features, and best practices in retention marketing to continuously optimize performance.
• This is a client-facing role. So you must be able to consult clients and solve business problems, far beyond the email platform.
• Prioritize the development of relational equity with your team and clients to foster lasting relationships for the continued growth of CTC and our client businesses.

WHAT’S IN IT FOR ME?

SALARY RANGE

• First 30 days – $1.5K (Part-time transition phase)

  • Give notice at your current job (if applicable)

  • Participate in daily training for the first 15 days

  • Shadow and support ongoing accounts during the next 15 days while preparing to take on your own clients

  Days 31–60 – $3K (Full-time start)

  • Transition to full-time

  • Begin managing your first 3 client accounts independently

  Days 61–90 – $4–5K + performance bonuses

  • Continue growing your portfolio

  • Earn bonuses based on hitting revenue targets

  •  Negotiate your term contract annually

This will depend on the amount of clients and the quality of work.

Growth, Transparency, and Fairness in Career Development

• Progress is Clearly Defined
  • Depends primarily on your experience with the system & quality of execution against it. Following a well-defined path for the first 12 months and how exactly you can grow to be promoted to the next level.
• Fairness and transparency are prioritized
  • Access a weekly performance dashboard to see exactly where you stand compared to team members on both objective and subjective metrics.
• Pay transparency is upheld for all team members
  • With consistent contract terms and a clear roadmap for increasing earnings, ensuring everyone understands the path to greater compensation. We will also talk monthly about how you can progress
• My Commitment to You:
  • You will work harder, learn more than ever before, and get recognized by the world for your expertise. You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so you will have an incredible opportunity for rapid career progression.
  • We will continue to provide you mentorship through every step of your development in the role and promotion from it. We will then continue to provide feedback against the expectation and evaluate against it.

Location & Environment

• Fully remote with the ability to pick your schedule.
• Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring you're consistently challenged and engaged with new opportunities daily.

CUSTOMER RETENTION STRATEGIST 

Our Mission is to be able to say - "Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price"

We are seeking a highly driven and performance-oriented Customer Retention Strategist to join our team.

In this position at Common Thread Collective (CTC), you will play a pivotal strategic role, guiding our clients toward durable, scalable growth. Your core responsibility is to deliver steady and reliable revenue through retention-focused initiatives—using data-backed insights to build accurate forecasts, shape strategic direction, and ensure consistent performance. At CTC, your expertise is invaluable, covering the elements of CTC's strategic forecasting methods and the foundational principles of retention marketing.

Your impact goes far beyond managing email programs—you operate as a trusted advisor to our clients across all areas of retention strategy. You clearly communicate the rationale behind our decisions, connecting forecasting insights to the email, SMS, direct mail, and other retention touchpoints we activate. Your clarity strengthens client trust and deepens alignment throughout the partnership.

You also act as a strong advocate for CTC’s unique retention methodology and the tools that support it.

As a Customer Retention Strategist, you lead with precision and purpose, ensuring every initiative is executed to the highest standard and tightly aligned with client objectives.

You thrive on solving complex challenges, take complete ownership of outcomes, and are committed to developing, enhancing, and scaling high-impact retention programs. We embody the principle “Everyday in Every Play, Count on Me”—embracing accountability, striving for excellence, and consistently delivering results that matter.

WHAT WE LOOK FOR

This place isn’t for everyone, but it might be for you if…

Our core values are the heart and soul of this incredible Company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business.

To give ourselves our best shot at accomplishing Our mission, we organize all of our decisions — from recruiting, to hiring, to raises, to promotions, to how we spend our time and money — in the direction of three committed values.

We recognize these values aren't for everyone.

They're challenging. In fact, they're so challenging, that's why we invest so much in supporting our team and why we tend to attract people who are craving the opportunity to do more at work than get a paycheck. We're looking for those who are interested in making their work significant.

AUTODIDACT

• Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers.
• Your openness to both offer and embrace feedback as an opportunity for growth and implement it proactively, without needing constant direction.
• Demonstrates resourcefulness, and independently refine your skills without being prompted.
• Thrives in a self-managed environment, showing autonomy, initiative, and a commitment to continuous improvement and not requiring task lists built by their managers and constant oversight.

UNIMPEACHABLE CHARACTER

• Embodies a character that inspires pride in both personal and professional associations.
• Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation.
• Displays a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset.
• Values constructive feedback and integrates it, understanding nothing great is built without feedback.

COMPETITIVE GREATNESS

• Performs at their best when it matters most, The Enjoyment of Hard Challenges.
• Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources.
• Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required.
• Possesses a deep passion for their work, using creativity and resilience to overcome any hurdle.

Minimum Experience Requirement  

• At least 2 years of hands-on experience in email and SMS marketing, with proven execution across campaigns, automations, segmentation, and optimization.

• A minimum of 2 years of experience in retention marketing, owning initiatives that drive predictable revenue, customer lifetime value, and ongoing lifecycle improvements.
  
  

What Success Looks Like

NECESSARY SKILLS

KICK OFF PERIOD

• Be willing to put in the hard work required and be hungry enough to go through the kick off.
• Being ready and prepared for this to be the hardest job you have ever worked, as you would fundamentally develop a high-leverage new skill.
• The ability to take feedback and implement it fast.
• Finish the work to the fullest with quality and on time.
• Perseverance.
• Remember and learn from the repetitive doing of the exercises.

ONBOARDING

• Align with the team and contribute to the team called Brain Trust for Ideas across clients.
• Manage, align & work with the team members of your pod including Growth strategist, Meta/Google/Channel Media Buyer and Creative Strategist.
• Ability to organize, prioritize, and manage multiple tasks with great attention to detail.
• Upkeep of data integrity of your clients across Statlas and other tracking tools.
• Be responsible for the execution of the Prophit system for your clients
• Building an Email Forecast for your clients
  • Utilizing a Growth map using the Prophet System
  • Data Analysis required during analysis of past campaigns and flows etc
  • Marketing calendar alignment and upkeep with clients
• The Monthly Execution and Actualisation vs the Forecast.
  • You make tactical deconstructions and actualize the projections each month, and determine additional resources required to meet KPIs.
• Combine data analysis and feedback from clients to develop strategic plans for the future.
• When it's time to pivot you are among the first early adopters
• Take a lead in situations that present any obstacle to execution.
• An insatiable curiosity, and an inability to leave a problem alone until you've found one or many different potential solutions.
• Responsible for the implementation of CTC's Email and SMS best practices
• Leverage tools like memberships, subscriptions, loyalty programs, popups, quizzes, cart drawers, post-purchase upsell tools, direct mail and more, to impact retention metrics.
• Upkeep and management of our ideologies and processes throughout the account.
• Monitoring active campaigns, and deploying additional resources, or updating strategy to ensure the best possible chance of hitting the Projected Targets.
• Implementing tests in your accounts in an effort to beat your best-performing campaigns.

ENSURING AND HOLDING THE STANDARD OF QUALITY OF WORK

• Ensuring deliverables are on-brand 100% of the time, in collaboration with designers and copywriters.
• Ensuring that automations, campaigns and any other retention tool has the correct technical setups and work in tandem to achieve desired business outcomes
• Ensuring alignment with the client vs the forecast & strategy
• Ensuring above benchmark client satisfaction rate feedback
• Ensuring following the Prophit system execution to 100% within the timeline required.
• Ensuring all the work is delivered based on the timeline assigned with optimal quality & attention to detail.

Client Communication

• You are a champion of communication, ensuring the client is aligned on Retention goals aligned with revenue goals on the Growth Map and next steps, while making sure everybody on your team has clarity on what is required with exact deadlines.
• Responsible for sending daily performance updates to the client
• Ensure alignment across Strategy and Forecast with the client for every week of the month.
• Providing weekly updates via Slack.
• Report where required, collaborating with Growth Strategists and Media Buyers.
  
  

CONTRIBUTING BACK

• Contributing your learnings back to the system for feedback and continuous improvement.
• Contributing & collaborating in ideas and learning across teams.
• Contributing to ideas and learning in future company content production.

NEXT-LEVEL SKILLS

Communication Skills

• Fluent in English, with a proven ability to communicate persuasively and present ideas clearly to various stakeholders.
• Skilled in crafting thoughtful, empathetic client messaging that resonates, demonstrating a high level of emotional intelligence.
• Strong presentation skills, capable of delivering compelling presentations that drive engagement and decision-making.

Great Data Analysis skills

• Strong raw talent for data analysis, with an eagerness to learn and improve.
• Familiarity with data tools, including Google Sheets, with the flexibility to develop advanced skills through on-the-job experience.

Past Experience 

• Historical expertise that compounds to bring a well-rounded perspective and adds value to the role.
• A breadth of experience from any of the multiple domains, including mathematics, data analytics, copywriting, email/sms marketing etc.

Critical Thinking 

• Ability to approach challenges with structured thinking, utilizing logical frameworks to effectively solve complex problems.
• Naturally adept at dissecting issues and proposing practical, impactful solutions.

Impact

• Passionate about e-commerce and eager to contribute to a high-performing team at the forefront of the industry.
• Highly motivated and hardworking, with a strong desire to learn, grow, and make a meaningful impact.
• Thrives in environments where they can see the direct results of their actions on the business, with a strong preference for roles that offer full accountability and autonomy.

Results 

You will merge the Retention, Growth and elements of finance to build a forecasted strategy to help the business achieve its goal.

• Achieve certification and confidence in our ideology by the end of training, enabling precise execution of the Prophit system to ensure top-quality results for clients.
• Consistently deliver high-accuracy performance of retention, far beyond the email/sms platform, referring to the Prophit system's Growth Map and Statlas.
• Lead and collaborate with your team to optimize productivity and maintain high-performance standards.
• Apply best practices in email and sms marketing to drive outstanding results, ensuring no one could achieve better outcomes in your role.
• Maintain client satisfaction levels above benchmark rates, aligning on forecasts to exceed client expectations.
• Adhere to rigorous quality standards in client feedback, forecasting, email production and execution.
• Meet all deadlines and retention requirements requirements, ensuring timely and on Target Performance.
• Contribute valuable ideas to team discussions and company-wide content, supporting growth and innovation.

DOMAIN

MANAGEMENT

• Your supervisor would be Josh Tay, The Director of Retention. 
• As a Customer Retention Strategist, you'll report directly to Josh — a leader known for challenging the norms of retention marketing and alignment with real business growth. Josh is known by his team, and all he’s worked with before, as someone who will make you level up in your thinking. Every team member has walked away being a better Customer Retention Strategist after working with Josh, that’s his promise to you, no matter if you’ve worked with him for 1 month, 1 year or 5 years

Working under Josh’s guidance will push you to your limits in the best possible way. He models the value of “do whatever it takes to be the absolute best”, and learning from him means you’ll level up in knowledge, perspective and precision. Josh is committed to personally ensuring you reach your full potential as a Customer Retention Strategist, supporting your journey every step of the way.

JOB SCOPE

• Oversee the profitable growth of retention channels, including but not limited to email, sms, direct mail, popups and push notifications. Where required, you may work within subscription, membership, loyalty programs and more.
• Write briefs and ensure the rest of the team is able to execute on it
• Complete reports with a high degree of accuracy, checking against multiple data points
• Analyse metrics and KPIs to measure the effectiveness of retention efforts, providing insights and recommendations for improvements, with Statlas and the Growth Map as your guide.
• Collaborate with design, content and any other relevant teams to create compelling and engaging email content, ensuring brand consistency and messaging alignment.
• Ensure the timely delivery of relevant deliverables (emails, sms etc), which includes effective internal project management and management of clients and their teams.
• Stay updated with industry trends, new features, and best practices in retention marketing to continuously optimize performance.
• This is a client-facing role. So you must be able to consult clients and solve business problems, far beyond the email platform.
• Prioritize the development of relational equity with your team and clients to foster lasting relationships for the continued growth of CTC and our client businesses.

WHAT’S IN IT FOR ME?

SALARY RANGE

• First 30 days – $1.5K (Part-time transition phase)

  • Give notice at your current job (if applicable)

  • Participate in daily training for the first 15 days

  • Shadow and support ongoing accounts during the next 15 days while preparing to take on your own clients

  Days 31–60 – $3K (Full-time start)

  • Transition to full-time

  • Begin managing your first 3 client accounts independently

  Days 61–90 – $4–5K + performance bonuses

  • Continue growing your portfolio

  • Earn bonuses based on hitting revenue targets

  •  Negotiate your term contract annually

This will depend on the amount of clients and the quality of work.

Growth, Transparency, and Fairness in Career Development

• Progress is Clearly Defined
  • Depends primarily on your experience with the system & quality of execution against it. Following a well-defined path for the first 12 months and how exactly you can grow to be promoted to the next level.
• Fairness and transparency are prioritized
  • Access a weekly performance dashboard to see exactly where you stand compared to team members on both objective and subjective metrics.
• Pay transparency is upheld for all team members
  • With consistent contract terms and a clear roadmap for increasing earnings, ensuring everyone understands the path to greater compensation. We will also talk monthly about how you can progress
• My Commitment to You:
  • You will work harder, learn more than ever before, and get recognized by the world for your expertise. You will gain a diverse skill set while actively contributing to the continuous development of new tools and improvements within our system. In doing so you will have an incredible opportunity for rapid career progression.
  • We will continue to provide you mentorship through every step of your development in the role and promotion from it. We will then continue to provide feedback against the expectation and evaluate against it.

Location & Environment

• Fully remote with the ability to pick your schedule.
• Embrace autonomy as a core value, with clear expectations, regular 1:1 feedback sessions, and measurable quality benchmarks to support personal growth. Exceptional work is recognized and rewarded, with weekly check-ins for accountability, ensuring you're consistently challenged and engaged with new opportunities daily.