About this 海外投放優化經理 role at moomoo
岗位描述：【base ShenZhen】
1.负责富途海外版 moomoo app的效果投放获客，包含关键字广告如 ASA/SEM；展示型广告如 ASA/UAC/Meta/Tiktok/Twitter 等平台；
2.理解目标市场的投资人群，制定产品/目标市场的广告投放策略和计划；
3.数据导向优化广告表现，以多维度总结投放效果，为后续的获客方案提供数据支持；
4.擅长A/B测试，持续迭代，并输出有意义的结论指导后续业务；
5.关注海外热点及目标用户人群心理，及时调整投放方向。
Requirements
工作要求：
1. 3+ years of growth marketing experience; proficiency in English or Japanese preferred.
2. Experience with Google/Facebook/TikTok/X ads management and optimization; prior experience with app advertising is a plus.
3. Strong analytical skills and ability to derive insights from data.
4. Excellent cross-team communication skills and problem-solving abilities.
5. In-depth knowledge of the overseas online advertising industry is a plus.
6. Relevant background in finance or investment experience is an additional advantage.
Benefits
- Training & Development
- Performance Bonus
