About ALSO.

We’re ALSO, an electric mobility company originally conceived as a part of Rivian. We’re a passionate team of builders, dreamers, doers and innovators, focused on creating entirely new (not to mention, innovative and delightful) vertically integrated, small EVs designed to meet the global mobility challenges of today and tomorrow. Our mission is to inspire everyone to ride ALSO—replacing many local car, truck and SUV miles with ones on vehicles that are more affordable, more enjoyable and 10-50x more efficient.

Join us at a pivotal moment in our journey. As one of the early hires, you'll shape how customers experience our connected e-bike brand online, from the moment they land on a campaign page to the moment they add a helmet, a rack, or a limited-run jersey to their cart. This is a greenfield opportunity in a fast-paced, venture-backed startup where you'll own critical surfaces, make real decisions, and work shoulder-to-shoulder with a small, highly motivated team.

This role sits at the seam between engineering and creative. You'll be the person our design, brand, and UX partners come to when they want to put something beautiful in front of customers and the person who makes sure it ships fast, works everywhere.

What you will do

• Build more pages, faster. Own the frontend of our storefront, the product detail, collection and category pages, the gear and merchandise shop, and seasonal landing pages and continuously shorten the distance between a creative concept and a live page.

• Extend and steward our design system. Grow the component library, tokens, and page-composition patterns so they act as creative guardrails rather than a cage. Make the right thing the easy thing.

• Build for self-serve. Architect Shopify theme sections, blocks, metafields, and metaobjects so that creative and merchandising partners can compose and launch pages without an engineer in the loop for every change.

• Partner directly with creative and UX. Take a Figma file, a mood board, or a half-formed idea and drive it to a shipped page, asking the right questions, proposing alternatives, and making judgment calls on your own.

• Own merchandising surfaces. Category and collection pages, faceted filtering and sort, variant and colorway selection, swatch and color-contribution logic, cross-sell and bundle modules, badging, and inventory- and availability-aware states.

• Ship seasonal and concurrent campaigns. Support multiple campaigns running at once across product lines, with clean scheduling, staged launches, and graceful takedowns.

• Hold the quality bar high. Core Web Vitals, accessibility, responsive behavior, cross-browser correctness, and analytics instrumentation are part of the definition of done.

• Work cleanly with backend engineering. Define the data and API contracts you need, integrate with commerce, catalog, and account systems, and keep the boundary between presentation and business logic clean.

What you bring

Required

• Strong Shopify experience is a must. Deep, hands-on work with Liquid, Online Store 2.0 theme architecture (sections, blocks, metafields, metaobjects), the Storefront and Admin GraphQL APIs, and the theme development toolchain.

• Multi-product-line brands. You've built for catalogs that span more than one kind of thing like hard goods alongside apparel, accessories, parts, and merch and you understand how differently those merchandise.

• Seasonal and multi-campaign execution. You've shipped launch moments, seasonal drops, and several overlapping campaigns without the codebase turning into a graveyard of one-off templates.

• Design systems in practice. Real experience building or materially extending a component library and token system, and translating Figma libraries into durable, composable code.

• Expert-level modern frontend. JavaScript/TypeScript, CSS architecture, and a modern component framework (React or equivalent). Comfortable with build tooling and progressive enhancement.

• Category and collection page depth. You have opinions about faceted navigation, sort defaults, pagination vs. infinite scroll, color and variant presentation, and how each affects conversion. You can collaborate easily with our creative team.

• Performance and accessibility as defaults. Core Web Vitals, image and font strategy, WCAG 2.1 AA, you build this way without being asked.

• Autonomy. You take an ambiguous creative direction, ask sharp questions, and drive to a shipped result without hand-holding or a fully specified ticket with simple collaboration from Creative teams.

• Excellent collaboration and communication. You can hold your own with designers about craft and with backend engineers about contracts, and build trust with both.

• 6+ years of frontend engineering, including 3+ years on commerce storefronts.

Bonus

• Hydrogen, Oxygen, or headless Shopify; experience deciding when headless is and isn't worth it.

• Shopify partner ecosystem: SearchSpring or Algolia, Klaviyo, reviews and loyalty apps.

• Shopify Functions, Checkout Extensibility, Markets, or B2B storefronts.

• A/B testing and experimentation platforms; analytics instrumentation and tag management.

• Motion and interaction craft, thoughtful, performant animation that serves the brand.

• Product configurators or made-to-order/build-your-own flows.

• Backend familiarity in Node.js on AWS, enough to meet backend engineers halfway.
  

The salary for this position ranges from $165,000 to $185,000 per year, depending on experience, qualifications, and location.

Perks and Benefits

• Robust health coverage. Excellent health, dental and vision insurance covered up to 100% by Also. with FSA & HSA options.

• One Medical membership and dedicated insurance advocates.

• Rich fertility and family building benefits with Progyny.

• Flexible time off. 

• 401(k) match.

Why ALSO.

We’re passionate about helping the world find a better way to get there—wherever it is you’re headed.

We’re located in the heart of Silicon Valley and have brought together a world-class team from some of the biggest brands in the technology, automotive, cycling, outdoor recreation and retail spaces. 

Together we’re working hands-on to imagine, design and build an entirely new solution to a global set of transportation challenges.