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Work at CBC/Radio-Canada

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance. 
 
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

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Ce poste est une combinaison de télétravail et de présence au bureau. Les modalités de travail seront discutées avec les gestionnaires d'embauche selon les lignes directrices déterminées par le secteur.

This is a 1-year temporary role.

As the Client Sales Support you will build proposals and help the Integrated Account Lead (IAL) negotiate and close sales opportunities with existing and potential clients to help build revenue. This involves managing client campaigns from inception to completion through the sales cycle and being accountable for all aspects of clients’ business in collaboration with the IAL. 

You are also responsible for creating and managing sales plans and tactics while providing required weekly, monthly and quarterly reporting and forecasting.

Key Tasks:

• Support the day-to-day activities that are required to prepare, pitch, and close a sale:
• Analyse the advertising activity of customers and their potential for bringing in revenue;
• Develop strategic plans for accessing this additional revenue;
• Assist in developing and maintaining client profiles, contact updates, historical buying;
• Create tracking systems for reporting, trending analysis and identifying potential sales opportunities. 
• Prepare sales presentations that cover several markets to be directed at advertisers or advertising agencies. 
• Research potential customers, including their market, activities, and competition and compare the effectiveness of alternate advertising sources whether in broadcast, digital, OTT,  audio or other forms 
• Present revenue-building opportunities found through research to the Integrated Account Lead. 
• Oversee sales contracts through to the end, modifying or renegotiating, as required.
• Initiate post-analysis to determine if contract commitments have been met and review results with the Integrated Account Lead (IAL).
• Stay on top of all Canadian markets likely to be of interest to your clients.
• Coordinate and assist the IALs in managing daily administration issues.
• Maintain client account detail and advertising plans on all CBC/Radio-Canada platforms.
• Proactively monitor and resolve potential performance issues with client marketing campaigns. 
• Help coordinate external client events. 
• Build various tracking systems and reports.
• Obtain required credit approvals, traffic schedules and delivery of creative, as needed.

We are looking for a candidate with the following: 

• Post-secondary degree/diploma with emphasis on business and/or marketing and sales or the equivalent.
• 3 to 5 years of progressive and relevant experience in sales. 
• Demonstrated understanding of media-related advertising and strategic marketing.
• Ability to develop and maintain excellent relationships with new and existing clients.
• Proficient in Microsoft Office (Word, Excel and Powerpoint) and Google Workspace (aka G Suite).
• Ability to exercise tact and diplomacy when interacting with clients and co-workers.
• Sound judgment and the ability to think “outside of the box”.
• Value diverse perspectives and ideas, and differing points of view.
• Excellent communication skills.
• Ability to juggle multiple priorities within a short period of time with frequent interruptions and multiple deadlines.
• Experience in a multi-platform sales environment is preferred.
• Strong attention to detail.
• Knowledge of the following programs is an asset: Salesforce, OnAir, Google Ad Manager, Advendio, Prisma for Sellers, Triton.
• English/French proficiency is an asset.

Candidates may be subject to skills and knowledge testing.
 

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next

step will be asked to complete a background check. This includes:  

• A mandatory Criminal record check. 

• Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to [email protected].
 
You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

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