Solar Business Growth (₹200 Cr Responsibility)

·         Achieve annual revenue targets of ₹200 crore for solar pumping and contractor-driven solar business.

·         Identify large-scale opportunities under central and state agriculture schemes.

·         Develop partnerships with solar contractors, government agencies, and institutional clients.

·         Monitor solar tenders, project pipelines, and policy developments.

Market Development – North India

·         Expand business presence across Rajasthan, Haryana, Punjab, Uttar Pradesh, Uttarakhand, Delhi NCR, J&K, and Himachal Pradesh.

·         Engage with state nodal agencies, irrigation departments, and renewable energy bodies.

·         Conduct market mapping for demand, crop patterns, and water requirement analysis.

Dealer & Contractor Network Management

·         Develop a strong dealer, distributor, and contractor network for solar projects.

·         Provide contractors and dealers with training, product knowledge, and sales support.

·         Improve contractor and dealer performance, profitability, and geographical coverage.

Team Leadership

·         Lead and manage a high-performing regional sales team.

·         Define KPIs, review performance, and drive productivity.

·         Support capability building and hiring for the team.

Agri Product Expertise

·         Strong understanding of agricultural pumps and irrigation systems.

·         Recommend pump–solar configurations based on regional agricultural needs.

·         Provide technical guidance to dealers, farmers, and contractors.

Customer Engagement & Relationship Management

·         Manage key accounts, contractors, and government stakeholders.

·         Conduct product demos, technical discussions, and solution presentations.

·         Ensure timely resolution of customer and project-related issues.

Operational & Reporting Responsibilities

·         Prepare MIS, forecasts, contractor status, and business analytics.

·         Ensure compliance with company policies and financial norms.

·         Coordinate with logistics, service, and execution teams.

Required Skills & Competencies

·         Strong knowledge of solar pumping systems and contractor-driven project business.

·         Technical understanding of agricultural pumping and irrigation solutions.

·         Deep experience and market knowledge of North India.

·         Team leadership and people management skills.

·         Analytical thinking, negotiation, and communication skills.

·         Proficiency in MS Office, CRM tools, and tender portals.

Education & Experience

·         Bachelor’s degree in Mechanical/Electrical (preferred).

·         MBA in Marketing or Energy Management (preferred).

·         8–15 years of experience in Solar / Agri .

·         Minimum 8-10 years of team handling experience.

·         Proven ability to manage turnover of ₹150–200 crore.

Key Performance Indicators (KPIs)

·         Achievement of ₹200 crore solar business target.

·         Dealer & contractor network growth.

·         Market share expansion in North India.

·         Team performance and productivity.

·         Tender success ratio and project profitability.

·         Customer satisfaction and complaint closure rate.