Description -

Job Description
The Nurture & Enablement Specialist is responsible for executing and optimizing customer and partner engagement programs across the full customer journey. This role owns the execution of nurture programs, email communications, automated workflows, enablement campaigns, and engagement sequencing designed to move customers and partners through the funnel. Working closely with Campaign Managers, Content Strategists, Digital Experience & Optimization, Growth Marketing, MarTech, Creative, UX/Web, and Alliance teams, this individual helps ensure customers receive the right experience, content, and engagement across touchpoints. The role collaborates on journey design and optimization while owning execution of email programs, nurture sequencing, partner communications, and enablement activities that support awareness, engagement, consideration, conversion, retention, and advocacy objectives.

Key Responsibilities

Education & Experience Recommended
• Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Typically has 4-7 years of work experience, preferably in segment marketing, channel marketing, partner marketing, or a related field or an advanced degree with 3-5 years of work experience.

Preferred Certifications
NA

Knowledge & Skills

Email Marketing & Marketing Automation,

Lifecycle & Nurture Marketing,

Customer Journey Management,

Partner Marketing & Enablement,

Campaign Execution,

Audience Segmentation,

Analytics & Optimization,

Project Management,

Attention to Detail,

Cross-Functional Collaboration

Cross-Org Skills
• Effective Communication
• Results Orientation
• Learning Agility
• Digital Fluency
• Customer Centricity

Complexity
• Responds to moderately complex issues within established guidelines.

Disclaimer
• This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.

The pay range for this role is $83,000 to $127,800 USD annually with additional opportunities for pay in the form of bonus and/or equity (applies to United States of America candidates only). Pay varies by work location, job-related knowledge, skills, and experience.

Benefits:

HP offers a comprehensive benefits package for this position, including:

 * Health insurance
 * Dental insurance
 * Vision insurance
 * Long term/short term disability insurance
 * Employee assistance program
 * Flexible spending account
 * Life insurance
 * Generous time off policies, including;
 * 4-12 weeks fully paid parental leave based on tenure
 * 11 paid holidays
 * Additional flexible paid vacation and sick leave (US benefits overview [https://hpbenefits.ce.alight.com/])

The compensation and benefits information is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.

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Equal Opportunity Employer (EEO) - 

HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).

Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.

For more information, review HP’s EEO Policy or read about your rights as an applicant under the law here: “Know Your Rights: Workplace Discrimination is Illegal"