More about the role:

Burson India is looking to hire a Account Manager in Mumbai location for TOSB (The Outstanding Speakers Bureau) team. As a Marketing/Social Media Account Manager at Burson, you will be required to take responsibility and own client/speaker relationships, including playing a leading role in developing effective marketing programs for Burson. The Account Manager will be responsible for social media execution and management, advanced influencer / bloggers/speaker outreach, and play a role in new business development.

TOSB is India’s leading resource of Indian and international speakers, influencers, thought leaders, and mentors. We work with a wide network of experts to bring their cutting-edge insights and power of influence to our clients for inspiration, growth and impact. We are a unit of Burson Genesis.

What you'll do:

Client Service:

• Ability to draft high quality and complex materials with minimal assistance.
• Develops and reviews materials (e.g., social media posts, creatives) and ensures Burson quality standards are upheld.
• Drafts materials on complex issues (e.g., blog posts)
• Drafts Case Studies
• Develops strong rapport with influencers/bloggers and identifies news angles and opportunities to meet their needs.
• Keeps abreast of the latest developments in social media and leverages social media to develop integrated client campaigns.
• Online Media monitoring for crisis and issues clients

Business Development:

• Be an active listener during client meetings. Every client meeting can lead to opportunities to grow existing relationships.
• Stay updated on social media and other channels for opportunities and convey them to the senior team members for possible new business opportunities.
• Assist the senior members in developing case studies and new business proposals.

Talent Management:

• Coach and mentor junior team members and help them grow within the organization and are able to add value to the client and the team.
• Create an inclusive and welcoming environment that engages all individuals without bias and demonstrate flexibility in a changing work environment.
• Provide on the job training to new team members on day-to-day tasks, delegate tasks to junior team members with clarity and oversee quality implementation within specified timelines.
• Provide continuous constructive feedback, keep immediate superiors briefed on team member performance ensuring recognition of good performance and resolution of concerns in a timely manner.

Financial Management:

• Ensure all marketing activities are properly documented and budget and status reports are submitted.
• Follow agency procedures for client budgets, budget tracking, contract approval and billing rates and allocate resources for agency profitability.
• Manage vendor relationships, costs, and invoicing.

Agency Responsibilities:

• Use Burson’s intranet and resources; keep your profile updated.
• Adhere to Burson’s confidentiality and disclosure agreements and code of ethics/conduct.

Experience that contributes to success:

• Graduate with 4 - 5 years of work experience and have a good background in marketing,client servicing, operations and sales. Any experience working in a Speaker Bureau will be a plus.