WHO WE ARE
Grey Health is the culmination of the rich legacies of two powerhouse brands —Grey and TANK. With borderless employees spread across 20 studios in 18 countries, we all work collaboratively with one mission in mind: to deliver famously effective ideas that drive business results for top tier clients in the health and wellness market. In 2023, Grey was named a Top 100 Most Loved Workplace and our agency network and The Grey Group, ranked in the top ten award winners at the Cannes Lions International Festival of Creativity.
While TANK and Grey maintain their unique identities and market presence, they now benefit from shared resources and strategic direction that help us unlock new opportunities across the globe.
POSITION OVERVIEW
Are you curious and passionate about ideas and the impact brands can have on the world? Do you thrive in a creative and collaborative environment? Are you looking for a place to learn and grow as a copywriter, with a vast pool of experienced creatives to mentor and guide you? If so, read on.
As a Senior Copywriter, you will conceptualize ideas in partnership with a Senior Art Director. Then, reporting to the Creative Director, you will develop, realize and present your concepts, all within clients’ marketing strategies and across traditional and digital media.
WHAT YOU'LL BE DOING:
1: Understand your portfolio of brands and their strategic goals
- Use advertising to solve marketing problems
- Understand when an idea is appropriate for a brand
2: Create and develop effective, memorable ideas and ad campaigns
- Apply your knowledge of agency processes, advertising and the world at large to come up with original ideas for your brands
- Understand all aspects of the creative elements that go into executing an idea
- Translate innovative concepts into finished copy for all media
- Adopt brand voice
- Write in a clear, concise, convincing manner
- Generate effective headlines and copy
- Work closely with art directors, account services and production personnel to guide and polish creative ideas (with the outcome being effective, on-brand campaigns)
3: Present ideas in collaboration with the art director both internally and externally.
- Deliver brand-appropriate work with minimum revisions required by client
- Give, receive and apply creative feedback
- Participate in new business development
WHAT WE ARE LOOKING FOR:
- Diploma in a relevant discipline
- 7 years of experience in an advertising agency
- Experience in consumer brands
- Natural ability to generate creative ideas
- Superior editing, proofing and writing skills
- Highly articulate and skilled in the use of language
- Strong awareness of the power of communication and proficiency in capitalizing on it
- Ability to give, receive and apply creative feedback
- Strong and enthusiastic presenter, driven by innovation and creativity
- Outgoing, approachable team player
- Ability to work in a fast-paced environment
- Curious by nature, collaborative and professional
- Proficiency in MS Office 365 (Word/Excel/PowerPoint); Apple Keynote
- Proficiency in English (written and spoken)
- Healthcare agency experience an asset but not required
WHAT WE HAVE TO OFFER:
Challenging Work - As leaders in the health advertising industry, we thrive on solving complex problems and innovation. Each employee is encouraged to bring their best ideas forward to solve problems.
Dedicated Team - It’s in our DNA to work hard and play hard: celebrate our wins, laugh and have fun. We are stronger, together, when we are open and real. At Tank WW, everyone is valued and plays an important role in our shared success. We care for our people and our clients.
Global Community - Support from the WPP People community and bring your contribution to a greater good while collaborating on WPP strategic projects or initiatives.
Perks and Benefits -The wellness of our employees is at the core of our business, therefore we offer competitive benefits:
- Competitive compensation package
- Extensive Group Insurance Program on Day 1
- Vacation according to experience
- Paid Christmas shutdown
- Extended long weekends on statutory holidays (extra days off annually)
- Work-life balance measures
MaintainX is the world's leading AI-powered maintenance and asset management platform, serving 13,000+ customers including Duracell, Shell, Cintas, and Brenntag. We raised $150M in Series D funding led by Bessemer Venture Partners and Bain Capital Ventures, bringing our total funding to $254M. We were named to the Forbes 2025 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world.
We’re hiring a Senior Lifecycle Marketing Manager to drive growth across the customer journey—from converting leads into qualified opportunities, to accelerating onboarding and activation, to improving adoption and driving expansion. You will own strategy and execution of behavior-based lifecycle programs across email, in-app messaging, and web chat, partnering closely with Sales, Product Marketing, Product, and RevOps.
This role reports to the Director of Customer Growth Marketing.
This role is based out of our hubs in Montréal, Toronto, Miami, San Francisco or Raleigh.
What You’ll Do:
Own the end-to-end lifecycle journey for both PLG & Sales-Assisted motions:
About you:
AI Fluency (Required):
What’s in it for you:
About us:
Our mission is to deliver one platform for maintenance, repair & operations teams to keep the physical world running. We believe the greatest asset in any organization is the people. That’s why we built an intuitive, mobile-first solution to help boost productivity and collaboration across teams and locations.
MaintainX is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.