• Identify, onboard, and maintain strategic partnerships with hospitals, healthcare providers, insurance companies, brokers, financial advisors, and other key stakeholders to promote medical loan offerings and drive business growth.
• Drive sales by generating leads through healthcare providers, DSAs, FOS teams, and financial institutions. Develop targeted strategies to convert leads into loans, ensuring a consistent and growing pipeline of clients.
• Onboard large hospital chains, clinics, and healthcare institutions to Tide's platform, ensuring they are actively engaged in lead generation for medical loans. Work closely with these institutions to develop tailored solutions for their patients, driving lead conversion into sales.
• Create new revenue streams by leveraging partnerships. Develop campaigns with DSAs, FOS, and calling teams to promote medical loan products, ensuring effective conversion and closing of deals.
• Lead negotiations with partners, structure deals, and collaborate with legal teams to finalize agreements that align with business objectives and regulatory requirements.
• Educate partners on medical loan products, ensuring they understand the features, benefits, and terms. Provide ongoing support to resolve issues and ensure smooth operations.
• Ensure that all partnerships and medical loan offerings comply with relevant financial, healthcare, and data privacy regulations.

• 4 to 8 years of experience in partnership management, business development, or sales, preferably in the healthcare finance, fintech, or financial services industries.
• Experience in managing relationships with hospitals, Health care insurance companies is highly desirable.
• Strong track record in building and maintaining strategic partnerships. Excellent negotiation, relationship management, and communication skills.
• A deep understanding of medical loan products, the healthcare finance sector, and market dynamics.
• Proven experience in generating revenue through partnerships and lead generation initiatives. Strong business development focus with the ability to convert leads into revenue
• A Bachelors degree in Finance, Business, Economics, or a related field is required. An MBA or relevant advanced degree is a plus.
• Ability to work independently and collaboratively within a team. Comfortable managing multiple stakeholders and competing priorities.
• A genuine passion for healthcare access and driving innovation in medical finance solutions for patients and healthcare providers.
• Experience working with financial institutions, healthcare providers, DSAs, or fintech companies is a plus. Previous team management experience is advantageous.

• Travel may be required to meet with partners and clients.
• Ability to work independently as well as part of a team.
• Previous experience working with a bank, fintech, or digital bank will be a plus.
• Previous team handling experience will be a plus.

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities

ABOUT THE TEAM 

Funding Options joined the Tide family in early 2023 to lead their Partner Credit Services offering. Through their panel of 100 leading lender partners, Funding Options supports UK SMEs to get the right finance in place so they can trade, plan and grow with confidence. Through their multi award-winning platform, Funding Cloud, they can effectively match customers to the right lender and finance product that best suits their needs in minutes with funding decisions in as little as 20 seconds, giving every customer a 5 Star experience whether successful or not, through our sheer professionalism and outstanding standard of customer service.

We’re looking for

 A Lead Generation Specialist to support our Sales Team by identifying, qualifying, and nurturing potential SME customers who could benefit from commercial finance solutions. You will be the first point of contact for many of our customers, playing a crucial role in understanding their business needs and setting them up for success with our Business Finance Specialists.

Some of the things you’ll be doing:

• Identifying and qualifying high-potential SME leads across inbound and outbound channels
• Engaging prospective customers via calls, emails, and digital platforms to understand their finance needs
• Conducting initial discovery conversations to assess eligibility and fit for funding products
• Maintaining accurate and detailed records of customer interactions in Salesforce
• Working closely with Sr Business Finance Specialists to hand off qualified leads
  Contributing to improving outreach strategies and conversion processes
• Keeping up to date with market trends, products, and lending partners
• Sharing insights, lead quality feedback, and trends with sales and marketing teams

What makes you a great fit:

• 1–3 years of experience in a lead generation, telemarketing, inside sales, or B2B sales support 
• Exposure to financial services, fintech, or SME lending is a strong plus
• Strong communication and interpersonal skills
• Ability to manage multiple priorities and meet lead qualification targets
• A proactive and self-starting attitude, with a focus on delivering value
• Experience with CRM systems like Salesforce is desirable
• Passion for helping small businesses grow
  
  

WHAT YOU WILL GET IN RETURN 

• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• WFH Setup allowance
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options

TIDEAN WAYS OF WORKING

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. 

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.

ABOUT THE TEAM 

Funding Options joined the Tide family in early 2023 to lead their Partner Credit Services offering. Through their panel of 100 leading lender partners, Funding Options supports UK SMEs to get the right finance in place so they can trade, plan and grow with confidence. Through their multi award-winning platform, Funding Cloud, they can effectively match customers to the right lender and finance product that best suits their needs in minutes with funding decisions in as little as 20 seconds, giving every customer a 5 Star experience whether successful or not, through our sheer professionalism and outstanding standard of customer service.

We’re looking for

 A Business Development Specialist to support our Sales Team by identifying, qualifying, and nurturing potential SME customers who could benefit from commercial finance solutions. You will be the first point of contact for many of our customers, playing a crucial role in understanding their business needs and setting them up for success with our Business Finance Specialists.

Some of the things you’ll be doing:

• Identifying and qualifying high-potential SME leads across inbound and outbound channels
• Engaging prospective customers via calls, emails, and digital platforms to understand their finance needs
• Conducting initial discovery conversations to assess eligibility and fit for funding products
• Maintaining accurate and detailed records of customer interactions in Salesforce
• Working closely with Sr Business Finance Specialists to hand off qualified leads
  Contributing to improving outreach strategies and conversion processes
• Keeping up to date with market trends, products, and lending partners
• Sharing insights, lead quality feedback, and trends with sales and marketing teams

What makes you a great fit:

• 1–3 years of experience in a lead generation, inside sales, or B2B sales support 
• Exposure to financial services, fintech, or SME lending is a strong plus
• Strong communication and interpersonal skills
• Ability to manage multiple priorities and meet lead qualification targets
• A proactive and self-starting attitude, with a focus on delivering value
• Experience with CRM systems like Salesforce is desirable
• Passion for helping small businesses grow
  
  

WHAT YOU WILL GET IN RETURN 

• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• WFH Setup allowance
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options

TIDEAN WAYS OF WORKING

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. 

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community.

Cialfo is a leading platform connecting students, higher education institutions, and counselors through technology-driven solutions. Launched in 2017 with a mission to make education accessible to 100 million students, Cialfo provides a range of mobile and web solutions to students, K-12 institutions, and higher education institutions. We’re one of the fastest-growing tech startups in the region, consistently charting new heights!

This position is with Cialfo and BridgeU, one of the brands under Manifest Global, which also includes Explore and Kaaiser. 

About This Role

We are looking for a Senior Marketing Manager to own both go-to-market strategy and pipeline generation for the Cialfo and BridgeU K12 platform. This is a high-ownership, hands-on role that combines the strategic depth of a Product Marketing Lead with the execution rigour of a Demand Generation Lead.

You will own product positioning, messaging, competitive intelligence, and voice of the customer — while simultaneously driving pipeline across web, digital, lifecycle, events, social, and ABM. You will be the strategic link between what we build and how the market receives it, and you will own the campaign engine that converts that positioning into revenue.

You will use AI tools natively across the entire marketing lifecycle — from audience research and brief generation through to creative production, performance analysis, and reporting — and you will operate as a true partner to the K12 Sales team, owning MQL quality, the handoff process, and pipeline SLAs.

This role is based in Delhi, India and reports into the Head of Marketing, K12. This is an Individual Contributor role to begin with, with an opportunity to build and scale a team as the business grows.

What You Will Be Doing

Product Positioning & Messaging

• Build and own positioning, naming, and messaging frameworks for K12 product launches.
• Develop and maintain ICP definitions and buyer personas across K12 audience segments — schools, counselors, students, and parents — across different markets.
• Ensure messaging is regionally calibrated and relevant; what lands in LATAM needs a different frame in India or the Middle East.
• Partner with UX to align in-product messaging and onboarding flows.

Go-to-Market Execution

• Lead end-to-end GTM planning — from positioning through channel execution to adoption measurement.
• Drive feature adoption through in-product channels (email, push, in-app) coordinated with lifecycle triggers.
• Train internal stakeholders on every launch — Sales, CX, and leadership as a core GTM deliverable.
• Use AI tools to accelerate GTM output: content production, personalisation, testing, and reporting.

Pipeline Ownership & Demand Generation

• Own pipeline generation across all channels — digital, email, lifecycle, social, events, and ABM — fully attributed to revenue.
• Drive MQL volume and conversion rates across the K12 websites (Cialfo and BridgeU) and campaign channels.
• Manage pipeline efficiency from first touch to SQL handoff with clear SLA accountability to the Sales team.
• Set and track demand gen KPIs: MQL volume, cost per MQL, MQL-to-SQL conversion rate, pipeline contribution, and channel ROI.

Full-Funnel Campaign Execution

• Design and execute integrated campaigns across web, lifecycle email, social, events, content, and ABM.
• Own the campaign calendar, prioritising by pipeline impact and coordinating across channels for consistent messaging and timing.
• Manage external vendors and hold them accountable to performance targets, briefs, and delivery timelines.
• Build scalable campaign processes that enable faster execution and consistent cross-channel measurement.
• Run hypothesis-driven A/B tests across every channel — landing pages, email subject lines, ad creative, CTAs — and act on results fast.

Sales & CX Enablement

• Build and own the K12 enablement library: pitch decks, one-pagers, objection handling guides, battlecards, and demo talk tracks.
• Run regular enablement sessions with global Sales and CX teams.
• Partner with CX on customer success stories and reference content tied to specific product use cases.

Lifecycle & Email Marketing

• Own the full lifecycle marketing programme from first touch nurture through to re-engagement across the K12 audience of school leaders, administrators, and counselors.
• Design and manage automated workflows in HubSpot that move leads through the funnel and surface high-intent signals for Sales.
• Segment audiences by persona, behaviour, and funnel stage to deliver relevant messaging at the right moment.
• Monitor and improve lifecycle metrics: open rates, click-through rates, nurture-to-MQL conversion, and unsubscribe rates.

Voice of the Customer (VoC)

• Own Cialfo's structured VoC program for K12 — regular interviews and feedback loops with schools, counselors, and students across key markets.
• Synthesise qualitative and quantitative signals into actionable insights for Product, UX, and leadership.
• Build and maintain a VoC repository so customer language, pain points, and unmet needs are systematically captured and accessible.
• Run advisory panels or user research sprints in partnership with Product to inform the roadmap.

Win/Loss & Competitive Intelligence

• Own the win/loss program — conduct regular interviews with won and lost opportunities, synthesise findings, and present to Product, Sales, and leadership quarterly.
• Build and maintain competitive intelligence: monitor the landscape, develop battlecards, and keep Sales and CX equipped to win.
• Feed competitive and customer insights back into positioning and product feedback loops.

Social Demand Generation

• Run social as a demand gen channel — not just brand awareness — with a focus on generating engagement, traffic, and leads from LinkedIn and other relevant platforms.
• Build and manage social campaigns targeting school decision-makers across global markets.
• Collaborate with content and brand to ensure social creative is optimised for conversion, not just reach.

Website & Conversion Optimisation

• Own the Cialfo K12 website end to end — performance, conversion optimisation, lead capture, and user experience.
• Implement and monitor UTM tracking, campaign attribution, and accurate data capture across all entry points.
• Run continuous experiments on landing pages, forms, and conversion flows to improve MQL volume.

Sales Partnership & ABM

• Operate as a genuine partner to the K12 Sales org — attend pipeline reviews, understand deal velocity, and align demand gen programmes to Sales priorities.
• Own the MQL-to-SQL handoff process: lead scoring, SLA compliance, follow-up timelines, and lead quality feedback loops.
• Build and execute Account-Based Marketing programmes targeting priority school accounts across key markets.

AI-Powered Marketing Operations

• Use AI tools natively across the entire marketing lifecycle — from audience research, brief generation, and GTM planning through to creative production, performance analysis, and reporting.
• Use AI-assisted tools to design ad creative, write and test email copy, build landing page variants, and produce campaign reports faster than traditional workflows allow.
• Proactively evaluate and adopt new AI tools that improve campaign velocity, personalisation, or measurement accuracy.

Reporting & Optimisation

• Build and maintain dashboards tracking pipeline contribution, channel performance, funnel metrics, and campaign ROI.
• Report to the Head of Marketing, K12 on a regular cadence — with clear, data-driven recommendations.
• Translate campaign performance into budget reallocation decisions and channel prioritisation recommendations.

Cross-functional Collaboration

• Embed with Product Management throughout the development cycle — from discovery through launch.
• Be the voice of the customer for product and engineering teams.
• Engage global CX and Sales teams across multiple countries to gather insights and drive regional relevance.

About You

• Qualifications
  • Bachelor's or Postgraduate degree in Marketing, Business, Communications, or a related field.
• Experience & Skills
  • 6-8 years of marketing experience in a B2B or B2B2C organisation, with meaningful depth across both demand generation and product marketing.
  • Proven ownership of pipeline from web, digital, lifecycle, events, and other channels — with clear revenue attribution and a track record of improving funnel metrics over time.
  • Demonstrated track record of owning product positioning, messaging, and launches across B2B products.
  • Strong understanding of the B2B funnel: MQLs, SQLs, pipeline stages, SLA management, and what it means to be a genuine partner to a Sales org.
  • Experience with ABM strategy and execution targeting institutional or enterprise buyers.
  • Experience running VoC programmes — structured customer research, interviews, or advisory panels that influenced product or positioning decisions.
  • Hands-on experience with a win/loss analysis programme — not just contributing to one, but shaping how it works.
  • Experience building Sales enablement programmes — training and structured rhythms, not just collateral.
  • Hands-on experience running campaigns across web, paid digital, lifecycle/email, and social. Comfortable owning multiple channels simultaneously.
  • Strong analytical skills — comfortable with attribution modelling, CRM data, dashboard building, and translating funnel insights into clear campaign and budget decisions.
  • Experience owning a B2B website — CMS management, lead capture optimisation, and working with UTMs and tracking logic to ensure all traffic is measurable.
  • Deep proficiency in HubSpot workflows, lifecycle stages, lead scoring, automation, attribution, and reporting.
  • Demonstrated use of AI tools in day-to-day marketing work — for planning, creative, copy, performance analysis, or reporting.
  • Experience launching products in India, South East Asia, China, Australia, or similar markets.
  • Proven ability to lead cross-functional work — aligning with Sales, Content, Product, and external agencies to execute campaigns and drive shared pipeline goals.
• Qualities
  • You are a hands-on operator. You don't just strategise — you build and execute across every channel.
  • You think in customer language — you can take a complex feature and turn it into a message a buyer or school counselor could resonate with.
  • You are a genuine Sales partner — you understand pipeline, speak in revenue terms, and take MQL quality personally.
  • You are the connective tissue between Product, Sales, CX, and UX — aligning people across functions and time zones without needing a title to do it.
  • You are AI-native. You reach for AI tools first and use them to move faster, not as a novelty.
  • You are a natural experimenter — you A/B test instinctively and always run campaigns with a clear hypothesis.
  • You are a strong lifecycle thinker — you understand how to move an audience through a funnel, not just generate top-of-funnel noise.
  • You are data-driven: product adoption metrics, VoC findings, win/loss patterns, and campaign performance all inform how you work.
  • You are equally comfortable at strategic and executional levels — you write the strategy and then go execute it yourself.
  • You are organised and detail-oriented across tracking, attribution, tagging, and reporting.
  • You thrive in fast-paced, high-ownership environments and can manage multiple campaigns simultaneously.
  • You have genuine curiosity about the K12 education space — the counselor workflow, the student journey, and the institutional buying process.

ABOUT THE TEAM

As part of our Member Engagement Marketing (MEM) department, the Inside Sales team builds strong relationships with existing members and introduces them to new Tide products that can fuel their success. We work closely with Product, Marketing and Support to stay ahead of new launches and ensure our members get the best solutions at the right time.

ABOUT THE ROLE

As a Product Sales Executive (Banking & Payments) you’ll be at the frontline of Tide’s growth. You’ll engage directly with our members, understand their business needs, and recommend tailored fintech solutions that help them thrive.

👉 You don’t need to find your own leads. Tide provides you with pre-qualified member data, carefully selected using insights and behaviour signals to ensure you’re speaking with members who have the highest potential for the products you’re selling. This means you can focus on what you do best: building relationships, closing sales, and hitting targets.

In this role, you will:

• Call and engage existing Tide members, building rapport and trust to uncover opportunities
• Pitch, upsell and cross-sell relevant Tide products and services to maximise member success and revenue growth
• Stay ahead of upcoming product launches and help shape how we bring them to market
• Consistently achieve individual and team KPIs in a data-driven, performance-focused environment
• Provide feedback on leads, scripts, and campaigns to continuously improve sales effectiveness
• Accurately log all interactions, feedback and sales outcomes in CRM tools
• Take ownership of ad-hoc projects that support Tide’s wider commercial growth

WHAT MAKES YOU A GREAT FIT

We’re looking for someone with the drive to succeed in a fintech scale-up and the ability to thrive in a fast-paced sales environment. You’ll be:

• Experienced in outbound telesales (minimum 2 years), ideally with UK or international clients
• Proven in hitting and exceeding revenue-based targets
• Skilled in consultative sales, with excellent negotiation, persuasion, and objection-handling abilities
• Confident, energetic and target-oriented, with a passion for helping businesses succeed
• A strong communicator in English (C1 level preferred), with a professional telephone manner
• Adaptable and open to working UK-aligned hours from international locations
• Comfortable using CRM tools (Kustomer or similar) and working in a data-driven setup
• Collaborative by nature, but equally able to own and deliver on personal KPIs
• Curious about fintech, SME banking, and the future of financial services

Bonus points for:

• Previous financial services sales experience
• Understanding of UK business culture and SME customer behaviour

WHAT YOU'LL GET IN RETURN

• 25 days paid annual leave 
• 3 paid days off for volunteering or L&D activities
• Extended maternity and paternity leave covered by the company
• Personal L&D budget
• Additional health & dental insurance
• Mental wellbeing platform 
• Food vouchers
• Snacks, light food, drinks in the office
• WFH equipment allowance
• Sabbatical Leave

ABOUT THE TEAM

As part of our Member Engagement Marketing (MEM) department, the Inside Sales team builds strong relationships with existing members and introduces them to new Tide products that can fuel their success. We work closely with Product, Marketing and Support to stay ahead of new launches and ensure our members get the best solutions at the right time.

ABOUT THE ROLE

As a Senior Sales Executive (Fintech / SME Growth) you’ll be at the frontline of Tide’s growth. You’ll engage directly with our members, understand their business needs, and recommend tailored fintech solutions that help them thrive.

👉 You don’t need to find your own leads. Tide provides you with pre-qualified member data, carefully selected using insights and behaviour signals to ensure you’re speaking with members who have the highest potential for the products you’re selling. This means you can focus on what you do best: building relationships, closing sales, and hitting targets.

In this role, you will:

• Call and engage existing Tide members, building rapport and trust to uncover opportunities
• Pitch, upsell and cross-sell relevant Tide products and services to maximise member success and revenue growth
• Stay ahead of upcoming product launches and help shape how we bring them to market
• Consistently achieve individual and team KPIs in a data-driven, performance-focused environment
• Provide feedback on leads, scripts, and campaigns to continuously improve sales effectiveness
• Accurately log all interactions, feedback and sales outcomes in CRM tools
• Take ownership of ad-hoc projects that support Tide’s wider commercial growth

WHAT MAKES YOU A GREAT FIT

We’re looking for someone with the drive to succeed in a fintech scale-up and the ability to thrive in a fast-paced sales environment. You’ll be:

• Experienced in outbound telesales (minimum 2 years), ideally with UK or international clients
• Proven in hitting and exceeding revenue-based targets
• Skilled in consultative sales, with excellent negotiation, persuasion, and objection-handling abilities
• Confident, energetic and target-oriented, with a passion for helping businesses succeed
• A strong communicator in English (C1 level preferred), with a professional telephone manner
• Adaptable and open to working UK-aligned hours from international locations
• Comfortable using CRM tools (Kustomer or similar) and working in a data-driven setup
• Collaborative by nature, but equally able to own and deliver on personal KPIs
• Curious about fintech, SME banking, and the future of financial services

Bonus points for:

• Previous financial services sales experience
• Understanding of UK business culture and SME customer behaviour

WHAT YOU'LL GET IN RETURN

• 25 days paid annual leave 
• 3 paid days off for volunteering or L&D activities
• Extended maternity and paternity leave covered by the company
• Personal L&D budget
• Additional health & dental insurance
• Mental wellbeing platform 
• Food vouchers
• Snacks, light food, drinks in the office
• WFH equipment allowance
• Sabbatical Leave

ABOUT THE TEAM

As part of our Member Engagement Marketing (MEM) department, the Inside Sales team builds strong relationships with existing members and introduces them to new Tide products that can fuel their success. We work closely with Product, Marketing and Support to stay ahead of new launches and ensure our members get the best solutions at the right time.

ABOUT THE ROLE

As a Senior Inside Sales Executive (International Market) you’ll be at the frontline of Tide’s growth. You’ll engage directly with our members, understand their business needs, and recommend tailored fintech solutions that help them thrive.

👉 You don’t need to find your own leads. Tide provides you with pre-qualified member data, carefully selected using insights and behaviour signals to ensure you’re speaking with members who have the highest potential for the products you’re selling. This means you can focus on what you do best: building relationships, closing sales, and hitting targets.

In this role, you will:

• Call and engage existing Tide members, building rapport and trust to uncover opportunities
• Pitch, upsell and cross-sell relevant Tide products and services to maximise member success and revenue growth
• Stay ahead of upcoming product launches and help shape how we bring them to market
• Consistently achieve individual and team KPIs in a data-driven, performance-focused environment
• Provide feedback on leads, scripts, and campaigns to continuously improve sales effectiveness
• Accurately log all interactions, feedback and sales outcomes in CRM tools
• Take ownership of ad-hoc projects that support Tide’s wider commercial growth

WHAT MAKES YOU A GREAT FIT

We’re looking for someone with the drive to succeed in a fintech scale-up and the ability to thrive in a fast-paced sales environment. You’ll be:

• Experienced in outbound telesales (minimum 2 years), ideally with UK or international clients
• Proven in hitting and exceeding revenue-based targets
• Skilled in consultative sales, with excellent negotiation, persuasion, and objection-handling abilities
• Confident, energetic and target-oriented, with a passion for helping businesses succeed
• A strong communicator in English (C1 level preferred), with a professional telephone manner
• Adaptable and open to working UK-aligned hours from international locations
• Comfortable using CRM tools (Kustomer or similar) and working in a data-driven setup
• Collaborative by nature, but equally able to own and deliver on personal KPIs
• Curious about fintech, SME banking, and the future of financial services

Bonus points for:

• Previous financial services sales experience
• Understanding of UK business culture and SME customer behaviour

WHAT YOU'LL GET IN RETURN

• 25 days paid annual leave 
• 3 paid days off for volunteering or L&D activities
• Extended maternity and paternity leave covered by the company
• Personal L&D budget
• Additional health & dental insurance
• Mental wellbeing platform 
• Food vouchers
• Snacks, light food, drinks in the office
• WFH equipment allowance
• Sabbatical Leave

ABOUT THE TEAM:

The Member Accession Marketing Team (India) plays a crucial role in driving Tide’s growth in the Indian market by acquiring and onboarding new members from small and medium-sized enterprises (SMEs). The team tailors marketing strategies to engage potential members, guide them through seamless onboarding, and ensure they are well-equipped to leverage Tide’s suite of financial and administrative tools. By creating localized campaigns, building strong relationships, and leveraging data for continuous improvement, the team fosters long-term member engagement—ensuring Tide becomes the go-to platform for Indian SMEs.

ABOUT THE ROLE:

As an Inside Sales Team Lead (UK Market), you’ll be responsible for leading, coaching, and inspiring a team of Inside Sales Executives who engage directly with Tide’s UK business members. Your mission is to drive performance, uphold quality standards, and deliver consistent commercial results across a portfolio of UK SMEs, ensuring every member conversation is high-impact and aligned with Tide’s growth strategy.

You’ll work closely with other Team Leads and Managers to support cross-functional projects, provide structured feedback to Product and Marketing, and help scale new initiatives across our sales teams.

IN THIS ROLE YOU WILL:

• Lead and motivate a team of Inside Sales Executives to achieve and exceed sales and quality KPIs across our UK SME members
• Coach and develop team members through regular 1:1s, QA reviews, and performance sessions
• Analyse sales data and performance metrics to identify trends, opportunities, and training needs specific to the UK market
• Partner with Sales Managers and cross-functional teams (Product, CRM, BI, Marketing) to refine lead strategies and campaign execution for UK audiences
• Ensure accurate CRM usage and data hygiene across your team
• Maintain a strong understanding of current and upcoming Tide products, ensuring your team is equipped to pitch effectively to UK small business owners
• Handle escalations or complex member interactions as a point of expertise
• Support recruitment, onboarding, and continuous improvement initiatives across the Inside Sales function
• Take ownership of team morale, engagement, and a culture of accountability and excellence

WHAT MAKES YOU A GREAT FIT:

We’re looking for a sales-driven leader who combines commercial acumen with a people-first mindset. You’ll be:

• Experienced in outbound telesales or inside sales (minimum 3 years), with at least 1 year in a leadership or coaching role
• Proven in delivering and exceeding sales targets within the UK market
• Skilled in consultative and value-based sales with small business customers, focused on a phone based selling approachn
• Confident in analysing performance data and using insights to improve outcomes
• Comfortable in a high-growth, fast-paced fintech environment with evolving priorities
• A strong communicator with a professional command of English (C1 level preferred)
• Highly organised, detail-oriented, and proactive in identifying blockers and solutions
• Proficient with CRM tools (e.g., Kustomer or Salesforce) and experienced in data-driven environments
• Passionate about empowering small businesses and excited by Tide’s mission

Bonus Points For:

• Previous experience in UK financial services or fintech sales
• Understanding of UK SME customer behaviour, regulations, and business culture
• Experience leading international or remote sales teams aligned to UK time zones

WHAT YOU WILL GET IN RETURN:

• 25 days of holiday
• Additional health and dental insurance
• Annual professional development budget and up to three paid L&D days off
• Snacks, light food, and drinks available in the office
• Enhanced family-friendly leave policies
• WFH equipment allowance
• Sabbatical leave opportunities

ABOUT THE TEAM:

The Member Accession Marketing Team (India) plays a crucial role in driving Tide’s growth in the Indian market by acquiring and onboarding new members from small and medium-sized enterprises (SMEs). The team tailors marketing strategies to engage potential members, guide them through seamless onboarding, and ensure they are well-equipped to leverage Tide’s suite of financial and administrative tools. By creating localized campaigns, building strong relationships, and leveraging data for continuous improvement, the team fosters long-term member engagement—ensuring Tide becomes the go-to platform for Indian SMEs.

ABOUT THE ROLE:

As an Sales Team Lead (UK Market), you’ll be responsible for leading, coaching, and inspiring a team of Inside Sales Executives who engage directly with Tide’s UK business members. Your mission is to drive performance, uphold quality standards, and deliver consistent commercial results across a portfolio of UK SMEs, ensuring every member conversation is high-impact and aligned with Tide’s growth strategy.

You’ll work closely with other Team Leads and Managers to support cross-functional projects, provide structured feedback to Product and Marketing, and help scale new initiatives across our sales teams.

IN THIS ROLE YOU WILL:

• Lead and motivate a team of Inside Sales Executives to achieve and exceed sales and quality KPIs across our UK SME members
• Coach and develop team members through regular 1:1s, QA reviews, and performance sessions
• Analyse sales data and performance metrics to identify trends, opportunities, and training needs specific to the UK market
• Partner with Sales Managers and cross-functional teams (Product, CRM, BI, Marketing) to refine lead strategies and campaign execution for UK audiences
• Ensure accurate CRM usage and data hygiene across your team
• Maintain a strong understanding of current and upcoming Tide products, ensuring your team is equipped to pitch effectively to UK small business owners
• Handle escalations or complex member interactions as a point of expertise
• Support recruitment, onboarding, and continuous improvement initiatives across the Inside Sales function
• Take ownership of team morale, engagement, and a culture of accountability and excellence

WHAT MAKES YOU A GREAT FIT:

We’re looking for a sales-driven leader who combines commercial acumen with a people-first mindset. You’ll be:

• Experienced in outbound telesales or inside sales (minimum 3 years), with at least 1 year in a leadership or coaching role
• Proven in delivering and exceeding sales targets within the UK market
• Skilled in consultative and value-based sales with small business customers, focused on a phone based selling approachn
• Confident in analysing performance data and using insights to improve outcomes
• Comfortable in a high-growth, fast-paced fintech environment with evolving priorities
• A strong communicator with a professional command of English (C1 level preferred)
• Highly organised, detail-oriented, and proactive in identifying blockers and solutions
• Proficient with CRM tools (e.g., Kustomer or Salesforce) and experienced in data-driven environments
• Passionate about empowering small businesses and excited by Tide’s mission

Bonus Points For:

• Previous experience in UK financial services or fintech sales
• Understanding of UK SME customer behaviour, regulations, and business culture
• Experience leading international or remote sales teams aligned to UK time zones

WHAT YOU WILL GET IN RETURN:

• 25 days of holiday
• Additional health and dental insurance
• Annual professional development budget and up to three paid L&D days off
• Snacks, light food, and drinks available in the office
• Enhanced family-friendly leave policies
• WFH equipment allowance
• Sabbatical leave opportunities

ABOUT THE ROLE

• Hire and closely manage the DST/FOS team in the assigned market, including training, performance tracking, and providing on-ground support to ensure effective execution.
• Identify and engage with SMEs, corporates, restaurants, salons, hotels, and other relevant retail outlets in the Delhi NCR region to pitch and close partnerships for Tide Card distribution.
• Take full ownership of the acquisition pipeline by managing both active and prospective leads, ensuring timely follow-ups and conversions.
• Collaborate with internal stakeholders to ensure smooth onboarding of new partners across restaurant, salon, retail, and hospitality segments.
• Provide ongoing support and training to onboarded partners, equipping them with product knowledge and relevant business opportunities for success.
• Coordinate the monthly rollout of partner activation campaigns and app-based marketing initiatives in collaboration with internal teams.
• Act as the primary point of contact for partners, handling operational and technical queries and escalating to internal teams for timely resolution.
• Explore and implement new growth opportunities by deepening engagement with existing and potential partners.
• Monitor the competitive landscape and evolving partner trends to refine strategies and maintain strong market positioning.

WHAT WE ARE LOOKING FOR

• 5–7 years of total work experience with at least 3+ years managing FOS/Card sales teams, preferably in fintech or prepaid card sales.
• Skilled in hiring, training, and scaling field sales teams from scratch with a deep understanding of on-ground execution.
• Comfortable working in a fast-paced startup environment and capable of identifying innovative use cases for Tide Card adoption.
• Strong ownership mindset with a creative and solutions-driven approach to solving business challenges.
• Excellent communication and interpersonal skills for building effective relationships across internal and external stakeholders.
• Willingness to engage in fieldwork and use grassroots-level insights to shape regional strategy.
• Self-starter with a detail-oriented work ethic who can work independently and takes initiative without constant supervision.

WHAT YOU’LL GET IN RETURN

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities

ABOUT THE ROLE

WHAT WE ARE LOOKING FOR

• 8+ years of total work experience with at least 4+ years managing FOS/Card Sales teams, preferably in fintech or prepaid card sales.
• Skilled in hiring, training, and scaling field sales teams from scratch with a deep understanding of on-ground execution.
• Comfortable working in a fast-paced startup environment and capable of identifying innovative use cases for Tide Card adoption.
• Strong ownership mindset with a creative and solutions-driven approach to solving business challenges.
• Excellent communication and interpersonal skills for building effective relationships across internal and external stakeholders.
• Willingness to engage in fieldwork and use grassroots-level insights to shape regional strategy.
• Self-starter with a detail-oriented work ethic who can work independently and takes initiative without constant supervision.

WHAT YOU’LL GET IN RETURN

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options

ABOUT THE ROLE 

As a Wealth Management Manager, you'll be responsible for defining and executing Tides wealth management roadmap for small businesses. You'll bring together investment, advisory, and partnership strategies to help members maximize returns and financial security.

You will:

• Develop and execute the Wealth Management strategy focused on SME and MSME members - addressing business liquidity, surplus management, and long-term investment goals.
• Partner with financial institutions, AMCs, and digital investment platforms to offer curated solutions such as liquid funds, fixed income, and structured business investment products.
• Work with product and digital teams to embed investment journeys seamlessly within the Tide platform.
• Identify and build cross-sell opportunities by leveraging transaction data, behavioral analytics, and lifecycle triggers.
• Collaborate with marketing and growth teams to drive awareness and adoption of wealth solutions among business owners.
• Track and report key KPIs AUM growth, activation rates, customer engagement, and revenue contribution.
• Ensure regulatory compliance, risk management, and transparent communication across all wealth initiatives.
• Represent the voice of SMEs in discussions on product innovation and partnership design, ensuring solutions align with real business needs.

WHAT WE ARE LOOKING FOR

• You have an MBA/PGDM in Finance, Economics, or a related field; certifications such as NISM, CFA, or CFP are preferred.
• You have 6 to 10 years of experience in Wealth Management, Business Banking, or SME-focused Financial Services.
• You have a deep understanding of investment products relevant to small businesses e.g., short-term funds, treasury management, and business owner wealth planning.
• You're passionate about financial inclusion and fintech innovation, especially in serving the MSME ecosystem.
• You're data-driven, with strong analytical skills using tools such as Excel, Power BI, or similar.
• You have proven experience in building and managing partnerships with AMCs, fintechs, or financial institutions.
• You're an excellent communicator and influencer, capable of managing senior stakeholders and cross-functional teams.
• You thrive in fast-paced, high-growth environments, balancing strategic thinking with on-ground execution.

WHAT YOU WILL GET IN RETURN

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options

Senior Industry Solution Consultant (FP&A)

We are looking for a self-motivated SENIOR INDUSTRY SOLUTION CONSULTANT to join our India Presales team! Location - Delhi, India.

A position with Anaplan’s presales team means being part of one of the fastest growing cloud vendors and making your mark on a changing industry. You get to meld your love of numbers with your love of sales and be rewarded for success with an outstanding commission structure in a fast moving, stimulating environment. As a Solution Consultant, you enjoy helping people solve hard problems. You are a bit savvy about cool products and you love  showing people how those products can help their businesses. You will join a team of individuals who embrace and respect diverse perspectives, aren’t afraid to push boundaries and try new insights, and are passionate about helping our customers and each other succeed. We work hard, but we also don’t wait for an excuse to have fun.

In fact, we’re so serious about it that it’s one of our core values.

The Industry Senior Solution Consultant is a critical member of our Presales team, responsible for partnering with Account Executives to drive the technical and business value of our solutions for prospective clients within a specific industry vertical (e.g., Financial Services, Healthcare, Manufacturing, Retail). This role requires deep industry expertise, exceptional communication skills, and a strong understanding of our product suite to articulate how our offerings solve complex business challenges and deliver measurable ROI. 

The role required expertise in the planning space – specifically in financial planning & analysis (FP&A) with background in hands-on working on EPM / Planning tools such as Anaplan, SAP SAC/BPC, Oracle EPM, OneStream, TM1 etc. 

Travel within India is required for pre-sales engagements (25-40%).

What you will be doing:

Key responsibilities for an Industry Senior Solution Consultant, highlighting their primary role in driving large strategic deals within the Enterprise segment:

• Drive Enterprise Strategic Deals with Account Executives: Your primary function is to partner directly with Account Executives to identify, qualify, and drive larger, strategic deals into the Enterprise segment. You'll achieve this by deeply understanding complex client business challenges and positioning our EPM solutions as critical enablers for their strategic objectives and measurable ROI.
• AI-Powered EPM Solution Storytelling: Design and deliver compelling demonstrations of our EPM solutions, showcasing how integrated AI capabilities (e.g., predictive analytics, machine learning for forecasting, generative AI for insights) enhance accuracy, automate processes, and enable more intelligent decision-making across finance, supply chain, sales, and HR.
• Deep Industry & EPM Expertise: Leverage in-depth knowledge of EPM best practices, relevant industry trends, and how AI is transforming performance management. You'll articulate complex concepts into clear business benefits for diverse audiences and serve as a key advisor to Marketing, providing insights to drive targeted business development.
• Enterprise Architecture Understanding & Integration: Possess a critical understanding of broad enterprise IT landscapes, including ERP, CRM, and other key systems, to effectively design and articulate how our EPM solutions (specifically Anaplan) seamlessly integrate into and enhance existing technology environments.
• Technical & Value Translation: Translate intricate EPM functionalities and AI-driven insights into tangible business value, adeptly addressing client queries, managing technical validations, and supporting the development of proofs of concept.
• Cross-Functional Collaboration: Serve as a pivotal EPM and AI subject matter expert, partnering effectively with sales, product, delivery, and marketing teams to ensure seamless client engagements, successful solution adoption, and targeted market penetration.

Developing planning function-specific solutions, demos, and messaging. Building Proof of Concept models that are tailored to solve prospects’ problems..

More about you:

• MBA / PG Diploma /  B. Eng/ BSc / Bcom / BA / CA or equivalent. (Post Grad and Professional Qualifications a plus)
• 10+ years of experience in Software or System Integration Companies or IT Departments  either in industry, consulting or presales.
• Prior hands-on experience in Enterprise Planning Management and working on tools such as Anaplan, SAP SAC/BPC, Oracle EPM, OneStream, TM1 etc is required.
• Aptitude for quickly ramping up on new technology
• Excellent presentation, client relationship, and interpersonal skills- both internally and externally

Preferred skills and technical familiarity:

• Growth mentality
• You’re comfortable challenging old ways of doing things
• Ability to take a consultative selling approach by listening to customer needs and  shaping a shared vision for a solution
• 10+ years of presales/consulting/implementation or like experience

About the Role:

We are seeking an experienced Senior Business Applications Security Engineer to join our growing Corporate Technology team. This is not a maintenance role—this is an opportunity to build something from the ground up. You will take ownership of the security posture for our entire business application ecosystem, from Salesforce and Workday to niche departmental tools, transforming a fragmented, reactive approach into a centralized, proactive, and hardened security program. Your focus will be on bridging business needs with cloud-based software solutions through implementation, optimization, and vendor management.

Transform business application security from an afterthought to a core competency. You will:

• Build from scratch: Design and implement a comprehensive business application security program where none exists
• Own the ecosystem: Take full ownership of security posture across 200+ business applications (SaaS, cloud, and on-premise)
• Establish the standard: Define what "secure" means for business applications and ensure every tool meets that bar
• Shift left: Embed security into procurement, integration, and lifecycle management processes
• Drive change: Partner with stakeholders across IT, Engineering, Finance, HR, Sales, and Marketing to fundamentally change how the organization thinks about application security

Responsibilities

• System Administration: Design and scale user access with role-based access controls (RBAC), where possible
• Technical Support & Troubleshooting: Provide escalation support in debugging app access/role issues
• Application Onboarding: Conduct requirements discovery and analysis with key stakeholders for new applications, particularly pertaining to login and role access protocols
• Identity Lifecycle Management: Designing and implementing automations ensuring automatically granted or revoked access
• Integration Management: Manage API connections and integrations between business applications in our tech stack
• Process Improvements: Identify and implement automation opportunities to streamline workflows
• Data & Compliance: Ensure data accuracy, integrity and compliance with security standards
• Mentorship to guide junior teammates on best practices within the role

Qualifications

• 8+ years of experience in Application Security or related role
• Professional Certifications: CISSP are a plus
• Expertise in Okta, Google Workspace, Microsoft 365
• Experience with SAML and OAuth protocols, as well as SCIM
• Proficiency with Okta Workflow or similar automation platforms
• Excellent ability to bridge conversations between technical teams and non-technical business stakeholders
• Soft skills: Change management, process improvement, stakeholder management, collaborative mindset with excellent written and verbal communication.

What We Offer:

• Competitive compensation package
• Equity opportunities
• Comprehensive health, dental, and vision coverage
• Flexible PTO and remote work options
• Learning & development resources
• A high-impact role in a fast-growing, mission-driven company.

About the Role:

We are seeking an experienced Senior Business Applications Security Engineer to join our growing Corporate Technology team. This is not a maintenance role—this is an opportunity to build something from the ground up. You will take ownership of the security posture for our entire business application ecosystem, from Salesforce and Workday to niche departmental tools, transforming a fragmented, reactive approach into a centralized, proactive, and hardened security program. Your focus will be on bridging business needs with cloud-based software solutions through implementation, optimization, and vendor management.

Transform business application security from an afterthought to a core competency. You will:

• Build from scratch: Design and implement a comprehensive business application security program where none exists
• Own the ecosystem: Take full ownership of security posture across 200+ business applications (SaaS, cloud, and on-premise)
• Establish the standard: Define what "secure" means for business applications and ensure every tool meets that bar
• Shift left: Embed security into procurement, integration, and lifecycle management processes
• Drive change: Partner with stakeholders across IT, Engineering, Finance, HR, Sales, and Marketing to fundamentally change how the organization thinks about application security

Responsibilities

• System Administration: Design and scale user access with role-based access controls (RBAC), where possible
• Technical Support & Troubleshooting: Provide escalation support in debugging app access/role issues
• Application Onboarding: Conduct requirements discovery and analysis with key stakeholders for new applications, particularly pertaining to login and role access protocols
• Identity Lifecycle Management: Designing and implementing automations ensuring automatically granted or revoked access
• Integration Management: Manage API connections and integrations between business applications in our tech stack
• Process Improvements: Identify and implement automation opportunities to streamline workflows
• Data & Compliance: Ensure data accuracy, integrity and compliance with security standards
• Mentorship to guide junior teammates on best practices within the role

Qualifications

• 8+ years of experience in Application Security or related role
• Professional Certifications: CISSP are a plus
• Expertise in Okta, Google Workspace, Microsoft 365
• Experience with SAML and OAuth protocols, as well as SCIM
• Proficiency with Okta Workflow or similar automation platforms
• Excellent ability to bridge conversations between technical teams and non-technical business stakeholders
• Soft skills: Change management, process improvement, stakeholder management, collaborative mindset with excellent written and verbal communication.

What We Offer:

• Competitive compensation package
• Equity opportunities
• Comprehensive health, dental, and vision coverage
• Flexible PTO and remote work options
• Learning & development resources
• A high-impact role in a fast-growing, mission-driven company.

ABOUT THE TEAM

The National Sales Manager – Loans Against Securities (LAS) will be responsible for driving pan-India sales and revenue growth across products such as Loans Against Shares, Loans Against Mutual Funds, ESOP Funding, and Promoter Funding. The role requires building a high-performing sales organization, deep engagement with wealth ecosystems, and strong coordination with credit and risk teams to ensure profitable and compliant growth.

ABOUT THE ROLE

1. Business Strategy & Growth 

• Design and execute the national sales strategy for LAS products, including: Loans Against Shares, Loans Against Mutual Funds, ESOP funding, Promoter funding / structured financing.
• Own annual business plans, budgets, and growth targets.
• Identify and expand into new geographies, segments, and channels (HNIs, UHNIs, promoters, startup founders, family offices). 

2. Sales & Channel Development

• Build and scale multiple sales channels:
• Wealth and private banking teams
• Relationship managers and LAS specialists
• IFAs, MFDs, brokers, and family offices
• Startup ecosystems for ESOP funding
• Drive cross-sell of LAS to existing wealth, liability, and corporate clients.
• Ensure strong pipeline management, lead conversion, and deal closures. 

3. Promoter Funding & Structured LAS

• Lead sales of promoter funding and high-ticket LAS transactions.
• Work closely with credit, legal, and risk teams on deal structuring, security cover, and covenants.
• Engage with promoters, CFOs, and treasury teams for long-term relationships. 

4. ESOP & Startup-Focused Financing

• Build a national ESOP funding program targeting startup founders and senior employees.
• Develop partnerships with startup accelerators, VC funds, and HR platforms.
• Ensure seamless execution with clear communication on valuation, liquidity events, and risk disclosures. 

5. Team Leadership & Performance Management

• Build and manage a pan-India LAS sales team including regional heads, cluster managers, and RMs.
• Define KPIs, incentive structures, and productivity benchmarks.
• Conduct regular sales reviews, training, and capability-building sessions.
• Foster a culture of performance, compliance, and customer-centricity. 

WHAT WE ARE LOOKING FOR

• 12-15 years of experience in LAS, wealth lending, secured lending, or capital market–linked products.
• Strong track record in sales leadership and high-value deal closures.
• Experience working with HNIs, promoters, startups, and wealth ecosystems. 
• Deep understanding of equity, mutual funds, ESOPs, and promoter structures.
• Strong negotiation, stakeholder management, and deal-structuring skills.
• Strategic mindset with hands-on execution capability.
• High ethical standards and risk awareness.
• Ability to lead large, distributed sales teams. 
• MBA / Postgraduate degree in Finance, Marketing, or Management preferred.
• Capital market or lending certifications are an advantage. 

WHAT YOU’LL GET IN RETURN

• Competitive salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options

ABOUT THE ROLE:

As an Engineering Manager at Tide,

• You’re an experienced Engineering Manager with strong technical and people-leadership skills, comfortable operating at scale and driving impact through well-designed platforms.
• You’ll lead the engineering delivery of our subscriptions platform across multiple markets, owning the technical direction and execution of systems that power subscription creation, pricing, lifecycle managements. You’ll focus on building scalable, resilient, and extensible platform capabilities that support growth and evolving business needs.
• You’ll manage and develop a team of engineers, setting clear technical standards and fostering a culture of ownership and continuous improvement. Partnering closely with Product and stakeholders across the business, you’ll turn product strategy into reliable platform solutions and ensure high-quality delivery across the full subscription lifecycle.
• You’ll be part of the Member Engagement Marketing (MEM) engineering group, working closely with Billing, Payments, Marketing, Data, and Finance teams. Together, you’ll deliver a robust and transparent subscriptions platform that enables seamless member experiences and long-term value.

WHAT WE ARE LOOKING FOR:

• Extensive experience (10+ years) building server-side applications and detailed knowledge of Java. 
• Sound knowledge of a backend framework (e.g. Spring/Spring Boot) 
• Experience with running microservices and implementing and consuming RESTful APIs
• Experience engineering scalable and reliable solutions in a cloud-native environment 
• A mindset of delivering secure, well-tested and well-documented software 
• Full ownership of your code and technical solutions across their entire lifecycle, from development to production.
• Experience integrating with various third party providers and partners 
• Sound knowledge and experience working with relational databases. 
• Work effectively in an agile environment, using its practices to deliver value consistently and adapt quickly.
• Ability to communicate technical concepts to a non-technical audience 
• Apply continuous integration, delivery, and deployment practices in day-to-day development to deliver software reliably to production.
• A technical hands on leader who is in the details of what the team is working on day to day.
• Experience leading teams
• Experience directly managing people.

OUR TECH STACK:

• Java, Spring Boot and JOOQ to build the RESTful APIs of our microservices (but we welcome people who are used to any strongly typed general purpose programming language!) 
• Event-driven architecture with messages over SNS+SQS and Kafka to make them reliable 
• Primary datastores are PostgreSQL via RDS or Aurora (we are heavy AWS users) 
• Docker, Terraform, ArgoCD and, EKS provided by the Cloud team to run the platform 
• DataDog for monitoring, observability and automated SLOs
• GitHub, Semgrep and solid testing to power the CI/CD pipelines - new joiners are encouraged to have something deployed to production in their first week 
• Angular on Web, Flutter for our mobile app, but from time to time we use Swift and Kotlin
• Fivetran/BigQuery/Looker for the BI insights and Python/FastAPI/Faust + some ML libs for the automated decisioning and risk management 

WHAT YOU’LL GET IN RETURN:

• Competitive Compensation -  competitive salary and share options
• Time Off – Generous annual leave on top of bank holidays.
• Parental Leave – Paid maternity, paternity, and adoption leave to support your family journey.
• Sabbatical – Extended unpaid and paid leave options after completing milestone years with Tide.
• Health Insurance – Private family insurance with additional OPD coverage and top-up options.
• Life & Accident Cover – Comprehensive accidental and life insurance protection.
• Mental Wellbeing – Access to therapy sessions, courses, meditations, and workshops.
• Volunteering & Development Days – Paid days annually for volunteering or personal growth.
• Learning & Development – Annual budget for books, courses, coaching, and more.
• WOO (Work Outside the Office) – Work from abroad for up to 90 days annually.
• Home Office Setup – Contribution towards setting up your home office
• Laptop Ownership – Keep your old laptop and get a new one when it’s time for a replacement.
• Snacks & Meals – Office perks with snacks, coffee, tea, and lunch (location dependent).

Tidean Ways of Working 

At Tide, we’re Member First and Data Driven, but above all, we’re One Team. Our Working Out of Office (WOO) policy allows you to work from anywhere in the world for up to 90 days a year. We are remote first, but when you do want to meet new people, collaborate with your team or simply hang out with your colleagues, our offices are always available and equipped to the highest standard. We offer flexible working hours and trust our employees to do their work well, at times that suit them and their team.

ABOUT THE ROLE:

As an Engineering Manager at Tide,

• You’re an experienced Engineering Manager with strong technical and people-leadership skills, comfortable operating at scale and driving impact through well-designed platforms.
• You’ll lead the engineering delivery of our subscriptions platform across multiple markets, owning the technical direction and execution of systems that power subscription creation, pricing, lifecycle managements. You’ll focus on building scalable, resilient, and extensible platform capabilities that support growth and evolving business needs.
• You’ll manage and develop a team of engineers, setting clear technical standards and fostering a culture of ownership and continuous improvement. Partnering closely with Product and stakeholders across the business, you’ll turn product strategy into reliable platform solutions and ensure high-quality delivery across the full subscription lifecycle.
• You’ll be part of the Member Engagement Marketing (MEM) engineering group, working closely with Billing, Payments, Marketing, Data, and Finance teams. Together, you’ll deliver a robust and transparent subscriptions platform that enables seamless member experiences and long-term value.

WHAT WE ARE LOOKING FOR:

• Extensive experience (10+ years) building server-side applications and detailed knowledge of Java. 
• Sound knowledge of a backend framework (e.g. Spring/Spring Boot) 
• Experience with running microservices and implementing and consuming RESTful APIs
• Experience engineering scalable and reliable solutions in a cloud-native environment 
• A mindset of delivering secure, well-tested and well-documented software 
• Full ownership of your code and technical solutions across their entire lifecycle, from development to production.
• Experience integrating with various third party providers and partners 
• Sound knowledge and experience working with relational databases. 
• Work effectively in an agile environment, using its practices to deliver value consistently and adapt quickly.
• Ability to communicate technical concepts to a non-technical audience 
• Apply continuous integration, delivery, and deployment practices in day-to-day development to deliver software reliably to production.
• A technical hands on leader who is in the details of what the team is working on day to day.
• Experience leading teams
• Experience directly managing people.

OUR TECH STACK:

• Java, Spring Boot and JOOQ to build the RESTful APIs of our microservices (but we welcome people who are used to any strongly typed general purpose programming language!) 
• Event-driven architecture with messages over SNS+SQS and Kafka to make them reliable 
• Primary datastores are PostgreSQL via RDS or Aurora (we are heavy AWS users) 
• Docker, Terraform, ArgoCD and, EKS provided by the Cloud team to run the platform 
• DataDog for monitoring, observability and automated SLOs
• GitHub, Semgrep and solid testing to power the CI/CD pipelines - new joiners are encouraged to have something deployed to production in their first week 
• Angular on Web, Flutter for our mobile app, but from time to time we use Swift and Kotlin
• Fivetran/BigQuery/Looker for the BI insights and Python/FastAPI/Faust + some ML libs for the automated decisioning and risk management 

WHAT YOU’LL GET IN RETURN:

• Competitive Compensation -  competitive salary and share options
• Time Off – Generous annual leave on top of bank holidays.
• Parental Leave – Paid maternity, paternity, and adoption leave to support your family journey.
• Sabbatical – Extended unpaid and paid leave options after completing milestone years with Tide.
• Health Insurance – Private family insurance with additional OPD coverage and top-up options.
• Life & Accident Cover – Comprehensive accidental and life insurance protection.
• Mental Wellbeing – Access to therapy sessions, courses, meditations, and workshops.
• Volunteering & Development Days – Paid days annually for volunteering or personal growth.
• Learning & Development – Annual budget for books, courses, coaching, and more.
• WOO (Work Outside the Office) – Work from abroad for up to 90 days annually.
• Home Office Setup – Contribution towards setting up your home office
• Laptop Ownership – Keep your old laptop and get a new one when it’s time for a replacement.
• Snacks & Meals – Office perks with snacks, coffee, tea, and lunch (location dependent).

Tidean Ways of Working 

At Tide, we’re Member First and Data Driven, but above all, we’re One Team. Our Working Out of Office (WOO) policy allows you to work from anywhere in the world for up to 90 days a year. We are remote first, but when you do want to meet new people, collaborate with your team or simply hang out with your colleagues, our offices are always available and equipped to the highest standard. We offer flexible working hours and trust our employees to do their work well, at times that suit them and their team.

ABOUT THE ROLE:

As an Engineering Manager at Tide,

• You’re an experienced Engineering Manager with strong technical and people-leadership skills, comfortable operating at scale and driving impact through well-designed platforms.
• You’ll lead the engineering delivery of our subscriptions platform across multiple markets, owning the technical direction and execution of systems that power subscription creation, pricing, lifecycle managements. You’ll focus on building scalable, resilient, and extensible platform capabilities that support growth and evolving business needs.
• You’ll manage and develop a team of engineers, setting clear technical standards and fostering a culture of ownership and continuous improvement. Partnering closely with Product and stakeholders across the business, you’ll turn product strategy into reliable platform solutions and ensure high-quality delivery across the full subscription lifecycle.
• You’ll be part of the Member Engagement Marketing (MEM) engineering group, working closely with Billing, Payments, Marketing, Data, and Finance teams. Together, you’ll deliver a robust and transparent subscriptions platform that enables seamless member experiences and long-term value.

WHAT WE ARE LOOKING FOR:

• Extensive experience (10+ years) building server-side applications and detailed knowledge of Java. 
• Sound knowledge of a backend framework (e.g. Spring/Spring Boot) 
• Experience with running microservices and implementing and consuming RESTful APIs
• Experience engineering scalable and reliable solutions in a cloud-native environment 
• A mindset of delivering secure, well-tested and well-documented software 
• Full ownership of your code and technical solutions across their entire lifecycle, from development to production.
• Experience integrating with various third party providers and partners 
• Sound knowledge and experience working with relational databases. 
• Work effectively in an agile environment, using its practices to deliver value consistently and adapt quickly.
• Ability to communicate technical concepts to a non-technical audience 
• Apply continuous integration, delivery, and deployment practices in day-to-day development to deliver software reliably to production.
• A technical hands on leader who is in the details of what the team is working on day to day.
• Experience leading teams
• Experience directly managing people.

OUR TECH STACK:

• Java, Spring Boot and JOOQ to build the RESTful APIs of our microservices (but we welcome people who are used to any strongly typed general purpose programming language!) 
• Event-driven architecture with messages over SNS+SQS and Kafka to make them reliable 
• Primary datastores are PostgreSQL via RDS or Aurora (we are heavy AWS users) 
• Docker, Terraform, ArgoCD and, EKS provided by the Cloud team to run the platform 
• DataDog for monitoring, observability and automated SLOs
• GitHub, Semgrep and solid testing to power the CI/CD pipelines - new joiners are encouraged to have something deployed to production in their first week 
• Angular on Web, Flutter for our mobile app, but from time to time we use Swift and Kotlin
• Fivetran/BigQuery/Looker for the BI insights and Python/FastAPI/Faust + some ML libs for the automated decisioning and risk management 

WHAT YOU’LL GET IN RETURN:

• Competitive Compensation -  competitive salary and share options
• Time Off – Generous annual leave on top of bank holidays.
• Parental Leave – Paid maternity, paternity, and adoption leave to support your family journey.
• Sabbatical – Extended unpaid and paid leave options after completing milestone years with Tide.
• Health Insurance – Private family insurance with additional OPD coverage and top-up options.
• Life & Accident Cover – Comprehensive accidental and life insurance protection.
• Mental Wellbeing – Access to therapy sessions, courses, meditations, and workshops.
• Volunteering & Development Days – Paid days annually for volunteering or personal growth.
• Learning & Development – Annual budget for books, courses, coaching, and more.
• WOO (Work Outside the Office) – Work from abroad for up to 90 days annually.
• Home Office Setup – Contribution towards setting up your home office
• Laptop Ownership – Keep your old laptop and get a new one when it’s time for a replacement.
• Snacks & Meals – Office perks with snacks, coffee, tea, and lunch (location dependent).

Tidean Ways of Working 

At Tide, we’re Member First and Data Driven, but above all, we’re One Team. Our Working Out of Office (WOO) policy allows you to work from anywhere in the world for up to 90 days a year. We are remote first, but when you do want to meet new people, collaborate with your team or simply hang out with your colleagues, our offices are always available and equipped to the highest standard. We offer flexible working hours and trust our employees to do their work well, at times that suit them and their team.

ABOUT THE ROLE

We’re looking for a seasoned insurance leader to head our Insurance vertical at Tide. As the National Head – Insurance, you’ll be responsible for building and scaling our insurance distribution across Health, Life, and Affinity products.

You’ll lead the strategic development of the business, forge strong partnerships with insurers and brokers, and build a high-performing team across field sales, tele-sales, and agency networks. This is a leadership role that combines deep market knowledge, relationship management, and team-building capabilities.

What you’ll be doing

• Strategic Leadership: Define and execute Tide’s insurance distribution strategy across Health, Life, and Affinity categories.
• Partnership Development: Build and nurture relationships with insurance providers and brokers to co-create innovative, SME-focused products.
• Network Expansion: Establish and grow a national agency and partner network to drive insurance distribution across geographies.
• Sales Team Building: Recruit, train, and manage high-performing field and tele-sales teams to deliver consistent growth.
• Product Development: Collaborate with partners and internal teams to design and launch differentiated insurance offerings for Tide members.
• Operational Excellence: Develop scalable processes, compliance frameworks, and performance tracking systems to ensure quality and efficiency.
• Cross-Functional Collaboration: Work closely with Product, Marketing, and Member Engagement teams to ensure seamless integration of insurance offerings into the Tide ecosystem.
• Market Insights: Monitor industry trends, competitor movements, and regulatory changes to keep Tide’s insurance strategy agile and compliant.

WHAT WE ARE LOOKING FOR

• 15+ years of experience in the insurance or financial services industry, with a focus on distribution, partnerships, or bancassurance.
• Proven success in building and scaling sales networks (field, tele, and agency).Strong relationships with leading insurers and brokers in India.
• Deep understanding of insurance products, pricing structures, and regulatory frameworks.
• Demonstrated ability to lead diverse teams across geographies with strategic clarity and operational discipline.
• Excellent communication, negotiation, and stakeholder management skills.
• Entrepreneurial mindset with the ability to thrive in a fast-growing fintech environment.
• Preferably based out of NCR region or willing to relocate

WHAT YOU’LL GET IN RETURN

• Competitive Salary
• Self & Family Health Insurance
• Term & Life Insurance
•  OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities

ABOUT THE ROLE

As a Senior Country Commercial Manager (CCM) within Tide Credit Services, you will be responsible for driving the strategic growth and commercial performance of our credit products in India. You will work closely with senior leadership to shape product strategies, strengthen client engagement, and build scalable solutions across the SME credit ecosystem.

Key Responsibilities

• Develop and execute country-level commercial strategies to drive credit growth and profitability.
• Identify and prioritize high-potential market segments, partnerships, and SME customer opportunities.
• Collaborate with product, marketing, operations, and risk teams to align commercial initiatives with business objectives.
• Monitor and analyze commercial performance metrics to optimize product adoption, revenue, and customer satisfaction.
• Build and maintain strong relationships with key stakeholders, including SME associations, corporate partners, and industry bodies.
• Drive initiatives to improve customer acquisition, retention, and engagement across the SME credit portfolio.
• Ensure compliance with regulatory requirements and internal policies in all commercial activities.

WHAT WE ARE LOOKING FOR

• Bachelor’s degree in Business, Finance, or related field; MBA preferred.
• 5–9 years of experience in commercial, business development, or product management roles within financial services or fintech.
• Strong understanding of SME/MSME markets and credit products.
• Proven track record in driving revenue growth, partnerships, and strategic initiatives.
• Excellent analytical, communication, and negotiation skills.
• Ability to work collaboratively across cross-functional teams in a fast-paced environment.
• Strategic thinking with strong problem-solving and decision-making abilities.

WHAT YOU’LL GET IN RETURN

• Competitive Salary
• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stock Options

ABOUT THE ROLE

We are looking for a strategic and execution-focused Special Projects Manager  to lead the go-to-market  and growth strategy for our accounting and financial management products, built specifically for India’s MSMEs.

This is a high-impact role where you’ll work cross-functionally with Product, Growth, Sales, Marketing, and Leadership teams to define commercial strategy, shape product distribution, drive user acquisition, and ensure scalable growth. You will play a pivotal role in influencing product direction, business outcomes, and market expansion.

Key Responsibilities -

• Define and own the GTM roadmap for accounting solutions tailored to MSME customers
• Collaborate with Product and Engineering teams to localize features based on user needs
• Should understand the need of businesses and create 0 to 1 journeys for the same
• Conduct market segmentation and develop targeted value propositions for various user personas (retailers, traders, service providers, etc.)
• Create pricing strategies and monetization models aligned with business goals
• Lead initiatives to drive product adoption, activation, retention, and revenue growth
• Plan and execute growth experiments across multiple channels; track performance and iterate
• Develop and monitor KPIs; leverage data to drive decision-making and improvements
• Scale user acquisition through partnerships, offline/online campaigns, and sales enablement
• Act as the bridge between product, business, and functional teams
• Manage GTM execution through structured planning, tracking, and performance reviews
• Drive cross-functional alignment for product launches and key commercial initiatives
• Own budgeting and resource planning for GTM and growth programs

WHAT WE ARE LOOKING FOR

• B.Tech and MBA from a reputed institution
• 5–11 years of experience in GTM, commercial strategy, or growth leadership roles
• Mandatory experience in fintech, SaaS, or MSME-focused digital products—especially in accounting, invoicing, or financial management tools
• Deep understanding of accounting or finance tools used by MSMEs
• Proven ability to lead cross-functional projects in a fast-paced, high-growth environment
• Strong analytical skills with experience using Excel, Power BI, Looker, or similar tools
• Excellent communication, stakeholder management, and influencing skills
• Hands-on execution mindset; willingness to work closely with data, field teams, or sales
• Familiarity with agile product environments and tools like Jira, Confluence, or Aha!

WHAT YOU’LL GET IN RETURN

• Competitive salary 
• Self & Family Health Insurance 
• Term & Life Insurance 
• OPD Benefits 
• Mental wellbeing through Plumm 
• Learning & Development Budget 
• 15 days of Privilege leaves 
• 12 days of Casual leaves 
• 12 days of Sick leaves 
• 3 paid days off for volunteering or L&D activities
• Stock Options

ABOUT THE ROLE

As a Special Projects Lead, you will act as a strategic execution partner to the SVP of Marketing and Leadership, driving cross-functional priorities, high-impact programs, and leadership initiatives. This role sits at the intersection of strategy, execution, and performance visibility, ensuring leadership priorities are translated into measurable outcomes across the organization. This is a high-visibility, high-ownership role requiring strong problem-solving, exceptional communication, and the ability to operate with ambiguity in a fast-paced environment.

You will:

• Own and drive leadership-level strategic initiatives across functions (Marketing, Sales, Partnerships, Growth, Ops, etc.)
• Act as a strategic partner to leadership, driving visibility on business performance across teams.
• Own end-to-end reporting, dashboards, and KPI tracking frameworks across revenue and growth channels.
• Translate strategic goals into clear roadmaps, milestones, and success metrics.
• Drive weekly/monthly business reviews (WBR/QBR) with clear insights, risks, and actionables.
• Track execution rigorously and flag risks, dependencies, and bottlenecks early.
• Prepare high-quality briefs, dashboards, and narratives for leadership and key stakeholder forums.
• Establish and run operating cadences (OKRs, QBRs, leadership reviews).
• Drive alignment across teams on targets, performance tracking, and key initiatives.
• Improve operational efficiency through structured processes and reporting frameworks.
• Identify systemic issues, analyze data, and recommend actionable solutions.

WHAT WE ARE LOOKING FOR: 

• Must have 10-15 years of experience in Program Management, Strategy, Business Operations, Revenue or Marketing Ops, or similar roles.
• Must have proven experience driving complex, cross-functional initiatives in fast-paced environments.
• Must have strong stakeholder management experience, including working closely with senior leadership (VP/SVP/Founders’ Office).
• Proven track record of building and owning dashboards, reporting frameworks, and KPI tracking for leadership.
• Strong structured thinking with the ability to synthesize complex data into clear insights and narratives.
• Hands-on experience with Excel/Google Sheets; working knowledge of SQL, Tableau, or Power BI is a plus.
• Experience driving business review cadences such as WBRs and QBRs.
• High ownership mindset with the ability to operate independently under ambiguity.
• Ability to influence stakeholders without direct authority and drive cross-functional alignment.
• Experience in fintech, SaaS, B2B, or high-growth startup environments is preferred.
• MBA or equivalent strategic/analytical exposure.

WHAT YOU’LL GET IN RETURN:

• Self & Family Health Insurance
• Term & Life Insurance
• OPD Benefits
• Mental wellbeing through Plumm
• Learning & Development Budget
• WFH Setup allowance
• 15 days of Privilege leaves
• 12 days of Casual leaves
• 12 days of Sick leaves
• 3 paid days off for volunteering or L&D activities
• Stocks Options

ABOUT THE TEAM:

Wealth Services is a fast growing global product area at the heart of Tide’s long-term member value strategy. Our mission is to help SMEs and sole traders grow and manage their money more effectively through market-leading savings, deposits, and investment solutions. By building a trusted, unified wealth platform integrated directly into Tide’s business account experience, we aim to become the primary hub where small businesses manage liquidity, build reserves, and grow their financial wellbeing.

The Wealth Services division encompasses savings accounts, investment products, deposit optimisation, cash management tools, and key partnerships with banking and investment providers. We are in the early stages of the journey, with strong traction and a large, underserved SME market ahead. Over the next three years, we expect to scale deposits, AUM, and product coverage significantly, expand internationally (initially India, Europe, and the UK), and build a high-performing, multidisciplinary team to deliver long term growth and profitability.

ABOUT THE ROLE: 

We are seeking an entrepreneurial, visionary VP of Wealth Services to define and scale Tide’s end to end wealth proposition. You will be the business, commercial, and product owner for the division, holding full P&L accountability and shaping the strategic roadmap that accelerates deposit growth, expands AUM, and delivers a best-in-class wealth experience for SMEs.

Partnering with the dedicated VP of Engineering for the domain, you will lead product management, commercial operations, and go to market functions for Wealth Services. You will build the team, drive innovation, ensure regulatory robustness, and unlock international opportunities — all while delivering a seamless, trusted member experience.

As VP of Wealth Services responsibilities will include:

• Strategic Leadership & P&L Ownership: 
  • Define the long-term vision, strategy, and operating model for Wealth Services across savings, deposits, investments, and future adjacent offerings.
  • Own full P&L accountability, driving aggressive growth in deposits, AUM, revenue, and profitability.
  • Balance short term commercial impact with long term scalability, compliance, and member value.
• Team Building & Leadership: 
• Build, mentor, and lead a high performing, multidisciplinary team spanning product, commercial, operations, and go to market roles.
• Scale the organisation from early-stage foundations to a world-class 50+ person division over time.
• Foster a culture of innovation, data driven decision making, accountability, and customer centricity.
• Product Strategy & Development: 
• Lead the full product lifecycle across multiple channels (app, web, partner integrations), from concept to launch to optimisation.
• Expand Tide’s wealth product suite, including savings accounts, deposit products, investment wrappers, cash management tools, and partner-led investment offerings.
• Ensure robust regulatory and compliance frameworks underpin every release, in collaboration with legal, risk, and compliance teams.
• Commercial & Go to Market Ownership: 
• Develop and execute comprehensive go to market, pricing, and monetisation strategies for all wealth products.
• Drive customer acquisition, deposits growth, engagement, retention, and cross sell effectiveness.
• Oversee strategic partnerships with banking, investment, and infrastructure providers.
• Operational Excellence: 
• Establish and scale efficient processes for onboarding, servicing, reconciliations, risk management, treasury interactions, and customer support.
• Ensure world class reliability and customer experience across all wealth journeys.
• International Expansion: 
• Lead Wealth Services’ expansion into new regions, tailoring products and partnerships to local regulatory and market needs (initial focus: India, Europe, UK).
• Build localisation and compliance strategies to support scalable international growth.
• Cross-Functional Collaboration: 
• Work closely with Engineering leadership to align commercial and technical roadmaps.
• Collaborate with Marketing, Finance, Risk, Legal, Member Support, and central Product & Engineering teams to execute the division’s strategy end to end.
• Influence executive stakeholders and represent Wealth Services in senior leadership forums.
• Data Driven Decision Making: 
• Use analytics, segmentation, experiments (A/B, MVT), and forecasting to inform priorities and optimise performance.
• Monitor and manage key commercial and product metrics (deposits, activation, AUM, retention, product NPS, cost-to-serve).
• Market & Customer Insight: 
• Maintain deep understanding of SME financial behaviour, market competitors, regulatory changes, and emerging wealth technologies.
• Translate insights into differentiated solutions that deliver long term value to members.

WHAT WE ARE LOOKING FOR:

• Proven leadership track record in high growth organisations, ideally within fintech, banking, or wealth management.
• Deep domain expertise in savings, deposits, treasury linked products, or investment solutions — with a strong grasp of regulatory frameworks.
• Ability to translate deep investment experience into simple products for MSME.
• Demonstrable experience scaling a product or business line, ideally with full P&L ownership and commercial accountability.
• Strong product leadership skills, having overseen end to end delivery across discovery, build, launch, and optimisation.
• Commercially astute, with experience defining pricing, modelling economics, structuring partnerships, and driving sustainable revenue growth.
• Exceptional leadership and team building ability, with a history of growing and mentoring high performing teams.
• Highly analytical, adept at using data to guide prioritisation, experimentation, and commercial decision making.
• Outstanding stakeholder management and communication skills, able to influence at all levels.
• Innovative and customer obsessed, with a bias for execution and continuous improvement.
• Resilient and adaptable, thriving in a dynamic, fast scaling environment.

WHAT YOU’LL GET IN RETURN:

Our location-specific employee benefits are designed to cater to the unique needs of Tideans: 

• Competitive Compensation – Competitive salary and share options.
• Time Off – Generous annual leave on top of bank holidays.
• Parental Leave – Paid maternity, paternity, and adoption leave to support your family journey.
• Sabbatical – Extended unpaid and paid leave options after completing milestone years with Tide.
• Health Insurance – Private family insurance with additional OPD coverage and top-up options.
• Life & Accident Cover – Comprehensive accidental and life insurance protection.
• Mental Wellbeing – Access to therapy sessions, courses, meditations, and workshops.
• Volunteering & Development Days – Paid days annually for volunteering or personal growth.
• Learning & Development – Annual budget for books, courses, coaching, and more.
• WOO (Work Outside the Office) – Work from abroad for up to 90 days annually.
• Home Office Setup – Contribution towards setting up your home office.
• Laptop Ownership – Keep your old laptop and get a new one when it’s time for a replacement.
• Snacks & Meals – Office perks with snacks, coffee, tea, and lunch (location dependent).

TIDEAN WAYS OF WORKING

At Tide, we champion a flexible workplace model that supports both in-person and remote work to cater to the specific needs of our different teams. 

While remote work is supported, we believe in the power of face-to-face interactions to foster team spirit and collaboration. Our offices are designed as hubs for innovation and team-building, where we encourage regular in-person gatherings to foster a strong sense of community. 

#LI-AC1 #LI-Remote #LI-Hybrid

Explore was formed in 2025 as our university-facing brand, bringing together the Cialfo and BridgeU platforms that sits under Manifest Global to connect universities with a global network of K-12 students and counsellors. Through these platforms, we support students and their counsellors throughout the university application journey, while helping universities engage earlier, understand performance more clearly, and make more informed decisions about their international undergraduate recruitment strategies.

About This Role

We are seeking a talented and driven Creative Content Marketer based in New Delhi, India. The ideal candidate is someone who possess the skills which are a unique blend of creativity, storytelling, customer centricity, ability to interpret data along with strategic thinking.

What You Will Be Doing

What You Will Execute on a Day to Day Basis: You shall focus on crafting engaging, persuasive, and brand-aligned content that drives marketing and business initiatives. Your primary responsibility will be to develop written materials that resonate with the target audience, inspire action, and support overall financial objectives.

• Content Creation & Copywriting
  • Write compelling and creative copy for various marketing channels, such as websites, blogs, social media, email campaigns, advertisements, and product descriptions.
  • Develop messaging that aligns with the brand’s tone, voice, and overall strategy.
  • Craft clear and effective calls to action (CTAs) that prompt audience engagement and conversions.
  • Create and maintain a consistent brand narrative across all communications.
• Campaign Development
  • Collaborate with the product, sales, design and marketing team to brainstorm and execute creative ideas for campaigns and promotions.
  • Write copy for digital and offline advertising campaigns, including banners, landing pages, brochures, and print ads.
  • Ensure that campaign messaging is cohesive across all platforms.
• Collaboration with SEO & Digital Marketing
  • Collaborate with the SEO function and incorporate SEO best practices in web copy, blog posts, and product descriptions to improve organic search rankings.
  • Optimize content for digital platforms, focusing on user experience (UX) and engagement.
  • Work with the digital marketing team to ensure that copy aligns with performance goals (click-through rates, lead generation, conversions).
• Collaboration with Design
  • Work closely with graphic designers, videographers, and other creative professionals to ensure the copy complements the visual elements of campaigns.
  • Participate in cross-functional team meetings to ensure alignment between copy and broader marketing strategies.
• Testing & Optimization
  • Test different variations of copy through A/B testing for ads, email subject lines, or landing pages to identify what resonates best with the audience.
  • Analyse the performance metrics and optimize copy for better engagement and conversion rates.
• Editing & Proofreading
  • Review and edit content to ensure clarity, grammar, and adherence to brand guidelines.
  • Ensure that all copy is error-free and meets the highest standards of quality.
• Content Strategy & Planning
  • Assist the business teams in developing content strategies that align with marketing goals and business objectives.
  • Plan, schedule, and maintain a content calendar to ensure consistent output.
  • Monitor the performance of content, making data-driven adjustments as necessary.
• Market & Audience Research
  • Research target audiences to understand their behaviours, pain points, and motivations.
  • Use insights from market research to create relevant and personalized copy.
  • Keep up with industry trends, competitor content, and market developments to inform copy strategies.

About You

You must be a self-starter who is able to take initiative and independently manage your workload. You must operate with strategic vision, leadership, and cross-functional influence as compared to a junior team member who focuses on tactical execution, learning, and supporting senior leadership.

• Qualifications:
  • Bachelor's degree in relevant field.
• Experience:
  • Proven experience as a results driven Copywriter (2+ years preferred).
  • Proven experience in writing from an audience driven perspective.
  • Experience in managing multiple projects, and delivering high-impact marketing content.
  • Expertise in both digital and print copywriting, with a strong understanding of branding and tone of voice.
  • Experience working in fast-paced environments with global cross-functional teams.
• Skills:
  • Advanced proficiency in copywriting for digital platforms (social media, email, web) and traditional media like advertising and print.
  • Strong understanding of storytelling, tone, and voice in a marketing context.
  • Excellent project management and organizational skills, with the ability to manage multiple deadlines.
  • Strong communication skills with the ability to present and articulate copy decisions to stakeholders.
  • Ability to interpret data and use it for business growth.
  • Excellent communication and interpersonal abilities.
  • Creative mindset with an eye for design and detail.
  • Collaboration skills to work with product managers, content marketer and business team.
• Knowledge:
  • You are a self-starter.
  • You are curious and creative by nature.
  • You are proactive and results-driven.
  • You are highly organised and detail-oriented.
  • You are a collaborative team player with a positive attitude.
  • You are adaptable to a fast-paced and changing environment.
  • You are interested in driving business impact through your role.

You Are A Notch Above If You Have

• An MBA in marketing and/or business administration.
• Experience in the high-school and / or higher education industry.
• Experience working closely with and / or reporting to C-Level executives.

Manifest Global empowers in building companies that connect the world towards growth, prosperity, and innovation. Our portfolio includes trailblazer brands such as Cialfo, BridgeU, Explore, and Kaaiser, which are dedicated to expanding global student mobility by serving their respective stakeholders in the ecosystem. 

Our Mission

To create a world where every student, regardless of their ethnicity, nationality, socio-economic status, and learning preference, gets equal access to higher education through our world-class network of portfolio brands; a network that globally connects community stakeholders that provide the finest resources and support material, anywhere in the world and at any time.

About This Role

We are seeking a dynamic and detail-oriented Events Specialist to join our team based in New Delhi, India. The ideal candidate is passionate about event management, thrives in a fast-paced environment, and is eager to work on global events with a focus on execution, coordination, and innovation. This is an opportunity to be part of a vibrant team and contribute to impactful events that enhance our global presence. 

What You Will Be Doing

• Event Operations & Coordination 
  • End-to-End Event Management Support: Assist in planning and executing global events, including virtual, hybrid, and in-person formats. This includes pre-event logistics, on-site support, and post-event follow-ups.
  • Vendor & Venue Coordination: Collaborate with vendors, venues, and third-party partners to ensure smooth event execution, including contracts, setup, and troubleshooting.
  • Budget Management Support: Track event expenses & maintain budgets. 
• Cross-Functional Collaboration 
  • Team Collaboration: Work closely with design, content, and sales teams to align event logistics.
  • Stakeholder Communication: Coordinate with internal and external stakeholders to ensure clear communication of event objectives, timelines, and deliverables.
  • Lead Management: Partner with the sales team for seamless lead handoff post-event, ensuring timely follow-ups and reporting. 
• Event Marketing & Reporting 
  • Event Promotion: Assist in creating and executing event marketing campaigns, including email invites, social media promotions, and landing pages.
  • Post-Event Analysis: Gather attendee feedback, compile post-event reports, and share actionable insights to improve future events. 

About You 

• Qualifications
  • Bachelor’s Degree in the relevant field.
• Experience & Skills
  • 5 to 7 years of experience in event coordination or management, preferably in a global or corporate setting.
  • The candidate must be willing to travel frequently as part of their responsibilities, including event days, and client meetings.
  • Event Tools Expertise: Familiarity with tools like airtable, zoom, or other event platforms.
  • Marketing Coordination: Experience supporting marketing campaigns tied to events, including email automation and CRM tools like HubSpot and Airtable.
  • Vendor Management: Experience managing external vendors and suppliers, ensuring timely delivery and quality.
  • Communication Skills: Excellent verbal and written communication skills for liaising with global teams and external stakeholders.
• Qualities
  • Eager to learn and adapt in a fast-paced environment.
    • Creative thinking & proactive with an understanding to follow process.
  • Strong organizational and multitasking skills, with an eye for detail.
  • Detail-oriented with a knack for operational efficiency.
  • Team player with a proactive approach to problem-solving.
  • Tech-savvy and open to exploring new event management tools and technologies. 

You Are A Notch Above If You Have 

• Advanced certifications in event planning or project management.
• Experience in the education or SaaS industry.
• Experience in organizing events across multiple time zones. 

About This Role

We are looking for a seasoned Senior Video Editor to own how Manifest Global's brand stories are told through video — across every digital channel, campaign, and product narrative we produce. This is a hands-on IC role where you will be the primary creative force behind our video output, setting the standard for quality, pacing, and visual storytelling at scale.

From performance ads and social-first content to product explainers, brand campaigns, and event highlight reels, your work will directly reach millions of students, counselors, educators, and institutions globally. We need someone who brings both deep post-production craft and strategic creative thinking — someone who can independently interpret a brief, make confident editorial decisions, and elevate every frame of content that carries the Cialfo name.

• Own end-to-end post-production for digital marketing campaigns, product launches, brand storytelling, and performance marketing — from raw footage assembly through to final export
• Produce high-impact video content across all major formats and platforms: social media, paid advertising, YouTube, email, website, and live event experiences
• Apply motion graphics, typography animation, and visual effects to elevate storytelling beyond basic cuts — working natively in After Effects as needed
• Manage the full post-production pipeline: rough cut, sound design, color correction and grading, subtitle and captioning, and platform-optimized exports
• Maintain and evolve Manifest Global's video brand language — ensuring visual consistency, tonal accuracy, and narrative coherence across all video touchpoints
• Collaborate with marketing, content, and design teams to conceptualize and execute compelling visual narratives, contributing creative direction rather than just execution
• Adapt video assets for multiple platforms and formats with an understanding of aspect ratios, duration best practices, and performance-first content principles
• Mentor and provide editorial direction to junior editors or production partners where required
• Incorporate and synthesize feedback from multiple stakeholders efficiently, maintaining creative integrity and timeline discipline
• Stay current with platform trends, editing techniques, and emerging tools — including AI-assisted workflows where appropriate

We are looking for a seasoned Senior Motion Graphics Designer to own how Manifest Global's brand comes alive in motion — across every digital channel, campaign, and product story we tell. This is a hands-on IC role where you will serve as the primary creative force behind our motion language, setting the standard for quality, consistency, and visual impact.

You will conceptualize and craft motion-led assets that span performance advertising, product explainers, social media, and live event experiences — work that directly reaches millions of students, counselors, educators, and institutions globally. We're looking for someone who brings both technical mastery and a strong creative point of view: someone who can independently take a brief from concept to final delivery, elevate the work of those around them, and evolve Cialfo's motion identity as the brand scales.

• Own the end-to-end creation of high-quality motion graphics and animated assets for digital marketing campaigns, product launches, social media, and events — from concept through to final export.
• Develop and maintain Manifest Global's motion design language, ensuring visual consistency and brand integrity across all animated touchpoints.
• Produce animated explainers, promotional videos, performance ads, social-first content, and branded motion systems.
• Translate static brand assets and campaign concepts into compelling motion narratives with strong timing, pacing, and visual rhythm.
• Create animated typography, transitions, visual effects, and kinetic systems that align to — and actively push — brand guidelines.
• Optimize and adapt motion assets for multiple platforms and formats: social, web, email, paid media, and live events.
• Collaborate closely with marketing, content, and product design teams to bring campaign ideas to life, contributing creative direction — not just execution.
• Mentor and provide motion-specific creative direction to junior designers or production partners where required.
• Incorporate and synthesize feedback from multiple stakeholders into polished, on-time deliverables without compromising creative quality.
• Stay ahead of emerging motion trends, tools, and AI-assisted workflows, bringing new capabilities into the team's creative process.

We are looking for a seasoned Senior Graphic Designer to own the visual expression of Manifest Global's brand across all marketing communications — and to act as the creative bridge between our marketing and product design teams, ensuring brand consistency extends seamlessly into our product and service experience.

This is a hands-on IC role. You will be the primary creative force behind compelling, publication-ready work across every major marketing touchpoint: digital advertising, social media, email, print, events, interactive experiences, and corporate collateral. Your work will directly touch millions of students, counselors, educators, and institutions worldwide.

We're looking for someone who brings both craft mastery and strategic brand thinking — someone who can execute independently at a high level, self-direct under ambiguity, and raise the creative bar across the team.

• Lead the design and production of high-quality creatives for digital marketing campaigns, event experiences, interactive activations, and corporate collateral.
• Create and format all visual elements across social, email, print, and out-of-home — with a sharp eye for typography, layout, imagery, iconography, and brand consistency.
• Own Cialfo's brand identity expression across all internal and external-facing design work, serving as the brand guardian for the marketing function.
• Produce short-form motion graphics and video assets to support campaign storytelling across digital platforms.
• Collaborate cross-functionally with marketing, product, and content teams to ensure creative quality, cohesion, and impact across all touchpoints.
• Translate campaign briefs into creative concepts independently, with minimal direction required.
• Incorporate and synthesize feedback from multiple stakeholders into polished final deliverables.
• Mentor and provide creative direction to junior designers or agency partners where required.

Cialfo is a leading platform connecting students, higher education institutions, and counselors through technology-driven solutions. Launched in 2017 with a mission to make education accessible to 100 million students, Cialfo provides a range of mobile and web solutions to students, K-12 institutions, and higher education institutions. We’re one of the fastest-growing tech startups in the region, consistently charting new heights!

This position is with Cialfo and BridgeU, one of the brands under Manifest Global, which also includes Explore and Kaaiser.

About this role

We're hiring a Content Marketing Lead to own content strategy for Cialfo and BridgeU's K12 platform globally. This isn't a "set strategy and delegate" role, you'll be deeply hands-on. You'll write, brief, edit, ship, and measure. You'll also build the execution infrastructure around you: AI tools, freelancers, and agencies that let you punch well above your weight. Cialfo and BridgeU sells to schools but serves counselors and students. That means your content has to work across three connected audiences - the administrator who signs the contract, the counselor who uses the platform every day, and the student whose outcomes justify the whole thing. Getting all three right is what makes this role genuinely interesting. This role is based in Delhi, India and carries a global remit.

What you'll be doing

• Strategy & editorial leadership
  • Own the global content strategy for Cialfo and BridgeU K12 — across audiences (institutional buyers, counselors, students/parents), markets (India, SEA, China, Middle East, Africa, UK, US), and channels.
  • Build and run a content calendar tied to product launches, GTM campaigns, and the academic calendar across key markets.
  • Define and maintain Cialfo's editorial voice — consistent globally, relevant locally.
• Execution — with AI and external partners
  • Write and edit senior-quality content yourself: thought leadership, case studies, email campaigns, guides.
  • Build an AI-assisted production workflow (Claude, ChatGPT, or equivalent) for first drafts, atomisation, and localisation. Hold the quality bar on everything that comes out of it.
  • Manage a roster of freelance writers and regional contributors across key markets; brief and hold agencies accountable for flagship outputs like annual reports and webinar series.
• B2B2C content programmes
  • For school buyers: thought leadership, research reports, and sales enablement assets that make Cialfo the authoritative voice in K12 counseling globally.
  • For counselors: practical guides, peer case studies, benchmarking tools, and a webinar series that make them better at their jobs — and more reliant on Cialfo.
  • For students and parents: shareable resources that counselors can put in front of students — admissions guides, comparison tools, timelines — that help schools demonstrate value to the people who matter most.
• Localisation
  • Adapt core global content for regional markets using AI translation tools and local contractors.
• Demand generation support
  • Work with the Demand Generation Lead to build pipeline-driving content: gated reports, lead magnets, nurture sequences, ABM assets for priority school accounts.
• Performance
  • Own content KPIs across the B2B2C funnel — traffic, pipeline influence, counselor content adoption, content-attributed retention.
  • Build a reporting dashboard that tells a clear story about what's working and where to invest next.

About you

• Experience
  • 5+ years in content marketing, with a meaningful chunk in B2B or B2B2C Brands.
  • You've owned content strategy across more than one market; not just executed in one.
  • You've managed freelancers and agencies before; you know how to brief well and hold people to a standard.
  • You actively use AI writing tools in your workflow today — not in theory, in practice.
  • You have a strong portfolio: institutional long-form (whitepapers, reports, case studies) and practitioner or consumer-facing content (guides, community content, email).
• What makes you stand out
  • You think in systems, not campaigns — you build content engines that outlast any single brief.
  • You're a strong editor: you can take AI output or a contractor's draft and make it genuinely good.
  • You understand that a school principal, a counselor, and a Year 12 student need completely different content even when you're talking about the same product.
  • You're commercially minded — you care about pipeline, renewal, and revenue, not just page views.
  • You're globally curious - you can follow admissions trends across multiple systems (UK, US, Australia, Asia) and understand how they shape what schools actually care about.
  • You don't wait to be told what to do — you see the gap and fill it.

About the Role

We are looking for a data-driven, results-oriented performance marketing leader with a strong understanding of full-funnel digital marketing for U.S. audiences. This role is ideal for someone who has grown through hands-on execution and has proven track record in guiding high-performing marketing teams in cross- functional manner.

You will work cross-functionally with leadership, marketing, product and technology teams to design, test, and scale marketing campaigns across channels, monitor performance metrics, experiment with creative and audience strategies, and ensure measurable results. You’ll bring curiosity, analytical rigor, and accountability, owning outcomes while fostering a culture of learning and performance.

What You’ll Do

• Collaborate with leadership to align marketing performance with business goals and global market needs.
• Partner with marketing, product, and technology teams to optimize full-funnel campaigns across paid, organic, and email channels.
• Oversee testing and experimentation to improve acquisition, conversion, and retention performance.
• Track and analyse KPIs to guide continuous improvement.
• Grow, mentor, and support a capable marketing team, ensuring excellence in execution.

Who You Are

• Proven leadership in managing full-funnel digital marketing, including paid media, SEO, content, and email.
• Skilled at mapping business goals to granular steps in marketing including campaign design, optimization, and A/B testing.
• Analytical and results-oriented, with strong understanding of performance metrics.
• Hands-on leader who collaborates closely with specialists to drive measurable outcomes.
• Curious, organized, and passionate about performance marketing and growth.

Must-Have Qualifications

• MBA from a highly recognized business school in India.
• Minimum 6 years of marketing experience focused on U.S. markets.
• Proven success managing and optimizing campaigns across multiple digital channels.
• Strong understanding of Google Ads, Meta Ads, HubSpot, Salesforce, Google Analytics, and SEMrush.
• Demonstrated ability to lead teams while remaining actively involved in strategy, testing, and optimization.

About WIN

WIN is the #1 ranked inspection services company in the United States. Backed by three decades of excellence, we’re on a mission to build a global brand by transforming the $250+ billion U.S. residential services market through AI-driven innovation, exceptional customer experience, and operational excellence. Combining the stability of an established leader with the energy of a fast-growing organization, WIN offers driven, like-minded professionals a unique opportunity for meaningful personal and professional growth.

Why Join WIN

• Lead performance marketing for a fast-scaling, #1-ranked U.S. brand.
• Collaborate directly with U.S. leadership in a data-driven, high-growth environment.
• Work with a talented team of specialists to drive measurable business outcomes.
• Be part of a company that combines proven stability with innovation and momentum.
• Competitive compensation and clear advancement opportunities.

About the Role

We are looking for a data-driven, results-oriented performance marketing leader with a strong understanding of full-funnel digital marketing for U.S. audiences. This role is ideal for someone who has grown through hands-on execution and has proven track record in guiding high-performing marketing teams in cross- functional manner.

You will work cross-functionally with leadership, marketing, product and technology teams to design, test, and scale marketing campaigns across channels, monitor performance metrics, experiment with creative and audience strategies, and ensure measurable results. You’ll bring curiosity, analytical rigor, and accountability, owning outcomes while fostering a culture of learning and performance.

What You’ll Do

• Collaborate with leadership to align marketing performance with business goals and global market needs.
• Partner with marketing, product, and technology teams to optimize full-funnel campaigns across paid, organic, and email channels.
• Oversee testing and experimentation to improve acquisition, conversion, and retention performance.
• Track and analyse KPIs to guide continuous improvement.
• Grow, mentor, and support a capable marketing team, ensuring excellence in execution.

Who You Are

• Proven leadership in managing full-funnel digital marketing, including paid media, SEO, content, and email.
• Skilled at mapping business goals to granular steps in marketing including campaign design, optimization, and A/B testing.
• Analytical and results-oriented, with strong understanding of performance metrics.
• Hands-on leader who collaborates closely with specialists to drive measurable outcomes.
• Curious, organized, and passionate about performance marketing and growth.

Must-Have Qualifications

• MBA from a highly recognized business school in India.
• Minimum 6 years of marketing experience focused on U.S. markets.
• Proven success managing and optimizing campaigns across multiple digital channels.
• Strong understanding of Google Ads, Meta Ads, HubSpot, Salesforce, Google Analytics, and SEMrush.
• Demonstrated ability to lead teams while remaining actively involved in strategy, testing, and optimization.

About WIN

WIN is the #1 ranked inspection services company in the United States. Backed by three decades of excellence, we’re on a mission to build a global brand by transforming the $250+ billion U.S. residential services market through AI-driven innovation, exceptional customer experience, and operational excellence. Combining the stability of an established leader with the energy of a fast-growing organization, WIN offers driven, like-minded professionals a unique opportunity for meaningful personal and professional growth.

Why Join WIN

• Lead performance marketing for a fast-scaling, #1-ranked U.S. brand.
• Collaborate directly with U.S. leadership in a data-driven, high-growth environment.
• Work with a talented team of specialists to drive measurable business outcomes.
• Be part of a company that combines proven stability with innovation and momentum.
• Competitive compensation and clear advancement opportunities.

About WIN 🌎

WIN is the #1 ranked company in our industry in the US and also the fastest growing. We work with both consumers and businesses, giving you exposure across the full spectrum of marketing: SEO, social, paid ads, content, and more.

Do you find yourself diving into analytics dashboards for fun, wondering how to boost conversion rates, or testing which ad headline gets more clicks? Then you might be exactly who we’re looking for.

We’re seeking a Digital Marketing Specialist who’s passionate about growth, experimentation, and continuous learning. Whether your strengths lie in SEO, paid ads, email marketing, or analytics you’ll have the freedom and support to expand your skills across all areas of digital marketing.

If you have 3+ years of hands-on experience and a genuine curiosity about how digital channels drive business results, this is your chance to make an impact.

What You’ll Do 🚀

• SEO & SEM: Optimize website visibility through on-page and off-page SEO best practices. Manage and refine Google Ads campaigns to attract high-quality leads.
• Local SEO: Execute local SEO initiatives by optimizing Google Business Profiles, updating business details, adding posts and photos, and improving visibility in local search and map results.
• Local Listings Management: Maintain NAP (Name, Address, Phone) consistency across directories, submit new listings, monitor reviews, and ensure business information is accurate and up-to-date across all platforms.
• Campaign Management: Plan, launch, and optimize digital campaigns across paid, organic, and email channels.
• Performance & Analytics: Track KPIs (CTR, CPC, conversion rate, ROI) using tools like Google Analytics, HubSpot, or similar platforms—and turn data into action.
• Marketing Automation: Build and maintain email workflows and nurture sequences that drive engagement and conversions.
• Landing Pages & CRO: Collaborate with design and web teams to create and A/B test landing pages for optimal performance.
• Content Strategy Support: Partner with content creators to ensure consistent messaging and brand tone across all campaigns.
• Budget Management: Monitor spend, analyze ROI, and ensure campaigns deliver maximum value.
• Continuous Learning: Stay on top of the latest marketing trends, tools, and competitor activity.

What We Value Most ❤️

• Curiosity: You love testing, learning, and finding new ways to improve performance.
• Collaboration: You work well with designers, content creators, and sales teams to hit shared goals.
• Communication: You can clearly explain insights and ideas, both in writing and conversation.
• Accountability: You take ownership of your projects and see them through to success.
• Positivity: You bring enthusiasm and humor to your work—and to your team.

Bonus Points If You Have ✨

• Experience with tools like Google Ads, Meta Business Suite, HubSpot, SEMrush, or Ahrefs
• Hands-on experience running paid ad campaigns or optimizing SEO
• Knowledge of local SEO tools and platforms such as BrightLocal, Yext, or Moz Local
• A strong grasp of campaign performance metrics and data storytelling

Compensation & Benefits 💼

• Competitive salary and benefits package
• 100% remote work flexibility
• Opportunities to learn from experienced marketers and grow your expertise across multiple channels
• A collaborative culture that rewards creativity, curiosity, and results

Why You’ll Love Working Here 🌟

• Be part of a high-performing, supportive team that values innovation and fun
• Make a visible impact on brand engagement and digital growth
• Learn continuously, experiment often, and see your ideas come to life
• Work with a company that combines long-term success with a fresh, start-up spirit

About WIN 🌎

WIN is the #1 ranked company in our industry in the US and also the fastest growing. We work with both consumers and businesses, giving you exposure across the full spectrum of marketing: SEO, social, paid ads, content, and more.

Do you find yourself diving into analytics dashboards for fun, wondering how to boost conversion rates, or testing which ad headline gets more clicks? Then you might be exactly who we’re looking for.

We’re seeking a Digital Marketing Specialist who’s passionate about growth, experimentation, and continuous learning. Whether your strengths lie in SEO, paid ads, email marketing, or analytics you’ll have the freedom and support to expand your skills across all areas of digital marketing.

If you have 3+ years of hands-on experience and a genuine curiosity about how digital channels drive business results, this is your chance to make an impact.

What You’ll Do 🚀

• SEO & SEM: Optimize website visibility through on-page and off-page SEO best practices. Manage and refine Google Ads campaigns to attract high-quality leads.
• Local SEO: Execute local SEO initiatives by optimizing Google Business Profiles, updating business details, adding posts and photos, and improving visibility in local search and map results.
• Local Listings Management: Maintain NAP (Name, Address, Phone) consistency across directories, submit new listings, monitor reviews, and ensure business information is accurate and up-to-date across all platforms.
• Campaign Management: Plan, launch, and optimize digital campaigns across paid, organic, and email channels.
• Performance & Analytics: Track KPIs (CTR, CPC, conversion rate, ROI) using tools like Google Analytics, HubSpot, or similar platforms—and turn data into action.
• Marketing Automation: Build and maintain email workflows and nurture sequences that drive engagement and conversions.
• Landing Pages & CRO: Collaborate with design and web teams to create and A/B test landing pages for optimal performance.
• Content Strategy Support: Partner with content creators to ensure consistent messaging and brand tone across all campaigns.
• Budget Management: Monitor spend, analyze ROI, and ensure campaigns deliver maximum value.
• Continuous Learning: Stay on top of the latest marketing trends, tools, and competitor activity.

What We Value Most ❤️

• Curiosity: You love testing, learning, and finding new ways to improve performance.
• Collaboration: You work well with designers, content creators, and sales teams to hit shared goals.
• Communication: You can clearly explain insights and ideas, both in writing and conversation.
• Accountability: You take ownership of your projects and see them through to success.
• Positivity: You bring enthusiasm and humor to your work—and to your team.

Bonus Points If You Have ✨

• Experience with tools like Google Ads, Meta Business Suite, HubSpot, SEMrush, or Ahrefs
• Hands-on experience running paid ad campaigns or optimizing SEO
• Knowledge of local SEO tools and platforms such as BrightLocal, Yext, or Moz Local
• A strong grasp of campaign performance metrics and data storytelling

Compensation & Benefits 💼

• Competitive salary and benefits package
• 100% remote work flexibility
• Opportunities to learn from experienced marketers and grow your expertise across multiple channels
• A collaborative culture that rewards creativity, curiosity, and results

Why You’ll Love Working Here 🌟

• Be part of a high-performing, supportive team that values innovation and fun
• Make a visible impact on brand engagement and digital growth
• Learn continuously, experiment often, and see your ideas come to life
• Work with a company that combines long-term success with a fresh, start-up spirit