Jobs Companies Bachmann Chemical and Engineering Engagement & Demand Generation Specialist

About this Engagement & Demand Generation Specialist role at Bachmann Chemical and Engineering

Bachmann Chemical and Engineering · Onsite · Torrington, Connecticut, United States

We are only accepting applications through verified recruitment websites listing our job postings (i.e. LinkedIn, Workable, Indeed, etc). Dymax will only contact potential candidates from email addresses in @dymax.com.

About Us

Dymax, part of the BCE Holding family of brands, is based out of Torrington, Connecticut. Dymax is globally recognized as a pioneer in the development of light-curable adhesives and curing equipment. Today, our expansive portfolio of innovative adhesives, coatings, and maskants are supported by dispense solutions and cutting-edge UV and LED light-curing equipment. Unlike our competitors who supplying standard products, Dymax focuses on the customer experience by tailoring solutions that help customers lower costs, reduce their carbon footprint, improve efficiency, and drive profitability. Our focus on being a customer intimate organization has led us to where we are today: a rapidly expanding force within our industry, an innovative product portfolio, extraordinary employees, and a bright future based on creating quality offerings with a dedication to business growth.

About You

We’re seeking a results-focused, innovative, self-driven, and well-qualified individual to join our talented team as our Engagement & Demand Generation Specialist. In this role, you will activate integrated MarCom programs that build engagement, generate demand, and contribute to the pipeline by developing and deploying campaign content, promotional assets, and audience touchpoints across digital, social, and event channels, applying approved messaging and brand guidelines to deliver consistent, measurable communications for an assigned brand or portfolio.

Key Responsibilities:

  • Execute engagement activities that increase awareness, interaction, and demand by activating campaign content across approved social, digital, and email channels, tailoring messages to audience and channel, and maintaining a consistent brand presence aligned with established messaging and funnel objectives.
  • Plan and execute event engagement programs that support campaign goals by coordinating pre-event promotion, on-site messaging, and post-event follow-up across digital and social channels to encourage participation, capture interest, and extend campaign reach.
  • Create and activate campaign content across multiple formats by developing posts, emails, graphics, short-form copy, visual assets, and supporting materials that strengthen awareness, deepen engagement, and encourage conversion in line with campaign objectives and timelines.
  • Apply performance insights to optimize engagement and campaign effectiveness by tracking engagement metrics, campaign indicators, and lead activity and using results to refine content, timing, channel mix, and execution within established marketing direction.
  • Coordinate campaign logistics and engagement assets across channels by preparing communications materials, managing timelines, aligning messaging with campaign plans, and ensuring readiness across digital, social, email, and event-related touchpoints.
  • Engage internal partners, agencies, and vendors to deliver integrated campaign execution by coordinating inputs, clarifying requirements, reviewing deliverables for accuracy and quality, aligning timelines, and supporting future-state MarCom collaboration across brand, product marketing, sales, and regional teams.
  • Ensure accuracy, consistency, and compliance of campaign communications by applying brand guidelines, conducting content and factual review, confirming required approvals, and validating materials prior to launch across digital, social, email, and event channels.

Requirements

You should have:

  • BS/BA Degree in Communications, Marketing, or equivalency
  • Strong working knowledge of social media and associated tools, email and CRM tools (Salesforce), content publishing, campaign management, analytics, and standard productivity software.
  • 3+ years of experience executing integrated marketing, campaign activation, event marketing, digital engagement, or demand generation activities with demonstrated capability managing multiple initiatives concurrently
  • Ability to coordinate multiple details, collaborate across functions, manage timelines, and apply judgment to deliver effective engagement and campaign execution within established marketing direction
  • Strong writing, editing, and content development skills with attention to audience relevance, tone, accuracy, and brand consistency; comfort using performance insights to improve engagement and marketing effectiveness

Salary Range: $75,000 - $108,000

Benefits

Dymax offers its employees:

  • Attractive salaries
  • Personal growth opportunities
  • Excellent benefits packages that include:
    • Health Care Plan (Medical, Dental & Vision) - effective date of hire
    • Retirement Plan (401K)
    • Life Insurance (Basic, Voluntary & AD&D)
    • Generous Paid Time Off and Public Holidays
    • Short-Term and Long-Term Disability
    • Free uniforms and footwear
    • Training & Development
    • Tuition Reimbursement
    • Wellness Resources

Dymax takes the compensation of its employees very seriously and considers several factors when determining the total compensation package including but not limited to location, market range, skills, knowledge, experience, and abilities. The base salary range represents the low and high end of the Dymax salary range for this position. Actual salaries will vary and may be above or below the range. The range listed is just one component of Dymax’s total compensation packages for employees.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Dymax provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, domestic violence status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Ready to apply to Bachmann Chemical and Engineering?
Apply to Bachmann Chemical and Engineering

About Bachmann Chemical and Engineering

Established in 1980 as Dymax, the past forty years have been dedicated to innovation, growth, and diversification. Presently, Bachmann Chemical & Engineering stands as the backbone of its dynamic family of brands: Dymax, Bomar, Electronic Coating Technologies, and ALEO, collectively serving niche markets.

As a privately held company operating under the stewardship of the second generation, our roots run deep. With a global team that surpasses 500 talented team members, we have established our presence in key locations across the globe, including the United States, Canada, Germany, Ireland, China, Hong Kong, Korea, and Singapore.

Our journey began when visionaries Andy and Clai Bachmann pioneered the development of light-curable adhesives, starting in their home in northwestern Connecticut. Over the years, Dymax has secured over 30 patents for revolutionary rapid light-curable materials and a complementary portfolio of precision dispensing and curing equipment. In 1990, Bomar was acquired to support global formulators with innovative oligomer product development. In 2018, the acquisition of Electronic Coating Technologies (ECT) added in-house application services to help customers protect electronics with comprehensive manufacturing, supply, and design solutions. Building on this legacy of innovation, ALEO was introduced in 2023, offering groundbreaking, integrated LED engineering equipment solutions.



See all jobs at Bachmann Chemical and Engineering →

Similar jobs

Bachmann Chemical and Engineering
Sales Director Global
Bachmann Chemical and Engineering
⚡ Apply early Torrington, Connecticut, Unite... Onsite $163,000–$234,000
● New 👁 Seen ✓ Applied 5d ago
Bachmann Chemical and Engineering
Finance Manager - Mexico
Bachmann Chemical and Engineering
⚡ Apply early Santiago de Querétaro, Queréta... Onsite
● New 👁 Seen ✓ Applied 2w ago
Bachmann Chemical and Engineering
Temp Process & Filling Operator - 1st Shift
Bachmann Chemical and Engineering
⚡ Apply early Torrington, Connecticut, Unite... Onsite $41,600–$41,600
● New 👁 Seen ✓ Applied 1mo ago
Bachmann Chemical and Engineering
Material Handler - 2nd Shift
Bachmann Chemical and Engineering
⚡ Apply early Torrington, Connecticut, Unite... $45,760–$45,760
● New 👁 Seen ✓ Applied 1mo ago
Bachmann Chemical and Engineering
General Counsel
Bachmann Chemical and Engineering
⚡ Apply early Torrington, Connecticut, Unite... $212,000–$290,000
● New 👁 Seen ✓ Applied 1mo ago
Bachmann Chemical and Engineering
Territory Sales Manager
Bachmann Chemical and Engineering
⚡ Apply early Bellevue, Washington, United S... $84,000–$121,000
● New 👁 Seen ✓ Applied 2mos ago
Bachmann Chemical and Engineering
Territory Sales Manager
Bachmann Chemical and Engineering
⚡ Apply early Reno, Nevada, United States $84,000–$121,000
● New 👁 Seen ✓ Applied 2mos ago
Bachmann Chemical and Engineering
Temp Process & Filling Operator - 2nd Shift
Bachmann Chemical and Engineering
⚡ Apply early Torrington, Connecticut, Unite... $41,600–$41,600
● New 👁 Seen ✓ Applied 2mos ago
Bachmann Chemical and Engineering
Human Resources Director - North America
Bachmann Chemical and Engineering
⚡ Apply early Torrington, Connecticut, Unite... $142,000–$224,000
● New 👁 Seen ✓ Applied 2mos ago

Sign up for suggestions tailored to the jobs you open and the searches you save.

More jobs at Bachmann Chemical and Engineering

See all jobs at Bachmann Chemical and Engineering →

Apply now
🤖

Whoa — hold up

JobsRadar was built for real people having a rough time in their job search — not for automated requests. You're clicking way too fast and you're now temporarily blocked.

Come back later. If you're genuinely job hunting, we've got your back — just act like a human.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Get an edge on your job hunt.

Join our Telegram channel for the stuff that helps you land the role — salary benchmarks, the weekly market pulse, and new-feature drops. No spam, just signal.

Join the channel — it's free