About this VP of Growth role at Sanction Scanner
Sanction Scanner (3x Deloitte Fast 50 Winner) is an AI-powered RegTech company helping 800+ financial institutions worldwide with sanctions screening and AML compliance. We're looking for a VP of Growth to own our growth function end-to-end and build the engine that takes us to the next stage.
This is a growth-first leadership role, but not a strategy-only seat. Reporting directly to the CEO, you'll set the growth strategy and then roll up your sleeves to build, ship and scale it yourself before growing a team around what works. You'll own the full funnel across Europe, MENA and the US: how prospects find us, how they convert, and how we build a brand that compliance leaders trust.
We move fast, we ship often, and we don't wait for perfect, we iterate toward it. If you think in funnels, run weekly experiments, and obsess over pipeline, CAC and LTV, keep reading.
🌟 Why You'll Love Working with Us
- Real Impact: Every campaign, every experiment, every dollar you spend moves the needle on a company scaling globally in financial compliance.
- Own the Function: Acquisition, activation, conversion, brand, demand and lifecycle. The whole growth stack is yours, with no silos and no waiting on other teams.
- Direct Line to Strategy: Report to the CEO and shape GTM strategy, positioning and how we grow across markets.
- Build Your Team: Start hands-on, then hire and grow a high-performing marketing team around you as pipeline scales.
- Budget to Win: You'll have the resources to test, scale what works and kill what doesn't, fast.
- Builder Culture: We value people who take initiative, move fast and get things done. No bureaucracy, no waiting around, just impact.
📋 What You'll Be Doing
- Own growth, 360°. Build and scale the full growth engine across inbound, outbound support, paid, SEO, content, email, events, web and lifecycle. Pipeline, CAC, LTV and funnel conversion are your scoreboards.
- Run inbound. Turn organic content, SEO, GEO and the website into a compounding lead-gen channel. Own the blog, landing pages, gated assets (whitepapers, reports, guides) and conversion paths.
- Drive demand. Build and execute integrated campaigns that generate qualified pipeline across Europe, MENA and the US.
- Own lead generation. Own MQL volume and quality, activation and MQL to SQL conversion, and lifecycle nurture that keeps the funnel moving.
- Build the brand. Define how we look, sound and feel. In B2B, brand is the quietest but most powerful growth lever, and you'll own it.
- Publish thought leadership. Whitepapers, research reports, blogs, case studies and LinkedIn content, engineered to rank, convert and earn trust in a regulated buyer's world.
- Plan events and webinars. Build industry events, regional roundtables and webinars that generate pipeline and build authority with compliance leaders.
- Support GTM and sales. Partner closely with sales on ICP, messaging and target-account plays. Feed the pipeline, align on handoffs and make sure every MQL has the best possible shot at converting.
- Run experiments. Design, launch and measure growth experiments weekly. Double down on what works, kill what doesn't, move on.
- Track the market and competition. Run continuous competitor analysis (positioning, pricing, messaging, content, paid plays, share of voice, product moves) and translate insights into sharper messaging and proactive plays that win deals.
- Measure everything. Stand up the reporting, dashboards and attribution to know exactly what's driving pipeline, and act on it fast.
- Build the team. Start hands-on, then hire and grow a marketing team as pipeline scales.
Requirements
- 🎯 What We're Looking For
- 8+ years in B2B growth or marketing, with at least 2 to 3 years leading or building a function, ideally at a SaaS or fintech company in a high-growth stage.
- A builder first and foremost. You've personally shipped campaigns, content and funnels, not just managed people who did.
- Proven track record of generating qualified pipeline and hitting demand or revenue targets, with the metrics to prove it.
- Full-funnel fluency across inbound, SEO, content, paid, lifecycle and web, plus a strong instinct for brand.
- Comfortable owning numbers: pipeline, CAC, LTV, conversion rates and attribution.
- Sharp writer and communicator who can turn a complex, regulated product into clear positioning and messaging.
- Bias for speed and experimentation. You'd rather ship, learn and iterate than wait for perfect.
- Experience marketing to financial institutions, fintechs or in RegTech, compliance or a regulated space is a strong plus.
- Based in or able to work from our Istanbul office.
Benefits
What We Offer
- Competitive Compensation — Net salary with additional fringe benefits, reviewed regularly as you grow with us.
- Meal Allowance — A proper meal card that actually covers a decent, nutritious lunch — not just a symbolic top-up.
- Comprehensive Health Benefits — Private health insurance so you're covered when it matters.
- Learning-AI Budget — Annual budget for books, courses, conferences, and certifications. Learning never stops here.
- Software & Tooling Support — Any software subscription you need to do your best work, we'll cover it.
- Appreciation & Reward Culture — Your impact on Sanction Scanner's growth won't go unnoticed. We recognize and reward the people who move the company forward.
- No Dress Code — Dress however you're most comfortable. We care about your work, not your wardrobe.
- International Work Environment — Collaborate with a caring, high-energy team working across multiple markets.
- Dream Team — Join talented, ambitious people who push each other to get better every day.
- Shape the Future — Be part of building a category-defining RegTech company from the ground up.
🤝 Equal Opportunity
We provide equal opportunity to all. We don't discriminate based on gender, sexual orientation, disability, religion, ethnicity, or social background. We hire for talent, ownership, and fit — nothing else.