JOB DESCRIPTION:

Abbott is a global healthcare leader, creating breakthrough science to improve people’s health. We’re always looking towards the future, anticipating changes in medical science and technology.

We are committed to bringing the benefits of our trusted medicines to more people in the world’s fastest-growing countries. Our broad portfolio of high-quality and differentiated branded generic medicines reaches across multiple therapeutic areas including gastroenterology, women's health, cardiometabolic, pain management/central nervous system, and respiratory.

Working at Abbott

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You will have access to:

• Career development with an international company where you can grow the career you dream of.
• A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.
• A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.

The Opportunity

As the Product Manager, you will develop annual marketing plans and co-ordinate their successful implementation and grow the long-term sales, profit and market share position for assigned products.

What You’ll Do

• Achieve sales, margin and market share annual goals for the assigned products.
• Align with customer insight driven business for developing behavioral segmentation and improving marketing strategy and sales approach in order to grow market-share for assigned products.
• Prepare and develop marketing objectives, advertising and promotion and ensure their execution.
• Build communication contents or messages and roll-out through Multi-Channel Engagement (MCE) platform, in alignment with the strategy of assigned products, therapeutic area and the company.
• Create educational contents about disease related topics and promote the contents to generate traffic on digital platforms.
• Evaluate the practicality and potential of new products and market development.
• Analyze and define customer and market requirements and trends.
• Develop, implement and update product training and competitor information intelligence to sales force on an ongoing basis.
• Develop annual sales volume and profit forecasts, pricing and expense budgets.
• Participate in planning sales promotion and advertising in support of existing products and determine market strategies and sales tactics to achieve product objectives.
• Develop methods of field-testing promotional programs to determine customer acceptance, evaluate effectiveness of promotion efforts and keep informed on needs of the sales force.
• Develop and maintain contact with customers, sales force and channels to understand their needs.
• Provide direction to educate and develop Product Specialists.
• Review complaints and suggestions relating to assigned products.
• Analyze and report market intelligence in a correct and timely manner.

Requirements

• Degree in Science, Pharmacy, Medical related field or appropriate tertiary qualification.
• Strong sales track record.
• Sound understanding or qualifications in marketing related principles.
• Good knowledge of computer-based programs including spreadsheets and graphics.
• Comprehensive industry knowledge.

Location

This position is based in Bangkok, Thailand.

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.

Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and on Twitter @AbbottNews and @AbbottGlobal.

The base pay for this position is

In specific locations, the pay range may vary from the range posted.

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