À propos de ce poste Marketing Manager - Medical Care chez Pierre Fabre
Who we are ?
Pierre Fabre is the 2nd largest dermo-cosmetics laboratory in the world, the 2nd largest private French pharmaceutical group and the market leader in France for products sold over the counter in pharmacies.
Its portfolio includes several medical franchises and international brands including Pierre Fabre Oncologie, Pierre Fabre Dermatologie, Eau Thermale Avène, Klorane, Ducray, René Furterer, A-Derma, Naturactive, Pierre Fabre Oral Care.
Your mission
KEY RESPONSIBILITIES
Strategic Planning & Business Growth
- Develop and execute annual marketing strategies and business plans aligned with company objectives.
- Drive portfolio growth by identifying market opportunities, customer needs, and competitive trends.
- Contribute to forecasting, business planning, and resource allocation decisions.
- Monitor business performance and recommend actions to accelerate growth and improve competitiveness.
Customer & Market Development
- Develop a deep understanding of customer segments, healthcare professional needs, and patient journeys.
- Translate market insights into actionable marketing initiatives and customer engagement plans.
- Build and maintain strong relationships with healthcare professionals, key opinion leaders, and key partners.
- Support the development of innovative customer-centric solutions to enhance customer experience.
Omnichannel Excellence
- Lead the design and execution of integrated omnichannel campaigns and customer engagement activities.
- Collaborate closely with Commercial and Digital teams to ensure a consistent customer experience across channels.
- Monitor campaign effectiveness and optimize investments to maximize business impact and return on investment.
Team Leadership & Capability Building
- Lead, coach, and develop a high-performing marketing team.
- Foster a culture of collaboration, accountability, innovation, and continuous improvement.
- Support succession planning and capability development within the marketing organization.
Cross-Functional Collaboration
- Partner with Medical, Commercial, Finance, Supply Chain, Digital, and Regional teams to ensure alignment and execution excellence.
- Lead key business reviews and provide strategic recommendations to senior management.
- Ensure effective communication and stakeholder management across the organization.
Financial & Budget Management
- Develop and manage marketing budgets responsibly.
- Track marketing investments, business performance, and ROI.
- Ensure efficient allocation of resources to support business priorities.
QUALIFICATIONS AND SKILLS
- Bachelor's Degree in Pharmacy is required.
- Minimum 15 years of experience in Marketing, Product Management, and Brand Management.
- Experience within pharmaceutical, healthcare, consumer healthcare, or dermo-cosmetics industries is preferred.
- Experience leading teams and managing cross-functional projects.
- Strategic thinking and business acumen
- Strong analytical and problem-solving skills
- Customer-centric mindset
- Leadership and people development
- Project and stakeholder management
- Strong communication and influencing skills
- Growth mindset and agility
Who you are ?
We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.
