Interface is a global flooring and sustainability leader dedicated to rethinking how spaces work for people and the planet. Our portfolio includes Interface® carpet tile and LVT, nora® rubber flooring, and FLOR® premium area rugs. Across every brand, we innovate in a way that combines design, performance, and sustainability—without compromise.

Trusted by architects, designers, and building professionals worldwide, we help bring bold visions to life with solutions that deliver real, measurable impact. Building on more than 30 years of sustainability progress and industry‑first innovation, we remain ‘all in’ on our goal of becoming carbon negative by 2040, without the use of offsets.

Strategic Direction and Market Development

• Develop and execute the long-term commercial strategy for South Asia in alignment with

the Asia regional strategy and the company’s overall business priorities.

• Provide market insights, competitive intelligence and customer feedback to support

strategic planning, portfolio decisions and investment prioritization.

• Use market data, customer insights and commercial analytics to identify growth

opportunities, priority segments, geographic white spaces and emerging risks.

• Define and continuously evolve the appropriate route-to-market strategy across direct,

dealer, distributor, global account and project-based business models.

• Identify priority market segments and develop targeted plans to improve market

penetration, specification influence and share of wallet.

• Evaluate and recommend investments, resources and capabilities required to capture

market opportunities.

• Monitor competitor activity, pricing movements, product trends and changes in customer

buying behavior.

Channel and Partner Management

• Define the channel-partner strategy for each regional market, including partner selection, geographic coverage, capability requirements and performance expectations.

• Identify, appoint and develop high-quality dealers, distributors and other strategic partners.

• Establish clear performance measures, governance mechanisms and regular business reviews for channel partners.

• Monitor partner productivity, project pipelines, customer coverage, capability and compliance with contractual and brand requirements.

• Address channel conflict and ensure appropriate account, territory and opportunity ownership.

• Build long-term partner capability through training, joint business planning, customer-development initiatives and market investments.

• Recommend changes to partner arrangements where performance, capability or strategic alignment is insufficient.

Tactical Result Delivery

• Deliver revenue, order intake, gross margin and profitability targets for South Asia.

• Build and maintain a healthy, balanced and sufficiently qualified sales pipeline to support current and future growth.

• Ensure accurate and timely sales forecasting, with clear visibility of opportunities, risks and required interventions.

• Establish pricing discipline to ensure market competitiveness, gross margin delivery and appropriate pricing integrity across markets and channels.

• Manage selling, general and administrative expenses within the approved budget and allocate resources according to strategic priorities and market opportunities.

• Partner with Finance and Supply Chain to manage receivables, credit exposure, inventory requirements and overall working-capital efficiency.

• Review market, customer, channel and product profitability and implement corrective actions where performance is below expectations.

• Ensure effective utilization of showrooms, samples, marketing investments and other commercial assets.

• Collaborate with Global Accounts and other regional commercial teams to develop and deliver cross-border customer opportunities.

Customer Relationship Management

• Maintain involvement in key customer relationships including key dealers, end-users, A&D principals and CRE stakeholders.

• Strengthen the company’s position with decision-makers and influencers across the project-development and specification cycle.

• Drive usage of Salesforce CRM from lead management through close to ensure we are operating in a customer centric manner.

• Monitor pipeline coverage, sales-stage conversion, win rates, sales-cycle duration and reasons for won or lost opportunities.

• Use commercial analytics to improve account prioritization, resource allocation and sales effectiveness.

• Ensure alignment of customer opportunities and contacts with marketing activities.

Cross-Functional Leadership

• Build strong partnerships with Marketing, Supply Chain, Finance, HR, Legal, Technical Services, Customer Service and IT to deliver business priorities.

• Coordinate cross-functional resources to support strategic customers, major projects, market launches and business-improvement initiatives.

• Ensure effective demand planning and communication of market requirements to Supply Chain.

• Partner with Marketing to develop segment strategies, specification activity, brand-building initiatives and lead-generation programmes.

• Work with HR to ensure effective organization design, workforce planning, talent acquisition, succession planning and capability development.

• Escalate material commercial, operational, legal, compliance or people risks and ensure timely mitigation.

People Development & Performance

• Provide clear strategic direction, priorities and performance expectations to the South Asia commercial team.

• Maintain an effective commercial organization structure, including appropriate market coverage, account allocation, spans of control and role clarity.

• Translate business priorities into measurable individual and team objectives and ensure alignment through the performance-management process.

• Conduct regular performance, pipeline and development discussions with direct reports, providing timely feedback, coaching and support.

• Hold team members accountable for both business outcomes and demonstration of the company’s values and expected leadership behaviors.

• Identify high-potential employees and create meaningful development plans, stretch assignments and career opportunities.

• Maintain robust succession plans for critical commercial roles and reduce dependency on individual employees or relationships.

• Proactively address underperformance through clear expectations, documented feedback, focused development support and appropriate performance actions.

• Foster an inclusive, collaborative and high-accountability culture in which employees are engaged, empowered and encouraged to challenge existing ways of working.

• Monitor employee engagement, retention risk, team capability and organizational health, implementing appropriate actions in partnership with HR.

• Demonstrate visible leadership and role-model the company’s values, ethical standards and commitment to employee wellbeing.

Learn more about Interface (NASDAQ: TILE) and our brands at interface.com and FLOR.com. Join us on Facebook, Instagram, LinkedIn, and Pinterest.