Job Description:

Lead the design and implementation of scalable Braze solution.

Develop and optimize data models, audience segmentation, and automation strategies.

• Work with stakeholders to gather requirements, design, consider design alternatives, facilitate discussions and provide out of the box solution for marketing automation requirements

• Lead the effort to design, build and configure campaigns, acting as the primary point of contact

• Able to troubleshoot the various technical/functional issues related to Braze.

• Leverages knowledge of database marketing tools and principles to develop methods for process automation, process governance, and capabilities improvements.

• Strong hands-on SQL development – experience in writing SQL or debugging database queries

Work with REST/SOAP APIs, FTPs, and external data sources.

Conduct code reviews and enforce development best practices.

• Ability to interact with and communicate effectively with management.

• Must be able to manage multiple tasks simultaneously and work with cross-functional teams in a dynamic, fast-paced environment.

• Act as a mentor for Junior Developers.

• Excellent communication skills and knowledge of Agile methodology Provide best practice recommendations for marketing automation.

6+ years in Marketing Automation Platforms

At least 3-4 years in implementation ( Adobe, Marketing automation Experience)

At least 2-3 years Braze Experience

Must Have Skills :

• Experience in Braze platform implementation or Partner Led Onboarding

• SQL – joins, complex queries, etc.

• Experience in API Integrations

• Good communication skills

• Braze Certifications( At least Developer has to to be there)

Good to have Skills :

• Experience in Implementation of other Marketing Platforms like SFMC, Adobe Campaign, etc.

• Programming experience (Javascript / Java / VB / C# / PHP)

• Braze Partner Led Onboarding experience

Shift Timing :

Work in client specific time zones IST/GMT/EST / ANZ Time zone

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