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Sobre este puesto de Stage - Brand Marketing & Communications (H/F) en Withings

Withings · Presencial · Issy-les-Moulineaux, Île-de-France, France

At Withings, we aim to give individuals back control over their health.

We are passionate about creating beautiful, intuitive products that people can easily use in their daily lives.

Our connected scales, hybrid watches, blood pressure monitors, sleep analyzers, and the full range of our devices are now used by millions of users worldwide.

Our mission: to enable prevention, early detection, and support for a range of chronic conditions through innovative products and services — and to revolutionize the way we take care of our health.

We are looking for an intern or an apprentice to join our dynamic & international EU brand marketing team to help with operational tasks related to influencer campaigns, long term ambassador partnerships, PR & events.


The goal of this role is to engage in initiatives to increase brand awareness, and drive consideration for key products + new product launches. This is a central role in the marketing team, working primarily on the French, German, and UK markets, with some opportunities to work on brand marketing projects for the Australian & Indian markets. Intermediate to fluent working knowledge of French & English will be vital to the success of this role.


This is a central role in the marketing team, which will have a direct and measurable impact on the company's success in Europe. The right candidate will be an enthusiastic, friendly, and kind person with a strategic mind, and excellent interpersonal and organizational skills.


This team member will report to the Brand & Communications Team Lead & will be based out of our French office in Issy-les-moulineaux, in the suburbs of Paris.

  • Help with operational tasks under the close guidance of the Brand & Comms team related to…
    • Social Media Content Creation Support
      • Eg: support our Social Media Manager in editing and producing content, primarily for Instagram, X, and LinkedIn.
      • Eg: help adapt content to each platform's formats and specs (Reels, Stories, carousels, short-form video, LinkedIn posts), including language versions by market.
      • Eg: help prepare the editorial calendar, gather assets from the studio and content teams, and draft captions for review.
      • Eg: monitor social trends and best-in-class brand accounts, and share learnings and content ideas with the team.
    • UGC Content Creation
      • Main responsibility: help scale UGC content creation alongside our EU Influencer Manager. The goal is to scale this output using an internal tool, and you'll help coordinate creators, briefs, content collection, and delivery to make that happen.
        • Eg: do benchmarks on the influencer market, prepare unboxing gifting experiences for influencers, help prepare influencer and ambassador briefing decks.
    • Events
      • Eg: order team apparel for events, order event goodies, print leaflets, ship marketing materials, help run product experiences during events.
      • Help manage internal communication with team members before and during events (eg: create a team email group, share tips / updates / reminders).
    • Press
      • Eg: send product samples to reporters, work cross-functionally to find answers to reporters' questions about the Withings brand & products.

You will report to the B2C Brand Marketing Team Leader and work cross-functionally with other brand marketing team members managing PR, social media, advertising, influence & partnerships, as well as the broader marketing & sales teams (studio & content, retail sales, CRM, product marketing, web).

Requirements

  • Student on a masters degree
  • Ability to work for a 2-year term (for apprentices) and a 6-month term (for interns).
  • A strong working knowledge and/or fluency in both French & English (note - close collaboration with both French and US-based team members will be required for this role). 
  • At ease in an international environment
  • Positive and enthusiastic spirit, with a go-getter attitude, and excitement to work cross-functionally to come up with creative solutions & ideas.
  • Rigor and drive to deliver excellence through collaboration, while also confident enough to work autonomously to get smaller tasks done efficiently & within a timely manner.
  • Ability to bring both creativity and analytical mindset to projects
  • Flexibility for various types of projects
  • Ability to create high quality analyses and presentations with google slides, google sheets, figma, notion

Benefits

Joining the Withings adventure means:

  • Joining one of the world's pioneers and leaders in connected health, winner of 20+ awards at the Consumer Electronic Show.
  • Business travel to events / tradeshows across Europe.
  • Contributing to innovative and ambitious projects for the health of tomorrow in an agile and constantly evolving environment,
  • Join an international company, member of the FrenchTech 120, with teams based in Issy-les-Moulineaux, Boston, Hong-Kong and Shenzhen,
  • Participate in the continuous improvement of our products and services by beta-testing them before their release, especially during our numerous sports sessions with colleagues,
  • Benefit from numerous advantages: smartphone and computer of your choice, discounts for cultural and sports activities, company cantine, weekly free yoga classes in the office, and much more.
  • Participate in Smart Breakfasts by attending lectures by internal team members and healthcare professionals to strengthen your knowledge in the connected health market.
  • Collaborate with passionate colleagues and celebrate each of our successes
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Sobre Withings


Technology for Health

Since 2009, Withings has been creating devices that combine cutting edge medical technology with premium design. These easy-to-use devices connect to apps and act as powerful daily health check-ups, as well as tools to help master long-term health goals. The ecosystem range includes award-winning products across the health spectrum.

We are driven by the promise to revolutionize people’s relationship with their health, by bringing new measurement tools that collect and monitor vital parameters remotely. Whether monitoring chronic diseases, detecting under-diagnosed conditions, or simply helping people with motivational tools, our objects and applications are transforming the daily lives of all those involved in healthcare, from patients, to professionals to researchers.

From our offices in Issy-les-Moulineaux, Boston and Hong Kong, we have complete control over the product life cycle, from R&D to marketing.

A true innovation laboratory, Withings was the first to bring a smart scale to market, and the first to introduce metrics reserved for the hospital environment into everyday objects. Today we are going even further with the technology that will enable better health monitoring in the coming years. Join us!

To learn a lot more about Withings, check out our NEW careers page: www.withings.com/careers

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