Jobs › Companies › Lowe's › Sr Marketing Manager - Measurement Capabilities & Evolution

Sobre este puesto de Sr Marketing Manager - Measurement Capabilities & Evolution en Lowe's

Lowe's · Presencial · Mooresville, NC (SSC) 1999

Innovate Remotely

This position is fully remote, allowing you to enjoy the flexibility of working from home while collaborating with skilled team members and contributing to groundbreaking solutions.

Your Impact
The Senior Manager, Performance Insights leads the strategic evolution of measurement capabilities across Lowe's Media Network, ensuring the organization maintains best-in-class measurement solutions that meet the

needs of an expanding advertiser portfolio. The leader is responsible for defining and advancing the measurement roadmap, overseeing the development and enhancement of measurement methodologies, tools,

and technologies, and ensuring measurement capabilities scale alongside new media products, channels, and partner types. This role partners closely with Technology, Client Insights, Client Services, and Media Planning teams to deliver innovative, actionable, and trusted measurement solutions that drive advertiser success and support the continued growth of the media network.

What You Will Do
• Own and drive the long-term measurement capability roadmap, ensuring Lowe's Media Network maintains industry-leading measurement solutions and methodologies.

• Communicates complicated analytics concepts and methodologies effectively to all audiences- from the extremely technical to the novice and from hands-on-keys to senior leadership.

• Lead the evaluation, development, testing, and implementation of emerging measurement approaches, including new methodologies, frameworks, and technologies that enhance advertiser insights and business outcomes.

• Develop and deliver innovative, external-facing collateral that positions Lowe’s and its strategic customer initiatives as market leaders in the home improvement and retail media space.

• Partner with Product, Technology, and Data teams to ensure measurement systems, data pipelines, and self-service platforms are designed, maintained, and optimized to support evolving business and client needs.

• Establish and enhance measurement foundations that enable scalable, accurate, and actionable reporting across media products, channels, and advertiser segments.

• Ensure measurement capabilities evolve to support new media channels, advertising products, and partnership models as the network expands.

• Develop measurement strategies and frameworks for emerging advertiser categories, including non-endemic partners, ensuring measurement solutions are appropriate, differentiated, and aligned to advertiser objectives.

• Identify capability gaps and prioritize investments that strengthen measurement effectiveness, efficiency, scalability, and competitive differentiation.

• Stay current with industry best practices in research, customer data tools, methodologies, and emerging technologies to enhance insight development and delivery.

• Promote continuous improvement by democratizing data access, optimizing workflows, and leveraging automation and technology to reduce manual tasks and increase efficiency.

Minimum Qualifications
• Bachelor's Degree in+R2 Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative or related field and 8-10 Years Marketing, Finance or General Analytics
• 6-8 Years digital media and/or consumer insights experience
• 3-5 Years Experience leading teams with proven business impact
• 6-8 Years Experience story-telling with data and presenting data stories in a compelling and easy to understand way

Preferred Skills/Education
• Master's Degree In a related field (e.g. Master's in Marketing, Statistics, Business Analytics, Market Research, Behavioral Psychology, MBA)
• Experience in a retail environment
• Experience leading global teams

Pay Range: $116,400.00 - $194,500.00 annually

Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page.

Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.


About Lowe’s

Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 100 home improvement company with total fiscal year 2025 sales of more than $86 billion. Lowe’s employs approximately 300,000 associates and operates over 1,750 home improvement stores, 540 branches and 120 distribution centers. Lowe’s is a core value S&P 500 equity stock and a dividend aristocrat. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing, improving community spaces, helping to develop the next generation of skilled trade experts and providing disaster relief to communities in need. For more information, visit Lowes.com.  

Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.

Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.

Lowe’s believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe’s employees; and adhering to and monitoring compliance and safety guidelines. 

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

¿Listo para postularte en Lowe's?
Postúlate en Lowe's

Cómo se compara este salario de Marketing Manager

Este puesto paga $155,450/yr — en línea con el rango típico para los puestos de Marketing Manager.

$82,500 la mediana de $142,500 $204,500

Rango típico $110,000–$175,000/yr, a partir de 2,395 ofertas comparables de Marketing Manager en JobsRadar (salario anualizado en USD). Ver datos salariales de Marketing Manager →

Sobre Lowe's

We’re glad you’re interested in building your career with us. Lowe’s is dedicated to service, which begins with serving our associates. Lowe’s team members enjoy exceptional benefits and opportunities to grow their skills. Apply today and start your career on a strong foundation. Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 35 home improvement company serving approximately 20 million customers weekly in the United States and Canada. With fiscal year 2020 sales of nearly $90 billion, Lowe’s and its related businesses operate or service more than 2,200 home improvement and hardware stores and employ over 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it ser

Ver todos los empleos en Lowe's →

Empleos similares

LO
Assistant Marketing Manager, Affiliate & Influencer
Lowe's
⚡ Postúlate pronto Mooresville, NC (SSC) 1999 Presencial
● Nuevo 👁 Visto ✓ Postulado hace 5h
LO
Assistant Marketing Manager, Paid Social
Lowe's
⚡ Postúlate pronto Mooresville, NC (SSC) 1999 Presencial
● Nuevo 👁 Visto ✓ Postulado hace 2sem
LO
Marketing Manager, Customer Insights
Lowe's
⚡ Postúlate pronto Mooresville, NC (SSC) 1999 Presencial
● Nuevo 👁 Visto ✓ Postulado hace 2sem
BestEx Research
Marketing and Revenue Operations Manager
BestEx Research
⚡ Postúlate pronto Bengaluru, Karnataka, India Presencial
● Nuevo 👁 Visto ✓ Postulado hace 41m
Risepoint
Senior Healthcare Employer Marketing Manager
Risepoint
⚡ Postúlate pronto US - Remote · restringido por ubicación
● Nuevo 👁 Visto ✓ Postulado hace 1h
Ingevity
Asphalt Technical Marketing Manager - Remote
Ingevity
⚡ Postúlate pronto Roving CO Presencial
● Nuevo 👁 Visto ✓ Postulado hace 1h
Binance
Growth Marketing Lead-ANZ
Binance
⚡ Postúlate pronto Australia, Sydney · restringido por ubicación
● Nuevo 👁 Visto ✓ Postulado hace 1h
Exelixis
Associate Principal IT Product Lead - Digital Applications (Marketing Technology)
Exelixis
⚡ Postúlate pronto Alameda, CA Presencial $174,000–$246,000
● Nuevo 👁 Visto ✓ Postulado hace 1h
Intapp
Sr. Product Marketing Manager, Real Assets Solutions
Intapp
⚡ Postúlate pronto US NY New York Presencial
● Nuevo 👁 Visto ✓ Postulado hace 1h

Regístrate para recibir sugerencias adaptadas a los empleos que abres y las búsquedas que guardas.

Más empleos en Lowe's

Ver todos los empleos en Lowe's →

Postúlate ahora
🤖

Un momento — para

JobsRadar se creó para personas reales que están pasando un mal momento en su búsqueda de empleo — no para solicitudes automatizadas. Estás haciendo clic demasiado rápido y ahora estás bloqueado temporalmente.

Vuelve más tarde. Si de verdad estás buscando empleo, cuentas con nosotros — solo compórtate como una persona.

Catch your next role the second it’s posted.

Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

Create free account

Free forever · takes 30 seconds · already have one?

Toma ventaja en tu búsqueda de empleo.

Únete a nuestro canal de Telegram para lo que te ayuda a conseguir el puesto — referencias salariales, el pulso semanal del mercado y avisos de nuevas funciones. Sin spam, solo señal.

Únete al canal — es gratis