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Sobre este puesto de Sr Marketing Generalist en Columbia Sportswear

Columbia Sportswear · Presencial · Tokyo, Tokyo, Japan

The scope of work encompasses all marketing activities, with a specific focus on driving the "Trail/Hike" category for the Columbia brand. The role plays a pivotal part in enhancing the brand's image as an outdoor specialist and expanding sales.

Additionally, the role involves supporting all marketing activities for the Mountain Hardwear (MHW) brand.

Specific duties include:

・Advertising production/Public relations/Event management/Web content creation/In-store POP creation/Athlete management

This job description is not meant to be an all-inclusive list of duties and responsibilities, but constitutes a general definition of the position's scope and function in the company. 

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Sobre Columbia Sportswear

Founded in 1938, Columbia Sportswear Company is a global leader in designing, sourcing, marketing, and distributing outdoor and active lifestyle apparel, footwear, accessories, and equipment. Our four primary brands — Columbia®, Mountain Hardwear®, SOREL® and prAna® — complement each other to address the diverse needs of active consumers and their products have gained an international reputation for their innovation, quality and performance. Learn more about our family of brands here.

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