Sobre este puesto de User Acquisition Manager (Snapchat/TikTok/Meta) en Vacancies
We are looking for a User Acquisition Manager (Snapchat/TikTok/Meta) to bring focused Social expertise into our UA team. You will lead a brand-new Meta Web2App testing track from the ground up and take an already-live Snapchat channel through its next stage of scale, working end-to-end: briefing creatives, reading the numbers, adjusting bids and audiences, and turning what you learn into the next test — across a portfolio of web products that already reach a multi-million global audience. It's a role built for someone who wants real ownership of a channel rather than just running campaigns inside someone else's roadmap, with a clear path to grow into UA team leadership.
About the company: We are a global IT product company shaping the future of real-time social connection. We have millions of users across North America, Europe, Latin America, and MENA, and we build next-gen mobile and web apps for the live-streaming and social networking niches. The market will exceed $206 billion by 2030, and we are already among the leaders in the industry. Founded in Ukraine, scaling worldwide. Are you in?
In this role, you will
- Own and scale Snapchat Ads campaigns (with a clear path to expanding into TikTok and Meta) against ROMI, spend, and growth KPIs
- Drive the creative process end-to-end: generate hypotheses, brief the creative team, and control quality through data-driven iterations
- Monitor and optimize campaigns daily across core metrics — CPA, CPI, CTR, CR, ROAS, LTV
- Design and test hypotheses across audiences, bidding strategies, creative formats, and funnels
- Use AI tools actively for analytics, creative ideation, and automating routine work
- Prepare and present test strategy, results, and plans — at internal checkpoints, to your manager, and in external cross-team and product-marketing meetings
- Independently solve both acquisition and technical challenges (integrations, tracking, attribution) in collaboration with ad networks and internal teams
It's all about you
- 1.5-2+ years of experience in performance marketing and digital advertising for mobile apps
- Hands-on experience with social ad platforms — TikTok, Meta, Snapchat, or similar
- Solid grasp of core UA math — CPA, CPI, CTR, CR, ROAS, LTV, and unit economics
- Experience building a creative process and testing hypotheses — creatives, audiences, campaign optimization
- Confident use of AI tools in daily work — for analytics, creative and copy generation, and process automation — with the ability to write sharp prompts and critically evaluate results
- Strong communication skills — able to present strategy, results, and plans clearly and logically, both within the team and externally
- High autonomy — comfortable finding information and solutions independently, learning fast, and owning tasks end-to-end
- English at Intermediate (B1+) or higher