Job Description

Sr. Integrated Marketing Coordinator

If you look around, you’ll probably see Axis Communications technology in your everyday life. But video security has evolved far beyond basic monitoring into a high-growth industry that drives actionable intelligence across a wide variety of industry and use cases. As the Sr. Integrated Marketing Coordinator, you will manage the Midwest Business Area’s multichannel campaigns end-to-end. Partnering closely with sales and marketing teams, you will pair data-driven strategy with business acumen to optimize campaign performance, elevate partner engagement, and advance Axis Communications' mission to build a smarter, safer world.

Responsibilities

• Execute integrated marketing campaigns that drive awareness, engagement, lead generation, and sales opportunities across priority industries and customer segments.

• Collaborate with marketing and sales teams to align on messaging, audience targeting, and regional business priorities. 

• Manage timelines, deliverables, content, and channel coordination across email, social media, digital advertising, webinars, and other marketing channels.

• Monitor and analyze campaign performance, including engagement, lead generation, conversion, and marketing influenced pipeline – and recommend improvements to messaging, audience targeting, channel mix, and execution.

• Track campaign budgets and coordinate related vendor expenses.

• Work closely with the Midwest Field Marketing team on key initiatives such as email management and event support. 

• Collaborate with corporate marketing and other field marketing teams to adapt campaign approaches, share insights, and improve consistency across business areas.

• Maintain current knowledge of marketing tools, campaign practices, and relevant product and industry information through ongoing learning and development.

• Other duties as assigned.

Essential Skills

• Experience coordinating integrated, multichannel marketing campaigns with multiple deliverables, stakeholders, and timelines.

• Understanding of how digital marketing, content, email, webinars, and other marketing tactics work together to support broader campaign objectives.

• Strong project management, organizational, communication, and collaboration skills.

• Ability to analyze campaign performance and use data to recommend improvements.

• Familiarity with CRM systems, marketing automation, email marketing platforms, and campaign reporting tools, including Salesforce.

• Ability to manage multiple projects simultaneously, solve problems independently, and adapt to changing priorities.

• Strong attention to detail and ability to prioritize work effectively.

• Collaborative mindset and ability to work effectively with marketing and sales stakeholders.

• Demonstrated competency in business acumen, strategic thinking, communication, teamwork, accountability, and self development.

Education and Experience

• Two or more years of experience in integrated marketing, campaign coordination, digital marketing, demand generation, or a related role.

• Experience tracking marketing activity and evaluating campaign performance using data and reporting.

• Experience with Salesforce and familiarity with marketing automation or campaign management platforms preferred.

• Experience in B2B technology, channel marketing, partner marketing, or account based marketing preferred.

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience.

Physical Demands

The physical demands and work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Employee is occasionally required to lift 20 to 25 lbs.

• Expected travel time for this position is 25%.

Salary

The anticipated compensation range for this position is $35 to $40 per hour, depending on qualifications, experience, and location. 

Type of Employment

Posting End Date

Certain roles at Axis require background checks, which means applicable verifications will be done in these recruitments. Notice will be provided before we take any action.

About Axis Communications

We enable a smarter and safer world by creating innovative solutions for improving security and business performance. As a network technology company and industry leader, we offer solutions in video surveillance, access control, intercom, and audio systems, enhanced by intelligent analytics applications.

With around 6,000 committed employees in over 50 countries, we collaborate with partners worldwide. Together, we thrive in our friendly, open, and collaborative culture and inspire each other to think beyond the expected. United by our commitment to inclusion, diversity, and sustainability, we consistently seek to develop our skills and way of working.

Let´s create a smarter and safer world

For more information about Axis, please visit our website www.axis.com.

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