Scality is looking for an experienced Demand Generation Campaign Manager to own our global campaign program. You plan, launch, and optimize the campaigns that generate qualified leads and opportunities across our enterprise and mid-market go to market in the Americas, EMEA, and Asia Pacific.

 

This is a hands-on role for a marketer who thinks strategically. You take a pipeline target, decide how to reach it, and run the campaigns that get there. You hold yourself to the numbers: leads and opportunities generated, conversion by stage, cost per lead and per opportunity, and channel efficiency. Most of the work is digital. You also run the campaigns around our webinars, trade shows, and partner programs, from promotion to lead follow up.

 

The main challenge is generating demand in a market that is changing fast. Buyers increasingly get their information from AI tools rather than the channels marketers have relied on, and gated content and volume downloads are losing their effect. This role needs the creativity to build demand where the old playbooks no longer work.

You own the campaign function in an international marketing team. You work closely with the Head of Growth, who runs paid media, SEO, and web, and with marketing operations and nurture. You work with the AMER field marketing manager and the EMEA regional marketing team on campaigns for their events and partner programs, and with product marketing on messaging and assets. You also work with sales, SDR, and partner teams in every region.

Own the global campaign plan and calendar, translating pipeline targets into integrated campaigns across paid social, paid search, email, webinars, content syndication, and account-based marketing

Take each campaign from brief to launch: audience and targeting, offer, messaging with product marketing, landing pages and forms, promotion, lead routing, and reporting

Run campaigns for webinars, trade shows, field events, and partner programs, from promotion before the event to lead follow up after

Run the thought leadership and customer webinar program, from topic and speakers to registration, delivery, and follow up

Work with the Head of Growth on paid media strategy, spend allocation, and experimentation across LinkedIn, Google, and new channels

Build campaigns with marketing operations in HubSpot and Salesforce, and own campaign structure, naming, and attribution in Salesforce

Own weekly and monthly lead generation reporting to marketing and executive leadership: leads and opportunities against goal, conversion by stage, cost per lead and per opportunity, and spend by channel and region

Align with sales and SDR teams across regions on lead handoff, follow up, and pipeline acceleration

Manage campaign budgets and agencies, and prioritize spend against pipeline impact

Run experiments across audiences, offers, and channels to improve conversion and lower acquisition cost