At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses: 

• Curiosity: We do our best work when we’re immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future. 

• Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.

• Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we’re committed to keeping the faith, acting with integrity, and delivering on our promises.

WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone.  We encourage applications from people with a wide variety of backgrounds and experiences.

Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
 

Job Title: Creator & Influencer Strategy Manager, Indonesia

A little bit about our team:

At Warner Music Indonesia, we are dedicated to breaking artists and driving cultural conversation across Indonesia and the broader SEA region. Our Creator & Influencer team sits at the center of the label, connecting the dots between our artists and the digital voices that move the needle. You’ll be working closely with our Head of Creator Strategy and collaborating with a passionate group of specialists in Marketing, A&R, and Artist Relations. Your work will ensure our campaigns aren't just seen, but resonate deeply with fans while staying true to each artist's unique vision

Your role:

As our Senior Creator & Influencer Strategy Manager, you are the hands-on architect of digital influence, responsible for the creative execution and performance of our campaigns. This role is a perfect blend of high-level strategy and technical execution; you’ll be managing creator relationships one hour and optimizing real-time content performance the next. You’ll feel the energy of a fast-paced environment where your work directly amplifies the reach of our world-class roster. At WMG, you get to do this work at the forefront of the industry, turning creative ideas into actionable, long-term plans.

Here you’ll get to:

• You will manage relationships with key creators and influencer partners to deliver impactful campaigns that amplify artist reach.
• You will support the Head of Creator Strategy in developing and executing cutting-edge content and influencer strategies.
• You will oversee the planning, creation, and delivery of high-quality, platform-specific content that aligns with artist brands.
• You will collaborate closely with artists and their management to ensure content initiatives reflect their unique vision.
• You will track and analyze performance metrics to refine strategies and drive fan engagement.
• You will work cross-functionally with Marketing, A&R, and Press teams to integrate campaigns into broader marketing initiatives.
• You will identify content opportunities within artist schedules, including releases, tours, and key cultural moments.
• You will stay up to date with trends and best practices across creator platforms, sharing insights with the wider team.
• You will coordinate content production, including briefs, shoots, and platform-specific optimization
• You will manage campaign budgets and creator spend effectively, ensuring clear ROI and commercial impact. 

About you:

• You have strong experience working with content creators and managing influencer partnerships.
• You have a strong understanding of the commercial pathways connecting social trends, short-form video algorithms, music discovery, and streaming revenue.
• You have proven ability to lead complex, multi-stakeholder campaigns from strategic concept through execution and post-campaign analysis.
• You will have a proven ability to execute multi-faceted content and influencer campaigns from start to finish.
• You enjoy staying at the forefront of digital platforms, content trends, and audience engagement strategies.
• You are passionate about music, culture, and the power of creative storytelling.
• You have excellent communication and collaboration skills, with the ability to navigate the needs of artists and stakeholders.
• You will take a data-driven approach to tracking and optimizing content performance.

We’d love it if you also had:

• Leadership and people management skills with experience guiding creative teams.
• Established network of relationships with top-tier creators & talent managers across SEA. 
• Technical Proficiency in Photoshop and other image editing tools to keep content looking sharp.
• An Innovation Mindset with the ability to collaborate with stakeholders on new, bold digital ideas

As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Independent Minds. Major Sound.

Love this job and want to apply?

Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.

Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.

Thanks for your interest in working for WMG. We love it here, and think you will, too.
 

WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religion or belief, age, sex, sexual orientation, gender, gender identity or gender reassignment, marital or civil partnership status, disability, pregnancy, childbirth or any other characteristic protected by law.