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Sobre este puesto de Product Marketing Manager (F/H) en Younited

Younited · Híbrido · Paris
At Younited, we believe credit and banking should feel as simple, fast and transparent as everything else in your digital life.

So we build financial services that way. We combine technology, data and automation to rethink the way people borrow, pay, save and manage their money.

Today, more than 1.5 million customers trust us, and nearly 500 employees contribute to our growth across 4 European countries.

What we build

    • Younited Credit – instant consumer credit, directly accessible to customers.
    • Younited Pay – instalment payment and financing solutions embedded into our partners' customer journeys.
    • Younited Cashback – cashback and personalised offers, enhanced by open banking data.
    • Younited Bank – our everyday banking offering, currently available through helios by Younited and being expanded.
Our ambition is to build a financial partner people genuinely trust, combining simplicity, transparency and responsible finance. As a certified B Corp, we integrate social and environmental considerations into the way we build our business.
 

The 5 values we work by

    • Make it simple - in the product, in the customer experience and in how we organise. Be transparent.
    • Act as an entrepreneur - take ownership, play as a team, dare to try and accept failure.
    • Innovate or die - challenge the status quo, however impossible it may seem.
    • Faster is better - speed over perfection, alignment over debate.
    • No limit - shoot for the moon, stay humble.
We give passionate problem-solvers the space to do their best work in diverse and inclusive teams across Europe, because that is how we build better financial products for our customers and partners.

Context 📄

How do you turn complex credit and payment products into propositions that customers understand, partners value and teams can sell?

As Product Marketing Manager at Younited, you will shape the insights, narratives and tools that help our products stand out and grow. You will work across Younited’s product portfolio, with Younited Pay as your initial priority given its strategic importance and the competitiveness of its market.

Within Marketing Central, you will join the Customer Engagement team and work with Product, Sales, Partnerships, Data, Brand & Communications and local marketing teams. Depending on business priorities, your scope may evolve across different Younited products, audiences and customer journeys.

Your mission will be to understand the audiences we want to reach, clarify what makes our products valuable and turn market, customer and field feedback into concrete recommendations for Sales, Partnerships, Product and Marketing. You will connect market reality, commercial priorities and product decisions by turning research, customer insights and field feedback into clear messages, useful tools and actionable recommendations. You will also work closely with the PRM/CRM teams to connect these insights with customer journeys, engagement and retention initiatives.

Key responsibilities 🚀

1) Build market and customer understanding
  • Conduct market research, competitive analysis and customer data analysis to identify target audiences, understand their needs, uncover opportunities and bring the voice of the customer into business and product decisions.

  • Work across several products, audiences and business priorities, with Younited Pay as the initial priority.

  • Work with the PRM/CRM and Customer Engagement teams on segmentation, use cases and customer journeys across acquisition, activation, repeat usage and retention, including merchant onboarding for Younited Pay and other priority journeys across the Younited portfolio.

2) Define positioning and support commercial teams
  • Clarify the benefits, differentiators and key messages of Younited products, making complex topics compelling and easy to understand for customers, merchants, partners and internal teams.

  • Turn market and customer insights into sales pitches, presentations, enablement materials, partner tools and practical recommendations that help Sales and Partnerships teams explain and sell our products.

  • Contribute to strategic RFPs by understanding requirements and shaping the response narrative, value proposition, differentiators, proof points and presentation materials.

3) Partner with Product teams and support product evolutions
  • Bring market feedback and customer insights into product discussions and roadmaps, and influence product decisions based on market and customer feedback.

  • Support product launches and evolutions with the necessary materials, including demos, training materials, operational guides, FAQs and sales enablement documents.

  • Work across Product, Sales, Partnerships, Data, Brand & Communications and local marketing teams to turn insights into clear messages, useful tools and actionable recommendations.


About you 👇

  • You have at least 5 years of experience in B2B Product Marketing, Product Marketing or a related role.

  • You know how to conduct market research, analyse competition and turn customer and market insights into clear, actionable recommendations.

  • You are comfortable working across several products, audiences and business priorities.

  • You understand Sales and Partnerships teams’ challenges and know how to create useful, practical materials that support commercial teams.

  • You are comfortable contributing to strategic RFPs and tailoring a value proposition to different business and partner contexts.

  • You are comfortable working with Product teams and influencing product decisions based on market and customer feedback.

  • Experience in payments, banking, credit, fintech, e-commerce or another complex or regulated industry is a plus.

  • You know how to make complex topics simple and compelling, both in writing and verbally.

  • You are fluent in French and English.

  • You are autonomous, structured, proactive and able to manage several projects in parallel.

  • You know how to adapt your approach to different audiences and switch between strategic thinking and hands-on execution.

  • You know how to influence stakeholders without relying on hierarchical authority and deliver concrete results.

Hiring process 📅

  • First video interview with Arthur, Lead Talent Acquisition Manager, to discuss the role, your motivations and Younited.

  • Second interview with Lise, Head of Customer Engagement, to explore the expectations of the role in greater depth.

  • Business case, followed by a debrief and conversations with members of the team.

  • Final interview with Ricardo, Growth & Business Operations Director, to validate overall alignment with the role and potential development opportunities.


🎁 Other benefits from joining Younited ?

  • Offices located in the heart of Paris (9th arrondissement)
  • An international work environment and the opportunity to go on assignments in our offices abroad (Barcelona, Lisbon, Rome)
  • An entrepreneurial mindset and strong team spirit
  • Personalized managerial and HR support during onboarding and throughout your Younited journey
  • A continuous learning environment with access to internal and external training, an e-learning platform, and “Friday workshops” within the Tech team to support everyone’s development
  • A strong focus on work-life balance
  • A parenthood charter to support all family-related projects, with key measures
  • Special leave for major life events, often more generous than legal requirements
  • An hybrid remote work policy: 2 to 3 days of remote work per week depending on the team, and the option to work fully remotely for one week twice a year
  • 33 days paid holiday, i.e. 8 more than the statutory 25 days (instead of the traditional RTT)
  • Access to the Wellpass platform (formerly Gymlib) with over 4,000 fitness and wellness activities across France at a discounted rate
  • Meal vouchers (€10 per day, 60% covered by the company)
  • Team buildings in France (Summer Party & Winter Party), abroad, and within your team
 
Younited is an Equal Opportunity Employer for any minority, disability, gender identity or sexual orientation.
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