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Work at CBC/Radio-Canada

At CBC/Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance. 
 
Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

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This is a full-time, permanent opportunity based in St. John’s, Newfoundland and Labrador, that requires on-site presence.

Your role

CBC Newfoundland and Labrador is looking for a Producer, Visual News to lead our visual content focus across digital, streaming, social and broadcast platforms.

Reporting to the Executive Producer and collaborating closely with newsroom leadership; you and other producers responsible for visual news will produce and guide journalists daily. This role is central in shaping how our visual journalism connects with audiences in Newfoundland and Labrador and across Canada. You will champion audience growth and innovation by creating visual news content and by guiding news gathering, editing and packaging on digital-first framing, modular and vertical video news storytelling across our owned-and-operated site as well as YouTube, FAST/streaming channels, TikTok and television lineups.

You combine creative, forward-looking journalistic instincts with hands-on technical execution. You will build and vet scripts, edit video, craft graphics and package content with strong headlines, descriptions and thumbnails to maximize audience reach and engagement. Using analytics and audience research to inform your editorial choices, you ensure all visual content meets CBC’s Journalistic Standards and Practices (JSP) while driving our multi-platform newsroom forward in the daily news cycle.

Key Responsibilities

• Plan and deliver digital video formats, including vertical video for social packaging (TikTok, YouTube, social desks) and digital-first visual treatments of daily news and current affairs segments.

• Guide reporters, VJs and video producers on all aspects related to visual elements. Review, fact-check, and vet scripts, rough cuts, and packaged stories for accuracy, tone, fairness and adherence to CBC Journalistic Standards and Practices (JSP).

• Write intros, headlines and captions in an audience growth mindset. Source, edit and assemble video and audio elements; request and create custom graphics, supers, and maps; and optimize video packaging (such as custom thumbnails and SEO-friendly metadata).

• Monitor real-time digital performance metrics and analytics to identify high-performing content; ie., collaborate on A/B testing and adjust packaging and distribution strategies to expand local audience engagement.

• Facilitate constructive feedback, and contribute to shared best-practice documentation.

Qualifications

We are looking for a candidate with the following:

• Proven expertise in digital video storytelling, vertical video strategies and digital audience engagement across web, streaming and social platforms.
• Minimum five years of recent journalism experience in a multi-platform news environment.
• University degree in Journalism or a related discipline, or equivalent professional experience.
• In-depth knowledge of Newfoundland and Labrador news, culture, communities, and regional realities, along with a firm grasp of national and international affairs.
• Demonstrated hands-on technical proficiency with non-linear video editing, graphic creation/story treatment tools, newsroom rundown systems and field gathering workflows.
• Strong line-up and broadcast writing skills with a proven track record of quick, sound editorial judgment under tight deadlines and during breaking news.
• Thorough knowledge of CBC Journalistic Standards and Practices (JSP), fair use and source/video verification protocols.
• Experience analyzing digital performance metrics and translating data into actionable editorial strategies.
• Strong interpersonal and communication skills, with an open, collaborative approach to mentoring peers, navigating change and fostering an inclusive and respectful workplace.

Candidates may be subject to skills and knowledge testing.
 

We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

As part of our recruitment process, candidates who advance to the next

step will be asked to complete a background check. This includes:  

• A mandatory Criminal record check. 

• Other background checks may be conducted based on the operational requirements of the position.

CBC/Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to recruitment@cbc.ca.
 
You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

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