Jobs Companies Future Publishing CRM Manager

Sobre este puesto de CRM Manager en Future Publishing

Future Publishing · Híbrido · Bath, England, United Kingdom

Who we are

We're Future, a global leader in specialist media. Our people bring our trusted brands to life, helping millions of people discover expert content that informs, inspires, and drives action. As a pioneering multiplatform media powerhouse, we provide expert content and technology that build valuable communities across all channels.

Our central CRM team in Bath sits within Future's B2C Subscriptions division, driving digital marketing campaigns for iconic specialist brands. We collaborate closely with Editorial, Technology, Legal, and Subscriptions teams across our global media portfolio. You'll join an engaging, data-focused team that connects brand storytelling with multi-channel customer engagement across email, onsite, and push.

What you'll do

Reporting to the Senior Email Marketing Manager, you'll support the development and execution of B2C digital marketing campaigns. You'll manage campaign builds from end to end while enhancing data usage and email best practices. You'll work closely with internal teams to maximize customer retention, lifetime value, and database revenue return.

On a daily basis, you'll use tools like Iterable, HTML, Microsoft Excel, and GSuite to launch targeted email, push, and onsite campaigns. You'll analyze campaign metrics, manage segmentation criteria, and ensure full compliance with email data laws and GDPR requests.

  • Build, schedule, test, and deploy multi-channel promotional campaigns across email, push, and onsite platforms.
  • Partner with marketing and editorial teams to execute data capture forms, surveys, and lead generation initiatives.
  • Monitor and analyze campaign performance metrics to recommend continuous improvements and testing strategies.
  • Apply database segmentation criteria to ensure campaigns target specific customer audiences effectively.
  • Collaborate with customer service teams to update customer records and manage GDPR requests promptly.
  • Support monthly subscriptions planning while tracking campaign deliverables against team goals.

What you’ll bring

  • Proven experience in digital marketing or CRM campaign management within a consumer-facing environment.
  • Hands-on familiarity with email marketing automation platforms like Iterable.
  • Basic understanding of HTML and its practical application in email formatting.
  • Strong numerical and analytical skills with proficiency in Microsoft Excel and GSuite.
  • Understanding of email regulations, GDPR requirements, and data protection standards.
  • Collaborative mindset with strong communication skills and exceptional attention to detail.
  • Demonstrable experience supporting CRM, email, or digital marketing campaign delivery.
  • Proficiency in using CRM platforms such as Iterable or similar marketing automation software.
  • Working knowledge of HTML, Microsoft Excel, and GSuite tools.
  • Ability to interpret campaign data to inform marketing improvements.
  • Capability to collaborate with cross-functional teams in our Bath office.

What we offer

  • Uncapped leave
  • Enhanced parental leave
  • Discounted rates with Dental care and Private Medical care
  • When we hit our targets, enjoy a share of our profits with a bonus
  • Refer a friend scheme - with payment following the successful hire.
  • Well-being support with access to our Colleague Assistant Programmes
  • Opportunity to purchase shares in Future, with our Share Incentive Plan
  • Salary sacrifice Pension scheme up to 5% match
  • Free drinks and snacks in our offices

The expected range for this role is £30,000 - £40,000

This is a hybrid role, working 2 days per week from our Bath Office.

Internal job family level P5

Inclusion and Diversity at Future
At Future, we’re working to attract, retain and foster diverse talent, educating our colleagues in the importance of diversity, and review our internal processes so that they remain as free from bias as possible. We recognise that, in order to reach diverse communities through our content, we must first ensure ours is a culture in which diversity can thrive.

Find out more about Our Future, Our Responsibility on our website.

If you need any reasonable adjustments, please let us know, and we'll be happy to support you.

#LI-Hybrid

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Sobre Future Publishing

We are Future

Connectors. Creators. Experience Makers

Future is a global multi-platform media company and leading digital publisher, with scalable brands and diversified revenue streams. We are dedicated to connecting over 300 million people worldwide with their passions, through expert content, world-class events and cutting-edge proprietary technology. We have big ambitions to transform media and change people’s lives.

We have a market-leading portfolio of over 220 brands spanning across technology, gaming, TV & entertainment, women’s lifestyle, music, sport, creative and photography, home interest and B2B. You may have heard of us…

But a stellar heritage isn’t enough. We continue to grow our portfolio and launch new brands, restlessly looking to improve, innovate and push the boundaries of what can be done. We develop leading-edge technology which is disrupting the media marketplace.

Together, we’re exceeding the expectations of everyone we exist for – our audiences, clients, staff and shareholders. In a short space of time, Future has transformed into an innovative global media platform.

We reap the rewards too, of course, with a fun and creative place to work with endless opportunities to forge a career. We believe in teamwork that transcends location, so we don’t have a Future HQ but a globally connected workforce across the UK, US, Europe and Australia

Every kind of talent is celebrated here.. We hire for person not for the role, looking for people who share our ambitions to be bold and innovate, making Future a global success story.

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