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Job Description:

General Summary

The Manager, Online Data Analytics, will lead areas below under Sr. manager of performance marketing

• Support the development of online strategies through data integration and insight extraction.

• Lead and execute action processes that incorporate data-driven decision-making for the EC team, based on advanced analytics.

• Promote the development of data infrastructure, digital transformation, and digitalization initiatives.

• Set appropriate KGI and KPI, and implement PDCA cycles through tracking and continuous improvement

Duties & Responsibilities

• Partners with stakeholders to identify, scope, and execute analytics and digitalization initiatives that address key online business needs, resolve digital issues, and generate business value.
• Develops comprehensive data strategies that leverage both existing data (such as market data, platform data, media plan results, etc.) and new data acquisition efforts.
• Leads the planning and analysis of the online market landscape, collaborating with internal teams, external partners, and vendors to support the implementation of online strategies.
• Defines innovative trending and modeling techniques to analyze data, generate insights, and drive process improvements.
• Oversees and manages data quality assessment, data cleaning, and data processing practices.
• Partners with sales and platform teams by utilizing abundant data and insights to inform decision-making.
• Manages team performance and supports the development of team members.

Key Requirements (skills, competencies, experiences, certifications) /

Mandatory requirements

• Master's or Ph.D. degree in a highly quantitative field such as Machine Learning, AI, Computer Science, Statistics, Mathematics, or equivalent professional experience demonstrating advanced data science skills and knowledge.

• 5+ years of professional experience in data science, analytics, or business intelligence.
• Extensive knowledge of e-commerce and connected commerce, including data management and utilization, digital analytics tools, digital marketing, and technology architecture implementation.

Preferred requirements

• Ability to clearly understand business requirements and translate them into data-driven processes.

• Strong sense of responsibility and accountability to lead projects and deliver expected results by aligning with the company's vision, goals, and objectives while engaging team members and cross-functional stakeholders.

• Solid understanding of Big Data fundamentals, modern data ecosystems, and related technologies.

• Experience applying advanced analytical and statistical methodologies to solve complex business problems.

• Adaptable and flexible, with a willingness to learn and adopt new methods and ways of working.

• Ability to manage multiple tasks, budgets, and resources effectively in a fast-paced environment with competing priorities.
• Fluency in English, including excellent written, verbal communication, and presentation skills

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