Discovers, develops and evaluates new product ideas, enhancements to existing products or strategic product extensions, and translates research discoveries into usable and marketable products | Leads, plans and tracks all phases of the product life cycle, from inception to introduction into the marketplace | Develops design briefs for new product ideas, including specifications, sketches and/or models to present a clear, focused concept for strategic consideration | Responsibilities are within the Product Development Function as a generalist or in a combination of DisciplinesProfessional