Skill required: Marketing Operations - Campaign Management
Designation: Campaign Management Sr Analyst
Qualifications:Any Graduation
Years of Experience:5 to 8 years
About Accenture
Accenture is a global professional services company with leading capabilities in digital, cloud and security.Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities.Visit us at www.accenture.com
What would you do? • Help balance increased marketing complexity and diminishing marketing resources. • Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. • Role requires Digital Marketing Ads Promotion creation design • The planning, executing, tracking and analysis of direct marketing campaigns. • These tasks span the entire lifecycle of a marketing campaign, from inception to launch to evaluation of result.
What are we looking for? • Primary skill - Campaign Management - P5 • Secondary skill - Campaign Development - P5 • Quality Analysis - P4
Roles and Responsibilities: • Good knowledge of Campaign Management Best Practices and trends. • Working knowledge on Adobe Campaign Classic high proficiency • Knowledge of SQL and JS desirable • Knowledge of how a Database works which can be leveraged for Campaign Management is a must. • Strong analytical knowledge in the marketing space. • Demonstrated ability to understand customer needs and requirements ability to proactively engage customer in the course of project management • Project and Client Brand team management experience is desirable. • Impeccable time management and communication skills • Working knowledge on other email platforms such as Dream ExactTarget Marketo Eloqua Responsys etc will be an added advantage • Excellent customer service skills and experience in customer facing role. • Identify opportunities for improvements & innovation to drive efficiencies • Define & implement processes for campaign execution as well as quality assurance to ensure delivery as per the agreed service levels • Define & implement quality assurance methodologies and processes • Define & implement process for knowledge management & improvement based on the observations from the quality checks • Ensure progress, issues and agreements are properly documented and acted upon • Follow transactions issues tracking mechanism and capture all the details required on the tracking tool • Able to work in a highly dynamic environment and able to multi-task • Candidate should be a graduate • Minimum 3 year experience in Email Campaign Management required • Strong verbal and written communication skills • Strong listening skills • Experience of working on MOS products particularly Word PowerPoint Excel & Outlook

Any Graduation

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com 

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