The Role

SoFi is looking for a data-driven and user-centric Senior Product Manager to help shape the future of digital home lending. In this role, you will own and evolve the end-to-end home loan experience across our digital funnel, defining product strategy and delivering differentiated member experiences that drive growth and set SoFi apart in the market.

This role is pivotal in transforming how members discover, apply for, and complete their home loan journey with SoFi. You will pair strong product instincts with rigorous experimentation to remove friction, unlock conversion, and bring innovative functionality to market that raises the bar for modern home lending.

The ideal candidate is a growth-minded builder who thrives at the intersection of user experience, product strategy, and disruptive innovation. You will work closely with engineering, design, data science, user research, marketing, operations, finance, risk, legal, compliance, and executive teams to define and prioritize the roadmap, while bridging technical and business worlds to deliver meaningful customer and business impact.

You will be expected to set ambitious goals, sweat the details, and deliver with urgency.

What you’ll do

• Define and execute a product vision that brings differentiated innovation to market and helps set a new standard for digital home lending.
• Own and prioritize the product backlog for your engineering squad, writing detailed requirements and partnering closely with developers to deliver iteratively against both near-term opportunities and long-term strategy.
• Own instrumentation and data for your products to drive deep understanding, sharper product decisions, and new growth opportunities.
• Lead experimentation to accelerate learning, uncover member insights, and drive measurable customer and business impact.
• Identify and launch new functionality that reduces friction, improves application completion, and further differentiates SoFi’s home loan offering from competitors.
• Collaborate cross-functionally across engineering, design, data science, marketing, operations, legal, compliance, capital markets, and executive leadership to translate customer needs and market opportunities into product strategy and execution.
• Operate in a fast-paced agile environment, making clear trade-offs and decisions to move quickly while maintaining focus on bigger strategic outcomes.
• Be a champion of SoFi’s values.

What you’ll need

• Bachelor’s degree or higher, ideally in a technical, finance, or quantitative field
• 3+ years of product management experience
• Experience developing and launching features across both 1st and 3rd party platforms, while consistently prioritizing a high-quality user experience
• Superior communication skills, written and verbal. Experience presenting to executive leadership
• Experience delivering quality software that solves business and user needs
• Strong analytical and data-driven mindset; able to dive into financial and operational metrics
• Experience owning end-to-end product delivery, from discovery through launch and iteration
• High bias for action, strong ownership, and comfort operating in ambiguous, fast-moving cross-functional environments
• Passion for your users! You do right by them, always
• Ability to work with remote teams

Nice to have

• Experience with hypothesis-based product experimentation
• Experience speaking to actual users, empathizing with them and gathering insights, and translating those insights into meaningful product enhancements
• Experience in the Fintech space

The Role

SoFi is looking for a Principal Product Manager to lead Membership/Rewards and loyalty initiatives, including SoFi Plus. In this high-impact role, you will be responsible for defining the "why" and "how" of our premium membership programs and ensuring that SoFi Plus becomes a primary driver of value for SoFi Members.

You will own the strategy for how we package, communicate, and deliver incremental value across the SoFi ecosystem. This is not just about managing a feature; it is about crafting a world-class membership experience that drives deep loyalty and multi-product adoption. You will collaborate across all levels of the organization to bridge the gap between ambitious business goals and delightful member experiences. As a senior leader, you will be expected to inspire with a bold vision, set the standard for product excellence, and be the primary advocate for the member journey within SoFi Plus.

What You’ll Do

• Lead the multi-year product vision for SoFi Plus, including identifying new benefits that inspire Members to adopt and utilize Plus.
• Own the end-to-end membership journey, from initial discovery and enrollment to long-term retention and "wow" moments.
• Collaborate with leaders across Money, Invest, Credit Card, and Lending to curate a unified suite of benefits that feels like a cohesive, premium ecosystem rather than a collection of offers.
• Create, communicate, and socialize a high-fidelity product roadmap that aligns executive stakeholders and cross-functional teams around the future of membership.
• Work closely with Design and Research to understand member needs and translate those insights into innovative solutions that solve real financial pain-points.
• Oversee the documentation and processes that ensure that every launch meets our high bar for product quality and member impact.
• Define the North Star metrics for Membership success; monitor performance and iterate rapidly based on data-driven insights.
• Partner with Marketing, Legal, Compliance, and Finance to navigate complex regulatory landscapes while delivering a seamless, "no-brainer" value proposition to our Members.

What You’ll Need

• 10+ years of product management experience, with a proven track record of scaling membership, subscription, or loyalty programs at a significant scale.
• The ability to see the "big picture" and understand how various financial products can be woven together to create a 1+1=3 value proposition.
• Exceptional communication skills with the ability to influence C-suite stakeholders and lead through ambiguity.
• An analytical mindset with the ability to model the impact of membership benefits on a variety of metrics (e.g., long-term value, acquisition costs).
• A passion for building products that don't just work, but genuinely improve the financial lives of our members.

The Role

SoFi is looking for a Senior Product Manager to lead our Originations Core platform within the Borrow business unit. In this role, you will define and drive the strategy, roadmap, and execution for the systems and experiences that power how members discover, apply for, and manage loans across SoFi.

You will operate at the center of our lending ecosystem, owning both foundational platform capabilities and critical member-facing experiences. This includes the Borrow experience across web and mobile, reusable UI systems, entry points into the application funnel, and core originations infrastructure such as application data models and credit decisioning.

This role requires a product leader who can think holistically across systems, teams, and user journeys. You will partner closely with multiple product teams, engineering squads, and business stakeholders to drive alignment, scale platform capabilities, and deliver measurable improvements to conversion, efficiency, and member experience.

What you’ll do

• Define and drive the product vision, strategy, and multi-quarter roadmap for Originations Core, spanning platform capabilities and member-facing experiences
• Own and evolve the Borrow experience across web and mobile, including application entry points, flows, and supporting UI systems
• Lead the development of reusable UI components and shared capabilities that enable consistency and velocity across multiple product teams
• Drive strategy and execution for core originations infrastructure, including application data models and credit decisioning systems
• Act as the central product partner for cross-functional domains such as servicing, collections, and settlements, ensuring seamless end-to-end member journeys
• Partner with multiple PMs and engineering teams to align roadmaps, manage dependencies, and drive cohesive product outcomes across the Borrow ecosystem
• Identify and lead high-impact technical initiatives, building alignment and buy-in across teams to execute against a broader platform roadmap
• Define success metrics and use data to evaluate performance, identify opportunities, and guide prioritization
• Balance short-term delivery with long-term platform investments, making thoughtful trade-offs to support scalability, reliability, and business growth
• Communicate product strategy, progress, and insights effectively to senior leadership and cross-functional stakeholders

What you’ll need

• Bachelor’s degree or equivalent experience
• 5+ years of product management experience, ideally in fintech, lending, or platform-focused roles
• Proven track record of owning complex product areas or platforms and delivering measurable business impact
• Experience defining product strategy and driving execution across multiple teams or squads
• Strong systems thinking, with the ability to connect user experiences, platform capabilities, and business outcomes
• Experience working on technically complex systems, with the ability to partner deeply with engineering on architecture and trade-offs
• Data-driven mindset with experience defining metrics, running experiments, and using insights to inform decisions
• Exceptional communication and stakeholder management skills, including experience influencing across teams and presenting to senior leadership
• Ability to operate with a high degree of ownership and autonomy in ambiguous, fast-paced environments

Nice to have

• Experience with lending or financial services products, particularly originations or underwriting flows
• Familiarity with credit decisioning systems or risk models
• Experience building platform capabilities or shared infrastructure used across multiple teams
• Experience optimizing application funnels, conversion, and user flows
• Background working with servicing, collections, or post-origination systems
• Experience driving large-scale technical initiatives requiring cross-team alignment

The Role: 

At SoFi, we're on a mission to help our members get their money right and become a Top 10 Financial Institution. Beyond that, we're building the "AWS of Banking" — modern, scalable platforms that power financial services across every SoFi product.

We're looking for a Principal Product Manager to own SoFi's real-time payments platform — the infrastructure that enables instant, 24/7/365 money movement for our members and commercial clients. You'll define the vision and strategy for how SoFi sends and receives money in real time, and build the platform capabilities that make fast, transparent, and reliable transfers the default experience.

This role sits within Bank Platform, SoFi's shared financial infrastructure team. Your platform serves every line of business — from Consumer to Commercial Banking, Invest and Lending and everything in between — enabling them to move money faster, compliantly and more cost effectively without each building their own rails. 

What you'll do: 

• Own the vision, strategy, and roadmap for SoFi's real-time payments platform, including FedNow, Fedwire, instant debit (Visa Direct, Mastercard Send), and future real-time rails.
• Scale real-time capabilities to new business lines — champion the real-time payments services internally, evangelize the value of Bank Platform adoption to other business units, and build a roadmap to onboard new use cases so that all relevant SoFi products benefit from real-time money movement capabilities
• Partner with Risk and Compliance and Operations to ensure real-time payments are secure, compliant, and resilient and every penny is accounted for
• Manage vendor and partner relationships — including Galileo (Payment Hub), the Federal Reserve (FedNow, Fedwire), The Clearing House (RTP), and card network partners — to influence roadmaps, negotiate terms, and ensure SoFi's needs are met.
• Drive operational excellence — define SLAs, monitor platform health, reduce failure rates, and build operational tooling that enables support teams to resolve issues quickly.
• Instrument and measure — define the metrics that matter (transaction success rate, speed, funds availability, cost per transaction, fraud rates, complaints per rail) and build the data infrastructure to track them.

What you'll need: 

Must-Have

• 8+ years of product management experience, with significant time in payments, financial infrastructure, or money movement platforms.
• Deep understanding of payment rails — you can explain the difference between FedNow, Fedwire, RTP, ACH, and card-based instant payments in your sleep. You understand message formats, settlement mechanics, cutoff times, and regulatory requirements for each.
• Platform product management experience — you've built infrastructure or platform products that serve multiple internal or external customers, not just a single consumer surface. You think in APIs, contracts, and capabilities, not just screens.
• Experience with payment orchestration — routing logic, fallback strategies, rail selection, transaction lifecycle management. Ideally you've worked with or built a payment hub or gateway.
• Vendor and partner management chops — you've managed relationships with processors, networks, or infrastructure vendors. You know how to influence a partner's roadmap when you're not their biggest customer.
• Comfort with compliance and risk — you understand AML/KYC/OFAC requirements for real-time payments, Reg E implications, and how to design for compliance without killing the user experience.
• Strong analytical skills — you use data to identify problems, size opportunities, and make decisions. You can define and instrument metrics from scratch when the data doesn't exist yet.
• Excellent communication — you can translate complex technical infrastructure into clear narratives for executive leadership, business partners, and operations teams.

Nice-to-Have

• Experience at a bank, neobank, or bank-as-a-service provider (not just a fintech that rides on someone else's charter).
• Familiarity with Galileo's platform (Payment Hub, Cyberbank Core) or similar core banking processors.
• Experience building for both consumer and commercial (B2B) use cases on the same platform.
• Background in real-time gross settlement (RTGS) systems, cross-border payments, or correspondent banking.
• Technical depth — you can read an API spec, review an architecture diagram, or write a SQL query to investigate an issue. You don't need to code, but you're credible with engineers.

The Role

At SoFi, we're on a mission to help our members get their money right and become a Top 10 Financial Institution. We're seeking a Senior Product Manager to own the payments product experience and API/developer platform for Big Business Banking (BBB) - SoFi's zero-to-one commercial banking platform for institutional clients, backed by our national bank charter.

You'll define how commercial clients move money - via portal or programmatically through APIs - across wires, SEN, FedNow, RTP, ACH, and potentially tokenized deposit settlement (SoFiUSD). 

As a key cross-functional player, you will collaborate closely with Engineering, Design, Business, Operations, Compliance, Risk, Treasury, and others to set a vision, define priorities, manage trade-offs, execute an ambitious agenda, and be accountable to results reported at the executive level.

What You'll Do:

• Define payment product strategy for Big Business Banking - sequence the roadmap across various payments capabilities. Translate market and client needs into a prioritized backlog.
• Own the client-facing payment experience - design end-to-end UX for how treasury teams initiate, approve, track, and reconcile payments across portal and API. Design for commercial complexity: batch payments, multi-approver workflows, scheduled transfers, beneficiary management.
• Own the API product and developer experience - define payment and webhook API contracts, error handling, idempotency, and versioning. Build a sandbox and documentation experience that gets a client from signed contract to first successful API payment with minimal friction.
• Write PRDs and requirements for Bank Platform - serve as the "customer voice" to the Bank Platform team that builds rail infrastructure. Define acceptance criteria and own UAT. Ensure BBB's needs are prioritized alongside other internal consumers (Money, Credit Card, Crypto).
• Define payment operations and exception handling - design what happens when payments fail, get returned, or need manual intervention. Define ops workflows and tooling requirements so operations teams can resolve issues quickly.
• Partner with Risk and Compliance on payment-level controls - transaction limits, sanctions screening flows, fraud rules, and regulatory requirements (Reg E, BSA). Treat compliance as a product feature.
• Own go-to-market for new payment capabilities - define readiness criteria for each new rail launch, coordinate across eng/ops/compliance/business, and drive adoption with clients.

What You'll Need:

• Bachelor’s degree or higher, ideally in a technical, finance, or quantitative field.
• 5+ years of product management experience, with meaningful time in payments, commercial/B2B fintech, or financial infrastructure.
• Deep understanding of how money moves - wires, ACH, real-time rails, stablecoins - and what's different about commercial payments: higher stakes, multi-party authorization, beneficiary management, batch operations.
• Experience shipping APIs that external developers integrate against. You think in contracts, error codes, idempotency keys, and developer experience.
• Ability to cut through swirl and define the requirements. You can take ambiguous client needs and translate them into clear, testable requirements that an engineering team can execute without constant clarification.
• Proven cross-functional partnership skills and ability to work in matrixed environment 
• Experience working in regulated environments - you know how to partner with compliance, legal, and risk teams while keeping the product experience usable.
• Technical credibility - you can read an API spec, review a sequence diagram, and discuss system design with engineers. You self-service data.
• Strong communication, forward lean and AI-fluency

Nice to Have:

• Experience at a bank, neobank, or banking-as-a-service provider - particularly on the commercial or treasury side.
• Familiarity with real-time payment rails (FedNow, RTP) and/or stablecoin settlement infrastructure.
• Experience with developer-facing products at companies like Stripe, Plaid, Marqeta, Unit, Treasury Prime, Modern Treasury, or similar.

About the Role

We’re looking for a strategic, hands-on product leader to define and scale the future of Marketing Technology at SoFi - powered by AI.

This is a high-impact role at the center of SoFi’s growth engine, responsible for driving member acquisition, engagement, and retention in support of our mission to help people get their money right. You won’t just build tools - you’ll reimagine how modern marketing works, using AI to automate, personalize, and scale experiences in ways that weren’t previously possible.

You’ll own the vision end-to-end: from defining the next generation of AI-driven marketing platforms to delivering best-in-class experiences for both members and marketers. This includes building intelligent systems that can autonomously create, optimize, and orchestrate campaigns at scale—unlocking step-function improvements in growth efficiency.

We’re looking for someone who sets bold direction, moves with urgency, and drives outcomes. You’ll act as a strong customer advocate, while influencing across the company to deliver cohesive, high-quality experiences.

This role is deeply cross-functional. You’ll partner closely with engineering, marketing, data science, design, operations, finance, risk, legal, and executive leadership to translate strategy into execution—bridging business goals with technical innovation to drive durable, profitable growth.

What You’ll Do

• Define and own the vision, strategy, and roadmap for SoFi’s next-generation Marketing Technology platform - deeply infused with AI
• Lead the shift to AI-powered marketing: automating campaign creation, optimizing decisioning, and delivering real-time personalization at scale
• Identify where to build vs. buy, shaping a modern, flexible, and cost-efficient MarTech stack
• Build “leapfrog” capabilities—AI-driven systems that dramatically improve speed, efficiency, and member experience
• Own and drive a multi-year roadmap, translating vision into shipped products with measurable business impact
• Partner cross-functionally to align on priorities, execute against goals, and deliver end-to-end experiences
• Communicate strategy, progress, and insights to stakeholders at all levels, including executive leadership

What You’ll Need

• Bachelor’s degree in a technical field or equivalent experience
• 7–10 years of product management experience, ideally in MarTech or AdTech
• Proven track record of building and scaling complex, cross-functional platforms
• Experience leveraging AI to drive product innovation and business outcomes
• Operator mindset: able to set strategy and execute in ambiguous, fast-moving environments
• Strong cross-functional leadership and influencing skills
• Excellent communication and executive presence
• Data-driven decision making and strong analytical instincts
• Deep customer empathy—you consistently advocate for what’s best for the user 

The Role

At SoFi, we’re on a mission to help our members get their money right. We are seeking a high-agency Senior Product Manager to own the fraud product strategy for all money movement rails at SoFi.

You will be the core of the fraud organization, directly owning the real-time systems and detection logic that monitor and authorize all money movement at SoFi. Your mission is to stop bad actors from moving a single dollar out of the ecosystem while ensuring our good members can pay their bills and send money to friends without a hitch. Sitting at the intersection of Data Science, Engineering, and Payments, you will build high-precision detection logic that scales. You will own the risk profile for every inflow and outflow, building out defenses against the unique challenges of physical check fraud, ACH, Wires, Card, and irreversible real-time payments.

What You’ll Do

• Own the Transactional Roadmap: Define and execute the product strategy for transaction authorization and monitoring, both in-app and out-of-app.
• Harden the "Hot Path": Enable the rules and ML models that decide in milliseconds whether a transaction is safe, suspicious, or fraudulent.
• Drive Smarter Limits: Move beyond blunt "one-size-fits-all" limits. You will build and iterate on designing a secure solution in a limitless world, velocity policies, and transaction-time policy checks that adapt based on member risk and behavior.
• Design Pre-Authorization Gates: Own the logic for assessing member eligibility to attempt a transaction and strategically issuing step-up challenges before the transaction leaves our systems.
• Optimize Efficacy: You’ll tune our detection systems to maximize loss prevention while minimizing False Positives.
• Full-Rail Coverage: Own the fraud product strategy to secure all transactional money movement rails including ACH, Wires, Debit Card, Credit Card, Checks, P2P, International Remittances and Crypto.
• Cross-Functional Collaboration: Partner closely with the Fraud Products Lead to ensure your transactional logic fits into the holistic member risk profile, with the Account Security team who hands you a "Secured Session", and with the Fraud Data team for the features your rules rely on.
• Metrics & Impact: Manage and optimize key success metrics, including keeping Gross/Net Fraud Loss (BPS) below target, maintaining sub-second detection latency for real-time rails, and ensuring a low False Positive Rate (FPR) so we aren't blocking good members unnecessarily.

What You’ll Need

• 4+ years of Product Management experience: With a focus on fraud, risk, payments, or FinTech.
• Deep Domain Expertise in Fraud: You possess a strong understanding of common fraud attack vectors and the strategic product solutions required to mitigate them.
• Payments Expertise: You understand the nuances of different payment rails (ACH, Wires, Card) and how fraudsters exploit the "settlement gap" in each.
• A Data-First Decision Maker: You are comfortable diving into SQL or data visualization tools to understand why a specific rule fired and how to tighten the net without catching good users. You can synthesize inputs and data from multiple sources to build a strategic rationale that advocates for long-term customer value.
• Systems Thinker: You don't just want to write a rule; you want to build a repeatable framework for how we authorize money movement across the entire enterprise.
• Exceptional Communication: You can distill complex concepts into easily understood product strategy and requirements, tailoring your message to engineering, data science, and business stakeholders.
• Strong Ownership: A proactive bias for ownership, capable of taking initiative on product outcomes, finding scrappy ways around roadblocks, and driving multiple key results.

Nice to Have

• Experience tuning specific detection systems (like Oscilar, Datavisor, Flowable, or internal decision engines).
• Direct experience with the unique risk challenges of physical Check fraud and irreversible real-time payments.
• Experience working closely with Data Science and Machine Learning Engineers to operationalize real-time scoring and transaction monitoring models.

The Role

SoFi is seeking an experienced, strategic, and highly collaborative product leader to build the future of AI-based financial insights for SoFi Members. As the Principal PM for SoFi’s AI Financial Guide, you will define how SoFi uses AI and personalization to guide Members to get their money right. You will be a vocal and empathetic customer advocate, influencing cross-functional experiences across all business units to deliver a conversational, intelligent mentor that feels indispensable to our members.

As a product leader, you will be expected to set big, ambitious goals, be gritty, and ideate beyond current solutions to deliver experiences that change how people think about and interact with their finances.

What You’ll Do

• Own the multi-year strategy for SoFi Coach to drive Member acquisition and engagement across the entire SoFi ecosystem.
• Identify and integrate new technologies to provide a significantly differentiated value proposition that helps members navigate complex financial decisions.
• Transition SoFI’s personalized insights from reactive reporting to proactive guidance, creating features that nudge members toward better financial habits in real-time.
• Clearly articulate the vision, strategy, and customer impact to stakeholders at the highest levels of leadership and ensure alignment on shared business objectives.
• Collaborate with engineering, data science, design, and marketing to translate customer needs into industry-leading experiences.
• Operate as a true builder by defining business strategy while driving the technical backlogs and execution plans necessary for launch.
• Use a data-driven approach to monitor performance and ensure measurable improvements in member financial health and multi-product adoption.

What You’ll Need

• 10+ years of product management experience, with demonstrated success in defining and delivering high-impact, customer-facing features.
• Familiarity or direct experience working with LLMs and AI tooling to build end-to-end user journeys.
• Ability to operate effectively in complex, ambiguous, and highly-regulated environments.
• Superior written and verbal skills; experience communicating complex technical concepts clearly to C-level leadership.
• Bachelor’s degree or higher in a technical discipline; able to hold your own with world-class engineers and data scientists.
• A genuine passion for the customer. You are committed to doing right by our members, always, and using technology to democratize financial advice.
• Excellent analytical skills with the ability to turn fragmented data into a cohesive story of member progress and business growth.

The Role

We’re looking for a strategic, member-obsessed Principal Product Manager to lead the evolution of the investing experience at SoFi. SoFi’s mission is to help members get their money right, and this role is central to shaping how millions of members build wealth with confidence.

In this role, you will define and drive the long-term vision for how members discover, engage with, and grow their investments. You will operate across the full investing journey, identifying high-impact opportunities, setting multi-year strategy, and delivering differentiated product experiences that position SoFi as the best place to invest.

You will lead large, cross-functional initiatives that span multiple product areas and organizations. This includes aligning engineering, design, data, marketing, risk, legal, and executive stakeholders around a shared strategy, while driving execution against critical business outcomes such as AUM growth, engagement, and retention.

You will be responsible for shaping product strategy beyond your immediate domain, connecting the dots across teams, and influencing platform-level capabilities that unlock new growth opportunities. You will raise the bar on product quality and innovation, delivering experiences that are intuitive, scalable, and meaningfully differentiated from competitors.

What you’ll do

• Define and drive product strategy: Own the long-term vision and strategy for the investing experience, identifying opportunities that unlock growth, improve member outcomes, and drive business impact across SoFi.
• Lead complex, cross-org initiatives: Drive large, multi-quarter initiatives that span multiple teams and product areas, aligning stakeholders and securing buy-in across engineering, design, business, and executive leadership.
• Own end-to-end product outcomes: Deliver measurable impact across key metrics such as funded accounts, net deposits, engagement, retention, and AUM growth.
• Elevate product quality and differentiation: Set a high bar for user experience, ensuring products are intuitive, cohesive, and competitive in the market.
• Drive data-informed decision making: Partner with data and research teams to define measurement frameworks, analyze performance, and continuously iterate based on insights.
• Influence platform and system design: Partner with engineering to shape scalable, extensible systems that support long-term product evolution and cross-product capabilities.
• Mentor and raise the bar: Act as a thought leader within the product organization, mentoring other PMs and elevating product thinking across teams.
• Fluency with modern AI tools for product development: Ability to leverage tools like Cursor and Claude to accelerate product workflows, prototyping, and execution.

What you’ll need

• 8+ years of B2C product management experience, with a track record of owning large, complex product areas
• Demonstrated ability to define and execute product strategy that drives measurable business impact
• Strong product sense with the ability to identify high-leverage opportunities and make principled tradeoffs
• Experience leading cross-functional teams and influencing stakeholders across multiple organizations
• Deep understanding of experimentation, analytics, and data-driven decision making
• Ability to operate with high ownership and autonomy in ambiguous, fast-paced environments
• Strong communication skills with the ability to influence and align at all levels, including executive leadership

The Role:

One-Stop-Shop Financial Security.

At SoFi, our mission is to help our members achieve financial independence. Life insurance is a critical, yet often neglected, piece of that puzzle. We want to do more than protect our member’s hard earned money by "selling insurance"; we want to leverage our Member’s financial needs to provide instant, pre-approved protection to our 11M+ members based on their existing financial profiles.

As a Senior Product Manager, you will lead the "SoFi Protect - Life Insurance" roadmap, integrating life insurance deeply into our lending and banking ecosystems to create a seamless, high-conversion experience.

What You’ll Do: 

• Product Experience Master: Own the end-to-end "Quote-to-Purchase" Life Insurance journey and connect this benefit to the holistic SoFi “get your money right” mission. 
• Application UX: Work with data scientists to determine how to streamline the application experience. If we can get a data point from a third-party API (like MVR or Rx history) instead of asking the user, you make that happen.
• Rapid Experimentation: Run a high-velocity testing roadmap. You’ll test everything from "Life Milestones" UI components to different sequencing of application questions to drive the highest completion rate.
• Third-Party Orchestration: Manage the technical and business relationships with our carrier partners, to ensure that our API integrations are robust, low-latency, and highly scalable.
• Product-Led Growth (PLG): Build "viral loops" and referral mechanics. How do we drive awareness and adoption through the financial services productivity loop?
• Mobile-First, AI-First Innovation: Optimize the experience for mobile devices and leveraging AI to make the experience easier for members (e.g. ensure our document collection / verification experience is easy and best-in-class).

What You’ll Need: 

• Experience: 5 - 8 years in Product Management, with at least 4 years in a high-growth InsurTech or FinTech environment.
• Data & AI Fluency: Expert-level ability to use data (SQL, Snowflake, Amplitude) to identify drop-off points in the funnel and build personalized member journeys. Leverage AI tooling for prototyping 
• Regulatory Awareness: Familiarity with FINRA, SEC, and State Insurance Department regulations. You know how to innovate while staying "inside the lines."
• The "SoFi Way": A "Get It Done" attitude. You are comfortable in a fast-paced environment where priorities can shift based on market opportunities.

The Role

SoFi is looking for a Senior Product Manager to lead a strategic portfolio of new initiatives within our Personal Loans business. In this role, you will define and drive a multi-quarter roadmap focused on unlocking new growth opportunities, expanding our product ecosystem, and delivering meaningful value to our members.

You will own and scale key cross-sell experiences, including systems that power intelligent product recommendations and ranking across SoFi surfaces. You’ll also evaluate and incubate new product opportunities, partnerships, and emerging bets that extend the reach of our Personal Loans platform.

This is a highly cross-functional and high-impact role for a product leader who thrives in ambiguity, can set clear direction in evolving spaces, and is equally comfortable defining strategy and driving execution. You will partner closely with engineering, data science, design, marketing, and business stakeholders to bring new capabilities to life and ensure they deliver measurable results.

What you’ll do

• Identify and define new product opportunities that drive growth for Personal Loans, with a focus on cross-sell, engagement, and member value
• Build and iterate on recommendation and ranking systems that surface the right products to the right members at the right time
• Lead 0→1 product development from problem definition through launch, including experimentation, iteration, and scaling
• Partner closely with Data Science to define models, inputs, and success metrics for personalization and optimization systems
• Collaborate cross-functionally with Engineering, Design, Marketing, Risk, and Operations to deliver high-quality experiences
• Define and track key metrics, using data to inform prioritization, evaluate performance, and drive continuous improvement
• Maintain a high-quality backlog and drive execution in a fast-paced, agile environment
• Communicate product strategy, progress, and insights clearly to stakeholders and leadership

What you’ll need

• Bachelor’s degree or higher, ideally in a technical, finance, or quantitative field.
• 5+ years of product management experience
• Proven track record of owning product areas or initiatives and delivering measurable business impact
• Experience defining product strategy and driving execution across a multi-quarter roadmap
• Strong product intuition with the ability to identify high-impact opportunities and make sound prioritization decisions
• Data-driven mindset with experience using metrics, experimentation, and analysis to guide decisions
• Experience working cross-functionally with engineering, design, and data science teams
• Strong communication skills, including experience influencing stakeholders and presenting to senior leadership
• Ability to thrive in a fast-paced, ambiguous environment with high ownership

Nice to have

• Experience with growth, personalization, or recommendation systems
• Background in fintech, lending, or consumer financial products
• Experience working on 0→1 and scaling product initiatives
• Familiarity with experimentation frameworks and A/B testing
• Exposure to machine learning–driven products or ranking systems
• Experience building cross-sell or multi-product ecosystems

The Role

SoFi is looking for a Principal Product Manager to lead our Originations Core platform within the Borrow business unit. In this role, you will define and drive the strategy, roadmap, and execution for the systems and experiences that power how members discover, apply for, and manage loans across SoFi.

You will operate at the center of our lending ecosystem, owning both foundational platform capabilities and critical member-facing experiences. This includes the Borrow experience across web and mobile, reusable UI systems, entry points into the application funnel, and core originations infrastructure such as application data models and credit decisioning.

This role requires a product leader who can think holistically across systems, teams, and user journeys. You will partner closely with multiple product teams, engineering squads, and business stakeholders to drive alignment, scale platform capabilities, and deliver measurable improvements to conversion, efficiency, and member experience.

What you’ll do

• Define and drive the product vision, strategy, and multi-quarter roadmap for Originations Core, spanning platform capabilities and member-facing experiences
• Own and evolve the Borrow experience across web and mobile, including application entry points, flows, and supporting UI systems
• Lead the development of reusable UI components and shared capabilities that enable consistency and velocity across multiple product teams
• Drive strategy and execution for core originations infrastructure, including application data models and credit decisioning systems
• Act as the central product partner for cross-functional domains such as servicing, collections, and settlements, ensuring seamless end-to-end member journeys
• Partner with multiple PMs and engineering teams to align roadmaps, manage dependencies, and drive cohesive product outcomes across the Borrow ecosystem
• Identify and lead high-impact technical initiatives, building alignment and buy-in across teams to execute against a broader platform roadmap
• Define success metrics and use data to evaluate performance, identify opportunities, and guide prioritization
• Balance short-term delivery with long-term platform investments, making thoughtful trade-offs to support scalability, reliability, and business growth
• Communicate product strategy, progress, and insights effectively to senior leadership and cross-functional stakeholders

What you’ll need

• Bachelor’s degree or equivalent experience
• 7+ years of product management experience, ideally in fintech, lending, or platform-focused roles
• Proven track record of owning complex product areas or platforms and delivering measurable business impact
• Experience defining product strategy and driving execution across multiple teams or squads
• Strong systems thinking, with the ability to connect user experiences, platform capabilities, and business outcomes
• Experience working on technically complex systems, with the ability to partner deeply with engineering on architecture and trade-offs
• Data-driven mindset with experience defining metrics, running experiments, and using insights to inform decisions
• Exceptional communication and stakeholder management skills, including experience influencing across teams and presenting to senior leadership
• Ability to operate with a high degree of ownership and autonomy in ambiguous, fast-paced environments

Nice to have

• Experience with lending or financial services products, particularly originations or underwriting flows
• Familiarity with credit decisioning systems or risk models
• Experience building platform capabilities or shared infrastructure used across multiple teams
• Experience optimizing application funnels, conversion, and user flows
• Background working with servicing, collections, or post-origination systems
• Experience driving large-scale technical initiatives requiring cross-team alignment

The Role 

We’re building Commercial Banking from the ground up and are looking for a Director Product Management  to lead the strategy, architecture, and delivery of our next-generation business banking platform.

This is a 0→1, company-level role responsible for defining how businesses move and manage money across modern rails — including Wires, ACH, FedNow, and emerging real-time/stablecoin settlement. You will set the vision, drive the roadmap and deliver the experiences and infrastructure that commercial clients need to run their businesses. 

You’ll operate with high autonomy, influence executive strategy, and lead complex, regulated financial systems from concept through scale.

What you'll do:

• Define the multi-year product vision and roadmap for Commercial Banking
• Own and deliver client facing experiences and APIs and end-to-end platform: business accounts, payments rails (Wires, ACH, FedNow), treasury capabilities, and APIs
• Lead 0→1 product development from discovery through launch and scale
• Manage and grow a product team to drive roadmap and delivery as business scales
• Partner cross-functionally with Business, Engineering, Risk, Compliance, Treasury, Finance, Sales and Operations teams to bring product roadmap to life
• Translate regulatory and operational constraints into elegant product solutions
• Drive measurable outcomes: adoption, volume, reliability, cost efficiency, and risk performance
• Influence company strategy and mentor other PMs as a subject-matter expert in commercial banking

What you'll need:

• Bachelor’s degree or higher, ideally in a technical, finance, or quantitative field.
• 10+ years of product management experience, with significant time in platform and B2B roles
• Experience building and growing teams of product managers
• Strong cross-functional collaboration and influence skills
• Excellent written and verbal communication skills, with the ability to simplify technical complexity for diverse stakeholders. Experience presenting to C-level leadership
• Direct experience building commercial/business banking or payments products
• Deep knowledge of Wires and ACH systems and operations
• Experience launching regulated financial products at scale from within a Bank
• Entrepreneurial mindset, with proven track record leading ambiguous, cross-team 0→1 initiatives independently
• Strong technical fluency with APIs, ledgers, and payments architectures
  
  

Preferred Qualifications: 

• Experience with FedNow or real-time payments (RTP)
• Stablecoin, tokenized deposits, or blockchain-based settlement experience
• Sponsor bank or Banking-as-a-Service experience
• Treasury, cash management, or reconciliation platform exposure
• Experience building front-end b2b experiences 
• Experience building developer-first financial platforms or serving fintech/platform customers

The role:

As a Senior Product Manager for Underwriting, you will be at the heart of SoFi’s lending engine. You will own the product lifecycle for the platforms and services that determine how we evaluate risk and qualify members for our lending products.

Your mission is to build scalable, high-performance underwriting infrastructure that balances member experience with rigorous risk controls. You won't just be managing a backlog; you will be driving tech capabilities that span across multiple organizations—partnering with Risk, Engineering, Data Science, and Legal to ensure our decisioning engines are fast, accurate, and compliant.  You excel at navigating complex technical dependencies and delivering measurable improvements to the underwriting squad.What you'll do: Own the Underwriting Roadmap: Define and drive the roadmap for our core underwriting and decisioning platforms, ensuring they support SoFi’s multi-product growth.

• Navigate Complexity: Drive tech capabilities and stakeholder buy-in across multiple organizations (Risk, Engineering, Legal, Compliance); effectively manage 3rd party partner integrations.
• Execution Excellence: Lead technical sprints, manage a complex backlog, and prioritize initiatives that improve underwriting throughput and reduce cycle times.
• Bridge the Gap: Translate nuanced risk and policy requirements into clear technical specifications for engineering teams, ensuring "underwriting thinking" is integrated from inception.
• Data-Driven Decision Making: Synthesize inputs from multiple sources (UXR, data analysis, finance) to build strategic rationales. Leverage SQL to track performance and inform prioritization.
• Process Improvement: Drive quality and velocity improvements by removing hurdles for the team and contributing to PM best practices within the Underwriting org.
• Stakeholder Management: Serve as the primary point of contact for underwriting technology, managing expectations and leading change management across the business.

What you’ll need:

• Experience: 5+ years of product management experience, ideally within fintech, lending, or platform-side roles.
• Technical Depth: Strong understanding of system architecture; ability to opine on technical choices and understand the trade-offs of different technical frameworks.
• Communication: Excellent communication skills—able to engage seamlessly with technical, analytical, and business audiences.
• Analytical Skills: Fluency with SQL and data analysis; experience using data to address customer pain points and iterate into solutions.
• Influence: Proven ability to influence beyond your immediate team and foster cross-functional alignment in a matrixed environment.
• Project Management: Strong organizational skills with a track record of running technical sprints and complex product launches.

Nice to have: 

• Direct experience building or scaling underwriting/decisioning platforms.
• Knowledge of credit risk modeling and credit bureau data integrations.
• Experience working with lending platforms
• Experience working with LLMs or generative AI

The Role

At SoFi, we’re on a mission to help our members get their money right and become a Top 10 Financial Institution. We are seeking a high-agency, Senior Product Manager to own the vision and roadmap for authentication and safety experiences for our members. 

Your mission is to manage the tension between security and friction when accessing their accounts. Safety often feels annoying to users; your job is to flip that script, making "being safe" feel like a high quality feature rather than a chore. We want our members to feel protected, not locked out. You will own the "Front Door" of the SoFi experience: encompassing authentication, multi-factor authentication, and account recovery, ensuring that access is defended against bad actors while remaining a welcoming experience for our members.

Beyond the point of entry, you will oversee the broader safety journey. This includes designing experiences to manage the member experience during active fraud investigations and securing high-stakes profile changes that are often the first targets in a takeover attempt. You will build systems that identify anomalies and suspicious behavior to prevent account takeovers before they happen. Your products will provide defenses against crypto scams, phishing attacks, and social engineering, ensuring that only the true member is authenticated to access their account, and ensuring members have full awareness of what they’re authorizing during a step-up challenge. Your products will serve as the cornerstone of customer trust, transforming moments of security friction into empathetic, brand-building experiences that protect our members without slowing them down.

What You’ll Do

• Articulate a comprehensive roadmap for the Member Safety domain, aligning with SoFi’s broader objectives and executive-level reporting.
• Harden the "Front Door":  Own authentication, MFA, and account recovery, ensuring that the first point of contact with SoFi is both seamless and secure.
• Build active awareness into risk checkpoints, defending against scams and social engineering attacks to high-risk surface areas such as crypto, by ensuring members know exactly what they are authorizing.
• Guide a vision to improve the member experience during active fraud investigations, reducing fraud-related complaints and maintaining trust during high-stress events.
• Secure Critical Account Updates: Design and implement robust defenses for sensitive profile changes (e.g., contact information or security settings), utilizing step-up challenges to ensure attackers cannot "lock out" legitimate members during an account takeover attempt.
• Partner with Engineering to implement security layers that accurately identify suspicious behavior or potential account takeovers (ATO) without adding friction for legitimate users.
• Champion transparency and security education through products that drive safety awareness, transforming security from a background process into one that offers members agency in the process. 
• Drive cross-functional collaboration with the Fraud Risk Center of Excellence, multiple Product teams,  Design, and Engineering to ensure safety is a cornerstone of every new product surface.
• Collaborative Scope Management: Partner closely with the Fraud Product team to align on a unified defense strategy, maintaining the flexibility to flex across shared domains and take ownership of critical initiatives to support broader team capacity and shifting business needs.

What You’ll Need

• 5+ years of Product Management experience, with a focus on Identity, Safety, Fraud, or Fintech.
• Strong Ownership: A proactive, results-oriented approach to ambiguous, high-stakes environments.
• Technical Fluency: The ability to discuss integrated systems and APIs deeply with engineers.
• Adversarial Empathy: A demonstrated ability to grasp complex user scenarios while anticipating the moves of a malicious actor.
• Customer-First Mindset: A passion for the "UX of Safety" and a commitment to reducing member complaints through better interdiction experiences.
• Exceptional Communication: The proficiency to distill complex fraud or technical issues into clear, actionable product strategies.
• Adaptive Leadership: A low-ego, team-first approach with the ability to operate across different product charters, supporting peer PMs and taking on adjacent work when it’s the best thing for the member and the business.

Nice to Have

• Experience with Auth0, Identity Verification, Passkeys, WebAuthn, or similar identity technologies.

The Role: 

We're hiring a Group Product Manager to lead our award winning Invest product. In this role, you will own the product vision, strategy, and execution across our brokerage platform, from self-directed trading and account-level experiences to new investing capabilities that expand how members trade, manage, and grow their investments.

As a Group Product Manager, you will lead and have full ownership of significant parts of the SoFi Invest product suite. While hands-on product management will be part of your day-to-day responsibilities, you will spend a significant amount of time coaching and developing Product Managers on your team. You will guide them in devising strategies, honing their craft, and executing with both excellence and speed.

This role requires a product leader who combines strong product sense with deep brokerage expertise and proven people leadership, and who thrives in complex, highly regulated environments. You will partner closely with engineering, design, risk, compliance, legal, operations, and analytics leadership to bring complex trading products to market at scale.

Previous experience building world-class investing and brokerage products is a must.

What you'll do:

• Own and drive the product vision and roadmap for your Invest brokerage teams, spanning squads such as Trading, Account Experience, and Growth.
• Hire, coach, and develop a team of Product Managers, raising the bar on craft, customer empathy, and execution across the group.
• Translate company objectives into actionable team goals and OKRs, ensuring strategic alignment between Invest priorities and broader SoFi business outcomes.
• Lead customer-focused product development from ideation to execution, ensuring the customer's voice guides scope and priorities across all squads.
• Partner deeply with engineering leadership to navigate architectural decisions and technical trade-offs in high-throughput, low-latency, and highly regulated environments.
• Advocate for robust technical roadmaps by understanding engineering perspectives, balancing technical debt, and collaborating on future-flexible architectures.
• Improve product performance by analyzing launch results and metrics, gathering feedback from customer-facing teams, sharing insights, and planning iterative enhancements that align with business goals.
• Ensure products and features are delivered on time, within scope, and with high quality across the teams you lead.
• Communicate effectively with stakeholders and leadership, providing regular updates on product status, timelines, and blockers.
• Proactively contribute beyond your team's scope by developing and improving PM processes, frameworks, and standards that benefit the broader product organization.

How you work:

As a Group Product Manager, how results are achieved is just as important as what you deliver. In this role, your foundational knowledge, skills, and personal attributes are anchored in the following:

• Customer focus — You build strong customer relationships and deliver customer-centric solutions. You ensure your teams stay grounded in member needs, especially when navigating complex regulatory and technical constraints.
• Teamwork and communication — You put the collective best together through documentation, collaboration, relationship-building, listening, and empathy. You recruit and develop talent that raises the bar for the whole org.
• Nimble learning — You actively learn through experimentation when tackling new problems, using both successes and failures as learning opportunities  and you instill this mindset in your team.
• Planning and alignment — You break down objectives into appropriate initiatives and actions, stage activities with relevant milestones, and keep multiple squads moving in the same direction.
• Business insight — You apply knowledge of financial services, brokerage operations, and the competitive landscape to advance SoFi Invest's goals.

What you'll need:

• Bachelor’s degree or higher, ideally in a technical, finance, or quantitative field.
• 10+ years of product management experience, including 3+ years directly leading and managing Product Managers.
• Proven track record leading the development of advanced brokerage or trading capabilities that require deep integration with execution systems, risk engines, and account-level controls.
• Track record of hiring, developing, and retaining high-performing PM talent.
• Experience defining and driving product strategy across multiple concurrent product areas.
• Demonstrated ability to coach PMs on craft, stakeholder management, and career development.
• Strong cross-functional collaboration skills, especially with engineering, risk, compliance, legal, operations, and analytics, to bring complex trading products to market.
• Comfort working with systems involving real-time decisioning, account state, permissions, limits, and suitability controls, and understanding how these systems surface in customer-facing trading experiences.
• Demonstrated ability to balance durable technical foundations with near-term product delivery, particularly when building capabilities that must scale safely over time.
• Excellent written and verbal communication skills, with the ability to translate technical and regulatory complexity into clear product direction for diverse stakeholders.

Preferred qualifications:

• Strong technical fluency with APIs, distributed systems, event-driven architectures, and data-intensive services, with the ability to reason about performance, scalability, and failure modes.
• Experience with brokerage clearing, self-directed trading, or wealth management products.
• Experience with SQL, data exploration, product analytics tooling (e.g., Amplitude), and feature flagging / experimentation.
• Experience at high-growth fintech companies, in a founder or GM capacity is a plus.
• Experience building products in a highly regulated domain (e.g., fintech).
• Experience leading complex, cross-team initiatives from ideation to execution at scale.