Senior Marketing Coordinator – GoHighLevel, Social Media & Marketing Operations | Remote

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours — PST Required

About the Role

At Pavago, one of our clients is hiring a Senior Marketing Coordinator to support marketing execution, CRM workflows, social media, content coordination, executive operations, and day-to-day business execution.

This is a hands-on, execution-focused role, not a high-level marketing strategy position.

You’ll work directly with leadership and help keep multiple areas of the business running smoothly, including:

• GoHighLevel (GHL) workflows and CRM management
• Social media content and engagement
• Email marketing and follow-ups
• Executive and administrative coordination
• Content creation and organization
• Lead generation and prospect research
• Marketing and operational workflows

If you’re highly organized, proactive, comfortable wearing multiple hats, and enjoy making sure nothing falls through the cracks, this role is a strong fit.

What You’ll Own

Executive & Operational Coordination

• Support leadership with day-to-day scheduling and administrative coordination
• Manage calendars, communication workflows, and task follow-through
• Maintain organized project trackers and operational systems
• Keep priorities, deadlines, and action items visible and moving
• Identify workflow gaps, bottlenecks, and missed follow-ups before they become problems
• Help leadership stay organized and execution-focused

Marketing Execution & Social Media

Create, schedule, and publish content across:

• LinkedIn
• Facebook
• Instagram
• Online communities

You’ll also:

• Manage comments, DMs, and audience engagement
• Maintain consistent brand messaging across channels
• Track engagement and update reporting dashboards
• Support marketing campaigns, promotions, events, and program launches
• Coordinate content calendars and publishing schedules

GoHighLevel CRM & Email Marketing

• Build and manage workflows inside GoHighLevel (GHL) or similar CRM platforms
• Execute:
• Email campaigns
• Nurture sequences
• Outreach campaigns
• Follow-up workflows
• Maintain clean and accurate CRM records
• Manage pipeline and lead organization
• Track participant, prospect, and customer communication
• Ensure no lead or follow-up falls through the cracks

Content Creation & Coordination

Create and edit:

• Short-form videos
• Social media graphics
• Marketing assets
• Branded content

Work with tools such as:

• Canva
• CapCut
• Veed
• OpusClips

Organize and format:

• Guides
• Scripts
• Worksheets
• Program materials
• Digital resources

Ensure content remains organized, current, accessible, and consistent with brand standards.

Research & Lead Generation

• Research Ideal Client Profiles (ICPs)
• Build and organize prospect lists
• Support outbound lead generation and outreach campaigns
• Conduct market and prospect research
• Assist with minor website updates, account setup, and digital platform coordination
• Compile research and reports for leadership

Communication & Administrative Support

• Maintain professional written communication across email, Slack, and other channels
• Organize inboxes and prioritize urgent communication
• Follow up on outstanding tasks and requests
• Keep shared folders, documentation, and digital systems organized
• Support smooth communication between leadership, clients, prospects, and other stakeholders

Requirements – Must Have

Experience

Experience in one or more of the following:

• Marketing Coordination
• Marketing Operations
• Executive Assistance
• Operations Support
• Digital Marketing Support

Experience supporting founders, coaches, consultants, startups, or entrepreneurial businesses is strongly preferred.

GoHighLevel & CRM

Hands-on experience with:

• GoHighLevel (GHL) or a similar CRM / marketing automation platform
• CRM workflows
• Email campaigns
• Lead management
• Pipeline organization
• Marketing automation

Content & Social Media

Experience managing:

• LinkedIn
• Facebook
• Instagram

Proficiency with:

• Canva
• Veed, CapCut, OpusClips, or similar video-editing tools
• Social media publishing and engagement

Operations & Communication

• Strong proficiency with Google Workspace:
• Google Docs
• Google Sheets
• Google Drive
• Google Calendar
• Excellent written English
• Strong attention to detail
• Excellent organizational and multitasking skills
• Strong follow-through and operational discipline
• Ability to work independently with minimal supervision
• Availability to work U.S. PST business hours

Nice to Have

• Lead generation or outbound prospect research experience
• Experience with coaching, webinar, membership, or program-based businesses
• Experience supporting personal brands or founder-led companies
• Familiarity with:
• ClickUp
• Asana
• Trello
• Basic understanding of paid advertising
• Experience coordinating marketing campaigns or launches

What Makes You a Strong Fit

You:

• Are highly organized and naturally proactive
• Take ownership instead of waiting for instructions
• Enjoy keeping systems, workflows, and communication organized
• Can balance marketing, operations, content, and administrative responsibilities
• Communicate clearly and professionally
• Catch details and follow up consistently
• Can manage multiple priorities without losing visibility
• Thrive in entrepreneurial environments where priorities can move quickly
• Enjoy being the person who keeps execution moving behind the scenes

What a Typical Day Looks Like

You may:

• Schedule and publish social media content
• Respond to comments, DMs, and community messages
• Manage GoHighLevel workflows and email campaigns
• Update CRM records and pipelines
• Coordinate leadership calendars and priorities
• Edit short-form content and marketing assets
• Organize program materials and digital files
• Research prospects and build lead lists
• Support outreach campaigns
• Update trackers and reporting dashboards
• Follow up on outstanding tasks and communications

In short: you help keep marketing, CRM, content, communication, and day-to-day operations organized and moving forward.

Key Metrics for Success

• Consistent and timely content execution
• Clean and accurate CRM records
• Reliable GoHighLevel workflow management
• Zero missed leads or follow-ups
• Strong responsiveness across communication channels
• Organized content, files, and digital assets
• Timely completion of operational priorities
• Leadership confidence in execution and reliability

Why This Role Stands Out

• Work directly with entrepreneurial leadership
• High ownership across marketing and operations
• Hands-on experience with GoHighLevel and marketing automation
• Exposure to:
• CRM management
• Social media
• Content creation
• Lead generation
• Executive operations
• Fully remote environment
• Opportunity to grow into:
• Marketing Operations Manager
• CRM / Automation Manager
• Senior Marketing Operations
• Operations Manager
• Executive Operations

Interview Process

1. Initial Screening Call
2. Marketing & Systems-Focused Interview
3. Practical Task — Content or Workflow Exercise
4. Final Interview
5. Internal Review & Approval
6. Offer & Onboarding

Apply Now

If you:

• Are highly organized and execution-focused
• Have experience with GoHighLevel, CRM workflows, and social media
• Enjoy balancing marketing and operational responsibilities
• Have strong communication and follow-through
• Can work consistently during PST business hours

We’d love to hear from you.

Apply today and help keep marketing systems, content, communication, and operational execution running smoothly.

Important: Spark Hire Video Interview

As part of our application process, qualified candidates will be invited to complete a one-way video interview through Spark Hire.

This is your opportunity to introduce yourself and highlight your experience with GoHighLevel, marketing coordination, social media, CRM workflows, content creation, executive support, and operational execution.

Please complete your Spark Hire interview promptly after receiving the invitation. Candidates who do not complete the video interview may not move forward in the hiring process.

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