About InfoGroen

For more than 30 years, InfoGroen has helped landscapers, green space contractors and tree nurseries run their businesses more efficiently. Our integrated software gives customers a firm grip on their processes, projects, revenue and margins. As the market leader in automation for the green sector, we keep investing in innovation, expertise and long-term customer relationships.

Our core values guide everything we do: customer and results focus, knowledge and experience, innovation, collaboration, and proactivity.

The Opportunity: Sales Account Manager

We're looking for a Sales Account Manager who hunts and closes. You'll own the full outbound sales cycle for new customers: finding and opening doors with green-sector businesses that don't use our software yet, running discovery and demos, building the business case, negotiating and signing the deal. You're measured on the new revenue[AH1.1] you bring in, and earn commission on it. You sell consultatively, understanding how a green business runs and showing how our software makes it better, and you use AI to sell smarter and faster. You'll focus on tree nurseries, landscapers and green space contractors.

Location: Boskoop, Netherlands (hybrid, with travel required)

Hours: 40 hours per week

What You'll Own

Hunting: building your own pipeline

• Map your territory, identify target accounts and build prospect lists
• Open conversations through cold outreach by phone, email, LinkedIn and on-site visits, keeping a steady weekly outbound rhythm
• Use trade shows, industry events and your network in the green sector to create new opportunities
• Follow up inbound and marketing leads quickly and turn them into meetings

Discovery and qualification

• Run discovery conversations to understand the prospect's business processes, pain points and decision-makers
• Qualify opportunities on need, budget, decision authority and timing, and walk away from the ones that won't close
• Translate what you find into a concrete solution within our software

Closing

• Give product demos tailored to how the customer works, bringing in our consultants where needed
• Write proposals and business cases that show the return on our software
• Handle objections, negotiate commercial terms and close the deal
• Hand new customers over to implementation and Customer Success with clear agreements and expectations

Pipeline, forecast and AI

• Keep your pipeline current in the CRM and deliver an accurate forecast
• Hit your quarterly and annual new ARR targets
• Use AI tools for prospect research, call preparation, proposals and follow-up
  

What We're Looking For

• 3+ years in B2B new business sales, with a track record of hitting or beating quota
• Full-cycle ownership: you sourced most of your own pipeline and closed it yourself
• You can show your results in numbers: quota attainment, new revenue, deal size, sales cycle length and win rate
• You thrive on cold outreach, and rejection doesn't slow you down
• A consultative seller who asks the right questions, understands business processes and has an affinity for software
• A strong closer who negotiates with confidence, handles objections and asks for the signature
• You work in a CRM every day and use AI tools (such as ChatGPT, Claude or Copilot) in your daily work
• MBO 4 or HBO (bachelor's) level of working and thinking
• A valid driver's license (category B)
• Fluent Dutch and a good command of English, spoken and written
  

Strongly Preferred

• Experience selling SaaS, ERP or vertical software
• Experience selling to owner-operated SMEs
• Experience in or with the green sector (tree nurseries, landscaping or green space management)
• Basic knowledge of financial administration
• Experience building AI or automation workflows in the sales process
  

Why InfoGroen?

• A base salary plus commission on the new ARR you close, so your earnings grow with what you sign
• 8% holiday allowance and 200 vacation hours (full-time basis)
• Participation in our pension plan
• The option of a company car
• Contract type, e.g. one-year contract with the intention of a permanent contract
• A well-equipped office in Boskoop, known as the “Proeftuin van Holland” (Holland’s horticultural showcase), with the option to work from home when the work allows
• Room for professional development and training
• Fun team outings and great coffee
  

Join Us

If you love winning new customers and want to help green-sector businesses run smarter, send your CV and a short motivation to john.willemsen@infogroen.nl, or call +31 (0)172 235 444 if you'd like to talk first.

We use AI-powered tools (including transcription and automated note-taking) during portions of our interview process to support a consistent and thorough candidate experience. Candidates who require alternative accommodation may request it at any stage of the recruitment process.

Fluent Software Group is committed to building diverse, equitable, and inclusive teams. We welcome applications from candidates of all backgrounds, identities, and experiences, and all qualified applicants will be considered without regard to race, gender, age, disability, religion, sexual orientation, or any other protected characteristic.