Jobs › Companies › Insify › Product Marketing Manager

Sobre esta vaga de Product Marketing Manager na Insify

Insify · Presencial · Amsterdam
A rare opportunity to take real ownership in a fast-scaling European insurtech — and shape outcomes that matter.

At Insify, we build insurance for entrepreneurs because we are entrepreneurs ourselves. We know what it’s like to build something from scratch, to take risks, and to carry responsibility that doesn’t switch off at 5 pm.

Our mission is simple but ambitious: to make business insurance 10x simpler, faster, and fairer for entrepreneurs and SMEs across Europe. No paperwork. No fine print. No legacy complexity. Just modern software, smart automation, and a relentless focus on the customer. We are a high-growth European scale-up, backed by €43M from world-class investors, on a mission to become a global leader in digital insurance for entrepreneurs and SMEs. Starting in the Netherlands, we’ve expanded into France and Germany, and we’re only accelerating from here.

At our core, we’re a tech company. We build our own insurtech platform and rely heavily on data, automation, and AI to redesign the end-to-end insurance experience:  from underwriting to claims. Combined with a fully digital customer portal and strong UX, we’re turning insurance into something surprisingly simple, transparent, and fair.

We’re led by seasoned entrepreneurs who’ve built and scaled companies before, and we bring that same ambition, urgency, and ownership mindset to everything we do.

Our culture (read this carefully)

We’re not just building a company, we’re building a category leader. That comes with ambition, responsibility, and pace.
Our culture is defined by three things:

High ownership
 People own problems end-to-end. If something is unclear or broken, we don’t wait — we step in and fix it.

High pace
 Priorities shift, and decisions are made quickly. We value momentum and learning over perfection.

High standards
 Outcomes matter more than optics. We care about results, quality, and follow-through.

At the same time, you won’t be doing this alone.

We believe great work happens through close collaboration. We work in person, challenge each other’s ideas, and expect contributions from everywhere, regardless of title or tenure. The best ideas often come from unexpected places, and we create space for them to surface.

This is a human-sized company. You’ll know the people you work with, you’ll be able to walk over to anyone to ask a question or test an idea, and you’ll be part of the day-to-day energy of building together:  from whiteboard discussions to shared lunches, dogs in the office, and moments to pause and reset.

We hire smart, ambitious people who think like owners, value intellectual honesty, and are motivated by impact rather than comfort. If you enjoy challenge, responsibility, and building something meaningful with others, you’ll likely thrive here.
If you’re looking for predictability, narrow scopes, or a guaranteed 9-to-5, this likely won’t be the right fit — and that’s okay.

We’d rather be honest upfront.

About Insify

The legal infrastructure behind insurance is as broken as the products themselves. Regulations written for a different era, compliance frameworks that slow companies down instead of protecting them, and legal teams that show up at the end to say no instead of at the beginning to say here's how.

We're doing it differently.

Insify is a high-growth scale-up backed by €43M in total funding from world-class investors like Accel, Munich Re Ventures, and Formula 1 champion Nico Rosberg. In five years, we've expanded from the Netherlands into France and Germany, and we're just getting started. Our mission: become the European leader in AI-powered SME insurance.

We aren't just building a company; we're leading a revolution. Our culture is intense, high-stakes, and mission-driven. We hire smart, ambitious "owners" who possess a relentless drive to win. This is an environment for those who thrive on challenges, value intellectual honesty, and share our mindset of becoming a global category leader.

Our founding team consists of seasoned entrepreneurs who have previously built iconic businesses like HelloFresh, Bloomon, and SumUp. We bring that same bias for speed, scale, and high standards to one of the most structurally broken experiences in financial services. Together, we combine that deep fintech and e-commerce expertise with cutting-edge AI to stay ahead of the curve.

About the role


We’re on a mission to make insurance simple, human, and genuinely useful for freelancers and entrepreneurs. As our Product Marketing Manager, you’ll own how we position and communicate our products, turning complex insurance topics into clear, compelling stories that freelancers trust.
 
In this role, you’ll bridge product and marketing. You’ll shape positioning, messaging, and go-to-market strategies, helping us grow awareness beyond in-market audiences and deepen our connection with the self-employed.

What you will be doing

  • Develop and refine product positioning and messaging that resonates with freelancers and SMEs
  • Work hand-in-hand with growth and content to make campaigns sharper, more relevant, and more consistent
  • Lead go-to-market for new products, features, and updates
  • Build and maintain a clear competitive view of the market and translate it into actionable insights.
  • Be the voice of the customer: bring in insights from interviews, data, and research to improve the insurance product and marketing
  • Support brand and thought leadership
  • What you bring

  • 5+ years experience in product marketing, brand strategy, or similar roles — ideally in a startup or scale-up environment, or/and with complex, financial, regulated products
  • English language is a must, Dutch is a plus
  • A strong writing instinct and passion for turning insights into clear, persuasive copy
  • A strategic mindset with hands-on execution — you’re comfortable rolling up your sleeves
  • Genuine interest in entrepreneurs and helping them thrive

  • This role is not for you if:

    We believe clarity saves everyone time.

    • You are looking for a strict 40-hour work week
    • You need fully defined scopes and stable priorities to perform well
    • You prefer staying high-level and avoiding hands-on execution
    • You expect long ramp-up periods before taking ownership

    We offer:

    Competitive compensation that reflects responsibility and impact
    Trust and autonomy: you’ll have real ownership and room to make decisions
    Space to grow and shape your role as Insify evolves, based on your interests and strengths
    A steep learning curve, with support from experienced teammates
    The opportunity to share in what we’re building, with equity for eligible roles once there’s mutual conviction on fit and impact
    A welcoming, central Amsterdam HQ where we work closely together: shared lunches, dogs in the office, whiteboards, and fun end-of-week drinks
    An international, ambitious team that enjoys building meaningful things together

    Pronto para se candidatar à Insify?
    Candidatar-se à Insify

    Vagas semelhantes

    Qonto
    Staff Product Marketing Manager - Netherlands Market 🇳🇱
    Qonto
    ⚡ Candidate-se cedo Amsterdam Híbrido
    ● Nova 👁 Vista ✓ Candidatada há 5d
    DeepL
    Lead Product Marketing Manager | Translator
    DeepL
    ⚡ Candidate-se cedo London Híbrido
    ● Nova 👁 Vista ✓ Candidatada há 4sem
    Workiva
    Senior Product Marketing Manager
    Workiva
    ⚡ Candidate-se cedo London Presencial
    ● Nova 👁 Vista ✓ Candidatada há 1m
    Philips
    Sr Product Marketing Manager – Software Platform
    Philips
    ⚡ Candidate-se cedo Amsterdam Híbrido
    ● Nova 👁 Vista ✓ Candidatada há 2m
    Payhawk
    Product Marketing Manager
    Payhawk
    ⚡ Candidate-se cedo Amsterdam Presencial
    ● Nova 👁 Vista ✓ Candidatada há 3m
    Relay
    Senior Product Marketing Manager
    Relay
    ⚡ Candidate-se cedo Toronto, ON Híbrido CA$155,000–CA$155,000
    ● Nova 👁 Vista ✓ Candidatada há 3h
    Redgate
    Product Marketing Manager
    Redgate
    ⚡ Candidate-se cedo Pasadena Híbrido $115,000–$135,000
    ● Nova 👁 Vista ✓ Candidatada há 3h
    Jane
    Principal Product Marketing Manager, Core Platform
    Jane
    ⚡ Candidate-se cedo United States · local restrito $170,990–$231,200
    ● Nova 👁 Vista ✓ Candidatada há 3h
    hyperexponential
    Product Marketing Manager
    hyperexponential
    ⚡ Candidate-se cedo London (hybrid) Híbrido
    ● Nova 👁 Vista ✓ Candidatada há 3h

    Cadastre-se para receber sugestões sob medida com base nas vagas que você abre e nas buscas que você salva.

    Mais vagas na Insify

    Ver todas as vagas na Insify →

    Candidatar-se agora
    🤖

    Opa — calma aí

    A JobsRadar foi feita para pessoas de verdade passando por um momento difícil na busca por emprego — não para requisições automatizadas. Você está clicando rápido demais e agora está temporariamente bloqueado.

    Volte mais tarde. Se você está mesmo procurando emprego, estamos com você — apenas aja como um ser humano.

    Catch your next role the second it’s posted.

    Create a free account and we’ll watch the boards for you — the instant a job matches your search, it lands in your inbox or Telegram. No digging, no refreshing.

    Create free account

    Free forever · takes 30 seconds · already have one?

    Ganhe vantagem na sua busca por emprego.

    Entre no nosso canal do Telegram para o que ajuda você a conseguir a vaga — referências salariais, o pulso semanal do mercado e avisos de novos recursos. Sem spam, só sinal.

    Entre no canal — é grátis