Who we are

We're Future, a global leader in specialist media. Our people bring our trusted brands to life, helping millions of people discover expert content that informs, inspires, and drives action. As a pioneering multiplatform media powerhouse, we provide expert content and technology that build valuable communities across all channels.

As a proud part of Future's brand portfolio, Go.Compare's a passionate price comparison site finding customers savvy insurance deals. Within this, our Lifestyle team manages content for the travel insurance and personal finance verticals. We create high-quality, trusted content that helps millions of consumers make confident financial decisions. It's an exciting opportunity to shape our editorial strategy and drive digital search performance.

What you'll do

Reporting to the Head of SEO, you'll guide the editorial strategy for our travel insurance and personal finance verticals. You'll produce original, user-focused content that builds consumer trust and satisfies search intent. Daily, you'll use Google Analytics 4 (GA4), SEO tools, Slack, Google Workspace, and our CMS platforms to manage content.

You'll work closely with internal SEO, design, commercial, and compliance teams. You'll ensure all content is factually accurate, frequently updated, and fully compliant with FCA guidelines. You'll also work alongside other Managing Editors to create authoritative editorial assets that boost brand visibility.

• Write and edit clear, high-quality travel insurance and personal finance content.
• Refresh existing guides in line with SEO briefs to capture emerging search formats.
• Ensure all published copy strictly adheres to FCA compliance and regulatory guidelines.
• Monitor market shifts and news to develop responsive editorial coverage.
• Work alongside SEO, design, and commercial teams to deliver user-centric content plans.
• Partner with digital PR, PR and third-party stakeholders to elevate brand visibility, supporting off-page SEO and outreach campaigns with highly linkable, authoritative editorial assets.
• Protect and evolve the Go.Compare tone of voice while working in lockstep with the compliance team to ensure strict, uncompromising adherence to FCA guidelines and YMYL content standards.

What you’ll bring

• Editorial experience in travel insurance, personal finance, or regulated financial services.
• Understanding of modern SEO principles, content structuring, and search discovery tools.
• Working knowledge of FCA compliance guidelines within consumer-facing content.
• Ability to interpret raw data and industry research to create compelling content.
• Strong communication skills to manage cross-functional partner relationships.
• Experience using CMS platforms, GA4, Google Workspace, and Slack.

What we offer

• Uncapped leave
• Enhanced parental leave
• Discounted rates with Dental care and Private Medical care
• When we hit our targets, enjoy a share of our profits with a bonus
• Refer a friend scheme - with payment following the successful hire.
• Well-being support with access to our Colleague Assistant Programmes
• Opportunity to purchase shares in Future, with our Share Incentive Plan
• Salary sacrifice Pension scheme up to 5% match
• Free drinks and snacks in our offices
  

The expected range for this role is £32,000 - £40,000.

This is a hybrid role, working 3 days per week from our Cardiff or Bath Office.

Internal job family level E5

Inclusion and Diversity at Future
At Future, we’re working to attract, retain and foster diverse talent, educating our colleagues in the importance of diversity, and review our internal processes so that they remain as free from bias as possible. We recognise that, in order to reach diverse communities through our content, we must first ensure ours is a culture in which diversity can thrive.

Find out more about Our Future, Our Responsibility on our website.

If you need any reasonable adjustments, please let us know, and we'll be happy to support you.

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