Sobre esta vaga de Growth Designer (AI Focused) - São Paulo (Hybrid) na Clara
Clara is the leading platform in Latin America for companies to execute and manage every payment operation. More than 50,000 leading and fast-growing businesses run on our corporate cards, bill pay, financing and B2B payments, and in 2025 the Financial Times named Clara the region’s fastest-growing company. We’re passionate about helping every company we work with become more effective—and, through that, raising the region’s competitiveness. We’re ~400 people, backed by Notable Capital, Coatue, Kaszek, monashees, DST Global, ICONIQ, General Catalyst and Goldman Sachs, among others.
What you'll do
This is a highly hands-on design role at the intersection of growth, performance marketing, and AI. You will design the assets and experiences that drive Clara's acquisition engine across Mexico, Brazil, and Colombia — ad creatives, landing pages, lifecycle journeys, and conversion flows — using AI tools as a core part of your daily workflow, from first prompt to final asset. You'll help define what AI-augmented growth design looks like at scale, on a team that is actively building AI-native workflows into everything we do.
Your responsibilities will include:
- Design and produce performance creative at scale — static ads, video concepts, carousels, and social assets for Meta, Google, and LinkedIn — using AI tools (e.g. Midjourney, Ideogram, Runway, Figma AI) combined with strong design craft.
- Design and optimize landing pages and conversion flows, applying CRO best practices for hierarchy, scroll depth, and clarity — and partnering with the Paid Media team to A/B test and iterate until the metrics move.
- Use AI daily to accelerate creative production: generating visual variants, exploring concepts, drafting layouts, and turning briefs into testable assets in hours, not weeks.
- Build and maintain a scalable creative system — templates, components, and brand-consistent asset libraries in Figma — so the Growth team ships faster across 3 markets and 3 languages (PT-BR, ES-MX, ES-CO).
- Partner with Growth - Paid Media to interpret creative performance data, generate hypotheses, and feed learnings back into the next iteration.
- Run visual QA on assets and pages before they go live; keep the brand consistent across every touchpoint of the funnel.
- Scout, pilot, and adopt new AI design tools — you keep our creative stack ahead of the industry, and document workflows so the whole team levels up.
- Use automation tools (e.g. n8n, Make, Zapier) to reduce repetitive production work and create scalable creative workflows.
Who you are:
Must haves:
- 2+ years of experience in growth design, performance/marketing design with measurable business impact.
- Strong portfolio demonstrating ad creatives, landing pages, or conversion-focused work — applications without a portfolio will not be considered.
- Active, daily user of AI tools — generative image/video tools (Midjourney, Ideogram, Runway or similar) and LLMs (Claude, ChatGPT, Gemini) are part of your real workflow, not an occasional experiment.
- Can write effective prompts: you know how to give AI models context, constraints, and references to get useful outputs on the first or second try — and you know when to take over and finish by hand.
- Expert in Figma; you think in components and systems, not one-offs.
- Conversion mindset — you track CTR, CVR, and CAC the way other designers track likes, and you use data to inform design decisions.
- Comfortable working with experimentation: A/B tests, creative testing frameworks, iterating based on results.
- Organized and able to handle multiple markets and formats in parallel.
- Comfortable communicating with both creative and analytical teams.
Nice to haves:
- Experience with motion design (After Effects, Lottie, or AI-powered video tools).
- Experience building landing pages hands-on (Webflow, Framer, or similar).
- Experience with automation tools like n8n, Make, or Zapier to build creative production workflows.
- Experience building custom GPTs, AI agents, or AI-assisted creative pipelines.
- Familiarity with GA4, Mixpanel, or attribution tools for creative performance analysis.
- Experience designing for multi-market or multi-language portfolios.
- Experience working with B2B SaaS or Fintech.
- Basic understanding of front-end (HTML/CSS) or vibe-coding tools (Lovable, v0, Replit).
Where we work
This is a hybrid role: you'll split your time between the office, customers and home. We don't set a minimum number of office days for most roles — you'll spend time in the office naturally, and most days during your ramp-up or when your leader asks.
Why Clara
- A high talent-density team driven to make an impact in Latin America — low ego, high ownership.
- Competitive salary and stock options (ESOP) from day one.
- An annual learning budget and accelerated development paths.
- English is our working language, with Spanish and Portuguese every day.
How we work
- Clarity — Open and direct communication: we say what we mean and give context where it matters.
- Simplicity — If it can be simpler, it should be.
- Ownership — We own everything we do, end to end. When something needs to happen, we don't wait.
- Pride — We hold ourselves to a high standard, and it shows in what we deliver.
- ABC (Always Be Changing) — We adapt fast, embrace change, and keep learning.
- Inclusivity — Diverse ideas, stories and perspectives build a better Clara.
If you meet the must-haves, apply — the nice-to-haves are a bonus, not a requirement.
