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Sobre esta vaga de Customer Marketing Supervisor/客户行销主管 na Diageo

Diageo · Presencial · Shanghai, China

Job Description :

About us

With over 200 brands sold in nearly 180 countries, Diageo is home to some of the world’s most iconic drinks. From Johnnie Walker and Guinness to Tanqueray, Smirnoff and Don Julio, we craft brands chosen for life’s moments — from everyday connections to landmark celebrations.


Bring your talent, curiosity and ambition, and strive for your personal best alongside people who challenge, support and learn from each other. Together, as one outstanding team, we keep learning, improving and raising the bar for our brands, our business and each other.


Join us and play your part in making life’s moments mean a little more.


Join our Sales Team

Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.


We’re operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you’ll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We’ll support your learning and growth as you develop your career with us and work with people across our business to realise your fullest potential.


About this role

You’ll support the Customer Marketing (CM) On-trade team, partnering with the Greater Shanghai sales team, to utilize commercial A&P to drive depletion in T2 distributor-to-outlet volume within the on-trade channel. Ensure acceptable ROI in line with Commercial Finance guidance and the company’s Monitoring & Evaluation (M&E) policy. Drive on-trade key account (large contract outlet) business in partnership with RSD/RSM/RSA.

 

You will be responsible for:


1. Commercial A&P & On-trade Depletion

  • Partner with the Greater Shanghai sales team to utilize commercial A&P to drive T2 distributor-to-outlet volume in the on-trade channel.
  • Achieve acceptable ROI following Commercial Finance guidance and the company’s M&E policy.

 

2. On-trade Key Account Business

  • Partner with RSD/RSM/RSA to:
  •  Identify the investment model for key accounts.
  •  Track contract progress.

 

Preferred Qualifications:

  • 3+ years of experience in trade marketing, customer marketing, or sales.
  • Preferably in beer, spirits, or FMCG companies.

 

Required Skills:

  • Marketing campaign management and execution
  • Communication and collaboration
  • A&P management

 

Working with Us

Flexibility is key to our success. Talk to us about what flexibility means to you so that you’re supported to manage your wellbeing and balance your priorities from day one.


Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.


We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.


Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.


Ready to bring your best? This could be your opportunity.


If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.


Recruitment Scam Warning

Protecting candidates is very important to us. All communications regarding your application will come from an email address ending in @diageo.com. In our recruitment process, we'll never ask for money.

Worker Type :

Fixed Term Contract (Fixed Term)

Primary Location:

Shanghai

Additional Locations :

Job Posting Start Date :

2026-10-25
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Sobre a Diageo

With over 200 brands sold in more than 180 countries, we’re the world’s leading premium drinks company. Every day, over 29,000 talented people come together at Diageo to create the magic behind our much-loved brands. From iconic names to innovative newcomers – the brands we’re building are rooted in culture and local communities. Our ambition is to be one of the best performing, most trusted and most respected consumer products companies in the world. Our founders, such as Arthur Guinness, John Walker, and Charles Tanqueray, were visionary entrepreneurs whose brilliant minds helped shape the alcohol industry. And through our people, their legacy lives on. Join us, and you’ll collaborate with

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